What users are saying about
115 Ratings
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52 Ratings
115 Ratings
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Score 7.6 out of 101

Leadpages

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52 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 7.9 out of 101

Likelihood to Recommend

Adobe Target

1. We changed ship dates on individual product pages depending on customer location so they would have an accurate timeline for their orders. This really helped lower our volume of customer service calls on tracking orders.2. We have stores as well as an online presence. With Target we were able to advertise sales on b-stock items from our warehouse to our local customers without letting those that live outside a certain radius see the promo.3. If your marketing team doesn't have a tech background this software has a steep learning curve. There is quite a bit of manual configuration required. The image carousel is one example that we struggled with.
No photo available

Leadpages

Leadpages is ideal for creating landing pages for those who may have no coding skills. The templates they offer are professional looking, and are worth recreating if you don't want to use their editor. In addition to building landing pages, you can add pop ups to them. Individuals who have good HTML/CSS skills and are very budget conscious may decide it's better just to use their current resources and build their own pages from scratch.
Justin Roodman profile photo

Pros

Adobe Target

  • Because the software is established there is lots of online help available and most of the bugs have been worked out
  • Adobe has a vast supply of resources if your pockets are deep enough.
  • The dashboard is easy to follow and is getting more user-friendly. You no longer have to be an HTML wizard to implement changes.
No photo available

Leadpages

  • Creating professional landing pages in minimal time.
  • The ability to clone a landing page or lead box to modify and use for a different opt-in.
  • The analytics are a great resource.
  • The drag and drop templates have been an amazing addition to Leadpages.
  • The ability to customize many of the features.
Ashlie Pappas profile photo

Cons

Adobe Target

  • There should be some more clarity around what makes a test significant. While this can be decided by the client themselves, some direction from the tool would be helpful.
  • Also, if there was an easier way to organize campaigns and search for them it would be helpful. Right now there is just a long list of campaigns and you have to rely on search to find a specific campaign. What if you don't know the name of the test?
No photo available

Leadpages

  • Drag & drop is awkward
  • More templates to use
  • Pricing is high
Conrad O'Connell profile photo

Likelihood to Renew

Adobe Target

Adobe Target 6.3
Based on 24 answers
We have a team of people trained on how to use the application and it integrates well with the other Adobe products we use. Our future roadmap of testing will require some complex scenarios which we hope Target will be able to accomplish
Richard Hayes profile photo

Leadpages

No score
No answers yet
No answers on this topic

Usability

Adobe Target

Adobe Target 1.1
Based on 4 answers
Interface is intuitive and easy to use.
Bryant Hoopes profile photo

Leadpages

No score
No answers yet
No answers on this topic

Reliability and Availability

Adobe Target

Adobe Target 6.1
Based on 4 answers
i don't think we use the full functionalities of the tool, but to use the full functions, it's almost impossible (Too hard)
Petrik Oh profile photo

Leadpages

No score
No answers yet
No answers on this topic

Performance

Adobe Target

Adobe Target 8.0
Based on 3 answers
The bottleneck is never the software program
Brett Johnson profile photo

Leadpages

No score
No answers yet
No answers on this topic

Support

Adobe Target

Adobe Target 7.0
Based on 6 answers
They have some idea of how to debug problems, but much of the time was spent on understanding hierarchical structure of the support team because escalation often slow
No photo available

Leadpages

Leadpages 10.0
Based on 1 answer
It's by far the best support experience I've ever had with any company. Many staff members know my name and my business, I'm treated as a real person with genuine concerns, and I feel constantly rewarded by working with this company. In dealing with support, I feel like I'm dealing with trusted friends who honestly care about the results I'm getting.
Tim Bost profile photo

In-Person Training

Adobe Target

Adobe Target 8.1
Based on 3 answers
The instructor that came to train us was awesome and this training was very useful. I would recommend it for anyone who is going to be using this software. I only mark it lower because it is an added expense to an already expensive product, and a lot of the training covered the "Target" portion of the software (which again, we didn't use)
Sarah Schick profile photo

Leadpages

No score
No answers yet
No answers on this topic

Online Training

Adobe Target

Adobe Target 6.1
Based on 3 answers
The training was very easy to understand, however it would have been more useful to my development team than me. It was also primarily over-the-phone, which is never as easy to follow as in-person. We ended up scheduling and paying for an in-person training session to supplement the online/phone training because it wasn't helpful enough.
Sarah Schick profile photo

Leadpages

No score
No answers yet
No answers on this topic

Implementation

Adobe Target

Adobe Target 7.2
Based on 5 answers
Was implemented at our organization before I began working with it.
Brett Johnson profile photo

Leadpages

No score
No answers yet
No answers on this topic

Alternatives Considered

Adobe Target

We have looked at Optimizely but at this point are sticking with Test & Target. We like the integration it has with our Analytics tools such as Ad Hoc and SiteCatalyst. Also, we feel that Adobe has some interesting products that we would like to dig into in the future such as Audience Manager.
No photo available

Leadpages

They crush Infusionsoft's landing pages which seem like a very low priority for Infusionsoft. It is a necessity to have Leadpages if you are making landing pages and using Leadpages.
Liam Crow profile photo

Return on Investment

Adobe Target

  • Increased employee efficiency - testing happens very quickly now, sometimes in minutes! Before it took weeks or months going through Technology.
  • More testing means increased learnings and revenue.
Richard Hayes profile photo

Leadpages

  • Our landing pages returned a much highter ROI over the native Infusionsoft landing pages.
  • It takes half the time to draw up a new landing page from scratch and get everything up and running.
Liam Crow profile photo

Pricing Details

Adobe Target

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Adobe Target Editions & Modules

Adobe Target
Additional Pricing Details

Leadpages

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Leadpages Editions & Modules

Leadpages
Edition
Standard
$251
Pro
$491
Advanced
$1991
1. Per Month (Paid Annually)
Additional Pricing Details

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