Pardot Reviews

656 Ratings
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Score 7.5 out of 100

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Reviews (1-14 of 14)

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March 17, 2020
Anonymous | TrustRadius Reviewer
Score 9 out of 10
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Support Rating

Pardot support is tremendous. The knowledge base and in-application targeted help articles and videos are thorough and straightforward. If those don't do it, Pardot has office hours every business day with members of the team available to answer anything. I've called twice and they are incredibly helpful.
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February 01, 2016
Karol Clark | TrustRadius Reviewer
Score 9 out of 10
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Access to online chat is a very nice feature that I will use when I just want to get a quick question answered. For more difficult issues I have opened tickets and they are resolved in a timely manner by a very knowledgeable staff. The online training videos are also helpful for learning new skills or tools.
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September 02, 2015
Pam Risch | TrustRadius Reviewer
Score 9 out of 10
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This is where Pardot really shines. From your initial sales experience to the implementation specialists and technical support, Pardot delivers. I have dealt with a number of Pardashians through my consulting work and every one of them was extremely friendly, knowledgeable and easy to work with.
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September 27, 2013
Justin Gray | TrustRadius Reviewer
Score 9 out of 10
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They contact us on a regular basis to ensure everything is going well, they keep us updated on new enhancements to the program and also offer weekly webinars to learn more about the program and features. When we do have an issue come up, which is extremely rare, they answer our requests promptly.
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August 08, 2013
Vinny Poliseno | TrustRadius Reviewer
Score 9 out of 10
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Back to my previous statement their support team is AWESOME. Depending on your service you may get better or implementations done for you during install but I was on a very quick install that was tied to another project so I did 90% on my own.
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June 19, 2015
Anonymous | TrustRadius Reviewer
Score 8 out of 10
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For the most part support can help me. But sometimes I may have ideas that Support doesn't necessary know about based on my extensive use of the product.
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December 17, 2012
Anonymous | TrustRadius Reviewer
Score 7 out of 10
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Support Rating

Customer/technical support is great when it comes to basic platform issues that come up. But when it comes to variables/things we've done within Pardot, it's more difficult to get a problem solved as fast.
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Feature Scorecard Summary

WYSIWYG email editor (82)
Dynamic content (72)
Ability to test dynamic content (69)
Landing pages (80)
A/B testing (73)
Mobile optimization (69)
Email deliverability reporting (91)
List management (84)
Triggered drip sequences (56)
Lead nurturing (79)
Lead scoring and grading (79)
Data quality management (79)
Automated sales alerts and tasks (74)
Calendaring (70)
Event/webinar marketing (67)
Social sharing and campaigns (58)
Social profile integration (21)
Dashboards (81)
Standard reports (82)
Custom reports (61)
API (61)
Role-based workflow & approvals (57)
Customizability (76)
Integration with (75)
Integration with Microsoft Dynamics CRM (3)
Integration with SugarCRM (4)

What is Pardot?

Pardot is a marketing automation platform. Its key features include lead management, lead generation, social selling, and email marketing.
Categories:  Marketing Automation

Pardot Features

Email & Online Marketing Features

Has featureWYSIWYG email editor
Has featureDynamic content
Has featureAbility to test dynamic content
Has featureLanding pages
Has featureA/B testing
Has featureMobile optimization
Has featureEmail deliverability reporting
Has featureList management
Has featureTriggered drip sequences

Lead Management Features

Has featureLead nurturing
Has featureLead scoring and grading
Has featureData quality management
Has featureAutomated sales alerts and tasks

Campaign Management Features

Has featureCalendaring
Has featureEvent/webinar marketing

Social Media Marketing Features

Has featureSocial sharing and campaigns

Reporting & Analytics Features

Has featureDashboards
Has featureStandard reports
Has featureCustom reports

Platform & Infrastructure Features

Has featureAPI
Has featureRole-based workflow & approvals
Has featureCustomizability
Has featureIntegration with

Pardot Screenshots

Pardot Video

Pardot Integrations

Pardot Competitors

Pardot Pricing

Starting Price: $1,250

  • Does not have featureFree Trial Available?No
  • Does not have featureFree or Freemium Version Available?No
  • Has featurePremium Consulting/Integration Services Available?Yes
  • Entry-level set up fee?No
EditionPricing DetailsTerms
Growth$1,250/month/up to 10,000 contacts billed annually
Plus$2,500/month/up to 10,000 contacts billed annually
Advanced$4,000/month/up to 10,000 contacts billed annually
Premium$15,000/month/up to 10,000 contacts billed annually

Salesforce Engage, an additional offering for sales and marketing alignment, is priced at $50 per month per user.

Pardot Support Options

 Free VersionPaid Version
Live Chat
Social Media
Video Tutorials / Webinar

Pardot Technical Details

Deployment Types:On-premise, SaaS
Operating Systems: Windows, Linux, Mac
Mobile Application:Apple iOS, Android, Mobile Web
Supported Countries:All
Supported Languages: English