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Coveo Qubit

Coveo Qubit

Overview

What is Coveo Qubit?

Qubit, now from Coveo (acquired October 2021) uses visitor history data to understand different user segments and serve personalized messages to segments using JavaScript. It is available as either a managed or self-service model. Data is collected using Qubit's own…

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Recent Reviews

TrustRadius Insights

Qubit is a versatile software platform that is widely used by various departments within organizations to enhance their websites and …
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Excellent all rounder

8 out of 10
December 06, 2017
Incentivized
We are using Qubit primarily to create experiences and run our A/b and MVT test programme. As well as this, we utilise other products of …
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Qubit enhances us!

10 out of 10
December 06, 2017
Incentivized
It is used by the e-commerce department to improve site UX, A/B split tests and implement new features such as social proofing. It enables …
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Awards

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Pricing

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What is Coveo Qubit?

Qubit, now from Coveo (acquired October 2021) uses visitor history data to understand different user segments and serve personalized messages to segments using JavaScript. It is available as either a managed or self-service model. Data is collected using Qubit's own Universal Variable data model,…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is Coveo Qubit?

Coveo Qubit (acquired October 2021) uses rich visitor data to understand different user segments and serve personalized messages to audience segments using JavaScript. It is available on either a managed or self-service model.

Data is collected using Qubit’s own QProtocol data layer, or by integrating the user’s existing model via our API. Quantitative visitor behavioral data is combined with qualitative visitor feedback and ingested data from Qubit users' other systems of record enabling them to identify areas of the site and customer groups to optimize and target with personalization experiences.

Using JavaScript means that changes do not have to be hard-coded into the site, giving marketers and ecommerce teams greater power to implement changes outside of the development cycle.

Users can A/B test any changes to their site using Qubit, and the user interface lets them know what the test results are.

Coveo Qubit Features

  • Supported: Website Personalization Technology
  • Supported: Visitor Analytics and Insights
  • Supported: Business Intelligence
  • Supported: A/B Testing Platform
  • Supported: Tag Management

Coveo Qubit Screenshots

Screenshot of Screenshot of Screenshot of Qubit Pro segments metrics page, showing the key metrics and activity for an audience segment.Screenshot of Segments overview page in Qubit Pro, showing a list of user-created audience segments.Screenshot of Selecting between the different types of experience in Qubit Pro to create a new personalization.Screenshot of Using a Qubit Pro template to create a Visitor Pulse Survey to gather user information.Screenshot of Using Qubit Pro custom mode to create a homepage banner.Screenshot of The overview metrics page in Qubit Pro.Screenshot of Setting the goals and segments for an experience to be tested in Qubit Pro.

Coveo Qubit Videos

Qubit Spring 2016 Product Launch
Qubit Pro Jan 2018 Introduction Video We believe in the power of data to get you closer to your customers. Our technology will help every visitor to discover and spend more with the brands they love. This is where uplift lives.

Coveo Qubit Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesUK, USA, France, Germany, Netherlands, Spain, Italy
Supported LanguagesOur service can process all major languages

Frequently Asked Questions

Qubit, now from Coveo (acquired October 2021) uses visitor history data to understand different user segments and serve personalized messages to segments using JavaScript. It is available as either a managed or self-service model. Data is collected using Qubit's own Universal Variable data model, or by integrating the user's existing model via our API. It combines quantitative data with qualitative visitor feedback to give Qubit users the ability to detect areas for optimization. Using JavaScript means that changes do not have to be hard-coded into the site, giving marketers and ecommerce teams greater power to implement changes outside of the development cycle. Users can A/B test any changes to their site using Qubit, and our user interface lets them know when the necessary sample size, and what the test results are. Qubit also allows users to bring different silos of information together to provide a holistic view of their marketing channels, and understand what action will have the greatest impact on their overall business.

Monetate, Optimizely Web Experimentation, and Sitecore Experience Manager are common alternatives for Coveo Qubit.

Reviewers rate Availability highest, with a score of 9.

The most common users of Coveo Qubit are from Enterprises (1,001+ employees).

Coveo Qubit Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)5%
Mid-Size Companies (51-500 employees)45%
Enterprises (more than 500 employees)50%
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Comparisons

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Reviews and Ratings

(199)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Qubit is a versatile software platform that is widely used by various departments within organizations to enhance their websites and optimize user experiences. One key use case of Qubit is its ability to facilitate A/B testing, allowing users to create and implement tests to drive conversion rate improvements. With Qubit, marketing teams can quickly make changes to websites without requiring CMS changes or extensive development work. This flexibility enables them to test different designs and content variations in real-time, measure the impact of these changes, and make informed decisions on website optimization.

Another important use case of Qubit is its capability to collect and analyze large quantities of data to drive personalization based on customers' previous website and transactional behavior. By leveraging this data, Qubit empowers organizations to deliver targeted experiences and offers to specific customer segments, enhancing engagement and driving conversions. This level of personalization is seen as a key advantage of Qubit over other A/B testing and personalization software available in the market.

Furthermore, Qubit's attribution tool through OpenTag plays a crucial role in understanding visitor journeys and making informed decisions on marketing spend. It provides valuable insights into how customers interact with the website, helping organizations allocate resources effectively for maximum impact. Additionally, Qubit's frequent upgrades offer new opportunities for increasing conversion rates and improving customer engagement.

Overall, users rely on Qubit for a range of use cases including A/B testing, personalization, data-driven decision making, content delivery, measuring the impact of changes, and understanding customers' preferences and behaviors. Its versatility makes it an essential tool for marketing teams, IT departments, web designers, and customer service professionals looking to optimize user journeys, test hypotheses, implement rapid changes, and ultimately improve overall conversion rates.

Versatile tool: Users have found Qubit to be a versatile tool that allows them to build literally anything, making it a valuable asset for non-technical team members. Multiple reviewers mentioned this.

Excellent account management and customer support: The account management and customer support provided by Qubit were highly praised by users. They mentioned that they had never experienced such good account management before and found the team's support particularly helpful in areas like data preparation for strategic review, growth hacking project management, and A/B testing. Multiple reviewers mentioned this.

Valuable feedback collection: Users highly appreciated the feedback box feature in Qubit as it gathers information on all parts of the business. Feedback is given to relevant departments such as merchandising and product development, leading to the introduction of new products or additional sizes based on customer feedback. Multiple reviewers mentioned this.

Difficult User Interface: Many users have found the user interface of Qubit to be difficult to navigate, making tasks feel clunky and impeding their ability to report on tests effectively.

Lack of Data Visualization Features: A number of users have expressed a desire for more robust data visualization capabilities within Qubit. They suggest that additional features or panels could greatly enhance the overall user experience by providing better insights into their data.

Compatibility Issues with Web Browsers: Some users have reported encountering bugs when using certain web browsers with Qubit. This has caused frustration as it disrupts their workflow and creates obstacles in setting up experiences within the tool.

Attribute Ratings

Reviews

(51-75 of 117)
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Austin Limmer | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use qubit broadly across the business, but in the team that I am part of (Content) we use it use it for updates that would otherwise require an app release - such as hiding promotions that are only available for a short time. We also use it for content that we would like to be shown across all pages like service messages and banner promotions.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
The marketing team is using Qubit. We use them for traffic splitting as well as segmentation. This allows us to A/B test different pages to see what has the most impact. The segmentation allows us to provide shopping personalization.
Kevin Chamberlin | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Currently we are using it in the public marketing side. We A/B test and are currently getting customer feedback. Will be implementing promos and abandon cart email through Qubit. Also segmenting visitors by GEO, demographic, and shopping habits. This has allowed us to show the proper messaging to increase both user interaction as well as the all important increase in conversions.

Score 7 out of 10
Vetted Review
Verified User
Incentivized
Qubit was being used by the whole organisation as a product optimisation tool for running multi-variant tests. This allowed us to make changes to various parts of the website and measure the impact of those changes.
November 04, 2016

Qubit Review

Score 7 out of 10
Vetted Review
Verified User
Incentivized
It's used by the marketing department for now to improve conversion rates. Because they can deliver detailed analytics and quickly segmented tests, it frees up our dev team to work on projects that can't be outsourced.
October 28, 2016

Qubit Review

Adam Harris | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Qubit is central to our plans to both develop the website through iteration and personalise our customers' experience. It is used by marketing and IT, but for ideas that could come from any area of the business. We also use qubit for messaging when targeted customers leave certain pages. Similar to what Yieldify do, but within the system.

We also use the consultancy side to make sure we get the best out of the system and over time this will allow us to be self-sufficient.
David Pert | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We have been using QuBit in two primary ways;
1) Test conversion rate optimisation changes to the user experience, primarily the purchase journey (without requiring development/site releases)
2) Manage and test changes to on-site promotional banners. Including the addition of banners/messages in locations which our current CMS is not able to.
Stuart Brown | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
The Online Marketing and Merchandising department has used Qubit for AB/MVT Testing, Analytics, Self Segmentation and Customer Feedback. In the future we will also be using Qubit technology for Personalisation, Re-targeting, Abandonment, Product Recommendations and much more.

Qubit upgrades their technology and product offerings often. Which always opens up new avenues for increasing conversion rate and engagement.

The aim is to increase the conversion rate of key sales funnels via a process of testing, provide a level of analytics just not possible using other software and learn to understand our customers better - what they want and how they behave.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Qubit is being used by my organisation to personalise the web experience for customers. Core focuses are geo-targeting and also targeting shoppers by demographic and spend. Qubit allows us to successfully conduct A/B tests and targets. A lot of the A/B testing were in fact UX related tests with the objective of improving the customer journey throughout.
Score 6 out of 10
Vetted Review
Verified User
Incentivized
We use Qubit predominantly to make quick alterations to the look and feel of the front-end of our eCommerce website. It is good for us because it doesn't involve working with developers to implement changes that we may wish to trial before comiting to change. We are also able to monitor the effectiveness of any activity with their ability to A/B test.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Qubit is being used to do a wide variety of A/B testing. They are helping define and implement best use practices. They are helping to define and explore different segments and how to effectively engage them for increased conversions, AOV, and overall experience.
September 20, 2016

Qubit review

Richard Wilson | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use Qubit within our digital function across all Arcadia brands. Primary use is to deliver customer insight for us to test and deliver customer experience enhancements. Qubit runs the A/B tests for these enhancements and for testing other third party tools/services. Qubit is also used to deliver real time personalisation on our sites related to customer activity and product stock levels.
Chi Igboaka | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Qubit is currently being used by the marketing team as a way to create tests to drive conversion rate improvements. This is predominantly within the basket funnel and across top landing pages. We also use the test build platform as a way to implement quick changes to our sites that would otherwise require CMS changes, or dev work. We've used this functionality to help during product launches (promotional banners). We're collecting huge quantities of data, which we will eventually use to help drive our personalisation agenda - through creating a new customer experience (CX) for different types of customers, based on their previous website and transactional behaviour.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
It is being used by our eCommerce team to improve general site functionality for a better user experience and to enhance customer acquisition through CRO. The site is having to handle larger amounts of traffic than previously and we are attracting a broader selection of prospective customers who have varied requirements.
August 08, 2016

Qubit Review

Robert Foulkes | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use Qubit to help with data processing and insight, then use this to run a number of tests online to improve the customer experience. They are good to work with and can process a large number of tests. I would recommend them.
Dennis Wildman | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Qubit gives us another effective tool to map customer journeys and get insight from how they are moving across and through our website. Qubit also helps us measure the effectiveness in our initiatives, in particular allowing us to probe deeper into how our activities are helping customers with their needs.

Qubit has been particularly useful in setting up short term initiaves and changes in an agile way, quickly getting the initiative live and capturing the data we need for analysis. This has been valuable to me from a campaign perspective, as we are able to get quality outcomes with less investment and development time. It is being used across a few departments currently and will likely be used by more departments in the future.
Sean Emmel | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use Qubit to implement strategic A/B testing (also known as CRO: Conversion Rate Optimization) for various mid-to-large tier clients on various e-commerce platforms. We seek to improve overall site user experience, conversions (e.g., revenue per visitor, average order value, and other key performance indicators) and conversion rate, enhance/extend functionality, improve design and aesthetics, and in general make the site more efficient and easier to use for customers.
Cassandra Hicks Bergsland | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Qubit is primarily a site personalisation and optimisation tool, however we are using it for much more. We have used it for A/B testing for new functionality and to bypass our CMS tool to deploy new messages or A/B test messaging. We have several teams that are now using Qubit on a regular basis including UX, e-commerce, marketing, customer insight and merchandising.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
The marketing department uses Qubit for optimisation and A/B testing on two of our websites with a view to improving the conversion rate of website visitors to holiday enquiries. This intelligence allows us to make decisions on how best to use the resources of our in-house development team. Additionally, Qubit facilitates more tracking and analytics than would be possible just with Google Analytics.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Qubit is used by the Digital and Marketing teams, with business areas inputting to how we use Qubit. Right now, we're testing what customers prefer on our website, and use that intelligence and data to justify web development spend aimed at increasing our conversion.
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