Acquia Digital Experience Platform
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Top Rated
79 Ratings
HubSpot Marketing Hub
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Top Rated
1935 Ratings

Acquia Digital Experience Platform

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Top Rated
79 Ratings
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Score 8.3 out of 100

Based on 79 reviews and ratings

HubSpot Marketing Hub

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Top Rated
1935 Ratings
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Score 8.6 out of 100

Based on 1935 reviews and ratings

Feature Set Ratings

    Email & Online Marketing

    Acquia Digital Experience Platform

    Feature Set Not Supported
    N/A
    8.4

    HubSpot Marketing Hub

    84%
    HubSpot Marketing Hub ranks higher in 9/9 features
    HubSpot Marketing Hub ranks higher in 9/9 features

    WYSIWYG email editor

    N/A
    0 Ratings
    8.2
    82%
    331 Ratings

    Dynamic content

    N/A
    0 Ratings
    8.4
    84%
    331 Ratings

    Ability to test dynamic content

    N/A
    0 Ratings
    8.3
    83%
    308 Ratings

    Landing pages

    N/A
    0 Ratings
    8.1
    81%
    361 Ratings

    A/B testing

    N/A
    0 Ratings
    8.4
    84%
    285 Ratings

    Mobile optimization

    N/A
    0 Ratings
    8.7
    87%
    352 Ratings

    Email deliverability reporting

    N/A
    0 Ratings
    8.7
    87%
    697 Ratings

    List management

    N/A
    0 Ratings
    8.5
    85%
    363 Ratings

    Triggered drip sequences

    N/A
    0 Ratings
    8.5
    85%
    275 Ratings

    Lead Management

    Acquia Digital Experience Platform

    Feature Set Not Supported
    N/A
    8.2

    HubSpot Marketing Hub

    82%
    HubSpot Marketing Hub ranks higher in 4/4 features
    HubSpot Marketing Hub ranks higher in 4/4 features

    Lead nurturing

    N/A
    0 Ratings
    8.4
    84%
    354 Ratings

    Lead scoring and grading

    N/A
    0 Ratings
    7.8
    78%
    325 Ratings

    Data quality management

    N/A
    0 Ratings
    8.2
    82%
    331 Ratings

    Automated sales alerts and tasks

    N/A
    0 Ratings
    8.1
    81%
    299 Ratings

    Campaign Management

    Acquia Digital Experience Platform

    Feature Set Not Supported
    N/A
    8.1

    HubSpot Marketing Hub

    81%
    HubSpot Marketing Hub ranks higher in 2/2 features
    HubSpot Marketing Hub ranks higher in 2/2 features

    Calendaring

    N/A
    0 Ratings
    7.9
    79%
    305 Ratings

    Event/webinar marketing

    N/A
    0 Ratings
    8.2
    82%
    251 Ratings

    Social Media Marketing

    Acquia Digital Experience Platform

    Feature Set Not Supported
    N/A
    8.3

    HubSpot Marketing Hub

    83%
    HubSpot Marketing Hub ranks higher in 2/2 features
    HubSpot Marketing Hub ranks higher in 2/2 features

    Social sharing and campaigns

    N/A
    0 Ratings
    8.2
    82%
    341 Ratings

    Social profile integration

    N/A
    0 Ratings
    8.4
    84%
    331 Ratings

    Reporting & Analytics

    Acquia Digital Experience Platform

    Feature Set Not Supported
    N/A
    8.2

    HubSpot Marketing Hub

    82%
    HubSpot Marketing Hub ranks higher in 3/3 features
    HubSpot Marketing Hub ranks higher in 3/3 features

    Dashboards

    N/A
    0 Ratings
    8.3
    83%
    365 Ratings

    Standard reports

    N/A
    0 Ratings
    8.3
    83%
    361 Ratings

    Custom reports

    N/A
    0 Ratings
    8.0
    80%
    324 Ratings

    Platform & Infrastructure

    Acquia Digital Experience Platform

    Feature Set Not Supported
    N/A
    7.8

    HubSpot Marketing Hub

    78%
    HubSpot Marketing Hub ranks higher in 6/6 features
    HubSpot Marketing Hub ranks higher in 6/6 features

    API

    N/A
    0 Ratings
    8.0
    80%
    252 Ratings

    Role-based workflow & approvals

    N/A
    0 Ratings
    8.6
    86%
    280 Ratings

    Customizability

    N/A
    0 Ratings
    8.2
    82%
    302 Ratings

    Integration with Salesforce.com

    N/A
    0 Ratings
    7.7
    77%
    228 Ratings

    Integration with Microsoft Dynamics CRM

    N/A
    0 Ratings
    6.9
    69%
    98 Ratings

    Integration with SugarCRM

    N/A
    0 Ratings
    7.1
    71%
    93 Ratings

    Attribute Ratings

    • Acquia Digital Experience Platform is rated higher in 2 areas: Support Rating, Product Scalability
    • HubSpot Marketing Hub is rated higher in 1 area: Likelihood to Recommend
    • Acquia Digital Experience Platform and HubSpot Marketing Hub are tied in 1 area: Likelihood to Renew

    Likelihood to Recommend

    8.4

    Acquia Digital Experience Platform

    84%
    37 Ratings
    8.7

    HubSpot Marketing Hub

    87%
    653 Ratings

    Likelihood to Renew

    9.0

    Acquia Digital Experience Platform

    90%
    9 Ratings
    9.0

    HubSpot Marketing Hub

    90%
    372 Ratings

    Usability

    Acquia Digital Experience Platform

    N/A
    0 Ratings
    8.7

    HubSpot Marketing Hub

    87%
    106 Ratings

    Availability

    Acquia Digital Experience Platform

    N/A
    0 Ratings
    9.1

    HubSpot Marketing Hub

    91%
    50 Ratings

    Performance

    Acquia Digital Experience Platform

    N/A
    0 Ratings
    8.9

    HubSpot Marketing Hub

    89%
    34 Ratings

    Support Rating

    9.1

    Acquia Digital Experience Platform

    91%
    1 Rating
    8.5

    HubSpot Marketing Hub

    85%
    168 Ratings

    In-Person Training

    Acquia Digital Experience Platform

    N/A
    0 Ratings
    9.1

    HubSpot Marketing Hub

    91%
    8 Ratings

    Online Training

    Acquia Digital Experience Platform

    N/A
    0 Ratings
    9.1

    HubSpot Marketing Hub

    91%
    26 Ratings

    Implementation Rating

    Acquia Digital Experience Platform

    N/A
    0 Ratings
    7.3

    HubSpot Marketing Hub

    73%
    98 Ratings

    Product Scalability

    7.6

    Acquia Digital Experience Platform

    76%
    20 Ratings
    7.3

    HubSpot Marketing Hub

    73%
    7 Ratings

    Likelihood to Recommend

    Acquia Digital Experience Platform

    Well suited for rapid development of applications and sites, ease of maintenance, security enhancements, and ease of patching. Drupal for global enterprise content strategy i.e. industrial robustness. DevOps is there but needs to be easier to integrate with other vendors. In my experience, Acquia Digital Experience Platform doesn't support well data-driven process definition, setup, and management from an application standpoint. In production, we expected the production environment to be separated from the non-production environnement, which was only possible at the logical level and not at the network level.

    Read full review

    Olivier Parriche | TrustRadius Reviewer
    Olivier Parriche
    View all 37 answers on this topic

    HubSpot Marketing Hub

    CRM is fantastic, easy to use, and allows for the flexibility to get clients in, keep top of mind, and get deals out. Email ability is seamless, with a click, you can stay in front of customers. Linq integration is wonderful. The paper cards (and the box of them that we always have after an event) are GONE!

    Read full review

    Arcoma L. Lambert | TrustRadius Reviewer
    Arcoma L. Lambert
    View all 653 answers on this topic

    Pros

    Acquia Digital Experience Platform

    • Easy to manage multiple environments and a team of Site Developers and Site Administrators
    • Easy and intuitive to conduct deployments, back-ups, rollbacks of code, databases, and files
    • Useful add-ons such as Solr Search, Security, Site Monitoring, Migration tools, etc.
    • Excellent and responsive support

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 37 answers on this topic

    HubSpot Marketing Hub

    • All-in-one software - the main thing HubSpot does well is the breadth of functionality.
    • Easy of use - personally, I find it more intuitive than Marketo, which is the other MAP that I know well.
    • Ads - I like that we can drill down on ads by channel, ad group, campaign, and even create and see performance data at each level.

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    Joe Kevens | TrustRadius Reviewer
    Joe Kevens
    View all 653 answers on this topic

    Cons

    Acquia Digital Experience Platform

    • Using the platform is not for the faint of heart. It takes some understanding of how a back-end system technology works to be able to get anything done or even know where to go.
    • Being able to verify DNS services is not easy to do. A digital market is required to do this with Facebook or Google from time to time but it is hidden from the non-tech user. I need to find a tech expert to do a simple task that is holding up the quality of our digital advertising. This is the way the digital world works and these capabilities need to be exposed and easy to verify by non-tech users quickly without the possibility of disrupting the system.

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 37 answers on this topic

    HubSpot Marketing Hub

    • While Hubspot has added some collaborative tools, I think this could improve. I'd like to see more options to comment on emails and ways of being able to share out changes as well as approval channels.
    • The ability to update ads via the calendar is pretty cumbersome. There's no good way to bulk edit or update. You have go into each one individually.
    • Real time edits would be nice. If you have multiple people working on the same thing, you'll get kicked out and your changes might not be saved.

    Read full review

    Chris Gomez, SPHR | TrustRadius Reviewer
    Chris Gomez, SPHR
    View all 653 answers on this topic

    Pricing Details

    Acquia Digital Experience Platform

    General

    Free Trial
    —
    Free/Freemium Version
    Yes
    Premium Consulting/Integration Services
    —
    Entry-level set up fee?
    No

    Starting Price

    —

    Acquia Digital Experience Platform Editions & Modules

    —
    Additional Pricing Details
    —

    HubSpot Marketing Hub

    General

    Free Trial
    Yes
    Free/Freemium Version
    Yes
    Premium Consulting/Integration Services
    Yes
    Entry-level set up fee?
    Required

    Starting Price

    $50 per month

    HubSpot Marketing Hub Editions & Modules

    Edition
    Pro$8901
    Enterprise$3,2002
    Starter$503
    Free$04
    1. per month (includes 2,000 contacts)
    2. per month (includes 10,000 contacts)
    3. per month (includes 1,000 contacts)
    4. per month
    Additional Pricing Details
    —

    Likelihood to Renew

    Acquia Digital Experience Platform

    Acquia Digital Experience Platform 9.0
    Based on 9 answers
    As a Drupal Web Developer, I have not encountered or been exposed to any other hosting solution that could surpass the benefits of having a site hosted on Acquia Cloud. Although, for any side-project or low-cost freelance gigs, I cannot expect that I'll always have the option of recommending Acquia Cloud, and that's okay. While I am at work and trying to help our team gain more exposure to my companies' extensive list of clients, when we have the fortune of adding another Drupal-based client to our roster, getting those clients on Acquia Cloud makes every other aspect of building or modifying their school website that much easier

    Read full review

    Sean Hanford | TrustRadius Reviewer
    Sean Hanford
    View all 9 answers on this topic

    HubSpot Marketing Hub

    HubSpot Marketing Hub 9.0
    Based on 372 answers
    Our business relies on the HubSpot platform to manage our marketing, sales and CRM processes. HubSpot marketing automation helps us define our activities and streamlines them in a cohesive and efficient way. Without HubSpot, we will have to revert to the 'old way' of doing everything with a variety of disparate systems.

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    Arun C Devan | TrustRadius Reviewer
    Arun C Devan
    View all 372 answers on this topic

    Usability

    Acquia Digital Experience Platform

    No score
    No answers yet
    No answers on this topic

    HubSpot Marketing Hub

    HubSpot Marketing Hub 8.7
    Based on 106 answers
    While there are some frustrating things that pop up unexpectedly ("wait... I can't do X?"), I have found HubSpot to be easy to use and extremely helpful to my daily work. The documentation is really good, and when it's not helpful, the support staff have been amazing.

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    Lauren Camacci | TrustRadius Reviewer
    Lauren Camacci
    View all 106 answers on this topic

    Reliability and Availability

    Acquia Digital Experience Platform

    No score
    No answers yet
    No answers on this topic

    HubSpot Marketing Hub

    HubSpot Marketing Hub 9.1
    Based on 50 answers
    They have had issues with system availability over the course of days. Sometimes the system is unusable, other times updates simply take a long time to show up. It's better now but, from a reliaibility standpoint, HubSpot is not Salesforce.com yet. Still great software though.

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    Joe Rando | TrustRadius Reviewer
    Joe Rando
    View all 50 answers on this topic

    Performance

    Acquia Digital Experience Platform

    No score
    No answers yet
    No answers on this topic

    HubSpot Marketing Hub

    HubSpot Marketing Hub 8.9
    Based on 34 answers
    With all the new features in HubSpot, the system can get a tad slow sometimes... That said, most of the time it is lightning fast and I have no problems. Because most of the integrations are API, they silently work in the background. I have not had trouble with lag due to HubSpot integration

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    Carah Counts | TrustRadius Reviewer
    Carah Counts
    View all 34 answers on this topic

    Support Rating

    Acquia Digital Experience Platform

    Acquia Digital Experience Platform 9.1
    Based on 1 answer
    The team is always there to support any issue. We had an issue around adding more code into the system and they supported us all the way through.

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 1 answers on this topic

    HubSpot Marketing Hub

    HubSpot Marketing Hub 8.5
    Based on 168 answers
    During the few times I've needed it, HS support has been accessible, helpful and efficient. Often rolling up their sleeves to make changes for you as opposed to leaving you with a list of instructions to decipher on your own.

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    David Pye | TrustRadius Reviewer
    David Pye
    View all 168 answers on this topic

    In-Person Training

    Acquia Digital Experience Platform

    No score
    No answers yet
    No answers on this topic

    HubSpot Marketing Hub

    HubSpot Marketing Hub 9.1
    Based on 8 answers
    I did the 2-day classroom at HubSpot's corporate office in Cambridge. First off, it was amazing to see their corporate office in general. They have such a cool office environment. But it was also great to have the ability to learn in a workshop format with other HubSpot users and meet my Account Manager/ Inbound Marketing Consultant in person.

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    Carah Counts | TrustRadius Reviewer
    Carah Counts
    View all 8 answers on this topic

    Online Training

    Acquia Digital Experience Platform

    No score
    No answers yet
    No answers on this topic

    HubSpot Marketing Hub

    HubSpot Marketing Hub 9.1
    Based on 26 answers
    I went through Inbound Marketing University in 2006. Great training and helped my transition from traditional (outbound) marketing to inbound marketing that I've been able to apply to a number of businesses from wastewater and water reuse, to professional services and SaaS. Share information of value to build awareness and trust. Answer customers' questions in a transparent way to generate more qualified leads. Understand the difference between a marketing qualified lead and a sales qualified lead and put together a lead nurturing program. Your sales and marketing efforts will see significant ROI.

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    Tom Smith | TrustRadius Reviewer
    Tom Smith
    View all 26 answers on this topic

    Implementation Rating

    Acquia Digital Experience Platform

    No score
    No answers yet
    No answers on this topic

    HubSpot Marketing Hub

    HubSpot Marketing Hub 7.3
    Based on 98 answers
    My biggest piece of advice for those who are implementing Hubspot is that you need to devote the time up front and learn how to use the product. Once you learn how to use Hubspot, it will be much more effective as well as much easier to use in the long run

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    Andrew Driscoll | TrustRadius Reviewer
    Andrew Driscoll
    View all 98 answers on this topic

    Alternatives Considered

    Acquia Digital Experience Platform

    Acquia [Digital Experience Platform]'s offering is much for extendable, flexible, and scalable. The security is far beyond WP and it is much easier to extend than Magento was. Being able to have access to all these tools at an enterprise level, but still have them remain open source is really a huge advantage in my mind.

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 37 answers on this topic

    HubSpot Marketing Hub

    In comparison to any other tool on the market, HubSpot [Marketing Hub] is the best. It's easy to use, has a more substantial brand presence, and is trusted by a large number of small and medium-sized businesses. It just made sense to us to integrate the sales and marketing tools in HubSpot [Marketing Hub] rather than using third parties. We chose HubSpot Marketing Hub as the best brand to define our customer journey.

    Read full review

    Roshni Rahman | TrustRadius Reviewer
    Roshni Rahman
    View all 653 answers on this topic

    Scalability

    Acquia Digital Experience Platform

    Acquia Digital Experience Platform 7.6
    Based on 20 answers
    We do not use any of the proprietary features from Acquia [Digital Experience Platform], like Site Factory, that enable this. (I am allergic to proprietary.) But Drupal is inherently scaleable via multisite, and things like Single Sign On via contrib modules.

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    Maria Greene | TrustRadius Reviewer
    Maria Greene
    View all 20 answers on this topic

    HubSpot Marketing Hub

    HubSpot Marketing Hub 7.3
    Based on 7 answers
    HubSpot is addressing this more and more. Currently you can assign tasks to designated sales teams, which grow as you grow. They've added free baseline products for those just getting started. These and more contribute to the scalability of HubSpot - so I gave it an 8 and am hoping for more in the future!

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    Jessica McCann | TrustRadius Reviewer
    Jessica McCann
    View all 7 answers on this topic

    Return on Investment

    Acquia Digital Experience Platform

    • Acquia has a positive impact on our internal ROI for our own website.
    • Most of our clients also see a positive impact on ROI when using Acquia for their web platform. This does change based on the cost of the Acquia instance.
    • Acquia allows us to save time and money on client projects, allowing us to increase our margins.

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    Zach Ettelman | TrustRadius Reviewer
    Zach Ettelman
    View all 37 answers on this topic

    HubSpot Marketing Hub

    • HubSpot has helped us increased our lead generation.
    • HubSpot has allowed us to continue to grow our customer base without having to spend a ton of marketing dollars on advertising.
    • HubSpot has allowed our company to standardize our process and bring the company onto one platform for sales and marketing.

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    Heather Robinette, MBA | TrustRadius Reviewer
    Heather Robinette, MBA
    View all 653 answers on this topic

    Screenshots

    Acquia Digital Experience Platform

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