AWeber vs Keap

• Aweber manages mailing lists particularly well. By this I mean that it handles subscribe and unsubscribe requests automatically, so you never have to worry about annoying people by accidentally sending them information they opted out of.
• Aweber provides reliable scheduling of messages. This works for newsletters that you want to write and schedule in advance as well as auto-responder sequences that you create for a specific campaign. It also connects directly to your blog and social media profiles so that you can post in one location and have it show up on all your profiles. That's really handy!
• Aweber provides detailed analytics for all of your broadcasted messages without overcomplicating things. You can easily see who received, opened, and clicked the links within your messages, so that you can consistently refine your marketing efforts.
• Aweber is also affordable. Some mailing list applications cost an arm and leg, but Aweber can easily fit into just about any budget. It's reasonable cost also allows it to pay for itself very quickly.

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• The support is excellent! Navigating the app and figuring out how to do certain things can be like entering a rabbit hole with no idea where to go at first, but I know that the support team is always there to help me successfully do what I need and want to do. I contact support regularly.
• I very much appreciate that a business the size of mine can use one app to do so many things such as store a contact database, allow for communication and program delivery though both broadcast emails and campaigns, set up and keep track of purchases and receive payment securely, allow program delivery or email series' through the campaigns, and set up affiliate programs. I have used and regularly use all of these features.
• I like the dashboard feature and how it gives me a daily snapshot of my business.
• There was a bit of a learning curve, but creating newsletters and campaigns are fairly straightforward for me now, and they always come out looking and operating professionally as the updated functionality is easy to use and relatively intuitive.

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• Aweber's drag and drop email designer could be a little easier to use.
• It is difficult to design templates for the casual user, they almost always need help.
• The user interface is a little friendlier to a techy than a noobie. MailChimp is much easier to use but I would NEVER recommend MailChimp for serious marketers.

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• Wholesale block of some valid domains - without notice, suddenly can't send emails to some long-time customers.
• Need the ability to create custom objects.
• Missing the ability to search drilldown fields.
• Can't delete search reports that were created by deactivated accounts.

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• If the campaign is well designed in the first place, ROI is immediate.
• Occasionally, when we do test runs, we find AWeber can even show us ways we can make our campaign even better, or catch something we had not foreseen.

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• As a marketing agency, it has had a great positive impact. As we have become more efficient using the tool, we benefit across all our clients.
• Using Keap/Infusionsoft has helped all our young team members understand how marketing and sales work together with campaigns, customer data, and creating complex workflows to drive more sales.

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