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EZ Texting

EZ Texting

Overview

What is EZ Texting?

Since 2004, EZ Texting has provided businesses and organizations with a way to start text marketing — and features and integrations to keep conversations going. A simple interface, customizable templates, and generative AI assistance, help businesses to craft compelling messages…

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Recent Reviews
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Reviewer Pros & Cons

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Video Reviews

2 videos

EZ Texting Review: Keeps The Masses Informed With Ease & Low Cost
02:08
EZ Texting Review: Proven ROI, Easy Use
04:31
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Pricing

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Launch

$25

Cloud
per month

Boost

$75

Cloud
per month

Scale

$125

Cloud
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.eztexting.com/pricing?utm_s…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $25 per month
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Product Demos

How To Create A Mass SMS Text Message in 1 Minute | EZ Texting Demo

YouTube

EZ Texting Text Marketing Service

YouTube
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Product Details

What is EZ Texting?

Since 2004, EZ Texting has provided businesses and organizations with a way to start text marketing — and features and integrations to keep conversations going. A simple interface, customizable templates, and generative AI assistance, help businesses to craft compelling messages that resonate with their audience.


Effective communication is key to the success of any business. With consumers constantly on the go and bombarded with information, reaching them through traditional channels can be challenging. EZ Texting offers a text marketing solution designed to revolutionize how businesses connect with their audience since text messages are opened and read almost 138% more than email (98% to 18% open rate).


It can be used to send promotions, promote a new product, build brand awareness, or drive traffic to websites or storefronts.


EZ Texting Key Features


EZ Texting's features are designed to enhance the effectiveness of text marketing efforts. Some include:


  • Two-Way Messaging: Allows customers to reply to messages, ask questions, or provide feedback, creating opportunities for meaningful engagement and dialogue.

  • Mass Texting: Personalized messages sent to large groups of contacts with just a few clicks, maximizing reach and engagement.

  • Keywords: Unique words or phrases that customers can text to a designated number, triggering automated responses or actions and streamlining communication and engagement processes.

  • Generative AI: AI Compose and Team Inbox allows businesses to craft personalized messages and manage customer interactions.

  • Text Templates: Pre-written content in-app for customer communication, saving time and ensuring consistency in messaging.

  • MMS Edge: An image library and image editing tool powered by Shutterstock.

  • Contact Management: Contact list management, where contacts are organized into groups for targeted messaging.

  • Personalization: Engaging and relevant messages that use the recipient's name, location, or other custom fields.
  • Growth Tools: QR codes, Keywords, Sign-Up Forms, and Click-to-Text to grow a contact list.
  • Scheduling: Campaign planning with scheduled messages to be sent at the optimal time for maximum impact.

  • Integrations: EZ Texting connects to apps like Zapier, Constant Contact, Hubspot, Mailchimp, and Squarespace.

  • Analytics: Real-time tracking for text campaigns with analytics and reporting tools that monitor delivery rates, click-through rates, and conversion metrics.

  • Compliance: EZ Texting provides built-in compliance guidance to help navigate the legal landscape of text marketing.


EZ Texting Features

  • Supported: Group Texting
  • Supported: Two-Way Texting
  • Supported: Drip Campaigns
  • Supported: Text Automation
  • Supported: Text Scheduling
  • Supported: Reminder Texts
  • Supported: 10-Digit Local Number
  • Supported: Dedicated Short Code
  • Supported: A2P Messaging
  • Supported: Text-Enabled Landline
  • Supported: Toll-Free Number
  • Supported: Contact Management
  • Supported: Groups & Segmentation
  • Supported: Unlimited Keywords
  • Supported: Sign-Up Forms
  • Supported: Click-to-Text Generator
  • Supported: QR Codes
  • Supported: Shutterstock Media Library
  • Supported: Image Editor
  • Supported: API Access
  • Supported: Integrations
  • Supported: Link Shortener & Tracker
  • Supported: Campaign Reporting
  • Supported: Contact-level Reporting
  • Supported: AI Compose
  • Supported: Team Inbox
  • Supported: Teammate Manager
  • Supported: Managed Accounts

EZ Texting Screenshots

Screenshot of DashboardScreenshot of Sending a MessageScreenshot of Delivery ReportScreenshot of Contact ManagementScreenshot of Media Library and Image Editor

EZ Texting Video

EZ Texting's feature set includes automation and AI tools, registration and delivery speeds, and transparent pricing.

EZ Texting Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Mobile Web
Supported CountriesUnited States, Canada

Frequently Asked Questions

EZ Texting starts at $25.

SimpleTexting, Twilio, and Attentive Mobile are common alternatives for EZ Texting.

Reviewers rate Usability highest, with a score of 8.6.

The most common users of EZ Texting are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(374)

Attribute Ratings

Reviews

(51-75 of 257)
Companies can't remove reviews or game the system. Here's why
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Here at KW Heritage we use EZ Texting to let Realtors in our company know of up coming training and social event.
  • Different categories for texting groups
  • Pictures in text
  • Support if something is not working which is rare.
  • Billing the price is kind of high
EZ Texting is wonderful and so easy to use. A great tool to let my company know of all events in our Market Center. I love that you can add pictures to the text and make different categories to send messages to. I would recommend EZ Texting 100%!
Score 9 out of 10
Vetted Review
Verified User
Advertise meetings, and send compliance updates and general news. We love having a tool that reaches all of our agents at once! Text messages are easily read and are one of the best ways to communicate information to our demographic. We get much better results than email or other campaigns. It's easy to set up and send and track the results.
  • Texting.
  • Reporting.
Product updates and anything urgent. We move quickly around here. Love how easy it is to set up a campaign. Texting cannot replace the personal nature of a phone call.
May 08, 2023

EZ Texting Review.

Score 8 out of 10
Vetted Review
Verified User
We used this program for both mass text and voice messages to our existing customers. The program interface is easy to use and the setup of campaigns is very simple. The list management functionality makes managing which customers receive which message very easy. Compared to other similar software I have used, this was much more user-friendly.
  • List Management.
  • Voice message call trees.
  • Mass text with controlled sending.
  • Contact list management.
EZ texting has a simple, intuitive format that makes it easy to use and easy to import contacts. We have had good success using it as a follow-up tool for hard-to-reach customers who do not respond to phone calls and to remind existing customers about future appointments.
April 07, 2023

great potential

Ginger Davis | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User
We were looking for a solution to replace Zipwhip when it was purchased by Twilio and no longer offered and affordable solution to texting customers from our own business number. My only complaint is that we weren't told that texting from OUR NUMBER was more of a courtesy "sprinkle on the donut" than the regular means of use. They assigned us an arbitrary phone number, then we added ours as the default but when using the mobile app the past few months it ignores the default number; when using on a desktop you an easy select which number to text from though. This is something that previously worked and no longer does...when we called to find out why, we were told that using it in that way wasn't really possible because they were still beta testing it or something like that. Once that gets resolved, it'll be a a great tool.
  • easy to use
  • don't have to disclose our personal cell numbers to customers
  • customers can text using our landline number
  • the mobile app functionality
So much potential, just needs a few tweaks.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Used EZ Texting to send campaign messages to ~1,500 County delegates during a primary election
  • Simple to craft a message to send
  • Shows text responses from target audience, which is super helpful
  • Pay per credit instead of pay per message. 1 credit ≠ 1 message
  • No Android app
Great for sending mass texts on a limited budget. Larger companies may have better options.
December 22, 2022

Interesting system

Score 6 out of 10
Vetted Review
Verified User
Incentivized
We used the platform to send mass texts to our stakeholders. We have over 400 people who received the text messaging in preparation for events, deadlines, etc. We hoped to find an easy solution to disseminating information to large groups of people quickly. With this service, we were able to send multiple batches of texts to various groups that were individualized.
  • Mass texting
  • Individualized fields
  • Schedule sending
  • The token system/cost to send texts seemed inconsistent
It is an appropriate platform to send mass text messages to various groups but it is important there is a budget present for the text messaging system. The system requires random amounts of coins to be able to send the texts which varied each time I attempted to send a batch.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use it to contact our students and their parents regarding changes in the schedule, moving classes to online versus in person, sign up for events and request necessary information needed to complete their registration. We break down our students into different groups, into different classes and into catergories for minors as to whether they are the student of the parent of the student. We can communicate accordingly to each group because EZ Texting allows us to create different groups that the person could belong to for example one parent can belong to different groups because they have more than child enrolled and each child is in a different program. We can select which group will get our information and we do not have to type the name several times. We just change what group that parent belongs to or add another group to the parent file. GA
  • We can send photographs of flyers for the parents if the parent did not receive the paper we sent home.
  • For registration the parent can send us photos of what is needed to complete the registration.
  • When we ask a student or parent for information that is needed EZ Texting makes the turn around time of the responses extremely faster than email or a phone call. Phone calls take hours upon of time but texting takes only minutes to contact all of the groups needed to be contacted and we have proof that a message was sent because we can refer to it and show the parent or student if they say they did not receive it.
  • On creating sign up forms: more choices as to what information is needed like address, parent name or student name, or program name
  • When message bounces back because of a bad phone number it would be nice if it showed in the "INBOX" as well as on the report.
  • When people opt out it would be nice to move the number into an "opt out" group
EZ Texting is best suited to us because a lot of our families have children and so the parents and students all know how to use texting even better than email. Because we send mass emails out emails go into the "Spam" folder and our students and parents cannot get our emails in a timely manner. One scenario where texting would not be appropriate is probably when we send large attachments like homework assignments. Although, if I send pictures or scanned items via texting the parents or students can print them out and turn them in.
December 15, 2022

EZ Texting IS EZ

Score 9 out of 10
Vetted Review
Verified User
Incentivized
We currently utilize EZ Texting to send mass text messages to our healthcare employees. We like offering open assignments, assignment changes, holiday closure information and to notify staff when needed credentials are going to expire. We find its the quickest most convenient way to get information out to multiple staff members at one time.
  • Tracks sent/receive messages
  • tracks your usage
  • makes it easy to buy additional texting credits
  • need live employees to help with technical difficulties
  • allow longer text messages to be sent
EZ Texting helps to get the job done. We have found it to be quick and convenient in out fast paced office setting making it easy for the office staff to communicate with our field staff. Our employees appreciate getting the test messages and being able to respond quickly and effortlessly.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Using EZ Texting for push notifications for a client conference. Helping to remind attendees of upcoming items on the agenda. Has helped to increase session attendance.
  • contact uploads
  • uploading media
  • creating texts
  • understanding how many credits are needed for texts
  • what could cause a message to become "under review" and how to move it to 'scheduled'
It has been helpful to increase attendance at sessions as people are attached to their phones and see texts faster than emails.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
We have clients who need to send mass text communications to a specific list sporadically, not all of the time. EZ Texting makes it easy to pay as you need/as you go which works better for many of our clients than a monthly subscription. It is easy to upload a list of contacts and keep them separate. You can compose messages and send them to multiple lists which is really convenient. We typically send business information messages about hours or locations changing and marketing messages.
  • Upload and manage lists of contacts
  • Pay as you need messages
  • Easy to compose and schedule messages
  • Saving composed messages as drafts
  • Duplicating past messages to be used again in the future
It is great for people who are not tech-savvy, want to get up and running quickly, and want to pay as needed. I have not used it for scheduling recurring messages or sending them to many different lists at once so I'm not sure if it works as well as other options for that. I feel that the pricing is competitive and works well for smaller businesses.
Stacy Medema | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
EZ Texting allows us a platform to communicate with our team members. We have 36 locations and most of our team members are not in front of their computers all day and are not the best at checking emails. By being able to text them we can communicate important information and know that it will be viewed.
  • Texting a large group
  • Creating subsets to text groups within a group
  • Easy to upload new employees
  • Easy to remove former employees
  • Easier way of uploading lists to already include them in sub groups
  • Sometimes character counts get confusing
The easiest way to use EZ Texting is with a group of people with who you already have permission to text, IE employees. I wouldn't overdo it but it's great to have another way to communicate quickly and easily. While it works for non-employees, you'll have more hoops to jump through to comply with SPAM laws when texting. EZ Texting makes it easy though so don't be discouraged - any platform would have this issue. If you have a small enough team you might as well text the traditional way but if you need to text more than 10 people at once I recommend this!
Score 7 out of 10
Vetted Review
Verified User
Incentivized
I collect cell phone numbers inside of EZ Texting with the help of Zapier. I send group emails at least once a week. EZ Texting is very useful when it comes to reaching my prospects and has boosted sales by at least 200%. EZ Texting helps me stay in front of my prospects, current customers, and past customers.
  • EZ Texting make it easy to send mass messages.
  • EZ Texting makes it very easy to compose messages.
  • EZ Texting has provided wonderful customer service.
  • EZ Texting makes it simple to set up drip campaigns.
  • The EZ Texting mobile App is all but useless. It has minimal functionality and is very slow to update.
  • Sometimes from both the App and the Desktop version, messages I send in conversation will literally not be sent. When I return to the conversation my reply will be missing.
  • It is frustrating that when composing a message I'm not able to have blank line spaces. If it's a long message it looks unprofessional.
EZ Texting is an affordable mass texting option that does the job. I would be willing to pay more for better tech and a way better mobile App.
April 12, 2022

Mixed Success

Score 6 out of 10
Vetted Review
Verified User
Incentivized
We used EZ Texting primarily as our bulk texting provider for SMS and MMS campaigns. We have an association client who needed to reach all members at one time and to track folks that were opting in or out and were also worried about compliance TCP compliance for obvious reasons. We were generally pretty happy with the platform.
  • It organizes lists well.
  • The sends were always smooth.
  • Just not clear how to go back and work with lists of people that were texted.
  • Also wasn't clear how to track progress over time.
  • The back end, tracking, analytics were not impressive in my opinion.
I think it's great if you don't have a network of texting platforms to reach out to or if you have no clue about TCP or 10DLC regulations. If you want a lot of back-end data analytics, etc, or something that will tell you about click rates to complete a form or something along those lines then you will not be happy with the product.
April 11, 2022

Text and GO!

Abigail Kirkpatrick | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
With the rise of COVID, we were having a hard time figuring out ways to reach out to past clients without doing the traditional email campaigns or calling them personally. I came across EZ Texting after watching a recommended Youtube video. We instantly fell in love with the product. It allows us to schedule automatic texts to go out on major holidays and reminders for clients to complete paperwork or pick up documents. This allows us to be more productive and have the ability to make sure we didn't lose any clients. This allowed us to grow.
  • Scheduled Texts
  • Image Texts
  • User Friendly
  • Custom Templates
Having the use of EZ Texting is great! It allows a small business to schedule texts for holidays or even reminders. It is easy to sit down and prepare for the entire year with a few clicks of a button. If there is an urgent matter that needs to go out you can even send it in real-time. I cannot think of a less appropriate scenario that wouldn't be worth using.
Score 5 out of 10
Vetted Review
Verified User
Incentivized
We usually use EZ Texting for our closing announcements during the winter or for special closing announcements. The congregation is older and many tend to not sign up or opt-out. This product does the job for what we are seeking to use it for. Not sure we fully understand how this could help us.
  • easy to use
  • easy to update and add names
  • cost effective
  • increase number of words a text can contain
  • not so many group options
  • better tutorial for new users
I think the product serves us well. But in a culture where people get so much text from companies, we tend not to send many texts. I think most of what we do as a religious organization it can be used for announcements and possibly little statements of encouragement, but most of our dialogue works best in person.
Deana Casamento | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use it to notify employees of traffic conditions, closures, and training, and to check their email for important documents (if they do not have a company email).
  • Allows us a quick way to communicate with our people in the field.
  • Did like the 5-digit number better, but this is likely out of their control.
It is great for sending a quick text out to all employees to avoid a certain route or to secure a job site because high winds are due in.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use EZ Texting to update members via text. Coaches that are members and that have opted-in to receiving texts will receive text messages for events that are posted on their member dashboards as well as transactional texts for purchases. Member Coaches can opt-in/out of receiving texts as well as change their associated phone numbers as desired too.
  • The API is fantastic
  • Billing is simple
  • Metrics are awesome
  • Bring back the pay as you use it package
  • Faster response to support requests
In addition to event notifications and transactional texts, we plan to utilize EZ Texting for two-factor authentication for accessing our Coaches Dashboard.
April 05, 2022

Easy and efficient!

Score 7 out of 10
Vetted Review
Verified User
Incentivized
We send confirmation texts and confirmation reminders for reservations for educational events each week. We have a schedule for sending out multiple reminders the day they are qualified to come, 2 days prior to the event, the day before the event, and the day of the event.

We have recently used EZ Texting to reach out to personal contacts to let them know of new business opportunities!
  • I love the simple interface to upload, view, move, and delete contacts. The Group feature is particularly helpful for us.
  • Reliable texting. I don't feel like we have to question if a text was sent or not.
  • Uploading documents that contain hundreds and hundreds of contacts instead of entering them one by one is a huge time saver!
  • The layout could be more streamlined and easier to maneuver.
  • Clearing out notifications.
  • It would be great if we could reply to incoming texts in mass.
I would be more likely to recommend EZ Texting if customer service were better. When I call for a problem, it's difficult to get to the right area/person and more times than not, the person I end up talking to doesn't listen to my need/issue until I have said it multiple times, is short and condescending, and/or just rude. If the product weren't so good, I would switch products because of customer service alone.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Incredibly easy to use and gives us a full menu of options to contact our customers and referral sources! Extremally affordable and gains realized by efficiency are increasingly important. Great product at the right price! We highly recommend it to anyone in small or medium-sized businesses. anyone should consider the use and it's so affordable.
  • EZ equals easy.
  • Affordable
  • Customers like it.
  • Mobile monitoring of alerts and system is not the best.
Great for getting a hold of our customers who struggle with verbal communication. The older demographics still do not love the idea of texting too much.
April 01, 2022

Easy to Use.

Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use EZ Texting to text a mobile version of our bimonthly company newsletter (which we create through Constant Contact) to all of our employees. This has been proven to help them read it (have a better percentage rate of opening for the newsletter) and get better access to it. A few of our employees don't like receiving text messages (especially from work!) so there are some who have unsubscribed from the texts but for the majority, it seems to go well and the staff like being able to have faster access to it.
  • Group Text.
  • Images with Text.
  • Scheduled Texting.
  • Better images for sending texts.
  • Guides/tips on creating engaging texts.
  • Ability to add video??
  • Better user interface - seems a little outdated.
Works well to make company announcements for an entire staff of over 60 employees. Easy to use.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We are a labor union. We've found that many of our members no longer have computers at home and use their smartphones for all communication. For many, texting is preferable to email. We use EZ Texting to communicate with our members.
  • Contact Management with easy groups.
  • Live preview of your message.
  • Built-in URL shortener.
  • The "helpful" chat-bot that you can't turn off is REALLY annoying.
I'm not particularly well versed in the product. It seems good for reaching out to a list you already have. It seems to have features designed to create "buzz" and have the public sign up to receive your riveting text messages. That's not something we're trying to do, so I have no opinion on this aspect of the service.
Natalie Jane Jones | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use it to send out weekly texts to our clients for our Livestream class schedule. We have also used it during fitness & wellness challenges to keep participants engaged. Some people are more likely to engage with text messages.
  • Delivery is swift.
  • Easy to compose text messages.
  • Seldom any glitches.
  • Uploading media is easy.
  • More intuitive how to unsubscribe users.
  • Make it easier for users who have unsubscribed to re-subscribe.
  • Suggest stopping sending messages to contacts who consistently bounce back messages.
  • We liked it better when the image/media was delivered and showed up above the text message as supposed to below it as it does now.
I think it's great for online fitness & wellness businesses like ours. I'm having a hard time thinking of scenarios where it is less appropriate. I suppose if a fitness business was only providing on-demand services, it wouldn't necessarily need to send timely messages. Also, if a company has an app, they can send push notifications, making texts unnecessary.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
EZ texting is so simple to use. We send out our weekly events to our clients. EZ Texting helps us maintain a contact database of our clients and this literally pays off with one customer who returns through the door! We strongly recommend EZ texting for any customer facing retail shop.
  • Customer Retention
  • Announcements
  • Promotions
  • Multimedia and integration of tiktok
Everyone has a busy schedule. Texting is smart and a total non intrusive way of marketing. Customers can opt in and opt out at any time. This is a very important distinction that sets it apart from other forms of one to one marketing.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use EZ Texting to inform our subscribers of new releases and sales. We like the pay-as-you-go model because we only send texts four to six times a year. The EZ Texting service helps us to reach subscribers that aren't good at opening emails. According to our research, text subscribers also email subscribers, but they respond better to text alerts than to email.
  • Pay as you go option
  • Easy to set up forms for collecting subscribers
  • Excellent real-time analytics
  • User-friendly website with easy navigation
  • I can't think of anything
EZ Texting is a great product for entrepreneurs who are in the process of building a platform. I teach young entrepreneurs at a university. In addition to showing them how to build a website that collects emails, I also walk them through how to set up an EZ Texting form so they can begin collecting text subscribers for future text messages. Just last week, I created a message for my own subscribers as a demonstration to my students. They were able to watch the real-time analytics as my subscribers read and clicked on my broadcasted text message. I was also able to demonstrate how quickly those subscribers visited my website and completed a sale.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
I use EZ Texting when I've completed a bulk of photo galleries and need to announce that email invitations have been sent out. EZ Texting saves me time by being able to send one message to all my customers at once, which is typical for 20-50 people at a time.
  • EZ Texting has an easy to use interface.
  • Showing the delivery status is very helpful.
  • EZ Texting is affordable for my small business.
  • My only suggestion is to be able to get notifications on my phone if someone responds to a message instead of having to check back on my computer.
EZ texting is efficient, easy to use, and such a great solution for communicating with my photography clients when I do mini sessions.
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