What users are saying about
9 Ratings

TrendKite

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166 Ratings
9 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 8.4 out of 101

TrendKite

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow'>Customer Verified: Read more.</a>
166 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 7.6 out of 101

Add comparison

Likelihood to Recommend

6sense

This is an excellent tool; no hesitation to recommend to others.
Laurie Wheeler profile photo

TrendKite

Well suited for projects with high coverage either in terms of titles covering or size of the company/subject being covered. Very useful when and where you need to collect a vast amount of data quickly and efficiently. Less appropriate, yet still satisfying, for more tailor-made/niche projects where the specificities of titles or platform targeted will not work as best as it could.
Romain Lachevre profile photo

Pros

  • Stores and organizes information by product, department, etc., to make it easier for our website to function.
  • Help us track the buyer journey, making it a more enjoyable buying process for them on our website.
  • Help us drive revenue against competitors such as Amazon and Wal-Mart.
No photo available
  • Centralise PR data in an efficient, consistent and user-friendly way
  • Export this data in an easy, visually appealing, and professional manner into reports that can very quickly be integrated into agency decks
  • Inform our clients in real time of their press coverage in an EDM form with the relevant metrics
Romain Lachevre profile photo

Cons

  • Some of the terms used are a learning process for our team, but the site is easy to navigate.
  • Although the site is easier to navigate, it has a lot of facets that take time to learn where elements are saved.
No photo available
  • Not all placements are picked up or a lot of times the wrong placements are included.
  • Although you can add in placements/coverage - it does not always end up in your report.
  • If you want wire coverage (e.g. - PRNewswire, PRWeb, Businesswire) it won't capture the coverage if it is behind a firewall or taken off the site so you need to capture a report the day it runs or it skews the results if you are creating monthly reports.
Lauren Russ, CMP profile photo

Likelihood to Renew

No score
No answers yet
No answers on this topic
TrendKite8.2
Based on 4 answers
Will depend much on pricing and my client demand.
Joel Hoffmann profile photo

Usability

No score
No answers yet
No answers on this topic
TrendKite7.9
Based on 45 answers
I give it an 8.5. After you receive the basic tutorial from the technical service rep, it's relatively easy to use and figure out if you're familiar with the way media monitoring systems work. It might take additional training if you're entirely new to media monitoring and haven't used any platform before.
Elaine Salter profile photo

Support

No score
No answers yet
No answers on this topic
TrendKite8.9
Based on 110 answers
The team is responsive, helpful, quick and easy to work with. They always solve our issues and if they don't know the answer, the work with their team to find a solution. Plus, they're friendly.
Lauren Russ, CMP profile photo

Implementation

No score
No answers yet
No answers on this topic
TrendKite9.1
Based on 2 answers
It was very easy and intuitive.
Roland Alonzi profile photo

Alternatives Considered

Oracle is not user-friendly. It is outdated and confusing, also makes it hard to enter in and out of certain tabs/areas within the platform. 6sense is more in-depth and has more functional abilities compared to Salesforce.
No photo available
TrendKite is the leader in their field. While Cision has worked to catch up to their analytics ability, TrendKite was the breakthrough company in PR Analytics. They are easy to use, relatively inexpensive, and constantly expanding into new fields of coverage.
Melody Matzdorff profile photo

Return on Investment

  • It is easier to monitor our ROI on certain campaigns, departments, subclasses, within our sites.
  • We have less issues with launching campaigns correctly and the site crashing on us while processing and developing these campaigns.
No photo available
  • Better tracking of PR results
Roland Alonzi profile photo

Pricing Details

6sense

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

6sense More Information

TrendKite

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

TrendKite More Information