Act-On is an adaptive marketing platform designed to drive personal and purposeful multi-channel marketing. Its foci are inbound and outbound marketing, for enabling a tighter alignment with sales and turning data into actionable insights.
$900
per month (starts at 2,500 active contacts)
Oracle Marketing
Score 8.1 out of 10
N/A
Oracle CX Marketing (formerly Oracle Marketing Cloud) is a solution designed to enable marketers to plan and execute automated marketing campaigns via email, display search, video advertising, and mobile while delivering a personalized customer experience for their prospects.
$2,000
per month
Pricing
Act-On Software
Oracle Marketing
Editions & Modules
Professional
$900
per month (starts at 2,500 active contacts)
Enterprise
$2,000
per month ( starts at 2,500 active contacts)
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Offerings
Pricing Offerings
Act-On
Oracle Marketing
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
Yes
Yes
Entry-level Setup Fee
Required
Optional
Additional Details
The Professional package starts at 2,500 active contacts, 3 marketing users, 50 sales users and 30,000 API calls per day. The Enterprise package starts at 2,500 active contacts, 6 marketing users, 100 sales users and 30,000 API calls per day. Annual contract required.
CX Marketing pricing is a function of usage.
More Pricing Information
Community Pulse
Act-On Software
Oracle Marketing
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See helpful people who have experience with this product
I didn't specifically select Act-On over the competitors I listed, since I implement these packages for our clients. As I described in other questions though, the difference is clear: Act-On is a great tool for organisations just getting started with marketing automation, who …
I use all of these in some measurement for our clients, but Eloqua is in my eyes the better option for corporate and enterprise level businesses. Its many features, flexibility and constant stream of updates make it the futureproof answer to any marketing challenge in my eyes. …
Oracle Eloqua is a full-fledged marketing machine - you're able to track, report, create, manage, literally anything you can think of within one system. Salesforce does off many of these features but in a way that is not as integrated. Act-On if very limited in the features …
I used HubSpot and Act-On in my previous positions, and Eloqua was the platform of choice when I joined First Data. From a user-experience, HubSpot far exceeds Eloqua in terms of its easy-to-use navigation, customer-friendly interface, and incredible self-help resources (though …
It has a lot more functionality and third party / app integrations compared to the majority of the tools on the market, with probably only Marketo being just as powerful with Pardot being the next close contender. I found Eloqua much easier to use and being a lot more flexible …