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AWeber

AWeber

Overview

What is AWeber?

AWeber is an email marketing and automation solution. It provides support for mobile-friendly HTML email newsletters, autoresponder campaigns, subscriber segmentation and management, RSS-to-email features, signup forms for websites or blogs, and more.

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Recent Reviews

TrustRadius Insights

AWeber is a versatile email marketing platform that is widely used by marketing agencies, businesses, and individuals to manage their …
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Popular Features

View all 17 features
  • Standard reports (31)
    8.7
    87%
  • WYSIWYG email editor (30)
    8.7
    87%
  • List management (31)
    7.9
    79%
  • Email deliverability reporting (31)
    7.9
    79%
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Pricing

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AWeber Free

$0

Cloud
Up to 500 subscribers & 3,000 email sends per month

AWeber Lite

$14.99

Cloud
per month

AWeber Plus

$29.99

Cloud
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.aweber.com/pricing.htm

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Demos

Aweber Special Characters Remover Wordpress Plugin DEMO

YouTube

SendShark Autoresponder Review & Demo Better than Aweber and Getresponse

YouTube

My Aweber Review and Demo - An Honest Review From Long-Time User

YouTube

NeoMail Review, Bonuses, Demo: Stop Wasting Thousands Of Dollars On Aweber, GetResponse, Forever

YouTube

AWeber Crash Course Review & Demo

YouTube

Aweber Landing Page Builder (2021 step-by-step Demo)

YouTube
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Features

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns, and track results.

7.6
Avg 8.1

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

8.4
Avg 7.7

Pre-Send Testing

This set of features allows marketers to test out and preview various elements of their emails before sending out email campaigns. URL validation, inbox display, and email review are some of the activities included in pre-send testing.

7.7
Avg 8.5
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Product Details

What is AWeber?

AWeber is a provider of small business email marketing and landing page solutions. Founded in 1998, AWeber boasts over 20 years of success helping more than one million customers around the world reliably connect with their prospects and customers through email marketing.

Along with its 24/7 US-based customer support, AWeber aims to deliver the ability to quickly load and manage contacts, send amazing emails, build landing pages, send instant web push notifications, and analyze results without having to be a tech whiz.

AWeber works with more than 1,000 partner software solutions, allowing customers to integrate with the apps and services they rely on.

A privately-held company, AWeber is a remote-first team with employees based throughout the United States.

AWeber Features

Email & Online Marketing Features

  • Supported: WYSIWYG email editor
  • Supported: Dynamic content
  • Supported: Landing pages
  • Supported: A/B testing
  • Supported: Mobile optimization
  • Supported: Email deliverability reporting
  • Supported: List management
  • Supported: Triggered drip sequences

Reporting & Analytics Features

  • Supported: Dashboards
  • Supported: Standard reports
  • Supported: Custom reports

Pre-Send Testing Features

  • Supported: URL Validation
  • Supported: Link Tracking
  • Supported: Image Validation
  • Supported: Inbox Display
  • Supported: Spam Testing
  • Supported: Email Previews
  • Supported: Email Version Control

Additional Features

  • Supported: Subscriber segmentation
  • Supported: AMP for Email support
  • Supported: Email authentication (custom DKIM and SPF)
  • Supported: Web Push Notifications
  • Supported: Automatic Intelligent Email Template Builder
  • Supported: Landing Page Builder
  • Supported: Ecommerce Solution
  • Supported: Email Automation
  • Supported: Drag & Drop Editor
  • Supported: Pre-Built Email Templates
  • Supported: Pre-Built Landing Page Templates
  • Supported: RSS to Email
  • Supported: Email Split Testing
  • Supported: Behavioral Automation
  • Supported: Facebook Pixel Tracking
  • Supported: Sign Up Form Builder

AWeber Screenshots

Screenshot of Email marketing tools to run email marketing programs.Screenshot of Can automatically deliver a sequence of messages to new subscribers with autoresponders.Screenshot of The Canva direct integration feature can be used to create emails.Screenshot of Professional email newsletters can be created and sent in a matter of minutes with a drag-and-drop editor.Screenshot of Responsive landing pages.Screenshot of Sign up forms to build lists.Screenshot of Tracks email and sales performance.Screenshot of Split tests emails for optimal performance.Screenshot of Automates emails with Campaigns, tags, and automations.Screenshot of Payments can be collected with AWeber's Ecommerce Solution.Screenshot of 100s of integrations.

AWeber Video

A tour of AWeber, showing how to set up a list, build landing pages and sign up forms to collect subscribers, create and send emails, and build automated campaigns.

AWeber Integrations

AWeber Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android

Frequently Asked Questions

AWeber is an email marketing and automation solution. It provides support for mobile-friendly HTML email newsletters, autoresponder campaigns, subscriber segmentation and management, RSS-to-email features, signup forms for websites or blogs, and more.

Mailchimp, Constant Contact, and MailerLite are common alternatives for AWeber.

Reviewers rate Dashboards and Triggered drip sequences highest, with a score of 8.8.

The most common users of AWeber are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(98)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

AWeber is a versatile email marketing platform that is widely used by marketing agencies, businesses, and individuals to manage their mailing lists, send newsletters, and track the performance of their email campaigns. It offers a range of features that allow companies of any size to nurture customer relationships and provide value through publishing. With AWeber, businesses can easily build lists, contact leads, and deliver follow-ups and broadcasts. By doing so, they can capture the most from their email marketing campaigns and have a simple solution for their email outreach needs.

One key use case of AWeber is its ability to help businesses manage and automate subscriptions, especially in compliance with GDPR regulations. With AWeber, companies can seamlessly handle their subscribers and segment leads for targeted email campaigns. Additionally, it integrates with Lead Pages to capture opt-ins for lead magnets on landing pages. This not only streamlines the process of collecting email sign-ups but also ensures that businesses are complying with data protection regulations.

Another valuable use case of AWeber is its effectiveness in sending out newsletters and engaging with customers. Many users rely on AWeber to send out regular newsletters to their subscribers, which helps them stay connected with their audience and keep them informed about updates, promotions, or new products. AWeber's easy-to-use interface allows users to create visually appealing newsletters and choose from various channels such as blog posts, live shows, or podcasts to reach new customers. Moreover, AWeber enables users to analyze campaign results and track email opens, solving the problem of determining the best time to send emails and ensuring effective communication with recipients.

Furthermore, AWeber proves valuable in building relationships with customers through blogging and mentoring. Users can provide value by sharing informative blog posts or offering mentoring sessions through email campaigns. Additionally, AWeber allows users to send out surveys to gather feedback from their audience. By using AWeber for these purposes, businesses improve communication with clients, increase productivity, and ultimately generate sales.

Moreover, AWeber is a preferred choice for freelance designers and consultants to manage their email lists. They can effortlessly create autoresponder series and synchronize email addresses, allowing them to efficiently communicate with their subscribers. AWeber also supports behavior-based campaigns, monthly newsletters, and ad-hoc campaigns in both B2B and B2C communication. This versatility makes it a suitable solution for various marketing needs.

Another important use case of AWeber is in affiliate marketing. It is widely used by digital marketers for addressing different business problems such as building and maintaining subscriber lists, creating targeted email campaigns, and tracking campaign performance. AWeber provides reporting and analytics tools specifically designed for affiliate marketers to make data-driven decisions about future campaigns. Whether it's individual affiliates promoting products or large affiliate networks managing multiple campaigns, AWeber is a trusted platform in the affiliate marketing industry.

In addition to the aforementioned use cases, AWeber serves as a valuable tool for training and management consulting companies. These organizations utilize AWeber to send out weekly blog updates and periodic campaigns like webinar registrations. The platform's ease of use makes it straightforward to build opt-in subscriber lists, segment those lists, and encourage subscribers to take additional actions. With AWeber, training and management consulting companies can effectively stay in contact with their audience while promoting their services through newsletters.

Furthermore, AWeber finds applications across various sectors such as universities, marketing departments, and digital agencies. It enables universities to communicate important information and events to students through email, managing mailing lists in compliance with regulations like providing an unsubscribe option. Marketing departments leverage AWeber's automation features for user acquisition and retention efforts, allowing them to focus on higher-level strategic tasks. Digital agencies benefit from AWeber's automation capabilities and the ability to schedule email campaigns in advance, streamlining their email marketing efforts.

Overall, AWeber proves to be a reliable and user-friendly email marketing system used by a range of users including solo-preneurs, marketing agencies, businesses of all sizes, universities, and affiliate marketers. Its array of features helps businesses connect with their audience easily, automate their email marketing processes efficiently, and track the success of their campaigns accurately.

Intuitive User Interface: AWeber's intuitive user interface has been praised by many users, making it easy for them to navigate and utilize the platform effectively. Some users have mentioned this as a key advantage.

Helpful Customer Support: AWeber's customer support is highly regarded, with knowledgeable and pleasant representatives providing valuable assistance. Users appreciate the prompt and helpful responses they receive when seeking support or guidance. Several reviewers have highlighted this aspect of AWeber.

Effective Email Tracking: Many users appreciate AWeber's email tracking features that allow them to easily identify who has opened emails and who hasn't. This feature enables users to send targeted emails to specific segments of their mailing lists, resulting in more effective communication with their subscribers. A significant number of reviewers have specifically mentioned this benefit.

Unsophisticated Automation Features: Several users have expressed dissatisfaction with the automation features of AWeber, particularly in terms of tags and triggers. Users feel that the software lacks sophistication in this area, making it difficult to create customized and efficient automated campaigns.

Limited Customization Options: Users have experienced limited flexibility in customizing certain features of AWeber, specifically elements in their emails. Some users find it challenging to tailor their emails according to their branding or specific requirements, leading to a lack of customization options.

Lack of Advanced Reporting and Analytics: There is a desire among users for more in-depth reporting and analytics capabilities within AWeber. Several users have mentioned that the current reporting features are not comprehensive enough, hindering their ability to gain actionable insights from their email campaigns.

Based on user reviews, Aweber has the following common recommendations:

  1. Try Aweber to see if it fits your needs and budget. Users suggest testing the platform first before making a decision, especially if you have a small business and are just starting with email marketing.

  2. Take advantage of Aweber's customer support and tutorials. Many users recommend utilizing Aweber's customer support and tutorials to get started and navigate the platform effectively. They highlight the importance of being patient while getting started and setting aside enough time to learn.

  3. Consider alternatives and compare value for cost. Reviewers suggest comparing Aweber with other email marketing tools to ensure you are getting the best value for your investment. They advise exploring other options if you're not fully satisfied with Aweber's functionalities.

Overall, users acknowledge that Aweber is a solid choice for robust email marketing platforms, particularly for small businesses. However, they also emphasize the importance of trying it out first and considering your specific needs and budget before making a final decision.

Attribute Ratings

Reviews

(1-25 of 37)
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Score 8 out of 10
Vetted Review
Verified User
AWeber is an excellent email marketing solution for small to mid-sized businesses, especially those that are just starting with email marketing campaigns. AWeber is also good for bloggers. But it's not perfect for an affiliate marketer who wants to make a landing page on AWeber. Businesses that require advanced segmentation options may need to consider other email marketing platforms.
Christian Karasiewicz | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Aweber works great for nearly any and all businesses who are looking to build an email list.

They have added a host of new features that make it very powerful, such as tagging for sign-ups, so you don't have to setup or manage multiple lists.

Landing pages are also new. They useful and help consolidate from other tools you may be currently using.
December 31, 2021

Thank you Aweber!!

Score 10 out of 10
Vetted Review
Verified User
Aweber has the best customer service I've ever encountered. If you are a small business owner and get stuck, they will walk you through anything you need, and to them, there is no such thing as a dumb question. Outstanding!
Score 5 out of 10
Vetted Review
Verified User
Aweber is good if you're a newbie and getting to grips with email marketing, however, if you're more advanced and want to add dynamic pages, change layouts, it's pretty much useless. You're limited to preset conditions and the option of fonts is extremely poor.
Nkululeko Caiphas | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
AWeber is suitable for any Internet marketing business whether you are beginner or pro. It has everything you need for Internet marketing. It even supports affiliate marketing some other auto responders do not support. If you are still starting out or completely a newbie, AWeber customer support delivers an outstanding service. It helps to keep track on the campaigns we're sending out to our clients by showing us real-time reports and analytics. We're able to know the performance of our campaigns by showing Open Rates % and Click Rates %.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
AWeber is an excellent tool if you are more engaged and able to do some light coding, as well as develop massive campaigns based on behavior. It is a step up from some of its competitors and is an advanced level. It is lighter than a full-service agency, but the support team is beneficial if you run into an issue. For large corporations with eCommerce, this won't do the heavy lifting, but if you are smaller and mainly focused on brand awareness, it is good.
Mukesh K. Singhmar | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized

It is a rather strong email marketing software. We love the fact that they provide great email deliverability. We also like their dashboard view. Their reporting interface displays account overview, subscriber stats, metrics from your recent campaigns, and stats from your lists. From the dashboard itself, one can look up a contact from the "list stats" section and can also update contact status or unsubscribe a contact. This saves you additional steps.

AWeber can work on making better the default view that's associated with a list vs. the account -- which is different from most email software out there. To elaborate, the default view will always be associated with a list of what they refer to as "Current List". From a user perspective, this means that you have to skip between the lists to see campaigns send to that list. This as opposed to the more standard campaign list view that most other email software have is a little tricky to get used to, especially when you are starting off new on AWeber.

Score 10 out of 10
Vetted Review
Verified User
Incentivized
AWeber is great for small to medium-size businesses or startups, who need a robust customer relationship management system for lead generation, warming up prospects, educating buyers and prospects about the benefits and features of products and services, and to maintain healthy connections with current customers and target markets. Situations, where AWeber might not be well suited, could be for managing extremely large databases that are using media such as video and online delivery of information products, such as webinars and telesummits.
December 17, 2019

AWeber gets email done!

Score 8 out of 10
Vetted Review
Verified User
Incentivized
As a straightforward email marketing solution, AWeber performs well. If the user is trying to integrate with landing pages, CRM systems or other types of integration there may be some challenges because the platform isn't great at doing that.
Jackie Bassett | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
It is absolutely the best when you want to/need to get permissions and authenticate subscribers. It's an easy audit-recordkeeping system and must-have for marketing compliance, so automation by these experts is perfect!

Campaigns can be personalized much better using AWeber. There's nothing worse than sending a campaign out with either inaccurate or generic titles or messages. Global audiences are hyper fragmented. Agility in personalization makes a measurably greater impact.
Ibrahim Campos | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
AWeber is a perfect program for small or medium companies. It is perfect for companies that do not send large amounts of emails and has the necessary capacity for these companies, whether to do marketing, inform different customers, or send information about different promotions. It works perfectly for small businesses that need something quick without so much customization or so many steps to start using.
Ruby Javaid | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Email newsletters for audiences of over 2,000 subscribers work well with AWeber. The most well-known competitor, Mailchimp, is free for up to 2k subscribers, so I would go with that option if the list size is small.
AWeber also has a better spam/unsubscribe tolerance. Mailchimp is very strict and will shut down your account if you have too many people marking your email as spam. AWeber lets you know that you need to do something about it if your spam count is high, but will give you time to work out your issues rather than close down the account.
Score 9 out of 10
Vetted Review
ResellerIncentivized
AWeber is best suited for small to midsized B2B companies and smaller ecommerce suppliers who don't have huge mailing lists (20,000 or fewer subscribers) and don't need sophisticated automation sequences or personalization. Because of its pricing model (based on subscribers, but no limit on emails) it's great for vendors who do multiple mailings each month but to a reasonably small list. Larger companies will likely look for a more sophisticated offering or bring this in-house with marketing automation software.
Haley Fox | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
When I have a client that only has a few 100 followers, I always recommend MailChimp as they are free until you get to 2000 followers. If the client doesn't care about money and doesn't want to move them over later, then this is the platform I will recommend.
Mohammed Anzil | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
If you have enough budget and you are ready to spend good amounts for email marketing campaigns, AWeber could be a good companion for you. What we like the most on AWeber is its awesome eEmail analytics. If you are a blogger, you can easily email your articles to your subscribers. Also, you will like AWeber's email scheduling, it works perfectly.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
AWeber is great for launching mass email marketing campaigns. If you have a large database you need to reach all at once, a service like AWeber is ideal. The only scenario where I think a service like this would not be appropriate is if you are sending more personalized emails to 1 person (or a small group of people).
Joe Gatto | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
AWeber is perfect for building an email list for SAAS companies, e-commerce stores, paid newsletter writers, local businesses, tourism businesses, and other types of digital marketers.

For example, a tourism business could send guests an email in various languages encouraging guests to leave a review on the major booking sites — TripAdvisor, Agoda, Booking.com, etc., and send it to guests after checkout. It's easy for customers to sign up in person too with AWeber's Atom app for a smartphone or tablet.

Score 7 out of 10
Vetted Review
Verified User
Incentivized
AWeber is great for larger email lists that need to be segmented, but not for online marketing if you want fancy templates or automation. AWeber sends emails fast and has a streamlined backend, but that doesn't give me all of the flexibility that I get from other email service providers.
Score 4 out of 10
Vetted Review
Verified User
Incentivized
Aweber excels at email marketing in addition to the built-in solutions it offers such as automated marketing. This makes it perfect for all the triggered emails you need to create for various situations such as e-commerce abandoned cart emails to retain customers and improve your overall revenue. You'll have to review how you'd use the solution.
Nicole Steen, M.A. | TrustRadius Reviewer
Score 4 out of 10
Vetted Review
Verified User
Incentivized
It is well suited for bare bones type of people who don't need advanced design options. It is not suited for people who are not technologically savvy as the interface is not intuitive which can increase the learning curve.
Greg Dungan | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
ResellerIncentivized
Aweber is particularly suited to small to medium businesses and organizations who need to manage their mailing lists and communicate periodically with their customers or members.

Aweber is not particularly suited to agencies who need to broker and provide these services to multiple clients. It's mainly an end-user application.
Vilhelm Kruse | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
For a basic option and sending out newsletters, Aweber does the job and the automation is also straightforward to use. However, I feel I keep hitting the ceiling as to what it can do. For a company with a limited need for bulk email - free alternatives like MailChimp look very appealing.
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