What users are saying about
342 Ratings
342 Ratings
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Score 7 out of 101
103 Ratings
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Score 8.1 out of 101

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Likelihood to Recommend

Act-On

If you have an existing CRM system, like Microsoft 365, you can integrate campaign automation with Act-On, and then it is worth most of the time it takes to get less-experienced employees on-boarded. In other cases that require more minimal use, the on-boarding may be too lengthy. In that case, it may be better-suited to choose a different SaaS that tracks campaign, ROI, lead scoring, etc.
Fedor Paretsky profile photo

Oracle CRM On Demand

I think it is well suited for organizations which are large with a lot of users so as to be able to minimize the cost of operations. Also, the organization which interacts mostly with customers can use Oracle CRM on demand.
Rose Kipkemoi profile photo

Feature Rating Comparison

Email & Online Marketing

Act-On
7.3
Oracle CRM On Demand
WYSIWYG email editor
Act-On
7.9
Oracle CRM On Demand
Dynamic content
Act-On
7.1
Oracle CRM On Demand
Ability to test dynamic content
Act-On
6.7
Oracle CRM On Demand
Landing pages
Act-On
7.0
Oracle CRM On Demand
A/B testing
Act-On
6.9
Oracle CRM On Demand
Mobile optimization
Act-On
6.8
Oracle CRM On Demand
Email deliverability
Act-On
7.8
Oracle CRM On Demand
List management
Act-On
6.4
Oracle CRM On Demand
Triggered drip sequences
Act-On
9.2
Oracle CRM On Demand

Lead Management

Act-On
7.3
Oracle CRM On Demand
Lead nurturing
Act-On
7.0
Oracle CRM On Demand
Lead scoring and grading
Act-On
7.4
Oracle CRM On Demand
Data quality management
Act-On
7.9
Oracle CRM On Demand
Automated sales alerts and tasks
Act-On
6.7
Oracle CRM On Demand

Campaign Management

Act-On
7.6
Oracle CRM On Demand
Calendaring
Act-On
6.8
Oracle CRM On Demand
Event/webinar marketing
Act-On
8.5
Oracle CRM On Demand

Social Media Marketing

Act-On
7.9
Oracle CRM On Demand
Social sharing and campaigns
Act-On
7.9
Oracle CRM On Demand
Social profile integration
Act-On
7.9
Oracle CRM On Demand

Reporting & Analytics

Act-On
5.7
Oracle CRM On Demand
Dashboards
Act-On
5.5
Oracle CRM On Demand
Standard reports
Act-On
6.0
Oracle CRM On Demand
Custom reports
Act-On
5.7
Oracle CRM On Demand

Platform & Infrastructure

Act-On
7.3
Oracle CRM On Demand
API
Act-On
9.2
Oracle CRM On Demand
Role-based workflow & approvals
Act-On
6.8
Oracle CRM On Demand
Customizability
Act-On
6.7
Oracle CRM On Demand
Integration with Salesforce.com
Act-On
8.0
Oracle CRM On Demand
Integration with Microsoft Dynamics CRM
Act-On
6.1
Oracle CRM On Demand
Integration with SugarCRM
Act-On
7.0
Oracle CRM On Demand

Sales Force Automation

Act-On
Oracle CRM On Demand
8.7
Customer data management / contact management
Act-On
Oracle CRM On Demand
8.9
Workflow management
Act-On
Oracle CRM On Demand
8.8
Territory management
Act-On
Oracle CRM On Demand
8.6
Opportunity management
Act-On
Oracle CRM On Demand
8.6
Integration with email client (e.g., Outlook or Gmail)
Act-On
Oracle CRM On Demand
9.0
Contract management
Act-On
Oracle CRM On Demand
8.9
Quote & order management
Act-On
Oracle CRM On Demand
8.2
Interaction tracking
Act-On
Oracle CRM On Demand
8.6
Channel / partner relationship management
Act-On
Oracle CRM On Demand
8.4

Customer Service & Support

Act-On
Oracle CRM On Demand
8.8
Case management
Act-On
Oracle CRM On Demand
8.6
Call center management
Act-On
Oracle CRM On Demand
9.1
Help desk management
Act-On
Oracle CRM On Demand
8.8

Marketing Automation

Act-On
Oracle CRM On Demand
9.3
Lead management
Act-On
Oracle CRM On Demand
9.3
Email marketing
Act-On
Oracle CRM On Demand
9.2

CRM Project Management

Act-On
Oracle CRM On Demand
8.8
Task management
Act-On
Oracle CRM On Demand
9.0
Billing and invoicing management
Act-On
Oracle CRM On Demand
9.1
Reporting
Act-On
Oracle CRM On Demand
8.4

CRM Reporting & Analytics

Act-On
Oracle CRM On Demand
8.4
Forecasting
Act-On
Oracle CRM On Demand
8.2
Pipeline visualization
Act-On
Oracle CRM On Demand
8.7
Customizable reports
Act-On
Oracle CRM On Demand
8.2

Customization

Act-On
Oracle CRM On Demand
8.6
Custom fields
Act-On
Oracle CRM On Demand
8.9
Custom objects
Act-On
Oracle CRM On Demand
8.5
Scripting environment
Act-On
Oracle CRM On Demand
8.2
API for custom integration
Act-On
Oracle CRM On Demand
8.9

Security

Act-On
Oracle CRM On Demand
9.2
Single sign-on capability
Act-On
Oracle CRM On Demand
9.0
Role-based user permissions
Act-On
Oracle CRM On Demand
9.5

Social CRM

Act-On
Oracle CRM On Demand
9.4
Social data
Act-On
Oracle CRM On Demand
9.3
Social engagement
Act-On
Oracle CRM On Demand
9.5

Integrations with 3rd-party Software

Act-On
Oracle CRM On Demand
9.0
Marketing automation
Act-On
Oracle CRM On Demand
8.9
Compensation management
Act-On
Oracle CRM On Demand
9.1

Platform

Act-On
Oracle CRM On Demand
9.3
Mobile access
Act-On
Oracle CRM On Demand
9.3

Pros

  • Digital marketing campaign integrations, like Google Adwords, email tracking, other tools that track audiences, and website integrations like WordPress or Square Space.
  • The customer support, from what I've heard, is very good.
  • Integrations with other CRM systems make this really easy to add to a company's workflow.
Fedor Paretsky profile photo
  • Increased sales productivity.
  • It helps the sales team to focus on selling rather than searching for information.
  • It has a smart and simple integrated solution for managing marketing campaigns and activities.
Jenny lester profile photo

Cons

  • Program automation: the only feature I miss from Eloqua, which I used in a previous role, is the drag and drop canvas for building out a drip campaign. Act-On's functionality works perfectly, but the fact it's all listed in one vertical line makes it slightly more difficult to visualize the flow. Having said that, the tools are all there, it could just do with some extra visualization when it comes to making complex programs.
  • Website prospector. This is one of the features I use very heavily and although the new version recently launched is a big improvement, there's still room for more info. It's by no means bad, but I'd like to see some extra info in here.
  • Forms: Id like to see a more visual formbuilder, in line with the landing page improvements recently made. The form works great but are quite plain visually. This could be improved and remove the need for extra tools in WordPress/other programs.
Damian Leslie profile photo
  • The UI looks the same from several years ago and looks pretty old when compared with other CRM tools present in the market.
  • There are limitations when it comes to integration and customization like there is scope of improvement in the case insensitivity search and duplication processes.
Seema Yadav profile photo

Likelihood to Renew

Act-On8.9
Based on 112 answers
Because I like the road the product is on, I like the people, and I think it will become a clear leader in it's marketing automation space.
Diogo Cabral profile photo
No score
No answers yet
No answers on this topic

Usability

Act-On7.2
Based on 31 answers
I'm 71 years old and have obsolete computer skills. I am not well versed in marketing/advertising, and would prefer not to be as involved in these areas as I am. With that background using Act-On has been easy to do and everything I've needed has been made available quickly. It's a very well designed "ask and ye shall receive" system.
Charles Harte profile photo
Oracle CRM On Demand9.0
Based on 1 answer
Compared to other competitors I find it very easy to use and learn .It has been helpful in our organisation and we have been able to manage our projects and operations well without interference.
Rose Kipkemoi profile photo

Reliability and Availability

Act-On9.1
Based on 14 answers
This product has never been down when I needed it
Ian Nate profile photo
No score
No answers yet
No answers on this topic

Performance

Act-On8.2
Based on 13 answers
Act-On just keeps improving.
Angie J Anderson profile photo
No score
No answers yet
No answers on this topic

Support

Act-On8.8
Based on 38 answers
My access is fast, free, and all issues have been solved FAST.
Charles Harte profile photo
No score
No answers yet
No answers on this topic

In-Person Training

Act-On8.7
Based on 4 answers
My Account Manager has led me through countless amounts of training on the product as a whole and through some of my integrations.
Vinny Poliseno profile photo
No score
No answers yet
No answers on this topic

Online Training

Act-On9.3
Based on 16 answers
Act-On had a lot of resources, and their staff was great at answering any questions I had to make sure we got started on the right foot. Looking back, I would have preferred some additional training sessions since we didn't have any previous experience with Marketing Automation and best practices.
Carrie Scheetz profile photo
No score
No answers yet
No answers on this topic

Implementation

Act-On8.6
Based on 22 answers
What impressed me most is that Act-On showed full committment in making our implementation successful, even when it required additional support from their team. This gave me a lot of warm and fuzzy feelings. Most other software software vendors are not anywhere close to being this responsive and effective
Prabal Roy profile photo
Oracle CRM On Demand10.0
Based on 1 answer
With the right partner Oracle CRM On Demand can be implemented very quickly and seamlessly.
Michelle Prand profile photo

Alternatives Considered

I'm sure our team went through the whole vetting process. I was not involved in that part so I am unable to really say how Act-On compares to other solutions in the market. I can say that my experience has been nothing less than excellent and that I think my team made the right decision
Melodie Pierson profile photo
Seema Yadav profile photo

Return on Investment

  • As stated in a previous section, one positive impact we have seen so far is the fact that we are more productive and efficient. We are no longer chasing after prospects that are not really interested in purchasing our product.
  • Our marketing team is able to produce nice reports to present at our team meetings every week.
  • The customer support has been so amazing. I needed help with something and had my answer within an hour! I was very impressed by the level of service Act-On provides to their customers.
Melodie Pierson profile photo
  • Greatly improved business intelligence regarding marketing and sales performance, customer trends, etc.
  • Improved pipeline visibility
  • Improved lead conversion
Michelle Prand profile photo

Pricing Details

Act-On

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required
Act-On Editions & Modules
Act-On
Edition
Professional
$9001
Enterprise
$2,0002
1. per month (starts at 2,500 active contacts)
2. per month ( starts at 2,500 active contacts)
Additional Pricing Details
The Professional package starts at 2,500 active contacts, 3 marketing users, 50 sales users and 30,000 API calls per day. The Enterprise package starts at 2,500 active contacts, 6 marketing users, 100 sales users and 30,000 API calls per day. Annual contract required.

Oracle CRM On Demand

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Oracle CRM On Demand Editions & Modules
Oracle CRM On Demand
Additional Pricing Details