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Cision Communications Cloud

Cision Communications Cloud

Overview

What is Cision Communications Cloud?

CIsion Communications Cloud is used for identifying key media and influencers, connecting with audiences, monitoring traditional and social media, and analyzing outcomes.

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Recent Reviews

TrustRadius Insights

Users have found this product to be incredibly versatile, with a range of use cases that cater to their specific needs. Customers have …
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TrustRadius Insights
TrustRadius Insights

Couldn't be happier!

10 out of 10
June 15, 2023
We use Cision for daily media coverage along with news release distribution on a situational basis. The platform allows us to skim through …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Reviewer Pros & Cons

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Verified User
Administrator in Other
Non-profit Organization Management Company, 51-200 employees
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Pricing

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Cision Communications Cloud

Cision Communications Cloud

N/A
Unavailable

What is Cision Communications Cloud?

CIsion Communications Cloud is used for identifying key media and influencers, connecting with audiences, monitoring traditional and social media, and analyzing outcomes.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is Cision Communications Cloud?

Cision Communications Cloud® empowers communicators with tools that help them reach the right audiences, deliver impactful results across traditional, digital and social media, and track a brand in one integrated solution. Automated analysis helps users report and translate campaigns into insights.

Cision Communications Cloud Features

  • Supported: Media Monitoring and Analytics
  • Supported: Media Relationship Management
  • Supported: Social Listening

Cision Communications Cloud Screenshots

Screenshot of Media Monitoring and Analytics are just part of the complete Comms Cloud. It combines deep data dive with a database of journalists and influencers, and a media relationship management tool.Screenshot of Track brand mentions in real time across the millions of online stories on the internet. Monitor millions of stories and breaking news happening daily across the web. Professional services consultants teams are in place to ensure best practices while setting up a monitoring account.Screenshot of Cision’s media and influencer relationship management tools include audience insights, combined with a pitchable database that enables brands to uncover the best media contacts and social influencers to reach their target audience.Screenshot of Identify the social conversations and influencers that are impacting a brand. Twitter, Facebook, Instagram, LinkedIn and YouTube monitoring capabilities track brand mentions across all major social channels. Analyze results for social mentions or campaigns on the fly with its reporting features.

Cision Communications Cloud Videos

Media Relationship Management
Cision Social Listening

Cision Communications Cloud Competitors

Cision Communications Cloud Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

CIsion Communications Cloud is used for identifying key media and influencers, connecting with audiences, monitoring traditional and social media, and analyzing outcomes.

Agility PR Solutions, Meltwater, and Muck Rack are common alternatives for Cision Communications Cloud.

Reviewers rate Implementation Rating highest, with a score of 10.

The most common users of Cision Communications Cloud are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews and Ratings

(468)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Users have found this product to be incredibly versatile, with a range of use cases that cater to their specific needs. Customers have praised its ability to streamline communication within teams, making it easier for members to collaborate and share information. Reviewers have also noted its effectiveness in project management, with the product providing a centralized platform for planning, tracking progress, and assigning tasks. Additionally, users have found value in its functionality for customer relationship management, allowing them to keep track of interactions and effectively manage their customer base. Overall, the product has proven to be a valuable tool for enhancing productivity and improving efficiency across various industries and professional environments.

  • Easy-to-use and Intuitive User Interface: Users have found the user interface of Cision PR Software to be easy-to-use, intuitive, and not overwhelming. They appreciate the well-designed and user-friendly interface of Cision Communications Cloud.

  • Exceptional Reporting Capabilities: Users highly praise the exceptional reporting capabilities of Cision Communications Cloud. They find the platform's reporting features to be interactive, detailed, and customizable. Many users value how these reports help them quantify the impact of media on their business and gain insights into trends. Additionally, users appreciate the media tracking capability of Cision as it aids in measuring PR results.

  • Effective Search Functionality: Users find the search function in Cision to be helpful and excellent for quickly obtaining high-level information or metrics about a publication. The detailed database of contacts in Cision is also highly valued by users who find it useful for identifying reporters and influencers. Moreover, they highlight that the new edition of the media building interface is easy to use.

User Interface: Many users have found the user interface to be confusing, clunky, and not intuitive, making tasks difficult and cumbersome to navigate. These issues have been mentioned by multiple reviewers.

Search Tools: Some users have experienced issues with the search tools, which sometimes fail to pick up all the coverage or include irrelevant content, requiring additional clean-up work. This has been a common frustration among users.

Customer Service: Users have expressed frustration with the customer service/account team, stating that it takes repeated requests to get an answer from them. Multiple users have mentioned difficulties in getting timely responses from customer service representatives.

Users recommend entering into a trial or limited agreement first to test the software's suitability for the company. They suggest leveraging the support team for training and assistance with any questions. Users highly recommend Cision for its usefulness in public relations and media relations, as it is considered the most comprehensive media list monitoring software available, providing accurate and up-to-date contact information. Overall, Cision is recommended for organizations that require up-to-date media contact information and extensive news coverage, and it can benefit organizations in various capacities. Users advise contacting a representative to receive a thorough explanation of the features and functionalities of Cision. They find Cision very useful for PR purposes and suggest setting aside time to onboard oneself with all the features and functionalities of the platform. Users also suggest comparing Cision against other similar platforms and considering the level of support needed. In summary, users believe Cision is the industry standard and a reliable software option.

Attribute Ratings

Reviews

(176-200 of 279)
Companies can't remove reviews or game the system. Here's why
May 08, 2018

Cision: PR Gold Standard, But Room for Improvement

Anna Swenson | TrustRadius Reviewer
Anna Swenson
Influence Builder & Media Relations Pro
LaunchSquad (Internet, 51-200 employees)
Score 4 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
If you need to find contact info for reporters, especially phone numbers, Cision is invaluable. If you are a smart media pro, it makes you much better at your job. However, if you don't know much about media, Cision can be overwhelming and won't give you the insight you need to know what to do with the information.
April 20, 2018

Helpful tool for finding ad equivalency of media coverage

Verified User
Employee in Marketing
Government Administration Company, 10,001+ employees
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Cision Communications Cloud (TrendKite) is great for organizations that have a strict ad budget, but would like to know how editorials/coverage play into viability. Our organization was able to secure a discount, which was extremely helpful as we have a small department budget for resources like this.
April 15, 2018

Cision Communication Cloud's pros and cons

Abbey Ramirez | TrustRadius Reviewer
Abbey Ramirez
Corporate Communications Specialist
Farm Credit Mid-America (Financial Services, 1001-5000 employees)
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend

Cision Communications Cloud is well suited to track mentions of our brand and our competitors, but doesn't work very well for up-to-the-minute tracking of various crisis situations or as-it-happens industry news. I still need to use an additional tool like Google Alerts to do this.

Cision Communications Cloud has great reporting capabilities and the interactive reports have been very beneficial to my team and stakeholders.

April 13, 2018

Cision Communications Cloud + PR = Awesome!

Verified User
Employee in Corporate
Public Relations and Communications Company, 11-50 employees
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Cision Communications Cloud worked for our company because it was able to quantify PR, which has been a real problem for the industry. The platform has allowed us to track not just our earned mentions, but also syndicated mentions, so we have a better view of a client's share of voice and awareness. You can also easily build graphs on the site which make it easy to showcase and present your data.
April 11, 2018

Cision Communications Cloud is a comprehensive communication suite

Stefan Vadocz | TrustRadius Reviewer
Stefan Vadocz
CCO
AeroMobil (Aviation & Aerospace, 51-200 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
It saves a lot of time in coverage analysis. It does not track all the media, but it does well when providing a picture around the brand or company. Maybe the data is not perfect, but to have some data is much better than not have them.
April 06, 2018

Great Distribution and Reporting Tool

Verified User
Manager in Marketing
Publishing Company, 501-1000 employees
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
It's great for those who want to quickly get press releases out to the press. It gives you many options for specific demographics to target and it's easy to use. They now allow you to download a PDF prior to distribution to share among your colleagues.
March 29, 2018

Cision Communications Cloud Stands Out

Michael Nge | TrustRadius Reviewer
Michael Nge
Project Consultant
APCO Worldwide (Public Relations and Communications, 501-1000 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Cision Communications Cloud (TrendKite) has been very useful for monitoring. We had to monitor several key topics for one client, and it was very easy for me to go in and set up several similar dashboards, and for my colleague to access and review the results.
March 23, 2018

A multifaceted tool for multitaskers!

Mitchell Thompson | TrustRadius Reviewer
Mitchell Thompson
Marketing and Communications Associate
Metamaterial Technologies Inc. (Nanotechnology, 11-50 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Cision Communications Cloud is a brilliant tool for large organizations that need to monitor positive and negative articles through a media monitoring system. It is less viable for small organizations because of the cost.
March 21, 2018

Trust Trending

Gina Bericchia, APR | TrustRadius Reviewer
Gina Bericchia, APR
Senior Media Relations Strategist
Nationwide Childrens Hospital (Hospital & Health Care, 10,001+ employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
  • It is well suited for reporting media coverage on specific media campaigns, whether you want an overview or deep analysis.
  • It is well suited for looking at media coverage results compared to competitors
  • I use the alerts and spikes in coverage alerts almost daily.
  • The newsletter feature is a good way to report media coverage to our stakeholders - wish it was more visually appealing.
September 21, 2017

Use with caution

Verified User
Consultant in Marketing
Entertainment Company, 1-10 employees
Score 1 out of 10
Vetted Review
Verified User
Likelihood to Recommend
My experience with Cision has been awful. They miss a lot of press cuttings from a client. When I decided it wasn't right for me I was informed that as I'd signed a contract there was no notice period and I couldn't leave. The customer service has been consistently awful, mainly unresponsive. Their communication is appalling. They're not clear in what you sign up for and having used other press cuttings agencies I'd assumed there would be a notice period. There isn't. Six weeks in they still haven't sorted the direct debit mandate. It's just time consuming. They're really nice when you're signing up and then just rude when you highlight issues.
April 10, 2017

Cision offers powerful, user-friendly media monitoring and superb customer service

Lauren Rubenstein | TrustRadius Reviewer
Lauren Rubenstein
Manager of Media & Public Relations
Wesleyan University (Higher Education, 501-1000 employees)
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
I find Cision Communications Cloud (TrendKite) very useful for keeping on top of media mentions of Wesleyan. It can also be helpful in making PR decisions regarding which media outlets to target, though this information is harder to come by.
April 04, 2017

Well-rounded platform with great customer support

BM
Benedikt Merl
Senior Marketing Manager EMEA
Telit Wireless Solutions GmbH (Telecommunications, 1001-5000 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
TrendKide is well suited for companies who need to get a clear insight into their global coverage in online media while providing flexibility to customize searches and dashboards for a large variety of different metrics. TrendKite would be less appropriate for companies who also want to account for print media, but that is sort of obvious I suppose.
April 01, 2017

Qualitatively Quantifying Media Insights with Cision Communications Cloud

Andre Lenartowicz | TrustRadius Reviewer
Andre Lenartowicz
Public Relations Manager
Epicor Software (Computer Software, 1001-5000 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
A lot of vendors in the PR measurement game pride themselves in being able to offer analytics, media monitoring and media contacts lookup in one suite, usually as SaaS. If it's absolutely imperative to you that you only have one vendor for these three things, then Cision (TrendKite's)* lack of a contact database may put you off; however, for the specifics that it claims to do, there's little Cision Communications Cloud can't do - whether you have multiple brands and keyword terms to manage to the Google Analytics integration. The fact that all it does is media intelligence is what it sets itself apart - its product team's only focus is in doing that, and so it doesn't have to manage other products like some of its competitors.


*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
March 31, 2017

Great interactive and easy coverage reporting tool

Annebeth Wijtenburg | TrustRadius Reviewer
Annebeth Wijtenburg
Communications Manager
World Travel & Tourism Council (Non-Profit Organization Management, 11-50 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Very good product to use for reporting and coverage tracking based on specific topics, very easy to create reports and look at specific timings and or topics for coverage - good to track advocacy messaging and research reports
Tv and radio clips not always picked up - coverage is more English language focused, so if you need a lot tracked in other languages I am not sure how it will compare
March 29, 2017

Happy

Verified User
Employee in Marketing
Apparel & Fashion Company, 51-200 employees
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Cision Communications Cloud is well suited for public relations professionals. However, in order to capture the full story, other programs are required as well.
March 29, 2017

We Love Cision Communications Cloud!

Beverly James | TrustRadius Reviewer
Beverly James
Director of Public Relations
University of Florida Institute for Food and Agricultural Sciences (Education Management, 5001-10,000 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Cision Communications Cloud is great for tracking public relations efforts. It is fantastic in evaluating the usefulness of the strategic plan, if we are meeting our goals and objectives, and if our tactics are working.
March 28, 2017

Cision: Awesome.

Alex Anstett | TrustRadius Reviewer
Alex Anstett
Media & Communications
STR (Hospitality, 201-500 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
I would say it's extremely well suited for both a large company and a small company. It tracks global mentions and it's easy to see where coverage is being generated, but for a smaller brand I could see it being very helpful for tracking how well PR efforts are at driving local coverage.
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