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Users have found this product to be incredibly versatile, with a range of use cases that cater to their specific needs. Customers have …
Overview
What is Cision Communications Cloud?
CIsion Communications Cloud is used for identifying key media and influencers, connecting with audiences, monitoring traditional and social media, and analyzing outcomes.
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What is Cision Communications Cloud?
CIsion Communications Cloud is used for identifying key media and influencers, connecting with audiences, monitoring traditional and social media, and analyzing outcomes.
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Product Details
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- Competitors
- Tech Details
- FAQs
What is Cision Communications Cloud?
Cision Communications Cloud® empowers communicators with tools that help them reach the right audiences, deliver impactful results across traditional, digital and social media, and track a brand in one integrated solution. Automated analysis helps users report and translate campaigns into insights.
Cision Communications Cloud Features
- Supported: Media Monitoring and Analytics
- Supported: Media Relationship Management
- Supported: Social Listening
Cision Communications Cloud Screenshots
Cision Communications Cloud Videos
Media Relationship Management
Cision Social Listening
Cision Communications Cloud Competitors
Cision Communications Cloud Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
Frequently Asked Questions
CIsion Communications Cloud is used for identifying key media and influencers, connecting with audiences, monitoring traditional and social media, and analyzing outcomes.
Agility PR Solutions, Meltwater, and Muck Rack are common alternatives for Cision Communications Cloud.
Reviewers rate Implementation Rating highest, with a score of 10.
The most common users of Cision Communications Cloud are from Mid-sized Companies (51-1,000 employees).
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Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Pros
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- Recommendations
Users have found this product to be incredibly versatile, with a range of use cases that cater to their specific needs. Customers have praised its ability to streamline communication within teams, making it easier for members to collaborate and share information. Reviewers have also noted its effectiveness in project management, with the product providing a centralized platform for planning, tracking progress, and assigning tasks. Additionally, users have found value in its functionality for customer relationship management, allowing them to keep track of interactions and effectively manage their customer base. Overall, the product has proven to be a valuable tool for enhancing productivity and improving efficiency across various industries and professional environments.
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Easy-to-use and Intuitive User Interface: Users have found the user interface of Cision PR Software to be easy-to-use, intuitive, and not overwhelming. They appreciate the well-designed and user-friendly interface of Cision Communications Cloud.
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Exceptional Reporting Capabilities: Users highly praise the exceptional reporting capabilities of Cision Communications Cloud. They find the platform's reporting features to be interactive, detailed, and customizable. Many users value how these reports help them quantify the impact of media on their business and gain insights into trends. Additionally, users appreciate the media tracking capability of Cision as it aids in measuring PR results.
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Effective Search Functionality: Users find the search function in Cision to be helpful and excellent for quickly obtaining high-level information or metrics about a publication. The detailed database of contacts in Cision is also highly valued by users who find it useful for identifying reporters and influencers. Moreover, they highlight that the new edition of the media building interface is easy to use.
User Interface: Many users have found the user interface to be confusing, clunky, and not intuitive, making tasks difficult and cumbersome to navigate. These issues have been mentioned by multiple reviewers.
Search Tools: Some users have experienced issues with the search tools, which sometimes fail to pick up all the coverage or include irrelevant content, requiring additional clean-up work. This has been a common frustration among users.
Customer Service: Users have expressed frustration with the customer service/account team, stating that it takes repeated requests to get an answer from them. Multiple users have mentioned difficulties in getting timely responses from customer service representatives.
Users recommend entering into a trial or limited agreement first to test the software's suitability for the company. They suggest leveraging the support team for training and assistance with any questions. Users highly recommend Cision for its usefulness in public relations and media relations, as it is considered the most comprehensive media list monitoring software available, providing accurate and up-to-date contact information. Overall, Cision is recommended for organizations that require up-to-date media contact information and extensive news coverage, and it can benefit organizations in various capacities. Users advise contacting a representative to receive a thorough explanation of the features and functionalities of Cision. They find Cision very useful for PR purposes and suggest setting aside time to onboard oneself with all the features and functionalities of the platform. Users also suggest comparing Cision against other similar platforms and considering the level of support needed. In summary, users believe Cision is the industry standard and a reliable software option.
Attribute Ratings
Reviews
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- The ability to easily define and refine specific search parameters allows us to access the stories and mentions that are most relevant to us
- The Dashboard platform allows us to get a wide view of a campaign's effectiveness while providing access to more detailed analysis with one click
- The daily email reports we receive are invaluable to monitoring our mentions. It is particularly helpful to be able to customize those reports based on frequency and to isolate mentions in top-tier publications
- At times, getting a deep dive on a particular type of search (e.g., comparisons with competitors) can be a chore to set up manually. However, I am comfortable that Cision's (TrendKite's)* staff support is always available to assist.
October 26, 2018
PR Cision Communications Cloud Review
- Graphs - the graphs are helpful to show what the topic of each article relates to
- Monitoring - the service is able to pick up any and all articles about my client
- Data/organization - the service provides audience numbers, ad value, and all other data points we need for reporting purposes
- Monitoring - the search picks up some articles that don't have anything to do with my client
- Advertisements - when monitoring, if there is an advertisement of my client on the article's website the search picks up these articles even though the article is not featuring my client
October 26, 2018
Accurate, comprehensive, and integrated analytics
- Accuracy of media monitoring. We had significant accuracy issues with our prior vendor, Cision (pre-TrendKite), which frequently missed clips and then required a laborious customer service process to attempt to reprogram our searches to recover those clips. We haven't run into this issue with Cision (post-TrendKite acquisition).
- Responsiveness of customer service. We have a dedicated rep who always replies to communications quickly with helpful answers or tutorials.
- Ease of use. We can easily create multiple dashboards and add/remove widgets, date ranges, topics, etc. This type of thing would have taken forever and required numerous special project tickets via Cision.
- Onboarding experience. Very helpful to essentially get us playing around in Cision Communications Cloud (TrendKite)* from the start.
- It will be a tremendous value add if your monitoring capabilities can start scraping not only the text of an article, but also the byline (aka, who wrote the article). This would enable us to track op-eds that are written by Kellogg faculty. (Conducting an author search as a workaround does not work -- we need to be able to monitor for the term "Kellogg School" as part of the byline of an article.) This would be a significant value add for our company if this feature was added.
- It would be helpful if you had industry-specific reps who might be able to walk us through a few suggested use cases for the platform, as part of the onboarding phase, to ensure we're really optimizing how we work with Cision Communications Cloud. This could include an education rep who has seen other schools use the platform to do X, Y and Z.
October 26, 2018
Cision Communications Cloud Review
- Reporting: the interactive reports you can generate via Cision's home dashboard are easy to manipulate, a breeze to share and look terrific.
- Evolving: I've been impressed with how the company has grown and evolved in the last two years, adding valuable products and services such as contact lists, landing page designs, social listening etc.
- Data-lead: as someone who works in a business that prides itself on being data focussed, having my PR monitoring solution move easily in this world has been a big plus.
- It's not the most intuitive UI - cluttered and sometimes confusing - so you'll need to be patient to wrap your head around its navigation and labelling.
- You'll need to be good at boolean searches - or at least, have a grasp of how they work - to get the most out of the Cision dashboards. If not, you will be extra reliant on your account manager to get you going and keep your searches on track.
- A minor quibble, but as an overseas customer (Australia), my access to the semi-regular webinars is very limited, as they are often run in a US-focussed time zone.
October 26, 2018
Doing ok, room for improvement! Just like my hair!
- Its fairly comprehensive, love the dashboard.
- Its easy to use, and easy to follow
- The issues have been on the backend. There have been many issues with the results not being appropriate for the client. Its not been entirely "bankable". In other words, the results are somewhat questionable.
- The people I have worked with are nice, but I don't believe that they have understood what the issues have been.
- The accounting department has been a mess... missing my payments, issuing invoices 6 months late, just a mess.
October 26, 2018
Great tool for PR measurement
- Cision does a really great job with data visualizations and communicating numbers in an easy to understand method.
- The platform is really user friendly and easy to use.
- The support team at Cision is great, they are highly responsive - especially on chat. We're able to resolve issues quickly.
- The ability for non-subscribers to click through the data visualizations has been great. It makes it easy to share with others and for leaders to click through and read the associated coverage.
- The search tools don't always pick up all of the coverage or will sometimes pull in irrelevant content, which requires more clean up from our team to make sure the numbers are accurate.
- The account teams have had a lot of turnover so it can be difficult to know who to reach out to via email.
October 26, 2018
Cision Communications Cloud Review
- Customer service
- User-friendly interface
- Updating users on new products and services regularly
- Inability to gauge metrics on some publications/media outlets
- Employee turnover in client management area
October 26, 2018
Cision Communications Cloud: Setting you up for greatness.
- Cision Communications Cloud has a beautiful and beautifully easy user interface.
- Their customer services is impeccable. They respond and take action very quickly to any request.
- Their email notification system is excellent.
- Sometimes the various modules seem disconnected: from Influencers to Social. I know they're growing and it's exciting to see things being added. But when those features cost more, it's just hard to make management see the benefits of the cost.
- No real mobile support. An app would be incredibly helpful.
- Limited number of users makes it difficult to work as a team.
October 26, 2018
A relatively happy costumer.
- Very good costumer service. All problems I've had so far have been solved quickly.
- Easy to create searches and get quite detailed overviews of what you're diving into.
- You don't have to have a Cision account to enjoy the interactivity in the reports.
- The interface is heavy and often takes a while to load completely. As well when you've loaded a list of more then 200 results the whole screen becomes sluggish and difficult to navigate
- A lot of noise within the results. Every time we get a spike in our mentions I have to manually remove articles that are not relevant but might have a mention of us in a side link somewhere on the page.
- More customization of the reports would be welcome. No one is interested in the reports I send because they've looked more or less identical for two years.
October 23, 2018
Cision Communications Cloud: It does what you need it to do
- Tracks media coverage in near real time.
- Easy to use dashboards and reports.
- Great customer service.
- Cision Communications Cloud (TrendKite)* is starting to offer services that allow users to track actions taken based on coverage, but the platform is a little behind the curve compared to AirPR.
October 17, 2018
Accurate and user friendly, great tool!
- Mention notifications. The alerts you set up for your brand mentions are really accurate, and allows you to stay tuned about what the media is informing about your business.
- User experience. The way Cision provides the data allows the user to modify, review, and analyze the performance of PR activities in a really simple way.
- Export the dashboards. It's great to share results and dashboards, not needing the help of external tools or extra documents.
- Integration with Social Media. This channel is becoming even more important than PR coverage, and it's always key point to be involved on Social communications. It's being integrated a better and deeper integration of Social discussions, but I haven't tried yet.
- Easier set up for search settings. Right now to get an accurate track of a specific campaign, we need to request the TrendKite team to build a dashboard with the proper settings. Would be nice to have the same accuracy with easy metrics to modify by ourselves.
- Native mobile app. Ability to check the results by an application would be a really strong point.
October 17, 2018
Cision Communications Cloud for Public Relations Agencies
- Really great for tracking earned media placements.
- Love that it provides readership numbers, even for blogs.
- Creates detailed, interactive reports to really demonstrate our value to clients.
- The customer support is excellent. They are quick to help with problem through an easy-to-use chat function.
- The Newsletters function in Alerts doesn't automatically order article placements by date (and lacks a feature that would quickly do this) so you have to manually put them into date order.
October 08, 2018
The Wonderful Usage of Cision Communications Cloud
- Their training modules are very helpful.
- It is a very easy dashboard to navigate and each tool is relevant to the information I'm seeking.
- I think creating a report could be a little easier to edit, instead of creating a new report.
October 04, 2018
Strong capabilities and support
- Captures all media coverage across online outlets
- Boolean searches are fully customizable
- Attentive account supervisors and support team
- The "reports" feature could be more user-friendly and easier to customize
- Dashboard widgets could offer more options for measurement
- I'd like to navigate to my newsletters and searches directly from my dashboard
September 15, 2018
Cision Communications Cloud is not your granddaddy's database, and that's a good thing
- Customer service and responsiveness
- Working to customize a solution within your budget
- Media monitoring and reporting
- A larger and more detailed reporter database.
August 29, 2018
Trust Cision Communications Cloud!
- Instant reporting and real-time tracking of earned media coverage.
- The ability to customize reporting in many, many different ways - some key ones for us are share of voice, mentions, social amplification, key stories and sentiment analysis.
- Beautiful visual reports.
- Pinpoint Contacts is a good solution - better than other similar products on the market from Cision (pre-TrendKite acquisition) and Meltwater, however, with the constant shifts in reporters - there's always room for improvement in terms of contact information and which publication the reporter is currently writing for.
August 10, 2018
Increasing Share of Voice using Cision Communications Cloud
- The tool is very high quality and produces an impressive report
- The data captured is right up to date and in real time
- The support team is very responsive and delivers on schedule
- The price of the service is rather high, I'd prefer an all-encompassing price model similar to how Adobe prices
- The learning curve is a bit steep until one becomes more familiar with the terminology such as earned media and other PR expressions
July 16, 2018
Hey good lookin'
- The best graphic design in the media monitoring sector. The best computer science in the world isn't worth much of the end user can't quickly generate clear, cogent reports. For our team, this was the standout feature of Cision Communications Cloud.
- The daily reports by sector, key competitors, and most valued media outlets are an easy and productive way to start the day.
- The Cision software suite makes it easy to generate high-quality summary reports for quarterly meetings, board meetings, etc.
- At this price, more of the add-ons should be included in the base package.
- The media distribution lists can be mildly outdated.
- The base package comes with a login for one person. It should include more than that.
June 27, 2018
Cision is great for media list building
- Sources reporters contact information
- Sources relevant information for publications (i.e. circulation, contact information, masthead, etc.)
- Filter reporters based on previous coverage areas, location, etc.
- Search funtionality
- Media list building
- Updated contact information
- More freelancers or contributors in database
- More specific search criteria
June 26, 2018
Cision Communications Cloud Review
- SOV analysis
- Trending earned media coverage over time
- Geographic coverage
- Not having to create so many searches
- When exporting, it would be nice to be able to export individual widgets instead of the whole dashboard. Within the widget export, having all data exported (including the number of mentions, totals, percentages etc.) not just the data displayed in the widget
June 08, 2018
One Cision to Rule Them All
- Cision Communications Cloud has detailed graphics to show in an easy-to-understand manner the comparison and status of each company/individual we are keeping track of.
- Cision Communications Cloud has wonderful, fast, helpful customer service -- answering questions in as little as 2 minutes. This is extremely helpful when putting together a report on a deadline.
- Cision's interface is very easy to use, easy to understand, and clean.
- We have had many circumstances of Cision Communications Cloud not monitoring specific outlets that we need monitored. This causes an issue with tracking the value of our work or the share of voice comparison for our clients, as results may not be all-encompassing.
- A good amount of advertising is included in the mentions brought in by Cision. While the team is very helpful in removing the advertisements upon request, it would be great to not have to worry about earned media and paid media being tracked as one and the same.
June 07, 2018
Great people, great product!
- keyword support- initial setup & refining via customer support. They're Boolean wizards!
- data visualization via widget-based dashboards- great for quick reference.
- PR Attribution offering is very useful if driving to a website is a communications goal- no one else really does this!
- slack integration for alerting!!
- international coverage is spotty but improving; you'd need a local market representative to QA the data & translate the keywords
- the instant reports are not customizable so not useful from a client services perspective
- alerting could be more customizable- like basic volume thresholds or something, rather than for every article
June 06, 2018
Cision Communications Cloud is AMAZING
- The dashboard is highly customizable and extraordinarily useful. You can create as many dashboards and campaigns as you wish for time periods going all the way back to 2013.
- The reporting is stellar. Fully interactive, allowing people who receive the report to not just see how much coverage, but actually visit the individual articles, and gain a deeper understanding of what's being presented.
- The customer service is truly outstanding. Our customer success team is always available to answer questions, help with searches, and do just about anything else I ask related to the product.
- It's a newer tool, so they're always making improvements. I would love some more flexibility in how some of the widgets display information in the dashboards.
- The application can be a bit fussy in Safari. Chrome works much better.
May 29, 2018
Excellent Account Management and Slick Software
- Slick interface, very user-friendly
- Attentive and responsive account management
- Clear interest in making sure our company gets what we need out of the product.
- Still getting a lot of irrelevant search terms coming up
- The search term (Boolean) setup requires account management involvement
- The email digest formatting could be a bit easier to read or have some headlines, something that draws the eye
May 24, 2018
After researching 10 options, we are happy with our decision to use Cision Communications Cloud
- Sharing all of the information company-wide, whether as an alert, or end of the quarter data is super simple and easy to use and being able to share across email and slack is a great integration.
- Setting up alerts, dashboards, and searches are very user-friendly, especially when you have a customer success team that is as amazing as ours!!
- Having a database of all articles, and being able to see visual representations of the success of articles in the news about our company without spending hours of time creating it, makes my job super simple.
- Having an export feature is great, however, one area that could improve is allowing the users to customize the reports we want to export. Ie. putting multiple dashboards on one page, or changing the order, or adding comments.
- At the very beginning of our contract, understanding the relationship of the diagrams took a little time to understand, so making those a little clearer would be great.
- Getting our searches and dashboards created took some time especially for someone who doesn't know the boolean code. Having an example of searches to go by would be super helpful (although our customer success team could set it up for us, I wanted to be involved as well) and honestly, I am knit-picking here. The only real thing that would be a nice change is a user-friendly export feature.