Based on 1313 reviews and ratings
Based on 1871 reviews and ratings
GoToMeeting and Zoom are both leaders in the video conferencing software space that are used by a wide variety of businesses. Both technologies are used by businesses of all sizes, but Zoom is known for high-quality video and ease of use, while GoToMeeting is known for technical features that meeting organizers can use to tweak the parameters of their video conferences.
Zoom and GoToMeeting both include important video conferencing features such as one-click conference joining, and call recording, but they also have a few standout features that set them apart from each other.
Zoom allows for many people in a call to display their webcam feeds at once, so businesses that host meetings or webinars with many attendees can view their audience more naturally. Additionally, Zoom offers several features to help users improve their appearance, such as their “touch up my appearance” setting. When sharing screens, Zoom also includes advanced features such as sharing audio or only sharing a portion of your screen. Multiple participants are able to share their screen without having to change the presenter. In addition to screen sharing, Zoom also provides other collaboration tools such as whiteboard and drawing that allow presenters to make notes and highlight figures on the fly during a presentation.
GoToMeeting provides robust options for adjusting your video appearance and meeting settings. While the video settings can be complex to adjust for beginners, practiced users can make precise adjustments to their video feed’s brightness, contrast, hue, and more. Additionally, GoToMeeting provides dial-in-numbers for meetings at every price point, which can be important for businesses that expect meeting participants to dial-in to join meetings, rather than use an application. Lastly, GoToMeeting provides unlimited cloud recording space for meeting transcripts and recordings.
Though Zoom and GoToMeeting both have robust video conferencing capabilities, they have a few limitations that are important to consider.
Zoom is an easy to use product, but it doesn’t provide as many advanced options as GoToMeeting. This isn’t a problem for businesses that simply need video calling capabilities, but if you want the most customizability in terms of video, GoToMeeting provides more advanced options. Additionally, while Zoom allows for local storage of meeting transcripts and meetings, it doesn’t provide unlimited cloud storage, so businesses planning to store many recordings over a long period of time may want to consider other options. Businesses with employees or clients that prefer to dial-in to meetings may also want to consider that Zoom doesn’t offer that feature at every price point.
GoToMeeting offers a detailed level of customization for video, but its interface is more complex than Zoom’s and may be intimidating for new users. Additionally, while GoToMeeting does have screen sharing capabilities, they lack some of the features Zoom offers, such as sharing audio or allowing presenters to draw with multiple line colors and thicknesses.
Zoom’s Pro pricing tier costs $15.00 per host per month and allows meetings as long as 24 hours. The business tier costs $20.00 per host per month and includes custom branding. Additionally, the enterprise tier costs $20.00 per host per month and requires at least 50 hosts. This plan includes unlimited cloud storage. Zoom also offers a free version with limited features and a 40-minute time limit for conferences.
GoToMeeting includes a basic package that allows for video conferencing with up to 100 participants for $49.00 per month. The Standard package supports up to 250 participants and allows users to directly upload meeting recordings to youtube for $99.00 per month. The Pro package supports up to 500 participants and includes custom URLs for meetings and support source tracking for attendees for $199.00 per month. Lastly, the Enterprise package supports up to 3,000 participants for $399.00 per month.
Provided by the TrustRadius Research Team
Published on May 1, 2020
Likelihood to Recommend
Feature Rating Comparison
High quality audio
High quality video
Low bandwidth requirements
Integrates with social media
Record meetings / events
Participant roles & permissions
Confidential attendee list
- On-Demand meetings. I am able to give clients my custom-URL so that if we are in the middle of a call and it would be helpful for them to view my screen, I just tell them the URL to enter and they are seamlessly connected without having to wait on me to email them a link.
- Reliability. Unlike some other platforms I've used, I don't experience buffering or other technical issues.
- Integration. GoToMeeting is integrated with my email platform so it's really easy to add GoToMeeting to every calendar invitation. It's also integrated with my marketing automation platform so that I can create custom landing pages for people to book meetings and seamlessly have their info go into my GoToMeeting account.
- It just works. Biggest complaint with our previous solution is that it took 10 minutes to connect to a meeting. Now, our users connect instantaneously.
- Dashboard is fantasitic. Can access real time information to troubleshoot calls.
- Admin ports offers quite a bit of information. Like that it's a one stop shop to access everything I need to administer the site, users, run reports and access the dashboard.
- Tickets get resolved quickly.
- Feature requests are realized quickly.
- Recording only included shared computer content-not video. Not great for employment searches or guest speakers to classes
- Website made it hard to find the client to download. They were pushing you to use web interface but we prefer the program to be on our computers (in the dock on Macs)
- There are a few areas of the Zoom Phone functionality that I feel like need improving, such as the 911-calling capabilities and some of the call center solutions.
- Some of the ways in which Zoom interacts with other hardware, such as Cisco room kits and Advocor conference systems, leaves a little to be desired. Those that are partnering with Zoom to bring the meeting conference experience to the next level need to have the "bugs worked out" before launching their products.
Likelihood to Renew
Reliability and Availability
Return on Investment
- Very high ROI. I have closed several deals without the need to meet face to face.
- Having the ability to create meetings on the fly has been tremendous for my team and helping speed up the training process.
- Hosting webinars for prospects using GoToMeeting has delivered a great number of qualified leads.
- Allowed for us to start meetings at a faster speed especially with its Slack integration.
- Integration with HubSpot has made it easy to also set up Zoom webinars and sync any contact data within the CRM.
- Need battery chargers for laptops in a meeting lasting over an hour - drains them fairly quickly.
Premium Consulting/Integration Services
Entry-level set up fee?
GoToMeeting Editions & Modules
- Per Organizer / Per Month for 150 Participants [billed annually]
- Per Organizer / Per Month for 250 Participants [billed annually]
- 3,000 Participants
Additional Pricing DetailsPricing available by monthly or annual subscription, with discounts for annual commitments.
Premium Consulting/Integration Services
Entry-level set up fee?
Zoom Editions & Modules
|Virtual H.323/SIP Room Connector||49/month|
|Zoom Room Conference Room||49/month|