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Users have found this product to be incredibly versatile, with a range of use cases that cater to their specific needs. Customers have …
Overview
What is Cision Communications Cloud?
CIsion Communications Cloud is used for identifying key media and influencers, connecting with audiences, monitoring traditional and social media, and analyzing outcomes.
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What is Cision Communications Cloud?
CIsion Communications Cloud is used for identifying key media and influencers, connecting with audiences, monitoring traditional and social media, and analyzing outcomes.
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Product Details
- About
- Competitors
- Tech Details
- FAQs
What is Cision Communications Cloud?
Cision Communications Cloud® empowers communicators with tools that help them reach the right audiences, deliver impactful results across traditional, digital and social media, and track a brand in one integrated solution. Automated analysis helps users report and translate campaigns into insights.
Cision Communications Cloud Features
- Supported: Media Monitoring and Analytics
- Supported: Media Relationship Management
- Supported: Social Listening
Cision Communications Cloud Screenshots
Cision Communications Cloud Videos
Media Relationship Management
Cision Social Listening
Cision Communications Cloud Competitors
Cision Communications Cloud Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
Frequently Asked Questions
CIsion Communications Cloud is used for identifying key media and influencers, connecting with audiences, monitoring traditional and social media, and analyzing outcomes.
Agility PR Solutions, Meltwater, and Muck Rack are common alternatives for Cision Communications Cloud.
Reviewers rate Implementation Rating highest, with a score of 10.
The most common users of Cision Communications Cloud are from Mid-sized Companies (51-1,000 employees).
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Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Pros
- Cons
- Recommendations
Users have found this product to be incredibly versatile, with a range of use cases that cater to their specific needs. Customers have praised its ability to streamline communication within teams, making it easier for members to collaborate and share information. Reviewers have also noted its effectiveness in project management, with the product providing a centralized platform for planning, tracking progress, and assigning tasks. Additionally, users have found value in its functionality for customer relationship management, allowing them to keep track of interactions and effectively manage their customer base. Overall, the product has proven to be a valuable tool for enhancing productivity and improving efficiency across various industries and professional environments.
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Easy-to-use and Intuitive User Interface: Users have found the user interface of Cision PR Software to be easy-to-use, intuitive, and not overwhelming. They appreciate the well-designed and user-friendly interface of Cision Communications Cloud.
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Exceptional Reporting Capabilities: Users highly praise the exceptional reporting capabilities of Cision Communications Cloud. They find the platform's reporting features to be interactive, detailed, and customizable. Many users value how these reports help them quantify the impact of media on their business and gain insights into trends. Additionally, users appreciate the media tracking capability of Cision as it aids in measuring PR results.
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Effective Search Functionality: Users find the search function in Cision to be helpful and excellent for quickly obtaining high-level information or metrics about a publication. The detailed database of contacts in Cision is also highly valued by users who find it useful for identifying reporters and influencers. Moreover, they highlight that the new edition of the media building interface is easy to use.
User Interface: Many users have found the user interface to be confusing, clunky, and not intuitive, making tasks difficult and cumbersome to navigate. These issues have been mentioned by multiple reviewers.
Search Tools: Some users have experienced issues with the search tools, which sometimes fail to pick up all the coverage or include irrelevant content, requiring additional clean-up work. This has been a common frustration among users.
Customer Service: Users have expressed frustration with the customer service/account team, stating that it takes repeated requests to get an answer from them. Multiple users have mentioned difficulties in getting timely responses from customer service representatives.
Users recommend entering into a trial or limited agreement first to test the software's suitability for the company. They suggest leveraging the support team for training and assistance with any questions. Users highly recommend Cision for its usefulness in public relations and media relations, as it is considered the most comprehensive media list monitoring software available, providing accurate and up-to-date contact information. Overall, Cision is recommended for organizations that require up-to-date media contact information and extensive news coverage, and it can benefit organizations in various capacities. Users advise contacting a representative to receive a thorough explanation of the features and functionalities of Cision. They find Cision very useful for PR purposes and suggest setting aside time to onboard oneself with all the features and functionalities of the platform. Users also suggest comparing Cision against other similar platforms and considering the level of support needed. In summary, users believe Cision is the industry standard and a reliable software option.
Attribute Ratings
Reviews
(226-250 of 276)Companies can't remove reviews or game the system. Here's why
The public relations department of our agency uses Cision PR Software. We've been using it for several years, and my previous agency also utilized the tool. In particular, we use it almost daily for researching media contracts and creating lists.
January 23, 2017
The precision of Cision - must try!
Cision PR is used by our organization in three ways. First, we use it to curate lists of media in every DMA throughout the country. Second, we use it to send press release blasts to the media, and third, we use it to track when our clients are being mentioned in the media or social media.
January 20, 2017
OK in PR
Cision PR has allowed me to do my job efficiently and seamlessly. We, in the office of marketing and communications, are able to keep all of our press releases and media lists in one place and access them whenever we need to. We have specific lists for a variety of topics for each campus. I also configure reports and either export them or print them out for presentations and meetings. I have found that the support staff at Cision PR is always available to help and answer any questions that I have. That means a lot, even if I have the smallest issue.
January 20, 2017
Cadillac PR Software
Score 7 out of 10
Vetted Review
Verified User
I selected Cision PR Software for our division to use. I also manage our PR agency and have set them up with a user seat in the software. The business problem it addresses is providing monthly reports for our executives to track our ROI and metrics. It also is very useful for building out media lists to pitch to. Our PR agency also distributes our news blasts as they are relevant to certain media lists we have built.
January 20, 2017
Cision Is a PR Type's Best Weapon
It helps me find relevant media to pitch information to and find out information about various publications and media outlets, including circulation, etc. It's being used by the firms I consult for because it is just great to work with. It gives me a fairly up-to-date glimpse of a variety of media organizations, helping me target the right people.
September 09, 2016
Cision Communications Cloud is awesome, no kidding!
We leverage Cision Communications Cloud (TrendKite)* to provide a deeper analysis of media coverage for our agency clients this includes monthly, quarterly and annual coverage reports, daily alerts, etc. We find the most value when we have key competitors and key messages tracked to provide actionable insight. Plus the ability to tie in Google Analytics to see what coverage is driving traffic has been enlightening.
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
September 07, 2016
A Life-saving Software for PR Professionals
Cision PR is used by our employees in the U.S.to build lists of key journalists, research target publications and distribute press releases. It helps us easily disseminate client information to large lists of media contacts and organize our outreach into separate lists based on client and industry. Its search function also helps us identify the best publications to pitch and advertise in.
August 16, 2016
Cision Communications Cloud is trendy and will truly help you measure the weight of your PR results!
We use Cision Communications Cloud (TrendKite)* to actively monitor the digital stories published in various motorcycle, 4-wheel, outdoor industry and PWC segments. We generate reporting on the basis of the value of coverage, share of voice and in comparison to our competition. We also use this tool to identify key media contacts, to solicit their interest in generating content for Kawasaki and in order to understand trending topics in the industry.
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
August 08, 2016
Cision Communications Cloud: Rescuing PR professionals from the Dark Ages of PR Reporting
It is being used across the whole organization, but primarily by me. It addresses the very real business problem of proof of performance. In public relations, gaining measurable insight into how awareness translates into performance is difficult. The other meaningful business problem it solves is it reduces the time myself and my team need to dedicate to reporting. Since the dashboard and metrics are so simple and 'self-serving' - it means neither me or anyone on my team needs to burn several hours working in the tool. This is valuable time now that can be spent on more important tasks like pitching and securing coverage for my clients.
August 05, 2016
Cision Communications Cloud for Understanding the News
We are using it to do media research on a variety of topic areas for clients. We do searches, generate reports and share those reports on a weekly, monthly or ad hoc basis. It helps us understand who is sharing what across social media and then easily compare that other topics of interest.
August 05, 2016
Cision - best support team and UI in PR monitoring software
We are using Nima solely in the PR department, but the reports that we generate go out to our executive team to assess the reach and value of PR campaigns. Cision Communications Cloud (TrendKite)* allows PR to spend more time on high priority items rather than searching and tracking media coverage. We have a small PR team, so every hour matters.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
We use Cision Communications Cloud (TrendKite)* to track the success of efforts, monitor our share of voice, and learn from our competitors. It's improved our ability to make data-driven PR choices and gives us a macro view of our program strategy. There is less throwing things out to see what will stick, and a better view into what has resonated previously, warranting further investment.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
August 05, 2016
Cision Communications Cloud Disrupts Staid Industry, Delivering Better PR Campaign ROI
We use Cision Communication Cloud (Trendkite) for two main objectives: real-time tracking of media insertions that our team gets placed for clients, and research for current clients and new business presentations. The research primarily revolves around share of media voice and competitive media coverage. Cision's tracking is comprehensive and the service has been very responsive, especially while setting up the boolean filters. We like the dashboard for client presentations. Clients have said they are able to share Cision graphs with their senior leadership teams without needing to adapt them.
August 05, 2016
Promising PR Measurement Tool
It's being used by our Marketing department primarily to track PR coverage and impact, as well as share of voice compare to competitors. It's intended to make this more efficient for our team and easier to exhibit the value of our spend in these areas.
August 03, 2016
Great UX and cool reporting
My organization uses Cision Communications Cloud (TrendKite)* as a global media monitoring tool. Used primarily by Communications, it helps us create monthly reports for our senior leadership both locally and at our global head office. IT also sends media alerts, but is not the only tool I use for this.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
August 02, 2016
Quick and slick PR reporting
We use Cision Communications Cloud (TrendKite)* across our PR teams to monitor and report on clients' news coverage. We also find it a valuable resource for industry research and business development, to see what's being written about which companies and competitors, and where.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
July 29, 2016
ALL the internet in one dashboard
Currently, Cision Communications Cloud (Trendkite)* is used for PR measurement purposes.
We use it for:
- Clients: to create EOM or quarterly reports, in order to show primarily media coverage and share of voice.
- Prospects: to perform research on their coverage, targeted publications, and competitors.
- Research: we don't use it for this purpose as much. But I've found that the tool is useful to do research on a specific topic or something beyond traditional media coverage. For a prospect, we wanted to understand how an alliance with Facebook would impact their coverage. So we did research on a competitor and its alliance with Facebook to be able to do that projection.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
We use it for:
- Clients: to create EOM or quarterly reports, in order to show primarily media coverage and share of voice.
- Prospects: to perform research on their coverage, targeted publications, and competitors.
- Research: we don't use it for this purpose as much. But I've found that the tool is useful to do research on a specific topic or something beyond traditional media coverage. For a prospect, we wanted to understand how an alliance with Facebook would impact their coverage. So we did research on a competitor and its alliance with Facebook to be able to do that projection.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
July 29, 2016
Simple, powerful system
Cision Communications Cloud (TrendKite)* is implemented across client accounts at our agency. We primarily focus on enterprise tech, IT security, and consumer tech clients. We use the tool to track the impact of our strategic communications activities.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
July 29, 2016
Our love for Cision Communications Cloud
We currently use Cision Communications Cloud (TrendKite)* in the Marketing and Public Relations department. We use it to track media mentions, sentiment, social media, presence in the market. It is used only in our department but for the whole organization. It allows us to track all of the mentioned in a fast and efficient manner. It also allows us to show board members and city officials our successes easily.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
July 29, 2016
Happy and Hopeful
We use Cision Communications Cloud (TrendKite)* to provide coverage reports for campaigns for one of our clients who is interested in seeing the value of PR though metrics.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
We use JetBlue primarily in the Public Relations / Corporate Communications department. While we are the primary users, it is also used with marketing and promotions departments. Cision Communications Cloud (TrendKite)* allows us to easily monitor and report on media coverage, reach, and the impact of our public campaigns.
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
July 28, 2016
Cision Communications Cloud review from PR agency
Cision Communications Cloud (TrendKite)* is being used across the PR agency. A majority of our clients use the service, but not all. Most teams use the service to track competitive coverage and SOV, in addition to key messages.
July 27, 2016
Cision Communications Cloud Review
It's used to track and analyze online media coverage. We use it across most of our clients.
July 27, 2016
Eureka! I can finally do my job!
We are a medical specialty organization. Our Public Relations department uses Cision Communications Cloud (TrendKite)* for both monitoring of online/broadcast stories that mention the name of our organization and journal, as well as use to research articles on related issues.
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
July 27, 2016
Leader in organic PR measurement
Cision Communications Cloud (TrendKite)* is the best tool available to track organic PR. It allows you to see trending over time, competitor comparisons, geographic highlights, and more. We use Cision to measure the impact of our public relations efforts regularly. It's much simpler than trying to manage and measure activities manually, or from other tools.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.