Overview
What is Demandbase Sales Intelligence?
Demandbase Sales Intelligence Cloud injects Account Intelligence into every step of sale, to help the user sell smarter and leave flat-footed competitors wondering what happened. It is available a la carte, or as part of the Demandbase One solution.
Demandbase Sales Intelligence Cloud Review
Demandbase is good platform for account intel purpose
Demandbase is your best ally!
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A one-stop shop for building and qualifying your leads. Every business or sales development representative needs an InsideView!!
Cut your research time in half and get instant access to rich, lively, up-to-the minute insights on your prospects
Great tool for prospecting in Sales and Marketing
LinkedIn met Pinterest and had a baby called InsideView
Great Customer Service!
My Likes & Dislike Building a Watchlist using Insideview
InsideView helps your emails break through!
Improve prospect outreach
InsideView: My Experience
If I could do it, you can do it too!
An inside view of InsideView
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Popular Features
- Company information (92)9.292%
- Company/business profiles (90)8.888%
- Advanced search (89)8.282%
- Contact information (90)8.080%
Pricing
What is Demandbase Sales Intelligence?
Demandbase Sales Intelligence Cloud injects Account Intelligence into every step of sale, to help the user sell smarter and leave flat-footed competitors wondering what happened. It is available a la carte, or as part of the Demandbase One solution.
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Product Demos
Demandbase Sales Intelligence - Interactive Demo
Features
Prospecting
Features related to generating leads and finding new contacts.
- 8.2Advanced search(89) Ratings
Users can search for prospects using advanced search logic and multiple criteria, across multiple platforms/databases.
- 7.3Identification of new leads(86) Ratings
Helps source leads at an acceptable rate, volume, and quality.
- 8.5List quality(88) Ratings
Lists generated by the tool are typically high quality.
- 8.3List upload/download(82) Ratings
Lists can be easily and quickly uploaded or downloaded from the platform.
- 8.2Ideal customer targeting(82) Ratings
Includes capabilities for determining ideal customer characteristics and targeting new prospects that match the ideal customer profile; this capability is automatic or semi-automatic.
- 8.6Load time/data access(88) Ratings
Provides fast and consistent access to lists and leads.
Sales Intelligence Data Standards
How well does the contact, company, and industry information provided by the SI tool meet the user’s needs? Is the availability and quality of data satisfactory?
- 8Contact information(90) Ratings
Information about individual contacts is available and high quality.
- 9.2Company information(92) Ratings
Information about companies/accounts is available and high quality.
- 8.9Industry information(89) Ratings
Information about industries and markets is available and high quality.
Data Augmentation & Lead Qualification
Features around contact data management and lead intelligence.
- 8.6Lead qualification process(68) Ratings
Helps sales reps focus on the most promising leads (likely to convert) by ranking leads according to various rules and criteria. SI tools may take a semi-automatic, automatic, or self-scoring approach.
- 8Smart lists and recommendations(70) Ratings
Automatically segments and qualifies leads into dynamic smart lists; more advanced tools can make recommendations not only about which leads to follow up on, but when to follow up or with what material. Actionable intelligence.
- 8.1Salesforce integration(62) Ratings
Integrates with the Salesforce.com CRM platform.
- 8.8Company/business profiles(90) Ratings
Provides account-level information, including firmographics, business objectives, industry information, similar companies, and contact information for key decision-makers and influencers at a company. Gives sales reps context so they can deliver tailored sales pitches.
- 9Alerts and reminders(71) Ratings
Sends sales teams alerts/reminders about key happenings, opportunities, and recommended actions to take with leads.
- 8.2Data hygiene(79) Ratings
Helps users maintain clean lists and records, including duplicate management.
- 7Automatic data refresh(71) Ratings
Contact and company data are automatically kept up to date.
- 7.8Tags(55) Ratings
Organizational structure allows users to tag certain records in order to create groups, flag materials that need additional attention, etc.
- 8Filters and segmentation(74) Ratings
Allows users to filter contacts and segment leads to explore data and create lists.
Sales Intelligence Email Features
Features that support sending emails to leads, especially initial emails to a list of prospects. May gather additional sales intelligence based on email engagement, adding additional info to the contact record and/or contributing to lead prioritization.
- 9Sales email templates(28) Ratings
Users can create and share templates for emailing leads. May also include template testing capabilities, or other analytics that will recommend a template for a particular lead.
- 9.9Append emails to records(31) Ratings
Allows users to selectively or automatically append email threads and attachments to leads/contact records.
Product Details
- About
- Competitors
- Tech Details
- Downloadables
- FAQs
What is Demandbase Sales Intelligence?
Demandbase Sales Intelligence Features
Prospecting Features
- Supported: Advanced search
- Supported: Web browser extension
- Supported: Identification of new leads
- Supported: List quality
- Supported: Email contacts
- Supported: Direct dial contacts
- Supported: List upload/download
- Supported: Load time/data access
Sales Intelligence Data Standards Features
- Supported: Contact information
- Supported: Company information
Data Augmentation & Lead Qualification Features
- Supported: Smart lists and recommendations
- Supported: Salesforce integration
- Supported: Company/business profiles
- Supported: News updates
- Supported: Prospect tracking/following
- Supported: Alerts and reminders
- Supported: Data hygiene
- Supported: Automatic data refresh
- Supported: Filters and segmentation
- Supported: Ability to append contact, lead, and account level data
Demandbase Sales Intelligence Video
Demandbase Sales Intelligence Competitors
Demandbase Sales Intelligence Technical Details
Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Unspecified |
Mobile Application | No |
Demandbase Sales Intelligence Downloadables
Frequently Asked Questions
Comparisons
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Reviews and Ratings
(183)Community Insights
- Business Problems Solved
- Pros
- Cons
- Recommendations
InsideView is a versatile tool that is widely used by sales professionals, sales operations teams, and marketing teams to efficiently investigate companies and qualify leads. With its integration with CRM systems, InsideView provides valuable contact information and social media accounts of key decision-makers, helping users to streamline their prospecting efforts. Users appreciate the ease of use of InsideView, rating it highly in terms of user-friendliness.
One of the primary use cases of InsideView is gathering up-to-date information on prospects and customers. It helps sales teams target the right prospects by providing valuable data about employees and customers, simplifying the process of reaching out to potential clients. The software also serves as a research tool for gathering data on companies before initiating contact, making it an invaluable resource for sales professionals.
Another important use case of InsideView is its ability to update account firmographic data and find new contacts. Sales and marketing teams use this feature to clean up their databases and add new contacts in HR. The software's support team is responsive and attentive, providing valuable partnership to users.
Furthermore, InsideView offers a Watchlist feature that allows users to track companies and their updates all in one place. This feature is particularly beneficial for staying informed about current customers and prospects. Additionally, InsideView provides financial news, charts, and company size information, making it a great resource for sales professionals conducting research on prospects.
Overall, InsideView proves to be a tremendous ally for outbound sales development activities by helping users gather data on companies and contacts for engagement. It simplifies prospect targeting, allows for efficient research, and provides valuable insights into industry trends. Whether used by start-ups or established organizations, InsideView offers accurate and detailed information that saves time during the sales process while assisting in meeting sales quotas.
Convenient Features: Many users have praised the convenience of the product's features. Some customers have mentioned that the product offers a variety of convenient features, such as easy setup and user-friendly interface.
Reliable Performance: Reviewers have highlighted the reliable performance of the product. Several users have expressed satisfaction with the consistent and dependable performance of the product over time.
Great Customer Support: A significant number of reviewers have commended the excellent customer support provided by the company. Customers have mentioned that they received prompt and helpful assistance from the customer support team whenever they encountered any issues or had questions about the product.
Long Summaries: Some users have found the company summaries provided by InsideView to be excessively lengthy and have suggested the need for more concise versions. They feel that the current summaries can be overwhelming and would prefer a more streamlined format. Additional Social Media Sources: There is a desire among some users for InsideView to include insights from additional social media platforms like LinkedIn and Instagram. They believe that incorporating information from these sources would provide a more comprehensive view of companies' online presence. Outdated Revenue Information: Users have reported instances where revenue information provided by InsideView is not up to date, causing potential inaccuracies in their analysis. Additionally, they have noticed inconsistencies in the representation of company hierarchies, which can make it challenging to understand organizational structures accurately.
Based on user reviews, here are the most common recommendations for the software:
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Sign up for the software and take advantage of its resources. Users believe that they should have known about it earlier and recommend making full use of the tools provided.
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Ensure proper functioning of purchased tools and address any difficulties with support team. Reviewers emphasize the importance of ensuring that the tools purchased are functioning properly. They recommend promptly addressing any difficulties encountered and seeking assistance from the support team.
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Start using the software and ensure staff receive training. Users find the software to be a great tool for obtaining information on companies. They suggest starting to use the product and ensuring that staff receive training to maximize its features. This, they believe, will save a significant amount of time in cold prospecting and improve effectiveness in hunting for new leads.
Attribute Ratings
Reviews
(101-125 of 126)InsideView Review
- InsideView has a large repository of companies with lots of information: company size, revenue, employees, articles as well as industry specific information.
- My reps love the option to view "more" and look at discovery questions by industry. It gives them questions to lead with, as well as ideas of what they should be researching.
- InsideView has a new look and feel rolling out soon. VERY excited about the update.
- As a system administrator, I wish I had access to real time reports regarding usage. Often times, senior leadership wants to know how their teams are using the information and who is using the software to its fullest. It's a pain to have to email InsideView and ask for a report.
- We are a global organization and there is not a lot of information regarding companies outside the US. I know they are working on this, but my global field reps are anxiously waiting to use the software too.
- I wish InsideView put out more "tips and tricks" documents. There does not seem to be a large repository of training documents. I am always looking to learn more, as are my reps.
More like....InsideOutView!
- Better connections than LinkedIn as you can add outlook contacts and affiliates from academia and past employment
- Great integration with Salesforce.com to hasten the drudgery of data entry by auto creating Accounts and Contacts in Salesforce from the IV database
- Could use better metrics to evaluate ROI
- Wish there were some custom controls to turn off some of the features for some of our user groups on the full site e.g. exporting directly to protect our resources. Syncing one at a time to SFDC is sufficient and protects this asset.
InsideView is a great choice for Dynamics CRM users!
- Syncs company data to CRM with the click of your mouse.
- Give pertinent company data at a glance without having to leave your lead.
- I'd like to be able to search and sync contacts from InsideView as well.
InsideView Works for What I Need
- Private company annual revenue
- Key executives
- Industry information
- Not sure contacts are all current
- More e-mail addresses would be good
- Navigation is somewhat dated
InsideView
- The level of information available from within our CRM system is invaluable to our sales team.
- I do feel that there is currently lots of information available for the North America territories and the UK data and information is not quite so in-depth. It would be good to have the same level of information here in the UK
InsideView makes for smarter prospecting
- InsideView is primarily a data / sales intelligence tool which means their data needs to be clean, up to date, and easily integrated into the systems you already use. I find that InsideView does this very well. No database is ever going to be 100% accurate but I find their match rates for contacts to be far above other tools I've used and investigated
- InsideView does provide quick support as well as a dedicated CSM. They have given us multiple in person training sessions on how to get the most out of the solution.
- InsideView has strong integrations with many CRM and Marketing Automation tools in the space.
- Speed of the system. There have been times when the connection between InsideView and Salesforce goes down. It is always resolved quickly.
- While their match rates are good, would love to see more contacts in each account as well as better accuracy on the email address.
- Expansion into additional geographic markets. InsideView has good account information for US and EMEA, would love to see more markets such as APAC.
- Great Social updates
- Great news updates
- Great list generation
- Accurate data
- Integration
- Low cost
- More direct dial phone numbers
- Ability to integrate with Sales Navigator
- Better UI
IV review
- List building - it offers great filters to really drill down to people we want.
- I LOVE that you can save a territory search. Probably the best feature for me in InsideView.
- The contact information for contacts is not correct a lot. If you have the time and energy to run the information through the internet, it is ok.
Excellent
- In order to get information on private [not publicly listed] companies and key metrics I would go to InsideView and build prospect lists from there
- Integration with CRM software is great 8/10.
- The quality of the data is outstanding. It provides, Revenue, Industry, Key Executive, News etc.
- Newer companies(under 5 years) are not profiled as well (i.e. 5/10)
- Foreign companies are also not well represented.
- Many times they're seeking extreme accuracy. They may have to switch to "range values" but some information is better than none.
- Private Businesses in US and partly Canadian information
- Social Networks of key people
- Recent News on businesses
Great product!
- Watchlists are very helpful in understanding what is happening with key companies you are focused on.
- Connections is another area that is beneficial in "breaking the ice" with new leads.
- Not really applicable. I find InsideView easy to use based on the training offered by InsideView.
My love hate relationship with InsideView
- Profiles company quickly although financials will need to be checked against D&B, Hoovers etc. - lots of inaccuracies in financials
- Watch lists easily created, modified, and deleted
- Contact information from multiple sources
- Financial information is the area for biggest improvement
InsideView a Decent Research Tool
- Family Tree
- Salesforce Integration
- Lead Research
- Missing ecommerce metrics
- Data hygiene (especially for leads) is 50/50 (better than sum 3rd party sources, but sometimes outdated)
- Employee size is very accurate. We are able to target market using InsideView.
- I am able to verify the prospect has a LinkedIn profile which is very important for us. We trust LinkedIn's data.
- Email accuracy is one of the highest I've seen, once you choose profiles with a LinkedIn profile.
- Some email addresses have more than one address, as if someone were guessing to the email address. Only 1 email should be allowed.
- I would like a way to search U.S. headquarter location vs International HQ location.
InsideView allows me to never touch base or check in again
- Tracks clients and prospects and gives relevant information on them I can use to stay connected to open new opportunities.
- Create custom agents to be alerted on things that are more specific to my industry or specific value
- Including more of the additional social media components of the alerts on people and companies.
- Removing some of the duplicate articles when following major companies
InsideView quick reference
- Good, quick, clean overview snapshot of what a company does.
- Integrates with SFDC nicely.
- Easy search option.
- More accurate data; occasional outdated contacts and information.
There are better options out there
- Easy to use integration with our ERP/CRM (NetSuite)
- Easy to use reports
- Poor customer service. Switched our point of contact 3 times, could never get a response from our "customer success manager"
- Emails for contacts had a high bounce rate, we had less than 80% deliverability using email addresses from IV
- Only could export 2000 contacts at a time
- Often had companies main generic line instead of contact's direct numbers
InsideVie accelerating sales
- Sourcing contacts
- Contact information
- Role/responsibility of a contact and organizational chart
- Compelling events within that organization
- Tighter integration with Salesforce
- More up to date contact info, sometimes the information was stale or old
- Provides company information; address, industry, recent changes, revenue, etc
- The ability to put a company on a "Watch List." This sends you periodic updates via email in regards to the account you are shadowing.
- Viable tool for finding C-level contacts within an organization.
- Integration into an existing CRM database.
- Too often it populates the wrong company information.
- Although contacts are visible and apparent, they are often out of date. Either no longer with the company or retired.
- Smart Agent Results are rarely updated
- I found the data in InsideView to be more accurate that many of its competitors including Hoovers and Data.com.
- The integration with Salesforce was tight- we never had a problem there.
- It was a very easy tool to learn and master.
- It was simple to create prospecting lists from InsideView.
- It would be nice if the tool could be a little more granular with its list building features. As I recall, I had to select from a range of employees. I would rather set the range myself.
Reliable and Integrated
- Provided results from numerous search engines and data mining sites with relative accuracy.
- Allowed the Salesforce.com and InsideView capabilities to be easily integrated...capturing contact information.
- Helped with building lists.
- Improve research accuracy using LinkedIn, D&B, Yahoo Finance and other available tools.
Power User review
- It is easy to use, and very intuitive, no training is needed to use right off the bat.
- Weekly training is provided by InsideView if users want to learn more about the system.
- On the admin side, it can be designed to be more admin friendly, e.g. there is no mass control or update available if I want to turn 50 licenses off.
InsideView - Good for NA but not for EMEA
- Keeping information up to date and allow users to signal if they find information that they do not believe is accurate. It is the best tool that we have found for accuracy.
- Integration with Salesforce is easy and does not require a lot of maintenance or other tasks by the administrator(s).
- Building lists to import to your Salesforce is a great.
- When you go to import a new lead or contact, it checks your Salesforce to see if you already have an existing contact in your system. Very useful to avoid duplicates.
- The data for regions outside of North America is not very strong. Our other office outside of North America don't use this tool which is unfortunate since it is used so much by our North America sales and lead generation teams.
- The location of the individuals at a company always show the HQ location of the company and not their actual location. It would be much better to have the person's actual location for our files. We end up researching other channels to complete this information. It would be great if it could all be in Inside View
- Watchlists-we're able to create watchlists of retailers we're trying to sell. We have divided and tagged our prospects in Salesforce as Priority 1-2-3. The watchlists can be sent weekly or daily to Outlook and included are recent details about the particular retailers that are being watched. This helps me in keeping up with employee changes, job title changes, expanding operations, if they are outpreforming or underpreforming, etc.
- Integration to Salesforce- Most of our work is logged in Salesforce. Since InsideView is integrated into Salesforce, when an account is brought up so is the InsideViews area which contains recent news, people that can be added to our database, and various information pertaining to the retailers.
- Connections-When in a particular contact you are able to 'connect' to them through LinkedIn. Tweets and Facebook of individuals are also shown. When calling into a stranger it is important to get their attention. If you can name drop someone they know, or if you can congratulate them on an award you see they have won, or a new job position within a new company or see that they will be speaking at an event or trade show coming up, all this is what makes a call or email into someone different that just talking about features of the product you are trying to sell them.
- Phone numbers- I find the phone numbers in InsideView are not always accurate
- email address-Sometimes the email addresses are not accurate
- Not at the company-I have found that InsideView has a person tagged as no longer with the company, when they are still there. It could be happening when they change their jpb title.
- InsideView does a great job of showing you what prospective clients you know and how you are connected to them through their Connections piece.
- Watchlists keep you informed about recent news and events of your clients and prospects.
- The sync function is a great way to pull data from InsideView into your CRM system with just a simple click of a button.
- Our company is dependent on utilizing SIC codes (Standard Industry Codes) and InsideView is bad at indexing companies by SIC code. There doesn't seem to be any strategy to increase their efforts of coding companies by SIC code.
- Company search results for Canadian companies seem to be lacking. Our company operates in the US and Canada and the Canadian data is always hard to find or non-existant.
I think it is less appropriate to use in an environment where it is used solely for company industry research. It only returns basic company and industry information. If a company is not going to utilize the social media aspects of InsideView, they are better off using a different product for just company/industry research information.
Discover. Connect. Engage.
- Please note that my review is based on my 5+ years experience with InsideView Team Edition as Insideview has re-branded their editions in the past 12 months or so.
- Insideview remains the most robust tool on the market for sales, marketing and on-going client management. Just a little over 5 years ago it was happenstance via a Salesforce event held in Dallas that we were introduced to Insideview. Insideview forever transformed our processes for prospecting, locating and marketing to clean leads, and managing current clients. Here is a quick rundown of what this application does well:
- - Business and Prospecting Intelligence
- - Prospect level integration with Social Media
- - Lead Management
- Insideview nearly eliminates the time and resources used in the past to research companies prior to prospecting. With access to over 25K resources can one not only access business and prospect intelligence Insideview pushes the data out daily or weekly via their Smart Agents (Smart Agents technology monitors 20,000+ online news sources, SEC publications, and job boards to alert your sales people about key sales opportunities, like a management change or contract award. Smart Agents work on a sales rep's behalf to minimize research and ensure that they never miss a sales opportunity. Smart Agents are completely configurable, allowing each rep to be alerted only about the events that are meaningful to them. Sales reps can choose from our library of Standard Agents (currently comprised of 18 common key business events such as 'Leadership Changes', 'New Offerings', and 'Acquisitions'). They can also create unlimited numbers of Customized Agents to find business events, management discussions, and media coverage specific to their sales efforts.)*
- *Defined per Insideview's website
- With the use of Smart Agents combined with Automated Watchlists (Watchlists help you track and monitor a list of companies for relevant business opportunities and challenges.) reduced the amount of touches (prospecting call, emails, etc) by 50% (9 touches to set appt versus 4.6). This partnership also provided instant intelligence into our current client base without having to go out and search for it across the internet allowing our account managers to build and establish a more personal client relationship. No more awkward calls where the client is having to share what's new.
- With the integration of Social Media (Facebook, LinkedIn, Twitter, etc...) it instantly identifies who else in your org may be connected with that prospect; therefore, assisting sales with more warm calls than cold ones. It also assists other dept by simply bringing a higher level of insight into each prospect.
- With the use of Jigsaw(free), Data Prospector/ Data Fusion now Data.com, AccessHoovers for Salesforce it was TOO much. Utilizing InsideView's "Build a List" for Lead Management took some time as this application has yet to mass upload contacts seamlessly into a CRM. It currently does it on a one-to-one basis. So we decided on a process that would entail building the list, exporting to Excel and formatting the doc to upload into Salesforce via SF's native import wizard. This feed combined with marketing automation app resulted in more clean prospects resulting in more qualified leads.
- There is only one big weakness of InsideView and that is the application does not allow the end user to mass load contacts into a CRM. The process mentioned previously that we use to load contacts is still very time consuming. When using apps such as Accesshoovers it would ping my CRM data so I would instantly know what accounts were already in our database and which ones were not. This same process minimized the loading of duplicates.