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LinkedIn Sales Navigator

LinkedIn Sales Navigator

Overview

What is LinkedIn Sales Navigator?

LinkedIn Sales Navigator is a sales intelligence software solution offered by LinkedIn.

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Recent Reviews

TrustRadius Insights

LinkedIn Sales Navigator is a powerful tool that has been widely adopted by sales and business development teams across various …
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Best Lead Sourcing Tool

10 out of 10
August 31, 2022
We use Sales Nav to source leads it provides a broad variety of filters that let us narrow down our search results. It offers insights and …
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Expensive, But Awesome!

9 out of 10
April 28, 2022
I've been using LinkedIn Sales Navigator for the past 5 years now. It's a powerful database tool for customer relationship management, as …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 20 features
  • Advanced search (174)
    8.4
    84%
  • Identification of new leads (172)
    8.3
    83%
  • List quality (168)
    8.3
    83%
  • Company information (172)
    8.0
    80%
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Pricing

View all pricing

Professional

$79.99

Cloud
per month

Team

$134.99

Cloud
per license

Enterprise

Contact sales team

Cloud

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://business.linkedin.com/sales…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Features

Prospecting

Features related to generating leads and finding new contacts.

8.1
Avg 7.6

Sales Intelligence Data Standards

How well does the contact, company, and industry information provided by the SI tool meet the user’s needs? Is the availability and quality of data satisfactory?

8
Avg 7.5

Data Augmentation & Lead Qualification

Features around contact data management and lead intelligence.

8
Avg 7.4

Sales Intelligence Email Features

Features that support sending emails to leads, especially initial emails to a list of prospects. May gather additional sales intelligence based on email engagement, adding additional info to the contact record and/or contributing to lead prioritization.

7.8
Avg 7.5
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Product Details

LinkedIn Sales Navigator Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

LinkedIn Sales Navigator is a sales intelligence software solution offered by LinkedIn.

Reviewers rate Advanced search and Smart lists and recommendations highest, with a score of 8.4.

The most common users of LinkedIn Sales Navigator are from Mid-sized Companies (51-1,000 employees).
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Comparisons

View all alternatives
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Reviews and Ratings

(1385)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

LinkedIn Sales Navigator is a powerful tool that has been widely adopted by sales and business development teams across various industries. Users have found the product to be invaluable for prospecting, lead generation, and understanding target markets. With Sales Navigator, sales professionals can hunt relevant profiles, find the right connections, and prospect new high-value target personas. This allows them to identify key decision-makers within organizations and make meaningful touchpoints with potential prospects through social interaction.

The product's advanced search filters and database capabilities enable users to run targeted searches based on specific criteria, helping them find the right prospects faster than using regular LinkedIn. Sales teams also use Sales Navigator to gain crucial insights into potential customers, understand strategic accounts, and support customers in existing accounts. Additionally, the tool provides timely updates and alerts regarding client activities, empowering sales teams to stay informed and take proactive actions in identifying and winning new business.

Moreover, LinkedIn Sales Navigator has proven effective in partner and sales prospecting processes. It helps users establish partnership arrangements, understand decision-makers, and gain insights into target industries. The advanced analytics provided by Sales Navigator allow users to leverage LinkedIn postings for better prospecting. By using the tool's features such as InMail messaging and lead lists functionality, users can connect with prospects directly, generate leads, and expand their touches for sales.

Sales Navigator is not only beneficial for sales teams but also for the marketing department. It provides a convenient way to quickly find the right contacts, gather information about companies and contacts, and confirm the accuracy of information. This enables marketers to create targeted campaigns, engage with potential customers, position themselves as thought leaders in their industry, and map out global accounts and business units.

Overall, LinkedIn Sales Navigator has been highly regarded by users for its ability to solve critical challenges in lead generation, prospecting smarter, gaining valuable insights into prospects' job history and responsibilities, improving outreach efforts through InMails, facilitating networking opportunities with like-minded professionals, and streamlining the entire sales process. It has become an essential tool for businesses looking to connect with the right people, generate quality leads, and drive sales success.

Users have made several recommendations regarding LinkedIn Sales Navigator. The three most common recommendations are:

  1. Utilize LinkedIn Sales Navigator for prospecting and lead generation. Users highly recommend using LinkedIn Sales Navigator for finding valid leads and reaching out to prospects. They emphasize its effectiveness in lead prospecting and sales enablement, making it a must-have tool for all levels of an organization. Some users even consider it the best way to do prospecting, especially for targeted ABM campaigns.

  2. Combine LinkedIn Sales Navigator with other tools and resources. Many users suggest using LinkedIn Sales Navigator in conjunction with other email prospecting tools and data scraping tools for a more comprehensive experience. They also recommend considering other products that integrate with LinkedIn Sales Navigator and doing thorough research before making a purchase. Additionally, users advise utilizing the free account on LinkedIn to its fullest before upgrading to LinkedIn Sales Navigator.

  3. Learn how to use LinkedIn Sales Navigator effectively. Users emphasize the importance of learning how to effectively navigate and utilize the features of LinkedIn Sales Navigator for success. They suggest watching online videos, conducting research, and seeking training or coaching from LinkedIn to maximize the potential of this platform. Some users also recommend checking out additional resources provided by LinkedIn such as the Social Selling Index.

Overall, users find LinkedIn Sales Navigator to be a valuable tool for lead prospecting, networking, and social selling. They recommend leveraging its capabilities alongside other tools, investing time in learning its functionalities, and exploring additional resources offered by LinkedIn for optimal results.

Attribute Ratings

Reviews

(26-50 of 175)
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Score 8 out of 10
Vetted Review
Verified User
Incentivized
I think anyone who uses LinkedIn to look at employees or hierarchy at a company needs a LinkedIn Sales Navigator license. Our SDR and sales team use it here and I can't imagine going from using it and then not being able to. For SDR teams I think it's self exclamatory why one would need it. For sales, it depends. At this current company I'm at, sometimes I'm told I need to wait on "my manager" or this or that person's boss. Sometimes those people don't tell me who those people are. By being able to find that person through LinkedIn searching and other cool features helped me prospect better and go through a sale more effectively.
  • I love being able to look for a specific role when searching LinkedIn- it helps me know who is who's manager. It also helps when scheduling next level calls. Asking my prospect to invite John Smith is a lot better than asking them to invite their manager.
  • I really like the feature that allows you to see when someone has moved companies. This is super helpful in my current role where there is a lot of churn in this industry and happy clients move to another company and pitch our services. It's also helpful being told when one of my prospects happens to leave a company which could impact if the sale will happen or not.
  • I really love the ability to create a microsite and share [with] a prospect. They can view materials and I will know which material they have viewed and which they didn't. This is really helpful when needing to know if a sale will happen or not.
  • It's a lot to set up initially. I've used LI Navigator at a few jobs and the first two I didn't set up properly in the beginning. I tried doing too much too fast and I ended up just stopping. Moving forward I'd recommend starting slowly and just with a few prospects. Once the value is there you'll be more motivated to add more.
If you deal with large company sales or prospecting I'd say LI Sales Navigator is needed. I worked at a company where I dealt with the owner all the time and it was pretty cut and dry. LI Sales Navigator didn't really help much there. There was no guessing who was who. I'd say 80% of salespeople will need it, for that 20% I'd say ask yourself if most of your prospects are on LinkedIn and if so, do you work with companies with a big hierarchy that impacts the sale but might not always be on your calls. If the answer is yes then LI Sales Navigator is needed.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We are using LinkedIn Sales Navigator in our sales and account management teams. We are using this as another connection point we have with our customers. This tool is great as it integrates with our customer relationship management platform so we will know if people have left the company or not.
  • Easy to setup and configure.
  • Syncs data from LinkedIn to our CRM.
  • Great tool to reach out for potential prospects.
  • Wish their was a org chart feature built-in.
  • Wish you could map fields from LinkedIn to CRM.
  • More data on how to contact a person at an org, mobile phone.
LinkedIn Sales Navigator is great if you are working to build connections with prospects or current clients. This is a great tool to help build your relationship or find warm introductions at your company with a prospect or if someone leaves the company. LinkedIn Sales Navigator is not well suited if you are trying to do cold calling and trying to get contact information like other emails and phone numbers to call.
Abhideep Jain | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Currently, the Sales Navigator is being used by the Business Development Team members along with a few consulting leaders, client partners (folks who have account mining targets), and almost all senior leaders. For the Business Development team, it is one of the key channels for lead generation in B2B services selling space.
  • Finding related connections.
  • Finding people who can introduce you to someone.
  • Building lead list for targeting at a later date.
  • Ability to download an Excel or csv file of the lead list, account lists, etc.
  • Reporting hierarchy of a person or his/her place in the org chart.
  • Just like "open for work" tag, there could be a tag of "open to talk to vendors for CRM software" etc.
If you are into B2B selling of services or products with high ticket size, LinkedIn Sales Navigator can be useful. It is also useful if you want to penetrate into some specific large accounts and reach out to as many folks in that particular account. Where it may not be useful is when you have a B2C business and cost of reaching out to people on LinkedIn surpasses the ROI generated out of each customer.
Srinivasan V Iyer | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
In our organization, we are using the LinkedIn Sales Navigator in the Lead Generation team alone. The focus is to get the contacts of Enterprise accounts and the respective stakeholders, who can make the purchase decisions, thus helping reach out and making effective reach out and bringing in actual leads.
  • No restrictions on profiles view.
  • Number of invites can be sent are higher.
  • Direct contact and connect with the decision making members.
  • A costly purchase that only huge enterprise can see benefits for that cost and will be hitting the small and medium companies big time
  • Complex and intricate UI, at times, feels cluttered
  • Integration with other software not that much feasible, except for a few limitations with Salesforce
We started using LinkedIn Sales Navigator as a professional tool that can help us reach out to a vast set of audiences, who can help us bring in new business and generate additional leads. Helping work out the details and schedules on a singular platform.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
LinkedIn Sales Navigator makes it much simpler for the sales and marketing people at HighRadius to identify the right prospect and chart out the possible reporting hierarchy within an organization. It is been used exhaustively by the marketing folks to find out the right buyer for our product.

Sales Navigator also sends regular updates on saved leads and accounts for us to stay updated on all recent news/builds. The keyword search option makes it pretty to find out the buyers across all levels and geography. real quick.
  • Advanced Keyword Search Option
  • Recommendation on similar leads
  • Accounts list and lead list
  • Smart Links
  • Lot of valuable information. But not intuitive enough for self navigation.
  • Limitations on number of LinkedIn in-mail that could be send.
  • Closed Profile. Limited credit of 25.
  1. LinkedIn Sales Navigator is a great tool for building leads and accounts prospecting lists.
  2. With its advanced keyword search filters, it is quite easy to find out your buyer across targeted geography, levels, functions, experience, degree of connections.
  3. Smart links feature enables to send personalized content to individuals and track if they have read the content pieces or not.
  4. You will also stay up to date on recent news across your saved leads and accounts.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
LinkedIn Sales Navigator is used as a prospecting tool by the Sales and the RevOPS team to find companies of particular criteria (demographic, firmographic) and prospects in that company that [meet] our Ideal Customer Profile.
  • Finding companies that fit your ICP.
  • Prospects that fit your ICP.
  • Insights.
  • Company Hierarchy
  • Organizational Structure of the company
Best suited to create a prospecting list of accounts and prospects to go after based on ICP. Less suited to find data driven insights about the company.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
LinkedIn Sales Navigator is a version of LinkedIn for salespeople. You can use this software to establish, build and maintain relationships with customers and potential customers by leveraging the power of LinkedIn. Sales Navigator helps you to discover the right prospects and companies. It also allows you to stay current on your customer accounts and to connect with new leads.
  • Great for business-centric leads.
  • Visibility to leads that you aren't even connected to.
  • Option to send Inmails when finding leads.
  • Steep learning curve due to the availability of all the data at your fingertips.
  • Amount of Inmails you can send per month is capped.
  • Can't disconnect with people in bulk. You have to individually disconnect with each person.
I like the capability to keep all our prospecting information all in one place. On the other hand, sometimes it is hard to accumulate data because people can choose to hide their profiles. Also, hard to find particular people depending on what they have listed as their company or title. Not necessarily a problem with Sales Nav and more of a problem on the user's end, but it is still a problem I encounter, nevertheless.
Rubavanan Selvamuthu | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We are into the ERP business. US, Canada and Middle East in our prime [area], so identifying the exact users by Product and Industry wise. Only the Inside Sales department using this service more than 4 years. I converted [a] couple of contacts into positive and 1 closed won. [We are] using this service to validating the market for our products.
  • ABM - we can save some of the accounts and track them from scratch.
  • Response rate is more than 60% when we connect through LinkedIn message.
  • LinkedIn Post Search - I use some key words to identify or find information, which is related to my business.
  • Separate dashboard for saved accounts - where I can show the recent activity and Org level changes to the C level.
  • Email ID for the leads.
  • Some more filter for LinkedIn Post search.
Hard Time - I'm in [the] SAP business, there is no product search for SAP in filter. I have to give manual search [for] different key words to drill down the accounts. Middle East records are very low, not to get the exact or current updates from this region. Some times when I try to identify the leads with Name search it's not showing the current person, when I get it in random google search.
May 29, 2021

Very Satisfied

Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use LinkedIn Sales Navigator to identify current leads of interest to us, update our CRM system and target prospects.
  • Identifying leads
  • Company latest News
  • Hierarchy Updates / provides updated Organigram
  • More contact details : e-mail / telephone number purchasing options
  • Updates on who is attending what events
  • Connecting Sales Navigator with a platform for calls (i.e SalesLoft)
It is well suited for those who search leads / contacts online ( inside sales/ Business development/ Event Managers)
Less useful for operational personals ( not sales-related functions).
Score 7 out of 10
Vetted Review
Verified User
Incentivized
LinkedIn Sales Navigator is being used by our Sales department to help generate new leads and business opportunities. It is being used by position levels within the organization--from senior management to entry-level business developers. For us, LinkedIn Sales Navigator has allowed us to increase our awareness, grow our lead pool, and increase our customer base.
  • In-depth lead/account searches
  • Reporting the chain of command
  • Proposing new leads based off of previous interests
  • Ease of use--during the search phase
  • Missing integration with SFDC
  • Lack of ability to edit a message after it has been sent
In my opinion, LinkedIn Sales Navigator is less appropriate for the client and prospect interaction, for example, it's more difficult to see posts made by the prospect than it is on regular LinkedIn. But it is much better suited for identifying finding and mapping new prospects than the regular LinkedIn. It is also less appropriate when it comes to sustaining conversation and sharing content with prospects. If you wish to share content, I recommend an email, but it allows for a quick introduction using email which you know goes directly to their personal email address.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
LinkedIn Sales Navigator is used by my organizations sales and marketing department. The business problem it’s aiming to address is productivity. This platform allows me and my colleagues to maximize our time and and increase our workflow efficiency. With LinkedIn Sales Navigator, I can better target my outreach by finding the right people.
  • Ease of use
  • Comprehensive filters
  • CRM integrations
  • Not enough InMail credits
  • Lots of manual clicks
  • Price
It’s well suited for outbound sales reps. If your organization is targeting multiple accounts and industries, this is a great tool to help you narrow down your targets. However, I don’t think this tool is particularly useful if you are only focusing on inbound leads. Overall, it’s a great platform to use!
Terry Lesyk | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
We use LinkedIn Sales Navigator to search for prospects. It's a great tool to narrow down prospects especially when searching for ideal prospects that recently switched jobs or just started in their position within 90 days. The search filters allow for an in-depth search of many parameters. We can narrow it down by industry and when searching for individual prospects, their field. Performing sales duties today without LinkedIn Sales Navigator would be really difficult.
  • Search - LinkedIn Sales Navigator allows for specialized search utilizing a lot of filters
  • List creation- You can create a list of target prospects and companies and track them on LinkedIn
  • The ability to message prospects and start a conversation on LinkedIn allows us to convert more deals.
  • Pricing, Sales Navigator is expensive
  • support, not the best support for the price. Difficult to get a real person when encountering an issue.
  • Overall UI isn't the most intuitive
LinkedIn Sales Navigator is a must for prospecting. It is hard to effectively prospect without it. If you are just casually using LinkedIn to grow your business network then Sales Navigator is unnecessary and the regular version of LinkedIn will work fine. LinkedIn Sales Navigator is very helpful when searching for contacts who have left a client company. These are very good leads to follow up with.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
LinkedIn Sales Navigator is used by specific people within our sales group. It’s ideal for finding additional contacts within organizations and organizations to target. It’s better to find people than vertical markets because of its lack of SIC and NAICS codes, which would be very nice to have.
  • Identify people within an organization
  • Identify people with unique titles throughout the industry
  • Find social influencers in your target accounts
  • No SIC or NAICS company breakdowns
  • Users emails are personal and have little value to create business conversations
  • More and better filters
It may not be perfect but it’s better than the next tool. Plus you can integrate tools such as seamless.ai to find the data LinkedIn is missing
Daniel Orr | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Within the Sales org, we use Sales Navigator to research accounts and prospects that we would like to engage with. Often LinkedIn data is some of the most real-time and accurate data regarding where a contact is working and what their role is in the organization. The new features like intent data have also been really helpful in generating and calling into warmer leads.
  • Data accuracy
  • Lead generation
  • Research
  • Wish it integrated with Freshworks CRM
  • Search is detailed but could be more intuitive.
This is tables stakes in Sales and has become a required tool for my job. I would venture to guess that anyone doing B2B sales is missing key competitive intel if they are not using LinkedIn Sales Navigator. This is one of the best and most up-to-date databases of [critical] information needed to prospect into and research key account and contacts.
Matthew Gardner | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
LinkedIn Sales Navigator is used across marketing, sales, and customer success. Marketing and sales uses it to build lead lists while the success team uses it to explore our customer orgs to find other potential stakeholders, alternate contacts, etc.

It is a stronger use case for sales and marketing as potential leads have a LinkedIn account 95% of the time which states their company and role. It is so much quicker to search and sort potential leads using LinkedIn.
  • Lead generation
  • Search and filtering
  • Identifying decision makers
  • Exports
  • Role change notifications
  • Integration into other tools
Very good for the first search for leads but doesn't well integrate into other tools in order to find contact info or how to target those people. Acts more like a feeder to the LinkedIn ads product than a fully flushed out lead Gen platform. Wish it was more open and also wish there was a specific success focused version to keep up to date on our partners.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
LinkedIn Sales Navigator is used to find new contacts within prospect companies or even current customers. It is also used to determine the job descriptions and interests for the employees within said companies. The business problems it addresses are: prospects gone dark, lack of contacts, and potential future opportunities.
  • Recommending contacts based on Title
  • Ease of LinkedIn Mail
  • Adding to lists
  • Focusing on contact's interests and job descriptions
  • Their implementation in other platforms like Outreach is clunky
When new contacts/prospects are needed, LinkedIn Sales Navigator is fantastic. When you need to save different leads/contacts into different lists it makes organization very simple. Sales Navigator cuts away most of the "fluff" from profiles, making it streamlined and easy to use efficiently.

If you are only looking people up by their name and not going much deeper than that, however, then it might not be necessary.
Santino Wong | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We primarily use LinkedIn Sales Navigator for the Sales department at my company. Sales Navigator helps our team gain visibility in accounts we actively prospect into. Lead lists, alerts, segmenting lists, etc.
  • Lead lists
  • Segmentation, demographic/firmographic
  • Account news
  • Account alerts
  • Segmentation can use an overhaul.
  • Creating lists can be confusing
LinkedIn Sales Navigator is well suited for any organization where complex deals are being sold. Mainly Enterprise or Strategic.

SMB/SMN will still find it useful if they do business/market research on their prospective clients.
ARMAND FONTES | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User
Incentivized
It is currently being utilized by our sales department to identify leads and uncover more information about prospects.
  • Using it to identify leads
  • Using it to build our prospect list in seamless.ai
  • Using it to identify companies who match our buyers persona
  • Contact info like email and phone numbers
  • Filters for searching
it is well suited for brands that are looking to build out a high-level list of prospects. Smaller companies may not be able to justify the cost as it is expensive per license
Jordan Bishopp | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Our sales team uses [LinkedIn Sales] Navigator to gather information, qualify prospects, and connect with potential customers. In general it is a very useful tool with a lot of capabilities that wouldn't be unlocked with a standard LinkedIn membership. You can create hyper-specific searches based on a multitude of criteria to create prospecting lists, follow specific companies and individuals, and even set up alerts for job movements for your top accounts, helping you get in contact at just the right time. While you can search and narrow down results by a whole slew of criteria, I would say that the filtering logic has a couple of gaps. However, there's certainly no issue large enough to be a deal breaker- more like simple things such as [LinkedIn Sales] Navigator not grouping "London, UK" with "Greater London, UK". Maybe distinctions like this are useful to some organizations, but for me it adds a couple clicks. Overall though the product is well-built and the most accurate people & company database tool I've ever used, which of course will always be the case since the individuals are updating their own profiles in real-time rather than having to wait for 3rd party lists to be updated.
  • Prospecting lists
  • Job updates
  • Search
A must-have for anyone in new business no question. Anyone outbound prospecting or in a closing role would benefit from [LinkedIn Sales Navigator.]
May 28, 2021

Linkedin Sales Nav

Moses Thien | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
We use LinkedIn Sales Navigator to generate leads and do in-depth searches for preferred clients. It is really helpful to reach the direct decision-maker. Apart from that, this is being used primarily for sales and prospecting where all our outreach effort are being concentrated on. It helps to build a lead generation machine at a great and affordable price.
  • Easy to use
  • Cost effective
  • Wide database
  • Limited to one account
  • Has a connection limit
  • Can have a better UI
It is great for prospecting and connecting with decisionmakers. For example, we use it to connect with business consultants where we are selling a very specific business software to them. It allows to concentrate on a target market. If you are looking for local business owner, Linkedin might not be as appropriate as they usually do not answer their messages
Ben J. Varghese | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized

LinkedIn Sales Navigator is arguably one of the most powerful selling tools available – but most teams are underutilizing it. In my organization, it is primarily used across the sales and marketing teams only with more focus on the sales teams.

LinkedIn has unlocked a world of possibilities for sales teams who try to reach B2B buyers who are closing the door on cold calls and emails. the business problem it addresses is lead sourcing, giving insights into a lead or a target company helping teams prepare for quality conversations.

  • Lead Sourcing
  • Company Insights
  • Insights into Hiring Surges
  • Amazing Database
  • A clean up of the data/leads to avoid inaccuracies
  • It would be more useful if there was a compulsory read button or icon that showed up on all chats and messages shared.
  • The credit limit could be bigger and maybe more generous as it is a pricey product in the first place
[LinedIn Sales Navigator] helps to grow your business channels by targeting potential prospects, building strong customer relationships, and nurturing leads. The helps you achieve sales process efficiency, thus, improve your bottom line.

It is an inappropriate tool if you are looking for quick responses and replies as it depends on each individual's online visiting pattern which is unpredictable.
Brandon Zoppel | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
LinkedIn Sales [Navigator] is the most helpful sales resource out there. Across my career and every company I have worked for, the entire Sales Department has access to the tool. We mostly use it for relationship building and sales prospecting. I am not sure how I would get through my day-to-day work without it.
  • Sales Prospecting
  • Relationship Building
  • Professional Development
  • The Inbox - Messaging is not great
  • Notification
Day-to-day sales have majorly changed [when] LinkedIn became widely accepted. At this point, I am not sure if companies could ever go back to the "old ways". While normal LinkedIn can potentially solve 30 - 50% of the tasks needed, Linkedin Sales [Navigator] gives you tools to get to the next level. ex. InMail, groups, saved search, etc.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Our sales and BDR teams use LinkedIn Sales Navigator to perform in-depth research about the companies and contacts we are targeting. The platform helps us confirm the accuracy of information we receive from other sales tools and gives us insight into the former positions that our contacts held. The ability to personalize and form meaningful connection immediately provides a tremendous boost to our attempts to reach out to prospects.
  • Prospect background
  • Territory research
  • Filtering by current customers
  • Searching for connections
  • Better at filtering specific job titles
  • Filtering company HQ
  • Different inbox from normal LinkedIn - makes it confusing
[LinkedIn] Sales Navigator is great if you are doing research on companies and want to ensure you're reaching out to the entire department. If you feel like you have up-to-date information from other sales databases, just searching for names on normal LinkedIn might suffice. Truly depends on the depths of filtering you're looking for.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
The only department that currently utilizes LinkedIn Sales Navigator within my company is my Marketing department. The product that we sell requires a certified technician to maintain and repair it, so there are public contact lists available, but the decision maker isn't always the person certified to do the work, it may be another role or title like purchasing manager, owner, etc. so LinkedIn Sales Navigator has been a huge help to find the right contact quickly.
  • The advanced lead search feature allows us to highly target who we want to find and where, very helpful for doing sales calls in a geographic area
  • InMail messages are a great way to turn a cold lead a little warmer before reaching out over the phone
  • Being able to keep organized lists of leads and specific accounts has helped tremendously
  • The cost was initially hard to justify but after my trial we were able to see the benefits, so I would suggest maybe a paid trial
LinkedIn Sales Navigator has been a great tool for our specific sales (B2B), I am not sure how much worth it would hold in B2C sales, but I also do see that it would provide benefits to someone who is actively looking to connect with key people in organizations where they are interested in applying. Overall a great program.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Sales Navigator is being used by the sales teams. We use it for several reasons, to find leads, to find contacts to these leads, to segment the market and more. To our organization, it solves the problem to find leads, as sales navigator has very detailed filter options so we can focus on the region/function/company our product is suitable for.
  • Filter options (segmentation).
  • Ease and speed of use.
  • Complete database of leads.
  • Integration between regular LinkedIn and Sales Navigator.
  • Downloading lists.
Sales Navigator serves our organisation well. We have several users and we are able to tap into the lists from colleagues as well. For an organisation that needs leads in a specific sector/type of companies/type of profiles, I can't imagine a more complete lead provider. Less appropriate for organisations that already have segmented their market and know the companies that are their potential clients.
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