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Entry-level set up fee?
- No setup fee
- Free Trial
- Free/Freemium Version
- Premium Consulting / Integration Services
Starting price (does not include set up fee)
- $199 per month
The vendor states that their cloud-based platform is designed to empower marketers to increase engagement conversions of website visitors and users through real-time personalization based on deep behavioral analytics...without the need for developers. The Interaction Studio RTIM solution boasts powerful real-time segmentation and sophisticated AI to determine and deliver contextually relevant experiences that inspire customers to take action.
Salesforce says companies use Interaction Studio to tailor interactions with customers and prospects to increase loyalty, engagement, and conversions. Using real-time cross-channel personalization and machine learning capabilities, Interaction Studio adds to Marketing Cloud’s customer data, audience segmentation, and engagement platform.
- Supported: Behavioral Tracking
- Supported: Segmentation
- Supported: Targeting/Personalization
- Supported: Recommendations
- Supported: Testing
- Supported: Analytics/Attribution
|Deployment Types||Software as a Service (SaaS), Cloud, or Web-Based|
|Mobile Application||Apple iOS, 6178772514|
|Supported Countries||United States|
Also, as we already had Salesforce Cloud, it would be nice to use a tracking software that connects smoothly with our CRM.
We also use it to populate personalized recommendations in emails. Showing the customer products they are interested in, or that have some relevance to their previous purchasing or browsing behavior, delivers a much higher ROI than showing static items to all.
We use this data to get predictive information about churn (or churn possibility) and to see how tweaks we've made to our application are being received by our customers.
It's used primarily within the customer success team, though we report to the rest of the company with data provided by Evergage.
The business problem addressed is "what do our users do inside our application?"