Meltwater Social

Meltwater Social
Formerly Sysomos

Score 7.6 out of 10
Meltwater Social

Overview

What is Meltwater Social?

Meltwater Social (formerly Sysomos) is a social media management solution that is designed to deliver content discovery, planning, publishing, moderation, and analytics in a single, easy-to-navigate screen. According to the vendor, it’s a platform that can manage social enterprises, no...

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Recent Reviews

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Pricing

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Sysomos

$1,000.00

Cloud
per month

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services
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Product Details

What is Meltwater Social?

Meltwater Social (formerly Sysomos) is a social media management solution that is designed to deliver content discovery, planning, publishing, moderation, and analytics in a single, easy-to-navigate screen. According to the vendor, it’s a platform that can manage social enterprises, no matter how large or complex. The solution aims to make content planning a snap with a simple drag-and-drop content calendar, and workflow that’s easy to track and review, across even the largest enterprises. With this solution, users will know who to speak to; when to engage in conversation and can even integrate with customer care centers.

Additionally, the vendor says with their solution, users will see the best performing content from all of their social media presences and their competitors’ pages, all within one view. Users can share it with brands or markets across their organizations to inspire creative thinking. The vendor’s value proposition is this solution enables marketers to manage their reputation and benchmark their performance at the same time.

Meltwater Social Screenshots

Screenshot of TOP CONTENT: See the best performing content from all your social media channels in one view plus compare it against your competitors’ pages.Screenshot of FAN MODERATION: Sysomos Expion makes it easy to know who to speak to, when to engage in conversation and can even be integrated with customer care centers.Screenshot of PUBLISH: Easily plan, schedule and publish content from a simple drag-and-drop calendar with workflow that’s easy to track and review.Screenshot of OPTIMIZE PAID ADS: Optimize paid ads with smarter analytics and trending triggers so you can better understand how organic and paid content are working together.Screenshot of DYNAMIC DASHBOARDS: Powerful marketing analytics shows that it’s not just about creating a report or crunching some numbers - but about telling a story.  You’ll discover patterns, breakouts, and trends in real time to capitalize on opportunities.

Meltwater Social Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android
Supported LanguagesEnglish, Chinese, Japanese

Frequently Asked Questions

Percolate, Sprinklr Social Engagement & Sales, and Khoros Marketing are common alternatives for Meltwater Social.

Reviewers rate Implementation Rating highest, with a score of 10.

The most common users of Meltwater Social are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews

(1-25 of 31)
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Ravindra Sahu | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
It is the best research tool for planning social analysis, It also helps to identify influences and to optimize the campaign. Meltwater Social is probably the best solution out there for your social listening needs because it has the best features and user interface. The tool allows me to analyze and study conversations about the brand, competitors, and industry trends.
Score 6 out of 10
Vetted Review
Verified User
I think that Sysomos is the less complex version of Crimson Hexagon and Brandwatch. This tool may be better for small businesses or agencies that have a low budget in terms of tool and platform management. I think that Crimson and Brandwatch are much more updated and complex in their overall offerings.
Score 8 out of 10
Vetted Review
Verified User
Sysomos Expion was a solid tool that really played well against their competition. Their main advantage is likely their pricing and their customer service. Their pricing was by far the best in terms of pricing for the most amount of product. Their customer service is also significant. They stay with you every step of the way.
Score 8 out of 10
Vetted Review
Verified User
  • Crimson Hexagon is on par with Sysomos but is better for deep sentiment insights and post emotion analysis.
  • Sprinklr is clunkier than Sysomos and used primarily for client specific publishing, not analytics or listening.
  • Other tools such as Julius, Socialbakers and Spredfast all offer different capabilities and are specialized for particular disciplines in the agency.
Score 8 out of 10
Vetted Review
Verified User
Sysomos MAP is focused on listening (not management of social media accounts - features exist, but these are not the core purpose). It does a great job of measuring open networks, particularly Twitter, and a good job of monitoring mainstream press sites. For the most part it scales well, and the user-interface is relatively user-friendly, which allows us to decentralize use (important for a very large organization). Not the most expensive of the pack either.
Joshua P. Kennedy | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User
Sprinklr is definitely superior in function with one exception. Somehow, Expion allows us to moderate and manage third-party content, but Sprinklr doesn't. Aside from that, I'd say Sprinklr leads Expion in just about every other area, except support. Sprinklr's support has been frustrating to say the least. It's been getting better as they work closely with us to iron out the kinks and the miscommunications. But I never had that problem with Expion's staff.
Kristen Squire | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
I would select Sysomos over Crimson, NetBase, or Zignal, as it is cheaper and quicker than any of these. But if I were to look for something more long-term or ongoing, I would select Talkwalker. Sysomos MAP is intended for something brief and a high-level overview. It's easy to use but doesn't allow for something more complicated.
Score 5 out of 10
Vetted Review
Verified User
We've used Sprout Social & Hootsuite in the past -- and they all stack up pretty evenly. Sysomos has the same features as Sprout or Hootsuite, except their reports and analytics are a little more detailed. Hootsuite has a better social media management software and dashboard though.
Score 7 out of 10
Vetted Review
Verified User
I love the account management team and they're better than any other team I've worked with. They're always available, they respond fast, and they help out with some tasks like creating the local page lists so that I don't have to. It's pretty time-consuming and they get it done fast. They're always adding new features, too.
February 05, 2016

Expeditious Expion

Score 9 out of 10
Vetted Review
Verified User
The only other product that I have used which was similar was the scheduler on Facebook. I prefer Sysomos Expion because you can schedule more than one channel at a time and because you can schedule many posts in advance. It's ease of use is really what makes it stand out from other programs.
Sara Robertson | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User
Map is much much better and friendlier to use than Radian6. With Radian6, I remember I had to filter through an absurd amount of noise, garbage and results to get to anything interesting. Granted I used the tool about 4 years ago, so it might have improved. When I first encountered Map I was skeptical because of a worthless experience with Radian6, but then once I got into the demo, I was much more impressed by the ease of the user interface and the customer service.
Kelly Cates | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
We have used Buddy Media and Vitrue (Oracle) in the past and once we found Expion have not considered going back.
Customer service is key to our relationship with Expion and they provide the best levels I have experienced.
I cant say enough about how available they are and proactive to help with any scenario for reporting or creating apps I may encounter.
Score 10 out of 10
Vetted Review
Verified User
  • Hootsuite Pro,Hootsuite Free,Oracle Social Relationship Management,Simply Measured,Sprout Social,Argyle Social
Expion seemed to me, when it was last presented in early 2014, to be the most comprehensive of all other platforms, when it came to publishing, measuring, and listening. Many other platforms seemed to either specialize in just one social network or could only tell a particular part of the social story.
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