Cordial Reviews

7 Ratings
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Score 7.9 out of 100

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Reviews (1-5 of 5)

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March 09, 2019
Berlynn Pierce | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
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Likelihood to Recommend

Cordial has multiple options to create a message: single campaign, automation, orchestration and sculpt templates, which are drag-and-drop type functionalities but each of these blocks are based on HTML content so a user needs to be technically savvy. I would avoid using HTML includes as it is not possible to see which include a customer received. The team is fabulous, they know the tool and are dedicated to the success of the business. They are quick to respond and provide feedback. Reporting and analytics are very manual if you are combining multiple days in a test.
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March 11, 2019
Nichole Aramapakul | TrustRadius Reviewer
Score 7 out of 10
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Verified User
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Likelihood to Recommend

HELPFUL:
- Adding browse events to our website and subsequent automated trigger emails.
- A/B testing on subject lines for automated templates.
- Scheduling emails in the user's time zone.

NOT HELPFUL:
- A/B testing on subject lines for batch (manual) messages.
- Sending to users based on their optimal email open patterns.
- Stage vs Production interaction.
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March 07, 2019
Anonymous | TrustRadius Reviewer
Score 10 out of 10
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Likelihood to Recommend

Cordial allows you to tailor messaging to the individual through personalization, dynamic content, and event-based trigger messages. Cordial is great for medium-to-large sized media publishing companies with a dedicated email marketer. Small businesses with lean marketing teams may experience some friction performing various tasks, but much of it is only groundwork, which once completed, will remove most friction.
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March 21, 2018
Mohammed Anzil | TrustRadius Reviewer
Score 9 out of 10
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Verified User
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Likelihood to Recommend

If you are managing your client's email marketing campaigns, Cordial Messaging Platform is the best choice for you. In 2017, Cordial raised $6 million to grow their business so you won't need to worry about the future of the company and you can completely rely on the platform. Please, note that if you are a freelancer or a small business, Cordial Messaging Platform is not for you.
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February 28, 2019
Anonymous | TrustRadius Reviewer
Score 8 out of 10
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Verified User
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Likelihood to Recommend

Cordial is a great ESP tool for users who are new to the CRM space. Their easy-to-use interface makes it a very straight forward tool. Since their platform is so new, their features aren't as robust as ExactTarget or Adobe Campaign. For example, ExactTarget provides ready to use email templates. If you're in Cordial, you'll need to create the templates from scratch.
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Cordial Scorecard Summary

Feature Scorecard Summary

WYSIWYG email editor (4)
4.0
Dynamic content (5)
6.3
Ability to test dynamic content (5)
6.8
Landing pages (1)
10
A/B testing (4)
7.0
Mobile optimization (5)
7.5
Email deliverability reporting (4)
8.4
List management (5)
7.5
Triggered drip sequences (4)
9.3
Dashboards (5)
8.5
Standard reports (5)
6.5
Custom reports (5)
6.0

What is Cordial?

Cordial is an email and messaging platform built on real-time data.

Creating engaging, tailored customers experiences is difficult with rigid legacy architecture and fragmented data. Cordial enables you to collect, normalize, and activate real-time data from anywhere in your technology stack to create and deliver tailored messages that flex and adapt to changing customer behavior. Over 200 brands, including 1-800 Contacts, La Quinta and REVOLVE, use Cordial to consolidate redundant technology, eliminate data silos, remove internal friction, and create brand experiences that drive true bottom-line impact.

Cordial Features

Email & Online Marketing Features

Has featureWYSIWYG email editor
Has featureDynamic content
Has featureAbility to test dynamic content
Has featureLanding pages
Has featureA/B testing
Has featureMobile optimization
Has featureEmail deliverability reporting
Has featureList management
Has featureTriggered drip sequences

Reporting & Analytics Features

Has featureDashboards
Has featureStandard reports
Has featureCustom reports

Cordial Screenshots

Cordial Downloadables

Cordial Integrations

Cordial Competitors

Adobe Marketing Cloud, Iterable, Sailthru, Bronto Marketing Platform, Listrak, Salesforce Marketing Cloud, Oracle Marketing Cloud, IBM Marketing Cloud

Cordial Customer Size Distribution

Consumers
0%
Small Businesses (1-50 employees)
0%
Mid-Size Companies (51-500 employees)
60%
Enterprises (> 500 employees)
40%

Cordial Support Options

 Paid Version
Phone
Live Chat
Email
FAQ/Knowledgebase
Video Tutorials / Webinar

Cordial Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:No