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Vidyard

Vidyard

Overview

What is Vidyard?

Vidyard is an enterprise video platform built to turn viewers into customers with in-depth insights and robust integrations with different customer relationship management (CRM) and marketing automation platforms.

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Recent Reviews

TrustRadius Insights

Vidyard is a versatile video platform that has been widely adopted by various departments within organizations. Marketing teams rely on …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 31 features
  • Video link sharing (45)
    9.6
    96%
  • Video personalization (42)
    9.1
    91%
  • Per video tracking (43)
    9.0
    90%
  • Video analytics dashboard (43)
    8.0
    80%

Reviewer Pros & Cons

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Pricing

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Free

$0

Cloud
per month per user

Pro

$19

Cloud
per month per user

Plus

$59

Cloud
per month per user

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.vidyard.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Demos

Using Vidyard Rooms: Digital Sales Rooms Explained

YouTube

Vidyard for Sales Demo

YouTube
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Features

Video Marketing

Features related to using video marketing content, as well as marketing videos themselves.

6.4
Avg 7.2

Video Platform Integrations

Integrations between the enterprise video platform and other business applications.

7.6
Avg 6.3

Video Security

Features related to the security of an organization's content stored on an enterprise video platform.

8.6
Avg 8.7

Video Player

Features that support playing and watching video content that is hosted on the enterprise video platform.

8.4
Avg 8.4

Video Analytics

Features related to collecting and analyzing data around video streaming quality, viewer behavior, etc.

8.2
Avg 7.5

Video Hosting, Management & Storage

Features related to hosting, managing, and storing video content.

7.7
Avg 8.5

Video Engagement

Features to engage viewers around video content, particularly for live streams.

7.7
Avg 8.0
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Product Details

What is Vidyard?

Vidyard is a video tool built for virtual selling. It aims to make it easy to record and send videos that add a personal touch at all stages of the sales cycle–from prospecting to proposals. Backed by video analytics and integrations, Vidyard boasts users among thousands of virtual sales and marketing teams across the globe to help them generate more leads and close more deals with video.

Vidyard Features

Video Marketing Features

  • Supported: Lead generation
  • Supported: Video personalization
  • Supported: Video SEO
  • Supported: Integration to Marketing Automation

Video Platform Integrations Features

  • Supported: Integration to Salesforce.com
  • Supported: Integration to Marketo
  • Supported: Integration to HubSpot

Video Security Features

  • Supported: Video access controls
  • Supported: User management
  • Supported: SSO support
  • Supported: Password protection
  • Supported: Video link sharing
  • Supported: Embed restrictions
  • Supported: Internal video
  • Supported: External video

Video Player Features

  • Supported: Player customization
  • Supported: Embedded videos
  • Supported: Video quality / Bandwidth controls
  • Supported: Mobile compatibility

Video Analytics Features

  • Supported: Streaming quality reports
  • Supported: Per viewer tracking
  • Supported: Per video tracking
  • Supported: Video analytics dashboard

Video Hosting, Management & Storage Features

  • Supported: On-Demand video
  • Supported: Live streaming
  • Supported: Video upload & format support
  • Supported: Video portal
  • Supported: Video downloads
  • Supported: Video editing
  • Supported: High definition support
  • Supported: Closed captioning / Transcription

Video Engagement Features

  • Supported: Video comments

Vidyard Screenshots

Screenshot of Sales videos can be recorded or sent from a browser, desktop, or phone to connect, convert, and close for virtual selling.Screenshot of Screen recording can be used to deliver effective product demos, presentations, and proposal walkthroughs that build buyer consensus across the full sales cycle.Screenshot of Detailed video analytics show who’s watching and for how long, to help prioritize and personalize a sales strategy. Measure how each team member is performing with video.Screenshot of CRM integrations push video view data to lead and contact records. Use viewing data to surface high-intent leads, and measure videos’ impact on pipeline and revenue.Screenshot of A link can be added as an in-video call-to-action that drives buyers to next steps– from providing additional resources to booking a meeting right from the video.Screenshot of From sales engagement platforms, to CRMs, to marketing automation systems, Vidyard is integrated into the tools teams are already using every day.Screenshot of Bring stakeholders and resources together in one collaborative space with Vidyard Rooms. These digital sales rooms help you open doors and close more deals.

Vidyard Videos

"Assignment Selling", video prospecting, video messaging, VSL (video sales letter), and any other terms and names it may go by - is using personalized video to improve your sales cycle. In this video produced by the TrustRadius team, learn why Vidyard is one of the best tools for video prospecting and VSL

Watch 3-MINUTE DEMO. How to record and send sales videos to connect, convert, and close—all while remote.

Watch VIDYARD FOR SALES. How Vidyard helps sales reps connect with prospects, qualify more leads, and close more deals.

Vidyard Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android
Supported LanguagesEnglish

Frequently Asked Questions

Vidyard is an enterprise video platform built to turn viewers into customers with in-depth insights and robust integrations with different customer relationship management (CRM) and marketing automation platforms.

Loom, Drift, and Wistia are common alternatives for Vidyard.

Reviewers rate Video link sharing highest, with a score of 9.6.

The most common users of Vidyard are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(328)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Vidyard is a versatile video platform that has been widely adopted by various departments within organizations. Marketing teams rely on Vidyard to easily find and send product videos to prospects through email and landing pages, while also using it as a central video content management system for syndication on websites and third-party channels. The software also serves as a hosting platform for marketing and product videos, allowing for optimization and tracking of viewer engagement. With Vidyard, the Marketing and Product Marketing departments can effectively connect with their audience by sharing customer stories and controlling the video experience with features like video gating, live streaming, and video playlists.

Sales teams have found value in Vidyard's ability to share demos or product walkthroughs throughout the sales process. The software enables personalized outreach in sales emails, where users can record themselves going through prospects' LinkedIn or company pages to highlight reasons for a good fit, increasing the chances of a successful connection. Additionally, Vidyard's integration with SalesLoft allows users to capture prospects' attention in emails by inserting animated gifs. Sales teams also leverage Vidyard for creating quick personalized videos for sales emails, with real-time analytics providing valuable performance insights.

Vidyard extends its benefits beyond just marketing and sales. Customer Success departments rely on the platform to save recordings of online meetings, webinars, video training material, and online training sessions, facilitating easy sharing with customers. It has become an integral tool for internal communication as well, offering effective solutions for documentation, IT walkthroughs, solution walkthroughs, and client touches.

Overall, Vidyard enhances marketing efforts by enabling personalized video communication, explaining complex concepts, connecting with potential customers, and providing valuable analytics to measure effectiveness. While some users have reported negative experiences related to technical difficulties on cell phones and poor customer service, many others have praised the platform's usability, clean UI/UX design, and its impact on humanizing the sales process.

  • User-Friendly Interface: Users found Vidyard's interface easy to use and navigate, making it simple to store and access past videos. Several reviewers specifically mentioned how the user-friendly interface eliminated the need for extensive training.

  • Excellent Customer Support: Users praised Vidyard's customer support team, emphasizing their dedication and helpfulness. Many users mentioned having a positive experience with Vidyard's customer service and support team, highlighting their commitment to helping customers succeed.

  • Seamless Integration with Software Platforms: Users appreciated the seamless integration of Vidyard with various software platforms, enhancing digital marketing efforts. Multiple reviewers specifically mentioned how Vidyard integrated well with marketing automation and CRM systems, making it easier to manage video content in conjunction with other tools.

User Interface: Many users have expressed frustration with the clunky and non-user-friendly user interface of Vidyard. They have found it difficult to navigate, specifically mentioning challenges with naming conventions and the lack of automatic saving in certain areas.

Video Editing Tools: Users have described the video editing tools within Vidyard as confusing and not intuitive. Some users also mentioned difficulties with managing videos in bulk and the need for HTML/CSS knowledge to use certain features.

Integration Issues: Several users have criticized Vidyard's integration capabilities with other platforms such as HubSpot and Salesforce. They feel that the integrations do not provide sufficient analytics and functionality, while also mentioning issues with compatibility. Additionally, users have expressed a desire for a more robust mobile app from Vidyard.

Users have made several recommendations based on their experiences with Vidyard. First and foremost, they suggest trying the screen record tool and using Vidyard for lead generation. Additionally, users recommend customizing the sharing page beyond just the logo and organizing videos into files for easier access. It is also advised to be cautious about the capabilities of the integration and the depth of the integrations. Furthermore, users suggest involving the Sales/Rev ops team when considering Vidyard, not just sales. They also recommend paying close attention during onboarding to avoid spending extra time. It is suggested to watch helpful videos and webinars and utilize the support documentation. Users emphasize using Vidyard to stand out in email communications and appreciate its simplicity and time-saving benefits. They find Vidyard's features effective and powerful. Users also recommend getting started with Vidyard for digital marketing and live streaming purposes. Vidyard is considered a great tool for demos, descriptions, corrections, call outs, explanations, and increasing brand awareness. They suggest watching sample videos in a well-lit and quiet environment and engaging with prospects without scripting. Using Vidyard for email communications and various types of videos is also recommended. To fully leverage Vidyard's capabilities, users advise committing time to learn the platform like any other SaaS product. They find it beneficial for all team members, especially sales teams looking to build rapport and personalize interactions. Taking introduction courses and training on Vidyard is recommended, as well as reaching out to Vidyard's account and support team for assistance if needed. Lastly, users encourage investing time in making Vidyard work for your business.

Attribute Ratings

Reviews

(1-3 of 3)
Companies can't remove reviews or game the system. Here's why
Chris Grant | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Lots of uses - how long is a piece of string... It's great for all parts of the sales process: prospecting, meeting summaries, proposal wrap-ups, etc. My favorite use is instructional videos - how to. When someone asks a question a video is much quicker and easier to send and digest
  • Ease of recording videos.
  • Ease of sharing videos.
  • Adaptability.
  • The way things are named - videos/players, etc can get a bit confusing.
Sales outreach, meeting summaries, proposal descriptions, instructional videos are all well suited to Vidyard. It's versatile and usually the only thing that will prevent a way of using it is the human element - people are sometimes less happy to be on camera.
  • Time savings over lengthy emails.
  • Engaging with prospects that won't otherwise engage.
Comparable products but I like the Vidyard integration with HubSpot.
20
Sales, Marketing, Operations, Client Delivery - everyone uses vidyard for various different reasons. Outside the obvious prospecting and marketing we see a lot of use in answering client questions and creating learning resource for both internal and external use. Many of the team will now record a video instead of a text based email.
5
Anyone with a basic understanding of technology can use vidyard, realistically requests for support are rare, but we have a number of power users who are there to help the rest of the team if it's needed
  • Sales - throughout the sales process
  • Client Delivery - supporting our clients better and cutting down on meetings
  • Marketing - marketing video
  • Internal comms
  • Knowledge sharing - internal and external
Great tool, easy to use and intuitive. Great support if required and integrates with HubSpot very nicely
I've not needed support so can't really comment, but anecdotally from colleagues, support is quick and helpful.
  • recording videos
  • sending videos
  • viewing stats
Yes
Clean and easy to use
We have it integrated with HubSpot and G-Suite, very easy to set up and no problems.
Jon Mazza | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Our sales, marketing, and even our support teams are using Vidyard to help with customer questions about how to use the product, create content around how to use the product, and to just send a little personalized message to a prospect or current customer. We're able to keep track of whether or not the person viewed the video and how much of it they watched which is especially useful for our outbound prospecting efforts and figuring out what works and what doesn't.
  • It's easy to use.
  • The integrations with Gmail and SalesLoft are HUGE for me and our team.
  • It helps create a brand around myself and my prospects and customers can see that I am a real person.
  • Being able to edit a video can get confusing at times.
  • The UI on the web app is not very user friendly.
It works best for me towards the end of an email Cadence with SalesLoft. It also works great when we make a quick, cool video before a conference. It gets people to recognize us and even want to meet up with us.
I like to keep a video thumbnail in my email signature to help me stand out as well.
If I could do more with editing videos inside of their web app I'd give it a 10.
Video Marketing
N/A
N/A
Video Platform Integrations
N/A
N/A
Video Security
N/A
N/A
Video Player
N/A
N/A
Video Analytics
N/A
N/A
Video Hosting, Management & Storage
N/A
N/A
Video Engagement
N/A
N/A
  • It's help with getting meetings at conferences and increased my response rates on emails when I use it.
  • Customers love that if they have a question on how to use something I can just send them a quick video showing and explaining exactly how to use it.
It was simple to implement through Google Chrome. Just had to download the extension and we were off making videos and adding them to SalesLoft and Gmail emails. I like how easy it is to make a video by just clicking on the little green alien robot thingy. Can't get much easier.
They're always pretty quick to help us out if we've had any issues. We've had a bunch of feature requests that would seem to be no-brainers to us to add to the product that we've never seen come to fruition so I wish they would take requests a little bit more seriously.
  • CloudApp, Vimeo and Wistia
Vidyard is best for making quick videos to send to prospects while sharing your screen as well as your face. Cloudapp is great for internal use, taking screenshots and making quick GIFs. Vimeo and Wistia look like great tools to house all of the content we make in one central place that anyone can access.
12
Sales Development reps, Account Executives, Marketing, Support, and Customer Success all use Vidyard.
2
Our Marketing leader and the person in charge of Sales.
  • Making quick prospecting videos
  • To make training videos for customers and prospects
  • When we are having internal issues to make a video to send to our development team
  • We make fun videos to put on LinkedIn
  • We use it to screenshare our workflows with our product to show potential customers how awesome it is.
  • A place to house our content to create an online channel with all of the awesome stuff we do.
  • TO create a channel that can teach our prospects and customers how to create better content and put out more personalized outreach that resonates with people.
I'm definitely going to continue to use the GoVideo app but would want to look around to see if there are better alternatives to create higher quality content and videos for all to see.
No
  • Product Features
  • Product Usability
  • Product Reputation
  • Prior Experience with the Product
  • Vendor Reputation
  • Existing Relationship with the Vendor
  • Positive Sales Experience with the Vendor
  • Analyst Reports
  • Third-party Reviews
We mostly went with Vidyard because of how easy it is to use and how awesome the team was when we originally made the purchase.
Probably wouldn't do anything differently. This was the best option at the time.
  • Implemented in-house
No
Change management was minimal
There was no real Change Management necessary.
  • No real significant issues. It was very easy to implement.
Implementation was simple. No more than a few minutes were necessary to get up and running.
  • Online training
Not much to it. Very simple setup
If you're just using the GoVideo app you could probably just figure it out yourself in a few minutes.
No
They are always happy to chat about how they use video and where they've been having success. It's always easy to get them to share info.
  • The Chrome extension makes it so easy to make a video whenever you want.
  • The SalesLoft integration is super helpful
  • The Gmail integration makes life easier
  • Editing a video is basically nonexistent. You can only cut the beginning or the end and this is a fairly new feature.
  • It's really difficult to save a video to edit it outside of the Vidyard web app.
No
Really easy to make simple and short videos. Probably the best tool out there for that but if you wanna make some quality content you might wanna look elsewhere. Also wish they had a mobile app.
Almost never have an issue. It's had a couple bugs here and there but it's very reliable.
It's there when I need it 99% of the time.
It's usually quick. Have to update it pretty frequently and some pages take a long time to load.
April 13, 2018

Do it!

Carlos Scott | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
We use Vidyard in two capacities:
  • In Marketing
    • As a hosting platform for website videos of high production value.
  • in Sales

  • To make quick one-off videos coming off an external webcam.
    To make targetted videos to connect with prospective clients.
    To connect on a personal level with prospective clients.
    To describe highly technical aspects of the product we sell.
    To fully explain proposals in a referenceable way.
    To track levels of engagement with prospects.

  • Personalized video at scale
  • Integration into sales acceleration software
  • Simple to use interface
  • I wish I was able to edit the video in the platform and choose to change focus from the camera to the screen
It is well suited for sales organizations to personalize their outreach at all levels. From sales development to account management. It would be best for products that are easily demonstrated to show glimpses.
  • It has allowed us to personalize our outreach more, and step away from text
We jumped on the Vidyard bandwagon early on. They are awesome to deal with and are alway innovating
No
Turnaround on any requests has been minimal and efficient
No
Their service has always been stellar. It's hard to know what bad support is in context when it's always been great
  • Screen/tab recordings
  • Uploading to a cloud environment
  • Tracking analytics of the videos for optimization
  • Editing of uploaded videos
No
It's easy to record, upload, share and track videos
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