Skip to main content
TrustRadius
Cision Communications Cloud

Cision Communications Cloud

Overview

What is Cision Communications Cloud?

CIsion Communications Cloud is used for identifying key media and influencers, connecting with audiences, monitoring traditional and social media, and analyzing outcomes.

Read more
Recent Reviews

TrustRadius Insights

Users have found this product to be incredibly versatile, with a range of use cases that cater to their specific needs. Customers have …
Continue reading

Couldn't be happier!

10 out of 10
June 15, 2023
We use Cision for daily media coverage along with news release distribution on a situational basis. The platform allows us to skim through …
Continue reading
Read all reviews

Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Reviewer Pros & Cons

View all pros & cons
Return to navigation

Pricing

View all pricing
N/A
Unavailable

What is Cision Communications Cloud?

CIsion Communications Cloud is used for identifying key media and influencers, connecting with audiences, monitoring traditional and social media, and analyzing outcomes.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Would you like us to let the vendor know that you want pricing?

23 people also want pricing

Alternatives Pricing

What is Muck Rack?

Muck Rack is a public relations offering from Sawhorse Media.

What is BuzzSumo?

BuzzSumo is an influencer marketing platform focused on influencer location, author reports, content analysis for locating trends, and domain comparisons, useful for competitor analysis. The analysis engine is intentioned to track and optimize content marketing efforts. BuzzSumo was acquired by…

Return to navigation

Product Details

What is Cision Communications Cloud?

Cision Communications Cloud® empowers communicators with tools that help them reach the right audiences, deliver impactful results across traditional, digital and social media, and track a brand in one integrated solution. Automated analysis helps users report and translate campaigns into insights.

Cision Communications Cloud Features

  • Supported: Media Monitoring and Analytics
  • Supported: Media Relationship Management
  • Supported: Social Listening

Cision Communications Cloud Screenshots

Screenshot of Media Monitoring and Analytics are just part of the complete Comms Cloud. It combines deep data dive with a database of journalists and influencers, and a media relationship management tool.Screenshot of Track brand mentions in real time across the millions of online stories on the internet. Monitor millions of stories and breaking news happening daily across the web. Professional services consultants teams are in place to ensure best practices while setting up a monitoring account.Screenshot of Cision’s media and influencer relationship management tools include audience insights, combined with a pitchable database that enables brands to uncover the best media contacts and social influencers to reach their target audience.Screenshot of Identify the social conversations and influencers that are impacting a brand. Twitter, Facebook, Instagram, LinkedIn and YouTube monitoring capabilities track brand mentions across all major social channels. Analyze results for social mentions or campaigns on the fly with its reporting features.

Cision Communications Cloud Videos

Media Relationship Management
Cision Social Listening

Cision Communications Cloud Competitors

Cision Communications Cloud Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

CIsion Communications Cloud is used for identifying key media and influencers, connecting with audiences, monitoring traditional and social media, and analyzing outcomes.

Agility PR Solutions, Meltwater, and Muck Rack are common alternatives for Cision Communications Cloud.

Reviewers rate Implementation Rating highest, with a score of 10.

The most common users of Cision Communications Cloud are from Mid-sized Companies (51-1,000 employees).
Return to navigation

Comparisons

View all alternatives
Return to navigation

Reviews and Ratings

(468)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Users have found this product to be incredibly versatile, with a range of use cases that cater to their specific needs. Customers have praised its ability to streamline communication within teams, making it easier for members to collaborate and share information. Reviewers have also noted its effectiveness in project management, with the product providing a centralized platform for planning, tracking progress, and assigning tasks. Additionally, users have found value in its functionality for customer relationship management, allowing them to keep track of interactions and effectively manage their customer base. Overall, the product has proven to be a valuable tool for enhancing productivity and improving efficiency across various industries and professional environments.

  • Easy-to-use and Intuitive User Interface: Users have found the user interface of Cision PR Software to be easy-to-use, intuitive, and not overwhelming. They appreciate the well-designed and user-friendly interface of Cision Communications Cloud.

  • Exceptional Reporting Capabilities: Users highly praise the exceptional reporting capabilities of Cision Communications Cloud. They find the platform's reporting features to be interactive, detailed, and customizable. Many users value how these reports help them quantify the impact of media on their business and gain insights into trends. Additionally, users appreciate the media tracking capability of Cision as it aids in measuring PR results.

  • Effective Search Functionality: Users find the search function in Cision to be helpful and excellent for quickly obtaining high-level information or metrics about a publication. The detailed database of contacts in Cision is also highly valued by users who find it useful for identifying reporters and influencers. Moreover, they highlight that the new edition of the media building interface is easy to use.

User Interface: Many users have found the user interface to be confusing, clunky, and not intuitive, making tasks difficult and cumbersome to navigate. These issues have been mentioned by multiple reviewers.

Search Tools: Some users have experienced issues with the search tools, which sometimes fail to pick up all the coverage or include irrelevant content, requiring additional clean-up work. This has been a common frustration among users.

Customer Service: Users have expressed frustration with the customer service/account team, stating that it takes repeated requests to get an answer from them. Multiple users have mentioned difficulties in getting timely responses from customer service representatives.

Users recommend entering into a trial or limited agreement first to test the software's suitability for the company. They suggest leveraging the support team for training and assistance with any questions. Users highly recommend Cision for its usefulness in public relations and media relations, as it is considered the most comprehensive media list monitoring software available, providing accurate and up-to-date contact information. Overall, Cision is recommended for organizations that require up-to-date media contact information and extensive news coverage, and it can benefit organizations in various capacities. Users advise contacting a representative to receive a thorough explanation of the features and functionalities of Cision. They find Cision very useful for PR purposes and suggest setting aside time to onboard oneself with all the features and functionalities of the platform. Users also suggest comparing Cision against other similar platforms and considering the level of support needed. In summary, users believe Cision is the industry standard and a reliable software option.

Attribute Ratings

Reviews

(51-75 of 279)
Companies can't remove reviews or game the system. Here's why
T. Andrew Huddleston | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • The UI/UX is really great. Dashboards are easy to read and, compared to other products, Cision Communications Cloud is easy for first time users and non-experts to understand intuitively.
  • The automatic, interactive reporting feature is a highlight that allows us to get some really great insights on different topics and for different sectors that provide great insight for executives.
  • The customer service experience and interactive chat feature is great. If you've got any questions, the team at Cision is always very responsive.
  • The features of the product are generally easy to use, robust and user friendly. The one thing that many competitors offer is more of a full-service package with distribution and media databases or social media integration. I hope that this is added in in the future.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
  • Customer Service - If we ever need help, the quick chat feature is always accessible and offers much help.
  • We find that the platform does not always pick up placements. When this happens, we have to add manually or they are missed altogether.
Roland Alonzi | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Accurate reporting and measurement of editorial results
  • Easy-to-digest, visually impressive graphs that can be incorporated into reports
  • Easily sharable interactive reports that can measure share of voice among other valuable metrics
  • Bulk removal of irrelevant search results
Score 7 out of 10
Vetted Review
Verified User
Incentivized
  • Reporting coverage over time.
  • Recording the social sharing of media coverage.
  • Automating media relations reporting.
  • The UI can be clunky and slow.
  • The reporting function is nice, but not customizable for aesthetics.
  • The filters/exclusions for reporting are not always accurate.
March 12, 2020

Cision at a Glance

Kimberly Phan | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
  • Research of size of journalists
  • Media monitoring solution
  • Good enterprise marketing management
  • Media outlets and journalist information is outdated.
  • Not enough data for reporting.
  • User interface could be cleaner and easier to navigate.
Score 3 out of 10
Vetted Review
Verified User
  • Support service by an account manager that always does their best to help.
  • Simple and easy use of the system.
  • The monitoring mechanism is not clear with many key clippings missed out and we often to provide what we locally monitored in order to be reflected in the Cision system.
  • Automatic dashboard creation would have been helpful for a start up.
Olga Mochalova | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • The scope of media outlets Cision has is very good. It gives the mentions that one will never be able to find just doing Google or another online search.
  • I find the interactivity feature particularly useful. You can change the look of your dashboards adjusting the date range and other parameters whenever you want.
  • We'd like to still see more media outlets covered by Cision.
  • Sometimes it's not possible to add the article that we want to be in the list manually.
February 04, 2020

Best product, best price

Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Adding widgets
  • Dashboard GUI is pleasant
  • The reporting function is a little laborious
  • I wish it would be easy to track how many times a single article was picked up over a specific time period
Score 7 out of 10
Vetted Review
Verified User
Incentivized
  • Visual representation of data, need to simply show data without being boring
  • Flexible, easy to adapt data based on topic or campaign
  • Omitting unnecessary pick ups -- can be tedious going through coverage and weeding out what not to include
  • Needs the ability to input an already made earned media list to help filter results and pick ups
Score 6 out of 10
Vetted Review
Verified User
Incentivized
  • Easy to navigate tool.
  • Search people's bios and add them to lists quickly.
  • Launch campaigns with mass messaging at once.
  • I need them to act more as a consultant and provide good strategy/suggestions as well as help create a plan and content. The first account executives really set the bar high for us and the work has gone downhill since then.
  • Incorporate a paid influencer option - Pay directly through platform
  • Do community management as part of what we paid for - Our old account execs would at least make us aware when someone responded.
Score 5 out of 10
Vetted Review
Verified User
Incentivized
  • Measurement consistency
  • Share of voice
  • Key message identification
  • Insights into coverage that gets most amplification and SEO value
  • Search is hard to refine and narrow. Consistently get too many results and the team spends way too much time filtering down. Some times we just give up and use manual searches and trackers.
  • Functionality - quite often we've removed articles or results only to have them appear again.
  • Newsletter function is not collaborative and takes too much time to set up. Not flexible or scalable.
  • Don't use added features like Cision database because the database isn't as good or have the functionality of MuckRack.
  • Lack of integration across the platform. So many mergers have made add ons and pricing inconsistent. We have to have separate contracts for our international offices.
  • International monitoring (UK and CAN) not great.
  • Articles behind firewalls can't be pulled.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
  • Direct links to news stories.
  • Flexibility on dashboard customization and time variables.
  • News targeting for individuals, topics and more.
  • Cision Communications Cloud doesn't allow you to export videos and save them to your computer anymore—this was great to share externally.
  • It can only track digital and some broadcast hits. It doesn't have a way of tracking print media impressions.
  • No matter how much you segment the information, our team still gets stories and information that is not relevant or relative to our area.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • The dashboards are modern, easy to use and to re-purpose for specific searches.
  • Reports are truly interactive, quick and easy to build and share with anyone in the form of a web link.
  • Newsletters are another attractive way to share results with the company's stakeholders.
  • The media database is quite US-centered; it has been expanding in the rest of the world, however, there is still much room for improvement.
  • Some KPIs like SEO impact and PR attribution should be better explained within the dashboards and knowledge base, some examples would be helpful.
  • The "mentions by location" feature should be a global (not US-only) metric.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
  • It is a great source to find media coverage about your company. Cision Communications Cloud has the ability to track nearly every outlet that talks about your company. If they don't currently track an outlet, you can request it. More times than not, they can add it to your search.
  • It is incredibly user-friendly. It seems overwhelming at first, but its structure is easy to master.
  • I enjoy having the ability to manually add clips that I find that Cision did not pull in.
  • The live chat is outstanding and the response time is incredibly quick.
  • To my knowledge, it doesn't currently have the ability to search by outlet. If this functionality does exist, it isn't easy to find. I'd like a tool where I can look up an outlet and find all of the clips about my company. It would be great to have that included in the article viewing page. Currently, you can SORT the full list by date, media outlet, headline, author, etc. But you can't FILTER. The filtering is key to quickly find an outlet.
  • The broadcast mentions have been rocky, especially international. We get a lot of coverage from outside of the US on television and radio, but Cision doesn't currently track them. So, when we go to do our monthly and yearly reports, our data is not accurate.
  • The accuracy of data seems to be suspect. I don't quite understand how some searches are built and what they are pulling in. I'd like better access to talk to someone via Skype or phone call. The live chat is certainly helpful, but it doesn't always help get to the bottom of the issue.
November 01, 2019

Not just a passing trend!

Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Provides share of voice breakdown amongst competitors
  • Tells you whether coverage is positive, negative or neutral
  • Ability to create competitive dashboards
  • The Boolean is near impossible to figure out so if you want to create a dashboard or make any changes, you need to reach out to customer service. Would be great if it were easier to make these changes yourself.
  • Searching for a specific keyword within your coverage is not possible (or hard to figure out).
  • Not everything gets captured. I've had some pretty mainstream articles that somehow get missed.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Very comprehensive coverage
  • Timely info: every morning
  • Well presented: user-friendly
  • French/Canadian coverage could be better
  • Some websites are too small or not important enough to get even mentioned in the coverage
Score 5 out of 10
Vetted Review
Verified User
Incentivized
  • Visualize data. Auto-generated reports with graphics are easy to understand and convenient to send directly to clients.
  • Discover news coverage. Cision Communications Cloud usually finds all relevant mentions of companies and other search terms.
  • Customer service. Support staff is generally responsive and helpful in meeting specific needs and custom requests.
  • Better vetting/filtering of search results. Results often include duplicate or irrelevant content.
  • Email notification settings. Too many unnecessary emails are sent to users. I've tried to unsubscribe from email alerts many times but still receive them.
October 28, 2019

It's OK

Score 2 out of 10
Vetted Review
Verified User
Incentivized
  • Allows us to set up multiple dashboards for different clients
  • Allows us to present results from publicity campaigns in a quantified manner
  • Customer support is pretty responsive
  • Inability to add articles from e-editions of magazines
  • Manually adding articles is a slow process
  • Tracks several false/unrelated mentions and misses credible mentions
Return to navigation