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ON24

ON24

Overview

What is ON24?

ON24 is an intelligent engagement platform, that enables customers to continuously engage audiences with AI-powered, hyper-personalized webinar, virtual event and content experiences.

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Recent Reviews

ON24 is a win!

10 out of 10
January 29, 2024
Incentivized
We utilize ON24 for our webinars and conferences/workshops. ON24 helps us by creating marketing opportunities for our sales team to close. …
Continue reading

ON24 To the Rescue!

8 out of 10
January 23, 2024
Incentivized
We use ON24 for virtual client and prospect events. The software makes it incredibly easier for our team to facilitate virtual events and …
Continue reading
Read all reviews

Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 18 features
  • Event registration (357)
    9.6
    96%
  • Q&A (378)
    9.6
    96%
  • Slideshows (359)
    9.3
    93%
  • Record meetings / events (362)
    8.9
    89%

Reviewer Pros & Cons

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Pricing

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N/A
Unavailable

What is ON24?

ON24 is an intelligent engagement platform, that enables customers to continuously engage audiences with AI-powered, hyper-personalized webinar, virtual event and content experiences.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Would you like us to let the vendor know that you want pricing?

98 people also want pricing

Alternatives Pricing

What is Eventleaf?

Eventleaf is event registration software by Jolly Technologies. The product allows users to customize event pages and registration forms, create an event schedule, send invitations and confirmation emails, track invitation status, manage contacts, and sell tickets online.

What is ThunderTix?

Event ticketing software for the performing arts and live performances with both reserved seating and general admission. Supports a variety of season subscriptions at the same venue (or across multiple venues) including the full season, mini-season, or flex passes with voucher codes. Subscribers…

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Features

Online Meetings / Events

Features related to hosting and attending meetings and events online.

7.6
Avg 8.2

Online Events Collaboration

Features related to collaboration between attendees during web conferences, webinars, and other online events.

8.7
Avg 8.0

Online Events Security

Features related to the security of meetings and other events held via web conferencing/webinar software.

8.5
Avg 8.6

Online Events Marketing

Features related to the marketing and branding of online events, and use of online events for marketing purposes.

8.6
Avg 8.3

Virtual Event

These are features for Virtual Event software.

8.6
Avg 8.1
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Product Details

What is ON24?

Through its intelligent engagement platform, ON24 enables customers to combine experiences with personalization and content, to capture and act on connected insights at scale.

ON24 provides companies with a source of first-party data to drive sales and marketing innovation. Headquartered in San Francisco, ON24 has offices globally in North America, EMEA and APAC. For more information, visit www.ON24.com.

ON24 Features

Virtual Event Features

  • Supported: Email marketing
  • Supported: Audience engagement
  • Supported: Event analytics

Online Events Collaboration Features

  • Supported: Audience polling
  • Supported: Q&A
  • Supported: Handouts

Online Events Marketing Features

  • Supported: Branding options
  • Supported: Integration to Marketing Automation
  • Supported: Attendee list export

Online Events Security Features

  • Supported: Participant roles & permissions
  • Supported: Confidential attendee list

Online Meetings / Events Features

  • Supported: Calendar integration
  • Supported: Record meetings / events
  • Supported: Slideshows
  • Supported: Event registration

ON24 Screenshots

Screenshot of Red Whale creates webinar series, Deep Dives, to engage General Practitioners.Screenshot of SAP Concur takes its customer activation workshops virtual with ON24.Screenshot of Atheanhealth broadcasts an authentic conversation with industry thought leaders to its audience.Screenshot of SAS creates webinar series, Analytics in 20, to education product best practices in short amount of time.Screenshot of NVIDIA creates always-on content library filled with webinars with ON24 Engagement Hub, segmented by different languages and geo-locations.Screenshot of ADP, using ON24 Target, creates personalized landing pages to encourage and accelerate ADP benefit enrollment.  This resource page has on-demand webinars, help articles and ways to immediately enroll.

ON24 Competitors

ON24 Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

ON24 is an intelligent engagement platform, that enables customers to continuously engage audiences with AI-powered, hyper-personalized webinar, virtual event and content experiences.

GoTo Webinar and Webex App are common alternatives for ON24.

Reviewers rate Q&A and Event registration highest, with a score of 9.6.

The most common users of ON24 are from Enterprises (1,001+ employees).
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Comparisons

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Reviews and Ratings

(628)

Attribute Ratings

Reviews

(1-25 of 297)
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Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use ON24 are our webinar platform. We host webinars mostly for our customers to educate them in on (new) features and functionalities in our Software. But at the same time we also host webinars aimed at potential customers to help with brand awareness and lead generations. ON24 helps us to make customers better informed about our product and gain leads for sales to follow up on.
  • Audience console that you can design completely to your organizations brand
  • A lot of engagement options during webinars, both live and on demand
  • A lot of data to report on and that we use for follow up
  • Integration with Hubspot that helps us with the automation AFTER a webinar
  • Dutch is not supported yet as a language for On Demand captioning
  • More flexibility on registration pages
  • Easier integration options for Hubspot. The integration it pretty complex and not that out of the box
I think ON24 is very well suited for when you are a global operating organization and wanting to host webinars. It is really easy to schedule a webinar in different time zones. Next to that it's easy to create simulive webinar in order to make webinar available around the world

I do think that ON24 is a little on the pricier side which might make the tool a little too expensive for smaller organizations.
Alex Gant | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use On24 for external facing client webinars. We want to showcase our expertise to our clients but also provide them with updates on industry trends and engage them in scientific and commercial conversations and dialogue to stay up on trends and up-to-date in a variety of areas across all of our businesses. We have events that range from panel discussions, lecture style presentations, and fireside chats with invited guests and clients.
  • Immediate analytics following webcasts
  • Quick and efficient tech support
  • Recommendations on ways to improve engagement
  • Extra emails to participants more than 1 day after the webinar would be nice so we could have some extra touchpoints
  • Some overarching year-over-year analysis would be great
  • The ability to omit specific events from data reviews in case we don't want to include a smaller invitation-only event or internal event into our data scores and averages
There are some scenarios where we have wanted to use On24 but could not due to some limitations. It would be nice to allow someone to have a login for private events that other admins could not access. Internal events are maybe not ideal for On24 because the internal staff data, engagement, and attendance numbers would impact the overall data and engagement from clients
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Using ON24 to support your quarterly webinar program for increasing product awareness and adoption is a strategic approach that leverages digital platforms to engage your audience effectively. ON24 offers a versatile platform that allows for a blend of live events and on-demand content, catering to various preferences and schedules of your audience. Here's an expansion on how you can utilize ON24 effectively for your webinar program:1. **Live Webinars**: Conducting live webinars allows for real-time interaction with your audience. You can host product demonstrations, Q&A sessions, and live polls to engage participants actively. Live webinars create a sense of urgency and exclusivity, encouraging attendance and participation. Additionally, they enable direct feedback and immediate response to queries or concerns, fostering a dynamic and interactive learning environment.2. **Direct-to-On-Demand Webinars**: Offering on-demand webinars provides flexibility for participants who may not be able to attend live sessions due to scheduling conflicts or time zone differences. By recording and making webinars available on-demand, you extend the reach of your content and ensure accessibility for a broader audience. Participants can access the material at their convenience, allowing for self-paced learning and repeated viewing, which can reinforce key messages and increase retention.3. **Educational Roundtable Discussions**: In addition to product-focused content, you can use ON24 to host educational roundtable discussions and thought leadership activities. These sessions can cover industry trends, best practices, and emerging technologies, positioning your company as a knowledgeable authority in your field. Roundtable discussions facilitate peer-to-peer learning and networking opportunities, encouraging engagement and fostering a community around your brand.4. **Interactive Features**: ON24 offers various interactive features that enhance audience engagement during webinars. You can incorporate live chat, polls, surveys, and downloadable resources to encourage participation and gather valuable feedback. Interactive elements not only make the webinar experience more engaging but also provide insights into audience preferences and interests, which can inform future content development and marketing strategies.5. **Analytics and Reporting**: Leveraging ON24's analytics and reporting capabilities allows you to track webinar performance and measure the effectiveness of your program. You can gather data on attendance rates, engagement metrics, and audience demographics to assess the impact of your webinars and identify areas for improvement. Insights derived from analytics enable data-driven decision-making, helping you refine your webinar strategy and optimize results over time.By leveraging ON24 for your quarterly webinar program, you can effectively increase product awareness, drive adoption, and position your company as a thought leader in your industry. Whether through live events, on-demand content, educational discussions, or interactive features, ON24 provides a comprehensive platform to engage your audience and achieve your marketing objectives.
  • Support
  • Ease of implementation
  • Customization option
  • Reporting capability
  • Copying previous webinars as a template for future webinars
  • Integration with other software
Well suited to support using digital events to improve product awareness, generate pipeline and gather customer intellligence.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Our firm uses ON24 primarily for client webinars, that include Continuing Legal Education Courses, and Marketing/Customer Engagement Purposes.
Some of the business problems ON24 addresses for our firm is the ability to reach a wide range of our clients in a timely manner when we need to share information based on legislative updates, new regulation, etc.
  • Registration
  • Ability to customize automatic email communications through system
  • Customer Support, my CSM is very responsive and proactive.
  • Connectivity can sometimes be a difficult.
  • the pop ups and screen view in elite studio is a bit daunting for the older non computer savvy folks at my firm
ON24 works great for a 4 part webinar series we host every fall that is a annual legal update that allows us to reach a slew of clients that we would otherwise not. (if we conducted the same in person). We typically see 300+ attendees per webinar in this series.

One component we focus on for some events is networking, the virtual break out rooms are a good add on when hosting but it does not replace the face to face component of networking. The ON24 ones are also more formal that a zoom breakout for instance, as ON24 is completely different experience than a Zoom webinar anyway.
January 29, 2024

ON24 is a win!

Score 10 out of 10
Vetted Review
Verified User
Incentivized
We utilize ON24 for our webinars and conferences/workshops. ON24 helps us by creating marketing opportunities for our sales team to close. We highlight all of our products each year with roughly 80+ webinars and also utilize the program to host virtual events.
  • Lead tracking.
  • Integration with other programs.
  • Great customer support.
  • Easier customizable consoles with graphic design.
Great for lead generation and top-of-funnel outreach. Great at supplemental resources and making things look really nice for the customer experience. It doesn't seem to nickel and dime its customers on product options.
Laura Woods | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use ON24 for prospect and customer webinars. We were struggling to get attendees as well as struggling to keep people's attention during the presentation.
  • Customized Console
  • Customized Calendar Invites
  • Reporting
  • Downloading of Videos sometimes zoomed in
It's a no-brainer: On24 provides a customized service that keeps people entertained during webinars.
Martha V Padilla | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use it for internal webinars to give further discussion on trends, programs, software's, and report evaluations. Currently we are aiming to maximize SQOs and increase pipeline.
  • report URL dashboard
  • multiple webinars at the same time.
  • having online guides + the webinerd community
  • Emails should have analytics too
  • Key moments did not make a good impression on me, the idea is good but when I embedded it into the email it didn't work or look properly formatted.
  • I dislike that on the elite studio update it took away the webinar title and the webinar id number.
the audience console is very attractive on ON24.

I disike that another package needs to be purchased in order for webcams and audio to active for the audience.
December 27, 2023

On24 for B-2-C Marketing

Score 7 out of 10
Vetted Review
Verified User
Incentivized
We use On24 to host webinars for potential clients and to share our expertise with a wider audience. On24 allows us to offer better engagement for our audience, and to track leads' interest in our company better. It is also easier for us to run webinar on On24 than it was on Zoom, as it is more automated.
  • Audience engagement
  • Professional webinars
  • Salesforce connection
  • A/V issues for presenters can happen
  • More functionality on iPhones
We have been using On24 for consumer-facing webinars as we are a B-2-C business and I find that it works very well. I know that many other companies also use this for B-2-B marketing, and I could imagine that it would work well in those scenarios as well. We use On24 for everything from the first contact with a lead to converting an existing lead to a client.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
For demand generation - lots of webinars. Used for thought leadership and to connect with prospective customers/clients.
  • Easy to use interface.
  • Very little tech problems. easy to connect for producers and presenters.
  • Easily accessible backend reporting.
  • Great customer service.
  • Storyboard. Lately, I have to minimize the window to be able to drag the storyboard and see it. Used to not have this issue.
ON24 is one of the best and easiest platform to use for webinars. I used to use Zoom or Webex and it did not have the same capabilities, and brough it a lot more tech issues. I like that in ON24 if you accidently exit out of the webinar, it doesn't mean the webinar ends, unlike in other platforms. If there are tech problems, its also great to be able to call in. The interface is easy to use and easy for presenters and producers to navigate. I like that the webinars automatically record, you don't have to press an extra button to record which is one less thing to worry about. Unlike other platforms where you'd have to remember to do that. Customer service is also great, always willing to help. Service is quick
September 15, 2023

ON24 after 2yrs

Petr Smazik | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We are using ON24 on daily basis. For external use this would include to generate new opportunities through webinars, provide customer update sessions and workshop via their Forum platform. B2B we are doing something around 150 virtual events a year, ON24 helps us to manage the content before and after the events by using their Engagement Hubs for On-Demand videos.

Internally we are using ON24 to stream to our employees worldwide.
  • Webcast
  • Forums
  • Broadcast
  • Ease of use
  • Setting up templates
Our internal TownHalls are using the Broadcast option from ON24, this is streamed to about 3k employees. We have never had an issue with this solution.
September 13, 2023

ON24 scaled our Events

Score 6 out of 10
Vetted Review
Verified User
Incentivized
We use ON24 primarily for its event functionality which enables us to record events and play them in the future as if they are live to the audience. This functionality means we only have to record a session once and use it many times rather than have to get everyone together on a regualr basis which can be difficult to facilitate. We also use ON24 for hosting web content which allows us to track user engagement through the analytics section, showing us how many pieces of content users are viewing and therefore giving us an idea of the strength of the lead.
  • Live Events
  • Simulated Live Events
  • Tracking Web Content
  • User experience
  • Support
  • Layout
Depending on what you want to get from the software would be a big factor for why i would personally recommend ON24. If you want to use it primarily for the Events then i would reccomend this as its very user friendly. All presenters can log into the same link and present their pre-uploaded slides without the need to screen-share or switch presenters which can make presentations clunky.

The content tracking and custom landing pages are good but depending on how customised you want to make them there may be limitations. ON24 were good at helping us through trying to get our pages as customised as possible but there are some restrictions of personalisation currently.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
We use On24 to run 4-6 virtual events a month education our prospects and customers on challenges pertinent to them and solutions we have here to help them solve these challenges.
  • Lots of opportunity for customization of audience experience via engagement tools
  • In depth reporting on audience engagement and activity
  • Great customer support
  • Decent presenter experience
  • Updated UI
  • Better intergrations with Marketo, Wordpress, and Drift
  • Better documentation
  • Improved speaker camera options (filtering/mirroring)
We often have high volumes of registrants and attendees to our events and have found that many event platforms don't support broadcasting to more than 1000 attendees. On24 allowing unlimited attendees and unlimited webinars has lent itself well to the goals of our event program. It is quite suitable for our hour long webinars, however we have found that for our larger annual user event (multiple days, session tracks, etc.) it is not a good fit.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use ON24 to support our busy webinar programme at our company. Used for both internal/external webinars, ON24 supports the facilitation of around 6-7 webinars per week. We integrate the data and analytics from ON24 into our CRM tools to help support our Marketing and Sales teams across the business. ON24 has helped us provide engaging and attractive webinars to our audiences.
  • Provide Engagement Tools
  • Reporting & Analytics
  • Flexibility of Design
  • Complexity in some places
Facilitating webinars anywhere from 5-1000 attendees.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
I am leading the webinar organisations (promotions, setup, monitoring) for EMEA region. After 3 years experience, I am very familiar with the platform. We organised more than 200 customer focused webinars since we started only for our company. It is very easy to set up a webinar, create the registration page and front console. ON24 made some updates to their engagement tools, and they are very useful. Also, connecting via webcam to prerecorded + rollover setup was the most efficient update for me.

Yet, there are still some limitations on designing the event's registration page, front console and engagement hub design. They are improving the features, but there should be more options. Also, there is no video editing option on the platform. Although there is a small issue in the recordings or presentations, we need to reupload the content. Digital events are getting more popular and competitive every day. ON24 should synchronise with other main video platforms easily to increase its visibility. Additionally, it would be great to have some AI generated tools inside of the platform. I think it will change the whole experience to increase the quality of content and usability.

Moreover, ON24 has one of the best support teams anytime when we need it. They are always friendly and responsive. I would like to work with ON24 in the future, but we always need more updates on the platform to catch the fast-tracking improvements in the digital world.
  • Customer support
  • Collecting all webinar reporting
  • Variety of engagement tools
  • Design limitations
  • AI features
  • Online content editing
ON24's support quality makes the biggest difference for me. They are always responsive and helpful for any issues. Also, now very familiar with the platform. It is especially one of the best virtual event platforms for enterprises and big companies. We plan to move more with ON24 in the following years.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
It helps us deliver a learning website with live and on-demand teaching events. The Certification widget is great and the 'logged in' Hub experience allows us to get an overview of internal and external users
  • Certification
  • On-Demand delivery
  • Content Management
  • Customer service could be more transparent
  • Transparent pricing structure
The team at ON24 have been pivotal in helping us create a meaningful offering for our learning webinars. The tech available is what makes the product work best for us and allows users to achieve what they need.
Denis Mutsky | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We conduct regular webinars with different types of HCPs (healthcare professionals) - pediatricians, oncologists, and more. This helps us to only build communities of HCPs where they share common problems and solutions but also promote our products. On top of that, these kind of webinar help us to build trust with our company and increase overall brand awareness.
  • Customer support
  • Online webinar management
  • Comprehensive email builder
  • Add comprehensive landing page builder
  • Add drag and drop functionality into emails
  • Improve UI/UX interface as the current one not very intuitive
ON24 is a good tool to use when you want to host a webinar be it live or recorded.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use ON24 to produce virtual events. We host events on ON24, anywhere from 30-900 people geared toward government training. We offer events on a variety of technology and management topics. We utilize the engagement features on the platform (open chat, polling, Q&A, etc.). ON24 helps us get content and training opportunities out to government employees to further their education.
  • Ease of use (internally)
  • User friendly (externally)
  • Quick replies to IT tickets
  • We always have issues with the leaderboard in virtual conference manager not showing results in real-time (complaint from attendees)
  • Doesn't always work with CRMs to transfer reg into virtual conference manager - has been an ongoing issue the IT team at ON24 can't figure out with our account
ON24 is extremely easy to use once you know your way around. The knowledge center is also a great resource to use if you have a simple question, you don't have to go through the hassle of submitting a ticket.
Jeffrey Nasiatka | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use ON24 to create webinars and generate leads for our sales teams.
  • Great platform
  • Reliable connectivity
  • Ability to facilitate an interactive audience
  • Make the platform more modern with social media or Youtube like elements
ON24 is perfect for long form webinar presentations where business leaders are making potential purchase decisions or get top level exposure to a brand.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use On24 to create and manage all of our virtual events. On24 links to our Marketo interface allowing seamless registrations.
  • Webinar Organization
  • Analytics
  • Integrations
  • The link between On24 and Marketo could be cleaner.
  • Analytics could be easier to access.
On24 would work for most companies looking to grow or scale their virtual events.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
ON24 is used as an engagement platform. It provides the ability to have high-quality engaging webinars while being able to save templates and reuse assets. It’s allowed us to scale our program dramatically and increase engagement with webinar-specific tools. The ideal use case is for one to many webinars.
  • Engaging Webinars
  • Quality Video
  • Helpful Support
  • Webinar UI
  • Control of Prerecorded Events
  • Email Setup Difficult
It’s best when you’re doing something you’re comfortable with and follow a checklist. You get the most out of it when you’re comfortable, able to use the UI, and make sure everything is triple-checked. It’s at its worse when you skip any steps, forget any settings, don’t validate your previews, and run into any issues. When it works, it’s perfect, when it doesn't, you have to call support.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
It allows us to have engagement with our clients, and by engaging with them directly, we are able to address their key concerns and questions. It has also been a great platform for us to host panel discussions with stakeholders who are not based in Singapore without the need to fly them in.
  • Customized interface.
  • Agile in adapting to trends.
  • Tech support could be improved.
  • Technical issues like glitches and webinars not being able to load still happen.
I think it is well-suited for companies that have a global audience. It is a really useful tool to keep in touch with potential clients from all over the globe.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use ON24 on a quarterly basis (within my team) to run our Economics for Business Programme. It allows us to reach a wide pool of people given our audience base is wide reaching across UK (and not honed into a specific region). It also syncs up with our Marketo system making it easy for us to receive attendee updates and feedback on our events. It essentially smoothes our communication and also alleviates work that needs to be done from an events perspective. It's the virtual webinar system that we use, plus the analytics/reporting that comes with that.
  • ON24 expert on all the calls
  • Syncing with our marketing automation system
  • Interactivity features such as polls and live Q&A
  • Technical issues have appeared a lot
  • Costs have also recently increased (challenging us to review other alternative options)
  • Video functionality can feel a little dated at times
It works well when you audience is located all over a specific region (in the UK in this instance).
It also works well in this new hybrid world where less people are going into the office everyday and instead can login and attend the event at home.
ON24 can feel dated at times so we feel perhaps we should invest in adding new features to our event setup.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We are currently using ON24 for our virtual webinars and vendor shows. We have used both Hub's and Virtual Environments with ON24 and see the benefits in using both depending on what kind of event you're looking to host. We've hosted one off sessions, webinar series and internal conferences using ON24 and have had much success.
  • Recording sessions is super easy and your library stays with you as long as you have a contract.
  • Teaching others to use the platform is relatively easy and user friendly.
  • There are are a ton of engagement tools that are useful when setting up an event.
  • It's very hard to nail down a contract with ON if you've done your research. We've made a heavy investment and when our contract was up for renewal felt like the ON24 team was not being transparent in how they got to our investment for the upcoming year.
For pre-recorded and live sessions ON24 is great. Everything automatically records so you don't have to worry about having additional recording software running on your computer. All sessions are automatically archived and available for the term of the contract which is nice.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
I use ON24 in my organization for demand generation and partner training. We host at least 120 events per year to engage prospects, customers, and partners. Furthermore, we use ON24's engagement tools within the event console to deliver sales-related signals to the sales teams. So far, ON24 has done a great job at helping us solve our business problems.
  • Engaging target audience
  • Providing a plethora of event types
  • Flexibility
  • Customer support
Customer support via the support chat can be a hit or miss. When customer support is not able to help, we ask customer success to assist, which may not be available during all hours. I think some additional training for customer support would improve customer satisfaction scores. That's all I can say for now.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
ON24 is used by our Marketing Department to host webinars for both customers and prospective customers. Our team uses it as a way to communicate with customers about their current products and help to drive health + adoption. The Growth Marketing team uses it as a way to host webinars for prospects to hopefully drive new interest in our company.
  • It has a great integration with Marketo which makes it easy to automate events.
  • It's easy to clone events and import content from previous events to a new one.
  • Very great CSM team!
  • The interface is not intuitive to use! It's taken a while to learn how to do basic things, and it's very easy to make mistakes.
  • The software is buggy - there have been a few times where it's totally down for even more than a day at a time. We also often get complaints from viewers during webinars that they can't hear us or the picture is blurry.
  • No matter you how upload your content, it comes out blurry.
ON24 is great for helping you automate processes, particularly if you use Marketo. The Marketo/ON24 integration allows you automatically import attendee/no-show data to send emails. This is helpful when passing attendance data to Salesforce as well. I also appreciate that ON24 makes it easy to replay webcasts. ON24 has a lot of little technical bug issues that make it not always the most reliable. For instance, we often hear from viewers that the slides/video is blurry when we're meeting all of ON24's recommendations/requirements. We've also had issues with screen sharing, and it was not always going through for all viewers. I'm not sure if other webcast platforms have similar issues, but it's definitely a challenge with ON24.
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