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LinkedIn Sales Navigator is a powerful tool that has been widely adopted by sales and business development teams across various …
Starting at $79.99 per month
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What is LinkedIn Sales Navigator?
LinkedIn Sales Navigator is a sales intelligence software solution offered by LinkedIn.
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Popular Features
- Advanced search (174)8.484%
- Identification of new leads (172)8.383%
- List quality (168)8.383%
- Company information (172)8.080%
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$79.99
Cloud
per month
Team
$134.99
Cloud
per license
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Contact sales team
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- No setup fee
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What is LinkedIn Sales Navigator?
LinkedIn Sales Navigator Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
Frequently Asked Questions
LinkedIn Sales Navigator is a sales intelligence software solution offered by LinkedIn.
Reviewers rate Advanced search and Smart lists and recommendations highest, with a score of 8.4.
The most common users of LinkedIn Sales Navigator are from Mid-sized Companies (51-1,000 employees).
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TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Recommendations
LinkedIn Sales Navigator is a powerful tool that has been widely adopted by sales and business development teams across various industries. Users have found the product to be invaluable for prospecting, lead generation, and understanding target markets. With Sales Navigator, sales professionals can hunt relevant profiles, find the right connections, and prospect new high-value target personas. This allows them to identify key decision-makers within organizations and make meaningful touchpoints with potential prospects through social interaction.
The product's advanced search filters and database capabilities enable users to run targeted searches based on specific criteria, helping them find the right prospects faster than using regular LinkedIn. Sales teams also use Sales Navigator to gain crucial insights into potential customers, understand strategic accounts, and support customers in existing accounts. Additionally, the tool provides timely updates and alerts regarding client activities, empowering sales teams to stay informed and take proactive actions in identifying and winning new business.
Moreover, LinkedIn Sales Navigator has proven effective in partner and sales prospecting processes. It helps users establish partnership arrangements, understand decision-makers, and gain insights into target industries. The advanced analytics provided by Sales Navigator allow users to leverage LinkedIn postings for better prospecting. By using the tool's features such as InMail messaging and lead lists functionality, users can connect with prospects directly, generate leads, and expand their touches for sales.
Sales Navigator is not only beneficial for sales teams but also for the marketing department. It provides a convenient way to quickly find the right contacts, gather information about companies and contacts, and confirm the accuracy of information. This enables marketers to create targeted campaigns, engage with potential customers, position themselves as thought leaders in their industry, and map out global accounts and business units.
Overall, LinkedIn Sales Navigator has been highly regarded by users for its ability to solve critical challenges in lead generation, prospecting smarter, gaining valuable insights into prospects' job history and responsibilities, improving outreach efforts through InMails, facilitating networking opportunities with like-minded professionals, and streamlining the entire sales process. It has become an essential tool for businesses looking to connect with the right people, generate quality leads, and drive sales success.
Users have made several recommendations regarding LinkedIn Sales Navigator. The three most common recommendations are:
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Utilize LinkedIn Sales Navigator for prospecting and lead generation. Users highly recommend using LinkedIn Sales Navigator for finding valid leads and reaching out to prospects. They emphasize its effectiveness in lead prospecting and sales enablement, making it a must-have tool for all levels of an organization. Some users even consider it the best way to do prospecting, especially for targeted ABM campaigns.
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Combine LinkedIn Sales Navigator with other tools and resources. Many users suggest using LinkedIn Sales Navigator in conjunction with other email prospecting tools and data scraping tools for a more comprehensive experience. They also recommend considering other products that integrate with LinkedIn Sales Navigator and doing thorough research before making a purchase. Additionally, users advise utilizing the free account on LinkedIn to its fullest before upgrading to LinkedIn Sales Navigator.
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Learn how to use LinkedIn Sales Navigator effectively. Users emphasize the importance of learning how to effectively navigate and utilize the features of LinkedIn Sales Navigator for success. They suggest watching online videos, conducting research, and seeking training or coaching from LinkedIn to maximize the potential of this platform. Some users also recommend checking out additional resources provided by LinkedIn such as the Social Selling Index.
Overall, users find LinkedIn Sales Navigator to be a valuable tool for lead prospecting, networking, and social selling. They recommend leveraging its capabilities alongside other tools, investing time in learning its functionalities, and exploring additional resources offered by LinkedIn for optimal results.
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Reviews
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August 02, 2018
Sales Navigator all wrapped up
Sales Navigator is being used by our sales and possibly other departments as well. Team to identify leads and to ween out any leads that are not applicable to our product. LinkedIn Sales Navigator gives us better insight into the people we are calling or potentially selling to. Sales Navigator is also used as a resource to have company information sent to us so we don't have to go searching for it.
- Provides insight into customers current roles, and history to make conversations more easy
- Helps give insight into companies' initiatives so we can target our sales to those needs
- It helps us concentrate on the people we should be concentrating on by reaffirming that people are who they say they are and if they are valid enough to make a call to.
- Better Contact Information
- It is still driven by personal credentials
- You need LinkedIn Enterprise license
July 16, 2018
Nothing compares to LinkedIn Sales Navigator
LinkedIn Sales Navigator is primarily used by the sales organization including customer success. It allows us to quickly search and dig for prospects or current customers to find out the additional information needed to better sell our product to their needs or improve a relationship. It also allows us to save those prospects/customers for better organization within Navigator that we can easily refer back to.
- Allows us to quickly dig into prospects/customers to learn more about their role, background, and interests so we can better cater our product to their needs.
- Shows you how many employees are within a particular department or industry to help know if the company is a good prospect for new business or expansion (given that our product focuses on technologists).
- Access to InMail that allows us to send messages to people we're not connected to.
- It would be SO helpful if Sales Navigator could provide us with the emails of the customers/prospects that we're looking at. There used to be an extension that allowed us to do that but it doesn't exist anymore.
- It's expensive - even though I don't personally pay for my subscription, the company has talked about removing users that don't use Navigator enough because of the cost.
- Recommended leads aren't particularly relevant or helpful.
All of our sales team have access and leverage Linkedin Sales Navigator. Whether that is account management or new business sales, we leverage LinkedIn to build lists/campaigns and identify the right resources in our segment to track, monitor and engage. Linkedin has been a huge part of my building a book of business for the last 6-7 years and continues to be one that I leverage on a daily basis.
- Tag my named accounts and keep track of happenings within each
- Monitor when new folks join or leave, and engage quickly with a compelling message
- Suggested leads - uses AI to help tell the whole story
- Linkedin Defaults to regular settings for me so it takes a bit of time to navigate to Sales Navigator and use it when only having a few seconds before a call
June 22, 2018
Powerful Prospecting and Outreach Tool
Our Sales Development Reps use LinkedIn Sales Navigator for accurate, highly-tailored prospecting at our target accounts, allowing for identification of and outreach to technical and economic buyers and decision makers. Our field Account Managers also use Sales Navigator for identifying key relationships and contacts within their accounts. The platform allows all of our users to track role and company changes of our products' champions, as well as our competitors' champions. They can also quickly see engagement activity from the leads they are tracking, which they leverage for beginning conversations.
- The Lead Builder search functionality is incredibly robust, and getting better all the time.
- Surfacing of activity by leads you're tracking is very helpful for beginning and continuing tailored outreach to prospects.
- The Team Extend functionality expands our reps' reach to acquaintances of our company's global network, invaluable for contact with prospects of higher authority.
- One big thing we're missing is the ability to port saved accounts, leads etc from one profile to another. Like any sales organization, we face some amount of attrition, and it's a waste of effort not to be able to pass on one rep's time investment to the next user that will be covering the same accounts, etc.
- The ability to reach out to more users, whether by InMail or other means, would have a great impact. There is an obvious need to balance the privacy of platform users with the requirements of Sales Users, but this could be quite easily mitigated with additional privacy settings for LinkedIn users - e.g. "Allow contact by sales users" checkbox, "Share my contact info with verified companies" etc.
LinkedIn Sales Navigator is being used to do research into prospects. The sales organization utilizes the tool to do cold outreach, find out information on leads, and share Puppet branded content. It helps us solve the problem of locating accurate data on the leads we want to reach out to and sell to.
- Collecting information on potential clients: work experience, post activity, location, etc.
- Helps us to identify people's network connections and craft outreach based on connections.
- Allows us to message individuals on LinkedIn that you wouldn't be able to with the free version.
- They limit the amount of in mail messages you can do on a monthly basis; 50 messages was low for our needs
- Not much information collected on phone numbers
- Sometimes we cannot locate data on specific companies
May 29, 2018
Sales Navigator is a big pluss
Most if not all of our field reps utilize it with our sales practices. It is crucial for making connections and verifying titles and roles for C-level executives. It helps give insight to company news and trends and shows you what's changed recently with the account which is very helpful when you're having conversations with executives and you have recent news on their company available.
- Gives insight to relevant data on companies such as news and trends
- Lets you build lists to target specific roles such as CEOs - you don't have to sort through all the other employees for a specific company
- Automatically sends you updates of your saved accounts so you know what's new or what has changed
- Needs better filtering for certain industries. Still very broad and does not include distribution which is a big one
- Better assistance in finding a specific account or company. Its hard to find people or companies sometimes
- I think having a landing page with all your information in one place would be cool
May 16, 2018
Sales Navigator is the bee's knees!
Sales Navigator is being used by our sales department. It helps us to prospect smarter and find quality leads that match our target market.
- Helps you build a search based on specific criteria.
- Provides updated and quality information on professionals current positions within a company.
- Allows you to target professionals and companies in your target market.
- I would like to see my feed defaulted to most recent instead of most important.
- I wish it did not alert professionals that you viewed their profile until after you are connected.
- When you are looking at a list of leads in a search, I would like to be able to have the lead's profile open up in a new tab instead of on the same tab.
May 16, 2018
Critical tool for B2B prospecting!
Our sales team uses LinkedIn Sales Navigator as a lead generation tool.
- The advanced search feature allows us to find the right organizations and individuals to reach out to that may have interest in our products and services.
- Once we've identified a potential lead we can communicate with them directly via InMail.
- We're able to save searches and come back to them again later, saving us time on having to reenter all the search criteria.
- It would be great if we could access email addresses to email leads directly.
It is used by a couple of departments. Mostly in the SDR and New Business side of the organisation, however I lobbied heavily to keep it as an account manager when I moved from the SDR role.
It helps improve productivity by making it easier to find information on clients or prospective customers
It helps improve productivity by making it easier to find information on clients or prospective customers
- It makes it so easy to find the people within a company that you are looking for
- It integrates with SalesForce seamlessly so that you never need to leave your SalesForce account to view a person's LinkedIn profile
- It allows you do work at speed without having to spend a lot of time looking for the right people within a company. The amount of time that Sales Navigator saves me is great and allows me to be more productive in my day to day
- I use Sales Navigator with Prospect to find a person's email address. Sometimes this can be slow and doesn't find the address
April 16, 2018
Sales Navigator vs. DiscoverOrg
Sales Navigator is currently being used in both our Sales and Marketing departments. It helps us to address the issue of bad data in Salesforce, as well as providing a wonderful prospecting tool for both net new and existing clients.
- Provides detailed information on both companies and individuals.
- Helps to look for similar companies in a certain vertical to help sell according to that criteria.
- Helps me to streamline my prospecting process.
- Not everyone is listed on Linkedin, therefore (rarely) you aren't able to locate a certain prospect.
- I know that there is likely a privacy concern, but not providing emails or phone numbers puts it behind some of its competitors.
- The interface feels oversaturated with facts and information at times.
April 13, 2018
Linked-In
We use LinkedIn on a daily basis for lead development and communication. We take our leads and look them up in LinkedIn Sales Navigator in order to verify that they still are working at the companies that we are calling and to verify position held at that company. As part of the call cadence, we also have the option of sending them an Inmail (which is their version of email) thru the program as an additional means of connecting with them.
- Verify appropriate lead is being contacted for company.
- Provide insights into the company that you are attempting to contact which gives you a context when discussing the business with lead.
- Provides you with a more work orientated program without as much fluff (videos, pictures).
- Wish we could search for leads with the ability to narrow search parameters easier.
- Increase the amount of Inmails each month, just because I use and pay for it means I want to pay even more.
April 11, 2018
Sales Experience
[It's] Mainly used by our sales team. We are using it to mainly generate new leads as well as find out who our main point of contact is at a company. This allows us to eliminate the back and forth between different sheets we use. Finally, it helps us reach out to these certain leads via InMail which is very beneficial.
- Accurate info. on people
- Accurate company info.
- Allows us to send InMails directly to desired leads
- None
April 06, 2018
Strategic Account Sales Development
Our whole Sales Organization uses LinkedIn Sales Navigator. From our Sales Development Reps to Enterprise & Strategic AE's, we all take advantage of this sales tool. Our company has been using LinkedIn Sales Navigator, but I have only been with the company for approximately nine months. We do not have plans of making changes with our licensing for this tool, because we all find it very helpful!
- Finding New Leads/Prospects
- Searching for key words in profiles
- Providing account-based news/updates
- The new layout for Sales Navigator makes it very tough to integrate with ZoomInfo. I'm no longer to use the ZoomInfo extension in conjunction with LinkedIn Sales Navigator.
- LinkedIn Sales Navigator should integrate better with Salesforce, too. Occasionally, LinkedIn Sales Navigator tells me a person is "in CRM" when really, they are not
- It's become more difficult to send InMails through LinkedIn Sales Navigator and copy the message to enter in Salesforce
April 04, 2018
Outbound use of Sales Nav
It's being used across the sales team. In my role, I use it to identify new companies, read industry news, and locate prospects and understand their work history. Other team members use it to understand context behind a deal or a prospect's needs, and some use it to connect to those who they build a relationship with.
- Huge database of companies and employment history
- Filters to narrow companies and prospects can get very targeted
- Metrics, such as employment growth and headcount change, is helpful
- It is difficult to know when In-Mail has been sent to a prospect
- It is cumbersome to save leads, especially since we work with other CRMs
- Searches can be a mess: an example would be using Boolean searches and having a typo like "social media; - this shuts down the site.
March 29, 2018
Navigator
We use Linkedin Sales Navigator on the inside sales team. It addresses the problem of finding the right prospects at a particular company faster than using regular LinkedIn. With Boolean searches, and being able to filter searches down, it's the best tool for finding up to date information when it comes to a company's organization.
- Searching for leads
- Saving your leads and seeing if they changed jobs
- Holding you accountable for enough social touches
- Filtering could be a bit more refined. Right now we rely on booleans
- The recommended leads are decent but sometimes very wrong
- Wish it could integrate with other tools better
March 28, 2018
LinkedIn Sales Navigator - great resource
LinkedIn Sales Navigator is being used across our sales organization. One of the challenges we have with finding new business is getting relevant contacts at prospective client companies. The product enables us to run searches based on many different criteria to help narrow down and really target the people that we care about connecting with.
- Allows you to perform multi-faceted searches for prospects (based on company size, industry, location, etc).
- Notifies you how you're connected to people at the prospective client company.
- Shows employment trends at the department level which can be really helpful for targeting accounts.
- I wish that LinkedIn Sales Navigator had better notifications. It seems like they just don't function correctly (shows I have a message but I don't, etc).
- Wish it were easier to export data from LinkedIn Sales Navigator.
- I also wish it were easier to find contact information for people on LinkedIn (but I also understand this isn't their primary business purpose).
March 28, 2018
Sales Navigator - Nice to have but not necessary
The sales group uses LinkedIn to prospect and follow companies that could be potential customers for us. It generally verfies where people work, their titles, and what they do at that company. It is not enough on its own though as you can not get contact information for these people with it. We generally use it in addition to other tools.
- Sales Navigator lets you track companies that you pick and get some insights into what projects they are doing
- Let's you use custom search criteria for finding specific people that are more likely to be a customer.
- Sends you recommendations on people to reach out to who fit the right persona type.
- Regular LinkedIn subscription provides about 80-90% of the value of Sales Navigator. I would expect a bit more from Sales Navigator given the price.
- The search and lead recommendations that Sales Navigator provides could be more accurate.
March 23, 2018
Great tool for sales prospecting and client development.
It's being used by the sales and SDR teams currently. We use it mainly for prospecting purposes.
- Great insight into clients and prospects.
- Allows you to find leads and account in a territory as a sales rep.
- Provides the right information to the team on leads they're pursuing from the home page.
- Can become a very manual experience of removing and adding leads, and if you don't keep up you're fed a lot of information that isn't relevant.
- Sometimes searching capabilities don't work as accurately as they should.
March 19, 2018
LinkedIn for prospecting
The majority of our sales teams use Navigator. It’s tremendously helpful because it allows us to create a network as well as to find those who are looking for our product.
- You have access to the right people at the right companies.
- Prospecting for new business on LinkedIn especially with Navigator is crucial.
- Navigator allows you to customize your searches, and messaging when you’re trying to engage other people.
- It would be a great feature if we could get email addresses of prospects, rather than using solely InMail.
March 15, 2018
Pretty good
We use it for prospecting sales leads and outreach.
- Decent data and insights
- Good notifications on leads
- Good at account research
- Search could be more robust
- It is still a social networking site at its heart
March 09, 2018
LinkedIn Sales Navigator Review
We use LinkedIn Sales Navigator for our business development team. We use the tool to find prospects, customers, and accounts. Our whole organization utilizes the tool. Our whole sales and BRD teams use the tool every single day of the week. The tool allows us to prospect effectively into our accounts.
- Quick - Allows us to jump from contact to contact.
- Easy-to-use. Eliminates significant training.
- Enjoyable - The tool is fun to use and connects us with our prospects.
- Update User Module - This would allow users to find out how accurate a user's profile is by adding a last modified section.
- Messaging - The whole aspect of the Navigator message box is confusing as it links to normal LinkedIn. This makes it difficult to find out where the message came from.
- Tip % - It would be nice if the tool shared what successful tips work for prospecting as well as tips for updating your profile.
March 09, 2018
Sales Navigator- Great prospecting tool
Our organization is using LinkedIn Sales Navigator as a tool to prospect into companies and find contacts to reach out to to produce sales leads and opportunities. It is used by the entire business development department. Sales Navigator allows me to find contacts and accounts, save them as leads and accounts, and pursue them for opportunities. The capabilities Sales Navigator has are extremely useful and effective in my daily role.
- The ability to prospect and find contacts and accounts
- Allows me to save lists of leads and learn more about what an organization does
- Sales Navigator offers advanced searching tools to dive deeper into your search and allow you to find what you're looking for
- Sales Navigator keeps track of my Social Selling Index (SSI) and displays how I rank among my coworkers as well as industry for building my brand
- Advanced searching tool occasionally does not work well and under maintenance so doesn't allow advanced searching at times, please fix
- Explain each area better that comprises a SSI score so end user knows tools and ways to effectively improve score
March 07, 2018
Prospecting improved
LinkedIn Sales Navigator is used across our departments (sales and business development). Infor currently utilizes this software on a daily basis. It addresses issues as we get leads and contact through CRM and often times this information can be outdated or incorrect. Sales Navigator is great because it allows us to clear up issues before calling a company or person as well as learn a little about the leads we are speaking with.
- Ability to access information on companies, their employees, and the background of employees.
- Easy communication line is developed with LinkedIn Messaging - automatic replies with just one button pressed saves time and thought.
- Ability to apply easily for jobs and speak with recruiters
- I have personally had trouble with the LinkedIn Messaging and "search" features whilst other extensions are in use. This is a technical issue that often creates more steps for myself.
March 06, 2018
LinkedIn Sales Navigator is a must for sales teams
Our sales teams uses linkedin sales navigator to prospect. We also use it to profile our accounts and make sure we understand who we are selling to. Linkedin Sales navigator is great because information is always updated and it is easy to see who the decision makers are at each organization we are working with.
- Provides lists: targeted accounts, contacts, and recommended accounts
- Profiling information: # of employees, industry, growth
- Contacts: ability to see contacts within the organization
- The information is only as good as the company you are targeting (it is up to them to keep their info updated)
- Some accounts are not in LinkedIn
- Would be nice to see an actual org chart
March 05, 2018
Fantastic for Deep Client Research
We used LinkedIn Sales Navigator (LSN) as one of our major tools for hunting and researching C-Suite leaders in target companies. The alerts regarding client activities are invaluable to our success in identifying and winning new business.
- Ability to create alerts regarding companies and individuals
- Quick research on key accounts
- Valuable, real-time new feeds
- Search feature is a little finicky and could use a more intuitive design
- Data per page is limited and users would benefit from the ability to load hundreds of targets per page
- Ability to download reports would be helpful