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Showing 4 of 546 Adobe Analytics ratings and reviews.
Reviews (1-4 of 4)
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December 04, 2014
10
December 04, 2014
Performance
6
October 18, 2013

Performance
9
February 11, 2013

Performance
7
Adobe Analytics Scorecard Summary
What is Adobe Analytics?
Adobe acquired Omniture in 2009 and re-branded the platform as SiteCatalyst. It is now part of Adobe Marketing Cloud along with other products such as social marketing, test and targeting, and tag management.
SiteCatalyst is one of the leading vendors in the web analytics category and is particularly strong in combining web analytics with other digital marketing capabilities like audience management and data management.
Adobe Analytics also includes predictive marketing capabilities that help users find trends in customer behavior patterns leading up to conversion. According to the vendor, these insights can help predict which campaigns will be most successful.
Adobe Analytics Integrations
AB Tasty, Searchmetrics Suite, SessionCam, OneHydra, Ektron Web Content Management System (Discontinued)
Adobe Analytics Competitors
AT Internet, IBM Digital Analytics, Parse.ly, Webtrends Analytics, Woopra, Mapp Intelligence, powered by Webtrekk, Matomo Analytics (formerly Piwik)
Adobe Analytics Technical Details
Operating Systems: | Unspecified |
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Mobile Application: | No |