Great for scaling existing advocacy programs (esp in B2B/SaaS)
We use Influitive to help scale our current advocacy program. We're typically fielding requests throughout the organization for customer …
Influitive
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Influitive
Overview
What is Influitive?
AdvocateHub helps B2B marketers capture customer enthusiasm and use it to drive marketing and sales efforts. With AdvocateHub, B2B marketers build an advocate community and invite customers into it to complete “challenges” like referrals, reference calls or product reviews. As...
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Nicole Zuccaro
Marketing Communications Specialist
Brainworks Software (Computer Software, 51-200 employees)Video Reviews
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Pricing
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What is Influitive?
AdvocateHub helps B2B marketers capture customer enthusiasm and use it to drive marketing and sales efforts. With AdvocateHub, B2B marketers build an advocate community and invite customers into it to complete “challenges” like referrals, reference calls or product reviews. As they complete…
Entry-level set up fee?
- No setup fee
For the latest information on pricing, visithttps://influitive.com/pricing
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting / Integration Services
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Product Demos
Influitive in 90 Seconds
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Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is Influitive?
Influitive allows companies to build a community and invite customers to complete challenges, referrals, product reviews, social media posts, and more. As community members complete these personalized challenges—which can be targeted to groups or individuals—they automatically earn points, badges, and levels to redeem professional perks and privileges. Influitive aims to enable businesses to easily visualize and report on all activities completed and the ROI of those activities, while integrating with the user's CRM and marketing automation platform to guide members through the entire customer journey.
The Influitive family also includes Upshot, which is designed to allow users to produce ungated customer stories easily.
The Influitive family also includes Upshot, which is designed to allow users to produce ungated customer stories easily.
Influitive Features
- Supported: Issue challenges to get feedback, references and more
- Supported: Complete referral management
- Supported: Build community through discussions
- Supported: Easily report on activities within your Hub
Influitive Screenshots
Influitive Video
Want to learn more about Influitive?
Visit https://influitive.com
Influitive Integrations
Influitive Competitors
- TechValidate
- Firstup (Dynamic Signal + SocialChorus)
- Amplifinity
- Next Bee
- Get Ambassador
Influitive Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android, Mobile Web |
| Supported Languages | English, French, Spanish, Italian, Portuguese, Japanese, Korean, Chinese (Simplified) |
Frequently Asked Questions
AdvocateHub helps B2B marketers capture customer enthusiasm and use it to drive marketing and sales efforts. With AdvocateHub, B2B marketers build an advocate community and invite customers into it to complete “challenges” like referrals, reference calls or product reviews. As they complete challenges, advocates gain points, badges and levels which can be used for a variety of perks and privileges.
TechValidate, Firstup (Dynamic Signal + SocialChorus), and Amplifinity are common alternatives for Influitive.
Reviewers rate Availability and Online Training highest, with a score of 10.
The most common users of Influitive are from Mid-sized Companies (51-1,000 employees).
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Reviews and Ratings
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November 04, 2021
Awesome Platform...Totally worth every penny!
Using it to enhance advocacy programs and help users stay engaged with products news, enhancement, learning, and training material. An insightful platform to balance work and fun. Initially keeping users engaged and up to date had been slow, however with Influitive in action, it's effortless. The program helps us make the entire education and learning process fun and meaningful.
- Easy to use
- Constantly improving features
- Least stressful and perfectly adaptable
- Caters to audience globally and is seamlessly integrated with many programs and CRMs.
- The mobile app needs alot of work.
- More UX improvement needed than a standard layout.
- Customizing [the] look and feel can be better.
- Usability
- Increased customer engagement
- Enhanced product adoption
We have excelled in achieving all these attributes, and believe it will continue to drive customer advocacy and build a splendid connection between customer and brand. Influitive promises a great UX, amazing features, and effortless creation of tasks and reporting. Well, isn't that a dream for an organization? We enjoy working on the platform and so do our users.
- Ambassador Referral Marketing Platform (discontinued)
More options and better UX. Honestly, the platform barely had many features and was entirely focused on referrals. They did not help create a community or advocacy platform. Their gift card system was lacking global reach and that was definitely a major show down for us. We were looking for a unified platform that has all elements: Advocacy, gifting, referrals, references, and amazing UX.
5
Our core team working entirely on the program consists of 5 people. One looks at reporting and announcements, the others look at rewards, challenge creation, ideation and graphics. The platform has our attention entirely so that we constantly respond to messages in time and invite new customers to the platform to widen our network.
5
Our team is influenced by a background in Marketing, Content Writing, Graphics, and Public relations. The point of having a team that is blended with customer experience skills is to ensure we have the customer's interest and the right ideation and strategy to build the program into a stronger one. We have trained the people on the platform to ensure they know backend functioning completely.
- Referrals
- Reviews
- Advocacy
- Encouraging webinar registrations and attendence
- Creating a buzz for upcoming events
- Announcing new trainings and certifications to upskill audience
- Many do not realize what an asset Influitive can be to manage reference.
- Build Case Study Groups
- Create a testimonial bank
No
- Price
- Product Features
- Product Usability
- Product Reputation
Product features are the most crucial aspect for us because no matter how low or high a cost might be if the program does not have the features we are eyeing, its useless to us. We deem product features as the strongest point for us to lean towards a company and ensure our target audience gets the best experience while onboard.
We might take a trial month or two. Make challenges and run a beta surveying 500 customers on what features they like the most and where would they feel we could make a change, replace or review a certain feature. It is important for us to keep our audience as the priority and ensure they enjoy logging in each day.
- Don't know
- I am not aware of the issues as I wasn't a part of the implementation process.
- Online training
- in-person training
I do not know whether we bought premium support initially, however, I do know that we are treated extremely well and we get great support that is quick, knowledgeable, and always ready for us. The team is very responsive and sure feels like premium and we also have bi-weekly connec[tions]to ensure everything is running smoothly.
Yes
Yes usually when we report a ug it is looked into almost instantly and they ensure they keep updating us on the matter. If it is delayed from their end, they are always prompt on letting us know even if we do not follow up. The team works round the clock if we mention the level of urgency.
There was a time that many of our experience channels were acting odd and kept expiring all by themselves. WE realized the bug and informed the team. I think we had two to three people working on the issue and made sure we were up and running in next to no time.
- Creating a challenge
- Exporting a report
- Inviting new users
- Monitoring the dashboard
- Changing banners on the top page
- Pulling reports from gifting partner whether the reward has been honored or not
Yes
The desktop version is a beauty, however, the mobile app has a lot of things to be worked upon. It often has issues and takes you to different pages while you intend to go on a different one. It is slow and not that amazing. It needs a revamp for sure.
December 01, 2020
AdvocateHub Review - must have for any advocate marketer!
We're using the AdvocateHub to run our advocate marketing programs - the WileyPLUS Studio, the Knerd Studio and our Student Studio. The tool helps us communicate with our customers in a meaningful way and reward them for everything that they do for our business. Not only can we provide tools and resources to help customers with our products but we can drive measurable results by building out testimonials, a reference pool, and revenue through referrals.
- The tool is intuitive, easy to use and is adaptable. The first thing I noticed when I started using the AdvocateHub was how easy it is to use and how flexible the platform is. This enables me to adapt my program and shape it to fit my needs and strategies.
- Influitive is committed to ensuring their customers are successful. I noticed from the beginning that the company is dedicated to ensuring that my program is successful which is a huge benefit of using their platform. It feels more like a partnership than a vendor relationship.
- There's no better way to reward and communicate with advocates at scale than with Influitive.
- I can't think of any areas for improvement at this point in time.
- Published 14 customer success stories, more are in the works
- Published 68 online reviews with the help of our advocates. These reviews helped with our lead generation efforts on Capterra substantially. The additional visibility and credibility from the leads has made this into a viable lead source for us.
- Built a pool of customers who are willing to act as references
- Generated a stream of referral revenue
No
- Product Features
- Product Usability
- Product Reputation
- Vendor Reputation
- Third-party Reviews
- Implemented in-house
No
Change management was minimal
- No issues were encountered during implementation.
- Online training
No - we have not done any customization to the interface
No - we have not done any custom code
February 03, 2016
Influitive, the Hub (almost) everyone should sign up for
We're using it for customer advocacy and have rolled it out to around 30 customers to start with. It helps us engage customers with the help of gamification; get them to do content marketing for us and we hope to increase references and referrals via the Hub. Eventually, we would like to launch it for employees as well and give a strong push to our content marketing strategy.
- The Hub integrates seamlessly with Salesforce.com and helps you request references from Salesforce itself. Also referrals can be tracked via the integration and only when the referral converts to a customer, the referral challenge is considered successful.
- It is a great tool for content marketing efforts. You can get your advocates to write blogs, do video testimonials, and even appear at events via the challenges.
- It is a cool way to reward your best advocates by giving them perks and rewards for their efforts in helping you get new customers or just market your product to their peers.
- The customer support is unbeatable. Ask them a question within business hours and they will reply to you in minutes.
- AdvocateHub needs to add more challenge templates so that admins don't have to spend too much time in thinking what to write for a particular challenge.
- Would be nice to see a customizable Hub to have a look and feel in sync with the company website.
- They should have a daily report for admins to track the progress of the advocacy program.
- Social metrics have increased as the advocates have started following us on social media and helping share our content.
- Great feedback has been received with respect to our products.
- We are developing a better relationship with our existing customers.
- Vendor implemented
- Implemented in-house
Yes
The mobile app, Maven is constantly improving and the UI is becoming better with each update.