Great program for moderation!
We moderate for 3 different clients. Hootsuite helps us catch all incoming content on various platforms in a timely matter, versus …
Starting at $99 per month
View PricingOverview
What is Hootsuite?
Hootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid…
Recent Reviews
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Popular Features
- Facebook (347)9.191%
- Content planning and scheduling (366)8.989%
- Twitter (332)8.989%
- Workflow management (308)8.282%
Reviewer Pros & Cons
Digital Marketing Specialist
Chandos Construction (Construction, 501-1000 employees)
Video Reviews
7 videos
User Review: Hootsuite Helps Keep Content Scheduling on Track
02:07
User Review: Hootsuite Takes Social Media Management to Next Level with Cross Posting Capabilities
02:13
User Review: Hootsuite Optimizes Company's Ability to Drive a Social Strategy
03:43
Pricing
Professional
$99
Cloud
per month
Team
$249
Cloud
per month
Business
$739
Cloud
per month
Entry-level set up fee?
- Setup fee optional
For the latest information on pricing, visithttps://hootsuite.com/plans?utm_campaig…
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $99 per month
Product Demos
Hootsuite Dashboard Interactive Demo
Walnut.io
Features
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Product Details
- About
- Integrations
- Competitors
- Tech Details
- Downloadables
- FAQs
What is Hootsuite?
Brands can use Hootsuite’s tools and expertise to launch social campaigns, deliver social commerce experiences, and manage customer conversations in one place.
With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.
Hootsuite Academy helps thousands of professionals and organizations boost their social IQ with free online education and paid certifications in social media marketing, social selling, and the Hootsuite platform.
Key Benefits of leveraging Hootsuite:
Saves time by crafting and scheduling posts for Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest and Youtube from one dashboard.
Supports team collaboration by assigning tasks, managing approvals, and monitoring team performance.
Reach more customers, grow engagement, and drive conversions by automating posts to reach the audience at the best times.
Turn real-time data into strategic insights by monitoring mentions of a brand, key industry topics, and competitors.
Streamline how users deliver customer care and support by sending incoming messages across social profiles to the right people in an organization.
Offers a better understanding of what customers want with analytics and gather those insights into customizable reports.
Reaches beyond dedicated followers and drive new customers to a brand by managing and reviewing social advertising performance.
Level up skills with certifications, training, and strategic coaching with Hootsuite experts.
Manages and maintains a social presence from anywhere, at any time, with the Hootsuite mobile app.
New tools—or connect existing technology—with 200+ technology partners and applications in the Hootsuite ecosystem.
Hootsuite Features
Listening/monitoring Features
- Supported: Boolean keyword searches
- Supported: Filtering out noise/spam
- Supported: Sentiment analysis
- Supported: Broad channel coverage
Publishing Features
- Supported: Content planning and scheduling
- Supported: Audience targeting
- Supported: Content optimization
- Supported: Workflow management
Engagement Features
- Supported: Automated routing and prioritization
- Supported: Customer interaction histories
- Supported: Bulk actions
Marketing Features
- Supported: Lead generation
- Supported: Content marketing
- Supported: Paid media management
- Supported: Campaigns and promotions
Channel coverage/integration Features
- Supported: Twitter
- Supported: Facebook
- Supported: LinkedIn
- Supported: Instagram
- Supported: Pinterest
- Supported: YouTube
Reporting/analytics Features
- Supported: Campaign success analytics
- Supported: Real-time tracking
- Supported: Competitor analysis
Account management Features
- Supported: Role-based user permissions & privileges
- Supported: Mobile access
Additional Features
- Supported: TikTok
Hootsuite Screenshots
Hootsuite Videos
How to Use Hootsuite | An Overview of the Hootsuite Dashboard
How to Use Hootsuite's Advanced Features in 13 Minutes
Hootsuite Integrations
Hootsuite Competitors
Hootsuite Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android, Blackberry |
| Supported Languages | English, Japanese, French, Spanish, Italian, Korean, Arabic, Dutch, Brazilian Portuguese, German, Catalan, Indonesian, Turkish, Russian, Polish |
Hootsuite Downloadables
- How a retail experience leader went digital
- How Georgia State University Built a Global Community of Brand Advocates
- How Meliã’s Social-First Strategy Built Customer Loyalty and Business Resilience During a Crisis
- How Eurpac Increased Its Social Media Followers by 47%
- Winning Brand Trust with a Perfectly Timed Campaign
- How Hydro-Québec wins social with a sassy customer-first strategy
Frequently Asked Questions
Hootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.
Hootsuite starts at $99.
Sysomos, now part of Meltwater, Salesforce Marketing Cloud Social Studio (retiring), and Sprout Social are common alternatives for Hootsuite.
Reviewers rate Facebook highest, with a score of 9.1.
The most common users of Hootsuite are from Small Businesses (1-50 employees).
Comparisons
Compare with
Reviews and Ratings
(1145)Attribute Ratings
- 9.2Likelihood to Renew
- 9.5Availability
- 9.5Performance
- 8.2Usability
- 7.3Support Rating
- 9Online Training
- 6In-Person Training
- 8.1Implementation Rating
- 7.1Configurability
- 8.3Product Scalability
- 8.2Ease of integration
- 8.3Vendor pre-sale
- 8.5Vendor post-sale
- 5.8Listening & Monitoring
- 7.5Publishing & Engagement
- 10Social Data Collection
- 4Social Analytics & Insight
- 9Social Publishing
- 8.5Social Engagement
Reviews
(76-100 of 147)Companies can't remove reviews or game the system. Here's why
January 19, 2018
Hootsuite Free? Owl pass.
At this point, we're off Hootsuite entirely. At peak use, I was the only user in our small organization, though others were trained on it if they had an interest. Marketing and communications are the most obvious uses but I can imagine some companies using Hootsuite and other social conversation monitors to strategize in other areas.
January 18, 2018
Hootsuite Pro Review From A Consultant's POV
2
One person monitors the posts for accuracy, the schedule them out ahead of time.
January 17, 2018
Hootsuite Free Not for Me
We no longer use Hootsuite Free because we now use Sprout Social which gives us a better overall insight to our social activity. We have two hotel properties we manage. Both properties have their own unique profiles for Facebook, Instagram, and Twitter.
January 17, 2018
When it loads it works but...
2
Marketing and PR
January 16, 2018
Great timesaver for social media management
10
Marketing managers and coordinators
January 16, 2018
Free is still Free even if it's not Perfect
3
One human resources representative and two marketing representatives use the free version of Hootsuite. We have too many profiles to use the free version of Hootsuite for the rest of the company, so we upgraded to the paid Hootsuite. We are still working with similar issues with the paid version and adding more users becomes very pricey.
January 11, 2018
Fantastic social scheduling tool
5
- Head of Content
Sr Content Executive
Marketing assistant
Account Manager
Intern
December 20, 2017
Hootsuite Pro, not sure anyone compares
1
Marketing and Operations. I do a lot to keep the company running as the Operations Manager. Everything from trucks and equipment to products and supplies. Marketing is just one of my hats that I wear on occasion. This is why Hootsuite has been so helpful. I'm able to schedule posts for the future and plan out the posts.
December 19, 2017
HootSuite Pro - Not Pretty, But It Gets The Job Done
2
It is mainly me and one other person that use HootSuite - I spend all of my working hours on HootSuite, while the other person in the company is my supervisor and only goes on for administrative reasons.
Because I am the social media manager for the entire company, I do all planning, writing, scheduling, interacting, and more. If we were a bigger company, we would have some people designing, some people writing, and some people scheduling, and I would delegate each task.
Because I am the social media manager for the entire company, I do all planning, writing, scheduling, interacting, and more. If we were a bigger company, we would have some people designing, some people writing, and some people scheduling, and I would delegate each task.
November 30, 2017
A must for Social Media posting!
4
Marketing Coordinator, Manage social pages.
October 09, 2017
Great product, great people
Social media, computer software
June 16, 2017
Review from a CEO
3
1 I am the CEO. I use it to see if things have been scheduled properly and way in advance. I further modify the posts if needed.
2. My social media guy directly uploads the status and creative to Hootsuite. HootSuite helps him to strategise things better and saves his time.
2. My social media guy directly uploads the status and creative to Hootsuite. HootSuite helps him to strategise things better and saves his time.
3
Members of the Communications Committee in a small working group of a health-related professional organization.
April 05, 2017
A great tool to save time and keep organized.
1
There is only one person that uses Hootsuite in the company. He is the responsible for the company and clients' social media management and uses this tool almost every day. He creates the editorial series of posts for the whole month, thinks about the most logical sequence for each company considerating special dates such as holidays and promotions, and easily schedules it using Hootsuite.
February 27, 2017
Hootsuite gives the most bang for buck in the social sphere
2
One user is in charge of digital marketing and the other is the marketing coordinator.
February 23, 2017
Hootsuite Enterprise: the time-saver of the company
5
We use Hootsuite Enterprise to manage our social media platforms, which are five different Facebook pages, a Twitter account, an Instagram account and a Linkedin account. The social media management is under two departments: mainly the marketing one, but also the events organisation one. Through Hootsuite we are also able to see whoever has scheduled anything, even if it was another member of the team.
Myself - social media strategist, contractors who are social media implementors. So anywhere from 1 - 5 based on workload.
5
Marketing team
July 29, 2016
Good Value, Not Perfect
5
Those working on our social media team and two customers with access through our account to their social channels. The ability to cross-collaborate with team members and create various teams is one of my favorite features of HootsuitePro.
3
Our team of three encompassed posting social updates (as well as paid ads), creating original graphics and video content and copywriting for both organic and paid social, as well as for landing pages, emails, web content, etc. Then the three of us collectively teamed up to run analytics on all marketing efforts.
July 23, 2016
Hootsuite Pro - Fine for the Price
10
Hootsuite is used by a wide variety of people from specialists to directors all the way up to executives. The cost per seat is reasonable.
July 22, 2016
Hootsuite puts all your profiles in one
2
One of them is the Marketing Director, she points the goals and the path we need to follow to achieve them. She is also the bridge between our department and the others.
The second one is me, I am the Social Media and Community manager, I function as mini communication department.
The second one is me, I am the Social Media and Community manager, I function as mini communication department.
June 20, 2016
Hootsuite Pro: Affordable, but lacking in features.
5
The people that use Hootsuite Pro primarily work in the marketing and advertising department. More specifically, it's used by individuals who have a key responsibility to manage our clients' social media presence and efforts. While we provide access to them, it's not used as often by our end clients (since we manage the work).
June 07, 2016
Still the gold standard.
1
As content strategist and specialist, I'm the only active user of Hootsuite at my organization. I'm tasked with "feeding the social media beast," allowing fresh content to flow through our digital channels. Our mission is to curate interesting posts, publish our press releases, and incite engaging discourse through our content.
April 13, 2016
Hootsuite is worth it
