Widen Collective Reviews

6 Ratings
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Score 9.0 out of 100

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October 02, 2020
Anonymous | TrustRadius Reviewer
Score 9 out of 10
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Pros and Cons

  • Metadata and tagging - being able to customize the metadata fields is extremely helpful in building the perfect digital asset management software for your team.
  • User Interface - the user interface is extremely easy to navigate and Widen is continuously trying to improve the flow of the DAM.
  • Support Center - Between the online knowledge base / chat and email support, there's always a quick and easy way to find an answer to a question you might have.
  • Sharing - I wish there was a way to have a Dropbox-like feature where you could store a set of images momentarily and share the image set via url. Currently, you can only send image sets through email. If someone you're sharing the images with would like to also share the images, they have to figure that out on their own.
  • Reminders - there could be automatic reminders that you could set if images were uploaded with metadata - something on the home page where it says "reminder: add metadata to 35 images" or just quick alerts to keep everything up to date.
  • Uploading/converter - I wish there was a quick converter for uploading large images - for example, if a huge eps image is uploaded, it could suggest to convert it to a high resolution jpg, saving space in the DAM.
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January 17, 2020
Anonymous | TrustRadius Reviewer
Score 9 out of 10
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Pros and Cons

  • Fantastic customer support
  • Great on-boarding and migration
  • Some desired features are hidden behind steep paywalls.
  • It's expensive.
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What is Widen Collective?

The Widen Collective is a cloud-based digital asset management platform designed to help marketers efficiently create, manage, distribute, and analyze all forms of marketing content.

The vendor states the integrated suite of software applications will enable organizations to create impactful, measurable, and consistent brand experiences. The Widen Collective platform spans digital asset management, brand management, marketing resource management, and product information management solutions.

The vendor boasts Widen has enabled 600,000+ marketers, content creators, and technologists at over 660 global brands to connect with target audiences through digital content, with customers including Progressive, Zippo, Energizer, Trek, Zeiss, Salvation Army, Citizen Watch, the Atlanta Falcons, Carnival Cruise Line, Yankee Candle, FINCA, and others.

Headquartered in Madison, Wisconsin, USA and with a European office in London, UK, Widen also boasts high customer loyalty in the digital asset management (DAM) industry, with a culture recognized for its investments in employee well-being and dedication to local communities. They invite readers to learn more about Widen, at www.widen.com.

Widen Collective Features

Has featureWorkflow - Online review and approval for creative collaboration and marketing work management for all work-in-progress.
Has featureAssets - Centralized governance, AI-supported metadata tagging, on-the-fly file conversions, embedding, and content analytics.
Has featurePortals - Easily create branded webpages and microsites for curated content distribution for any internal and external need.
Has featureTemplates - Build dynamic ads, brochures, and custom collateral using brand approved templates, imagery, and messaging.
Has featureInsights - System-wide reporting, analytics dashboards, and asset-level performance tracking.
Has featureIntegrations - Managed integrations with popular tools in project management, web content management, social media, CRM, and sales enablement.

Widen Collective Screenshots

Widen Collective Videos (2)

Widen Collective Downloadables

Widen Collective Integrations

Widen Collective Competitors

Widen Collective Pricing

  • Has featureFree Trial Available?Yes
  • Does not have featureFree or Freemium Version Available?No
  • Has featurePremium Consulting/Integration Services Available?Yes
  • Entry-level set up fee?Required

Guided or full-service implementation options and annual subscriptions based on capabilities required. Workgroup and unlimited user options available. Cost-effective storage with Amazon Web Services. Professional services available for strategy consulting, change management, administration services, design services, and managed integrations.

Widen Collective Customer Size Distribution

Small Businesses (1-50 employees)
Mid-Size Companies (51-500 employees)
Enterprises (> 500 employees)

Widen Collective Support Options

 Free VersionPaid Version
Live Chat
Social Media
Video Tutorials / Webinar

Widen Collective Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:No
Supported Countries:Global
Supported Languages: English