Useful for identifying intent!
We used ZoomInfo Sales to understand how we can find out who key decision makers are and where they stand in their buyer journey using the …
Overview
What is ZoomInfo Sales?
ZoomInfo SalesOS is a modern go-to-market platform for B2B companies. SalesOS helps find buyers based on an Ideal Customer Profiles (ICP), advanced company attributes, and accurate contact information in B2B. It is used to identify the next customer using data-driven…
Recent Reviews
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Popular Features
- Advanced search (653)8.080%
- Company information (649)7.878%
- Contact information (653)7.474%
- List quality (641)7.373%
Reviewer Pros & Cons
Sales and Marketing Associate
Advanced Surfaces Corporation (Construction, 51-200 employees)
Video Reviews
4 videos
Product Review: ZoomInfo Gets Customer Data & Leads Onto The Desk of Sales Faster & Easier
02:16
Product Review: ZoomInfo's Real Time Data Streams Allow Sales To Keep Business Up to Speed
03:32
ZoomInfo Optimizes Outreach to Improve Sales: Product Review
02:43
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What is ZoomInfo Sales?
ZoomInfo SalesOS is a modern go-to-market platform for B2B companies. SalesOS helps find buyers based on an Ideal Customer Profiles (ICP), advanced company attributes, and accurate contact information in B2B. It is used to identify the next customer using data-driven insights and buying signals…
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Product Details
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- Integrations
- Competitors
- Tech Details
- Downloadables
- FAQs
What is ZoomInfo Sales?
ZoomInfo SalesOS is a go-to-market platform for B2B companies offering a database of insights, intelligence, and purchasing intent data about companies and contacts.
ZoomInfo layers additional tools on top of the intelligence—such as conversation intelligence (Chorus), sales engagement (Engage), and data orchestration (RingLead)—to help users engage with prospects and customers.
By integrating all of these tools with the other key systems already in use, ZoomInfo helps go-to-market teams to be more prepared and well equipped to close more deals and hit their number.
ZoomInfo Sales Features
Prospecting Features
- Supported: Advanced search
- Supported: Web browser extension
- Supported: Identification of new leads
- Supported: List quality
- Supported: Email contacts
- Supported: Direct dial contacts
- Supported: List upload/download
- Supported: Ideal customer targeting
- Supported: Load time/data access
Sales Intelligence Data Standards Features
- Supported: Contact information
- Supported: Company information
- Supported: Industry information
Data Augmentation & Lead Qualification Features
- Supported: Salesforce integration
- Supported: Company/business profiles
- Supported: News updates
- Supported: Web traffic insights
- Supported: Prospect tracking/following
- Supported: Alerts and reminders
- Supported: Data hygiene
- Supported: Automatic data refresh
- Supported: Tags
- Supported: Filters and segmentation
- Supported: Salesforce opportunity creation
- Supported: Ability to append contact, lead, and account level data
Sales Intelligence Email Features Features
- Supported: Automated initial emails
- Supported: Sales email templates
- Supported: Engagement tracking
- Supported: Gmail integration
- Supported: Exchange integration
- Supported: Marketing automation integration
ZoomInfo Sales Video
RevOS is built around ZoomInfo's comprehensive B2B data. The Data can be put into motion to help connect with the next customers at precisely the right time.
ZoomInfo Sales Integrations
ZoomInfo Sales Competitors
ZoomInfo Sales Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android |
ZoomInfo Sales Downloadables
Frequently Asked Questions
ZoomInfo SalesOS is a modern go-to-market platform for B2B companies. SalesOS helps find buyers based on an Ideal Customer Profiles (ICP), advanced company attributes, and accurate contact information in B2B. It is used to identify the next customer using data-driven insights and buying signals that reveal companies that are ready to buy.
Reviewers rate Salesforce integration highest, with a score of 8.3.
The most common users of ZoomInfo Sales are from Mid-sized Companies (51-1,000 employees).
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Reviews
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December 02, 2021
ZoomInfo
We use the product to acquire leads for our Premium Suite Business and our corporate partnerships. We can analyze what industries we do well in and be able to pull a list based on industry, revenue, number of employees, and distance from the stadium. We then pull the list and begin outreach.
- Pull lists
- Analyze industries
- Sort by revenue
- Sort by employees
- Would like more tokens
- Price keeps going up
- Pretty good for the most part
November 27, 2021
Rely on ZoomInfo for up-to-date market research
As a market research analyst for a tech company, I use ZoomInfo many times a day to gather intelligence about prospects and customers. I rely on ZoomInfo for revenue, employee numbers, address, and hierarchy data, as well as contacts. I find it to be very accurate and more up-to-date than some other databases we use.
- Revenue
- Hierarchies
- Technographic data
- Scoops
- Locations and addresses are lacking info/inaccurate
- Companies outside Namer are less accurate, less likely to be included
- Several members of my team have set up email alerts but we don't get them
November 25, 2021
A sales reps view of ZoomInfo
We use ZoomInfo primarily as a sales research tool for prospecting pipeline development. The business problem that it mainly solves for us is giving us accurate information on existing customers as well as who to target in net new customer acquisition. It provides info on the IT staff as well as senior leadership in the C-Suite.
- Extremely accurate and up to date contact information
- Reporting is excellent. Ease of use and easy to access.
- Provides various contact methods. Cell, office
- Provides LinkedIn info - links to their profile
- Integrates into Salesforce
- A simpler UI
- Modernize the look and feel
- Be more specific around targeted industries
November 25, 2021
ZoomInfo is a MUST HAVE!
ZoomInfo is able to effectively identify contact information and insights to individuals and organizations. Updates such as funding rounds, organizational hires, and organization hierarchy.
- Identify contact information
- Understand organizational hierarchy
- Provide insights into organizational changes/updates
- Its ability to work with Groove Sales Engagement Platform [as] it does with Salesloft and Outreach
November 25, 2021
ZoomInfo Sales Review
We use ZoomInfo for a multitude of things. We use the Intent Feature to see who and what organizations have been looking into points of interest that our company can foster or offer a solution to. We use it to gather outbound sales leads. It also helps us gather contact information for those we may want to reach out to.
- Company news updates
- Company size
- Company contact info
- Intent signals should be location based or also include a name
- Contact information should be validated or updated often
- It should be more user friendly
November 23, 2021
Perception of a user on how useful Zoominfo is
Score 8 out of 10
Vetted Review
Verified User
ZoomInfo is used in our BD department to fetch contact details of prospects leads we fetch after research from Sales Navigator. It is a nice tool on an average for getting details of dedicated people. It is useful when one knows the right people as information about that person can be fetched from Zoominfo. It also gives news of companies and market as well.
- Contact information of dedicated point of contacts
- Detailed company information available on Company info
- Current news on market trends and companies
- ZoomInfo needs to update their database more frequently as a person who has been in a company for months does not show up on Zoominfo in that company rather the previous one
- ZoomInfo should have some integration with Sales navigator so that dedicated person could be found out using their LinkedIn url
- Often the numbers and email addresses fetched from ZoomInfo are not accurate so either they should upload correct data or should not upload at all
November 19, 2021
Customizable sales outreach lists
We use ZoomInfo in the sales enablement department and it is mainly used to support the sales team. We use the tool to pull lists within our Ideal Customer Persona profiles for our cold email outreach. Additionally, we use the feature that tracks website visitors so we can properly analyze our online exposure.
- Customizable
- User friendly
- Updated information
- Allow all users access to all features versus paid features
- Support and account managers are lacking
- Offer in-depth 1:1 training for new users
November 17, 2021
Contact information of the people you want to know!
As the owner of a successful recruiting firm, ZoomInfo has been a major contributor to the success of our organization currently and at my previous company. Being able to source qualified candidates is the key to helping businesses hire a strong workforce and ZoomInfo is one of the best places to gather up-to-date intelligence for reaching the right people.
- ZoomInfo provides a relatively comprehensive list of companies as well as employees by location.
- Most entries for individuals provide company phone numbers, direct business phone numbers, work emails and in many cases, cell phone and personal email information.
- ZoomInfo provides tracking services, saved searches, and a project function to keep up with your search progress.
- Live and recorded training classes are offered regularly.
- I have only used ZoomInfo in conjunction with an applicant tracking system, which works well. However, they have new products that seem to make it a more stand alone application. I have not taken the time to figure it out. I could use some coaching.
Score 1 out of 10
Vetted Review
Verified User
[In my opinion] most contacts are not recent as they claim. [In my experience] I have not gotten even a single contact yet and have contacted a lot. [I feel that] Some emails have changed or number or they no longer work there as I get from email notifications.. they do not have shipping companies as they claim to have as well. [In my opinion] most are high rank and only top business. [I feel that] honestly, I have started going back to the basic google and It's not worth it for a broker.
- [In my experience they have] bad customer service
- [I feel like] there's scams
- [I feel like] they are souless monster
- [In my experience] they are the worst people ever meet
- Should update contacts
- Update the emails
- Update staff
November 17, 2021
Could be much better!
we find the prospects on SalesNav and get prospects phone numbers from Zoom -
- Phone Numbers
- Emails
- Changes the title people have on their linkedIn - I WISH I COULD LEAVE IT as the titles they chose for themself!
- #1 Recommendation I wish I could import to Salesforce and Outreach at the same time!
- You can sort by moble and direct, but if you select both it gives you contacts with HQ numbers - so I hjave to sort by mobile only, then sort by direct only, and import those people in those segments to both outreach and salesforce ( 4 imports) SO TIME CONSUMING!!!
- Integrate with SFDC to better update stakeholders who have moved positions or changed companies would be great.
- SOMETIMES PHONE NUMBERS FROM PEOPLESEARCH ARE MORE RELIABLE THAN THE ONES THAT ZOOM GIVES ME.
- Not the easiest interface to use for prospecting/ setting up accounts you're targeting. Could learn from the prospects you;ve targeted before to recommend better. Integration with 6sense and Drift would be so helpful!
- Transferring contacts in and cleansing the contact info is difficult as well - should be easier. - A lot of contacts are imported and their cell numbers arent attached.
November 17, 2021
Nifty Contact sourcing tool
ZoomInfo is used as a support for the sales team in the organization. We use Zoominfo to source contact information to reach out to potential leads of the desired persona from pharma companies. A small [number] of leads are sourced from ZoomInfo by making use of the job title filter. Zoominfo has helped us to source contact information thereby [initiating] cold outreach from the Sales development team.
- Gather contact information
- A rough idea of the company size
- Gather leads from specific companies by uploading a list.
- Keeping contact information up to date
- Improving data base of leads
- A stronger link to LinkedIn
November 17, 2021
Zoominfo is good
It's being used by our sales and marketing departments to populate prospects into our CRM. The issues that we aim to resolve with this product are incomplete, existing prospect fields, as well as generating new prospects into the CRM. It has been a very useful prospecting tool for us, and has more complete and accurate data than we've seen in any other similar system.
- Data accuracy
- Interface
- Integration
- Matching titles with Linkedin
- Crashes
- Loading time
November 17, 2021
Enjoying ZoomInfo so far!
We are using ZoomInfo as a prospecting tool, which helps enrich our data for the AEs and BDRs. It provides clear, updated information at the lead level.
- Integrates with Linkedin and Outreach
- Assists in pulling in the right ICP
- The filters could have more parameters, like when adding alert filters
- The data isn't always fully up-to-date, but is usually accurate
November 17, 2021
Great solution for business development in a mid size organization
We currently use it mostly in prospect enrichment across the Commerical line of business as well as our investment management operations in NY. Currently, looking at data integration options for ZoomInfo data as a service.
- Prospect propensity assessment
- Data Integrations
- How it interacts with CRM solutions and with other data providers like D&B, LexisNexis, etc.
November 11, 2021
Vital CRM Enrichment Tool
ZoomInfo is being used by our organization to verify accurate sales data, determine companies that are in the buying cycle or expressing purchase intent for products in our quadrant, manage data cleanliness for CRM source of truth, and enrich lead and contact details for a more targeted sales experience. When building account-based campaigns, the audience can be selected by lead score, title, tenure, and industry for a more focused reach out. Missing details important to the lead routing process can be enriched on the back end to ask less of the prospect on the front end, creating faster time to value for the customer.
- Data Enrichment
- Purchasing Intent Insights
- Lead Scoring
- Job Change Alerts
- Limited Credit Allocation
- Additional Platform Modules can be expensive over time
- Advanced Search Lists have limited sharability
November 08, 2021
Largest global database of contacts and companies and related technographic and firmographic information.
ZoomInfo is out go to platform for contacts and accounts. We are also using it for data enrichment and it has the most matches and largest database from what we have found compared to other vendors. It is being used by both Sales and Marketing and it solves our problem with lead and contact data completion, accurate company information as well as easy to use within Salesforce itself.
- Contact and company info.
- Enrichment.
- List matches.
- Integration to Salesforce and other tools like Salesloft.
- Global reach of contacts and accounts.
- Not sure about the intent and how it's configured.
- More coverage globally but GDPR hinders that to some extent in Europe.
November 04, 2021
ZoomInfo is a must-have for CRM management and biz dev!
Our entire organization uses ZoomInfo. Mainly, we use it to add contacts to Salesforce and verify contact information. It helps with our CRM management, as well as our outreach.
- Easily add contacts to your CRM.
- Great source of mobile numbers for your prospects.
- Great source of email addresses for your prospects.
- ZoomInfo will sometimes mark a prospect as having left their current company, when in reality, they just got a promotion into a different role.
November 04, 2021
ZoomInfo really does zoom into the info
Our Sales Team uses ZoomInfo for accessing contact information, but also much more. We review Buyer Intent Data, follow Scoops, build target prospecting lists, and import results into Hubspot, our CRM. Our Marketing Dept uses ZoomInfo to build lists for import, targeted marketing, and supporting both Sales and Marketing outreach. ZoomInfo solves the problem of knowing whom to call and how to reach them.
- ZoomInfo helps define our prospect lists through highly targeted filtering.
- ZoomInfo makes it especially easy to have readily available contact and corporate insights to support outbound sales efforts with personalized data points
- ZoomInfo is a breeze for helping to target prospects and companies with a scored likelihood of a current need for our products and services.
- ZoomInfo provides too much data if not properly filtered.
- The dashboard or view is not customizable, requiring getting used to seeing more than I might need.
- There should be a quick view company snapshot enabling users to see at once how to respond to inbound leads.
November 01, 2021
ZoomInfo opens doors
ZoomInfo allows eTrigue to identify the right contacts in our target account lists with key decision-makers and accurate contact information. The org charts are valuable to understand the hierarchy of the contacts and decision-making level.
- Accurate contact details.
- Easy to use search.
- Company information.
- Where to see intent data on target accounts.
- Being able to submit contact updates when contact has moved to a new company.
- Some contacts are not in the database.
October 29, 2021
Great Supplement tool for prospecting
The sales department is utilizing ZoomInfo to help mine for new contacts to reach out to. It's pretty expensive, so we only purchased 4 licenses, I believe. We have designated computers that salespeople are able to sign up for 30-minute slots in order to use. For the most part, most salespeople use it as a supplement to LinkedIn Sales Navigator - not as a replacement.
- Provides direct phone numbers
- Provides correct email addresses
- Help find contacts that may or may not be on LinkedIn
- Provides history on the contact and previous places they worked and some interesting facts that can be used while contacting them
- More updates. 6 months is a long time to run an update and often people are no longer at the company
- Do some more verification steps. I've had people who have passed away, however, since their email signature is still active, it shows as them still working at the company. Awkward phone calls.
- Lower the price to enable more usage.
October 27, 2021
The Best Choice for Account and Contact Data
- Locating new accounts for our target industry verticals.
- Contact generation for sales outreach.
- Enhancing lead data.
- Enhancing data on accounts and contact lists from Salesforce or Pardot.
- Enhancing data on accounts and contacts for data analysis of accounts contacts to assess fit with ICP.
- Enhancing data on contacts for email and call outreach.
- Account discovery.
- Enhancing account and contact list data.
- Contact list building.
- More [Salesforce] account/contact fields synced to the search filters.
October 27, 2021
Prospecting has never been easier with accurate data
Using ZoomInfo allows the ability to target the correct prospects within the target industries. It allows us learn the relevant information on the company and prospects prior to outreach. It addresses the issue of being informed and educated about the prospect and company prior to placing a call or email.
- Enrichment into Salesforce.
- Knowledgeable staff.
- Compliance & security.
- Instant enrichment.
- Reports to know how many leads are coming [from] each country.
- Making sure LinkedIn profiles are accurate.
October 26, 2021
The Contact Database You Have Been Looking for with Extras
ZoomInfo is used by multiple departments inside of our organization. In my opinion, ZoomInfo is the most reliable and detailed contact/organization database that I have ever used. In tandem with our other resources that are specific to our industry, ZoomInfo fills in the gaps where we have struggled in the past to find traction at prospects.
- [It's] contact information is reliable.
- [It provides] continuous updates to data quality.
- ZoomInfo is adaptive and implements improvements regularly.
- Organization charts detail.
- Post-live account management.
- Account segmentation.
October 26, 2021
For market research and prospecting, ZoomInfo has made my life easier and given me more confidence in the data
We use it in my department in order to find decision-makers, insight on companies we would like to partner with, and to give us up-to-date information to better target our sales and marketing outreach efforts.
- User-friendly.
- Customer service.
- Depth and breadth of resources.
- Ability to type a name and company name together to find a person in the search bar without going to a company page and filtering. Example: I can type in "Jane Doe" and the top 3 Jane Does will appear, but I'd like to be able to type "Jane Doe Microsoft" to narrow it down by name and company at the same time.
October 26, 2021
Huge fan of ZoomInfo!
Our sales team uses it to grow our target audience and reach the right people so that our message reaches the best person vs. mass emailing an organization this approach is much more targeted and meaningful. I would say without ZoomInfo this would be a much harder and time staking task.
- Great direct phone numbers.
- Correct HQ which is huge plus!
- Email syntax that is correct!
- Updated information for when someone leaves a company.