Widen an Acquia Company

Widen an Acquia Company

Widen an Acquia Company

Overview

Reviews

Innovative software, easy to implement.

9
Resource management in the company enables access to information for different departments. It made it easy to search and assets easy for …
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Widen Collective - the Best DAM. Period.

9
Widen Collective is mainly being used in the marketing department. However, we do have other departments set up with logins and they've …
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Widen gets it done.

9
Widen is used as an institutional-level asset database and delivery system for our entire college campus. It provides a one-stop-shop …
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Pricing

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What is Widen an Acquia Company?

The Widen Collective® is a cloud-based content hub from Widen, an Acquia Company, designed to help marketers efficiently create, manage, distribute, and analyze all forms of marketing content. The vendor states the integrated suite of software applications will enable organizations to…

Entry-level set up fee?

  • Setup fee required
For the latest information on pricing, visithttp://www.widen.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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Features Scorecard

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Product Details

What is Widen an Acquia Company?

The Widen Collective® is a cloud-based content hub from Widen, an Acquia Company, designed to help marketers efficiently create, manage, distribute, and analyze all forms of marketing content.

The vendor states the integrated suite of software applications will enable organizations to create impactful, measurable, and consistent brand experiences. The Collective platform spans digital asset management (DAM), brand management, marketing resource management (MRM), and product information management (PIM) solutions.

The vendor boasts Widen has enabled over one million marketers, content creators, and technologists at more than 700 global brands to connect with target audiences through digital content, with customers including Progressive, Zippo, Energizer, Trek, Zeiss, Salvation Army, Citizen Watch, Carnival Cruise Line, and others.

Widen an Acquia Company Screenshots

Customize your dashboard to provide users with a springboard to popular assets, collections, and portals.Design custom-branded portals to share curated collections of assets and microsites.Track asset performance including downloads, embedded asset views, and shares.Generate custom analytics dashboards and run system reports for all usage data.Search, download, share, and embed any asset type.

Widen an Acquia Company Videos

Widen Collective overview
What is digital asset management?
Digital Asset Management and The Widen Experience
Hootsuite utilizes Widen digital asset management to launch new brand

Widen an Acquia Company Downloadables

Widen an Acquia Company Integrations

Widen an Acquia Company Competitors

Widen an Acquia Company Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)5%
Mid-Size Companies (51-500 employees)25%
Enterprises (more than 500 employees)70%

Widen an Acquia Company Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesGlobal
Supported LanguagesEnglish

Alternatives

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Frequently Asked Questions

What is Widen an Acquia Company's best feature?

Reviewers rate Usability highest, with a score of 8.8.

Who uses Widen an Acquia Company?

The most common users of Widen an Acquia Company are from Enterprises and the Automotive industry.

Reviews and Ratings

(19)

Ratings

Reviews

(1-8 of 19)
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Jen Kneeland | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
We use Widen across our organization to organize marketing assets available. Prior, we kept everything stored in a U-drive that was clunky and hard to keep organized. With the metadata available in Widen, we are now able to search all assets down to market, niche, product, and so on. The rating system helps us easily track down our best quality assets.
  • Collectively organize assets
  • Allow searchable access to files
  • required field to keep data clean
  • autocorrect search terms
  • user friendly building of portals
Widen is great when a team is trying to gather and organize assets across groups. Our organization had silos that caused there to be different processes for saving, and with Widen implemented, there is no confusion on assets. You can take advantage of expiration dates, ratings on the quality of assets and collections to share what you have found with others.
Quick response when any glitches have occurred. Any glitch has been solved within 24 hours.
We have all levels of users in the program right now with no issue.
We continue to build out how it can be helpful and see if continually improving our experience in the future. Widen has been an integral part of those conversations.
Steven Patterson | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
I like to use it to replace and convert the assets in various formats. It covers most of the informal requests that I received in the past. It is possible to search them, organize them, add or delete assets, and use them with a few clicks, and I did it. It allows us to handle all the data. The app provides essential tools to search for several folders and documents using a very remarkable search engine. Moreover, entering the pictures of video clips and media information may be made much easier [by Widen Collective].
  • Users will find the program to be straightforward to use. Thousands of images are easily organized because of its simple interface.
  • In addition to being easy to manage users, archiving inventory files is also quite simple to do. Widen should [be used to] use, sort, and organize metadata, and then distribute alternative ways to global or private groups.
  • As soon as we ran into challenges or limitations, they were quite receptive to our comments and took obvious efforts to fix some of our concerns.
  • Being able to ensure that our content contributors upload assets on time might be difficult. Adoption in an organization requires a lot of work. It took us around two to three months to complete the implementation.
  • Sizing in inches would be appreciated. In general, a "small" choice is very small, whereas "big" options are quite huge.
  • It appears that the current version of dashboard does not make good use of available space.
As a result of the company's concern for its clients, fantastic training videos, and excellent customer service, I would definitely suggest it to other people.
They have always responded quickly and efficiently to all our requests.
It is very good because you can use it from any operating system, Windows, Android, iOS
Score 8 out of 10
Vetted Review
Verified User
Review Source
Our company's marketing department uses Widen to keep track of the vast amount of assets that we have including brochures, sell sheets, images etc. Before Widen each division and country had a different place where there stored their assets. It made it very difficult to share assets when needed. We have 6 divisions globally and widen helps us to have one place to manage all assets across the company.
  • The version control in widen is amazing. Once a file is uploaded, widen creates a shareable link. This is helpful because the link always stays the same even when you make changes to the document. This helps to ensure customers always have the current version.
  • Widen has metadata and tags can be used to keep assets organized. This includes who uploaded the file, the language, the type of asset, the department and many more. This makes it very easy to use filters to search for assets. My company has over 2 million assets loaded and I still find it easy to search.
  • Widen's portal creation tool is also a great feature. An administrator can group assets in portals and grant access to end users. We use this feature to share brochures, sell sheets and images with our field team. They can easily view, share or download on demand.
  • The search feature could be a little more exact. Sometimes I feel that I have to know the exact title of what I am looking for in order for it to appear.
  • The tool is primarily for asset storage and organization. However, it does allow for the creation of portals. In creating the portals they should make it so that you can add links, documents and collections all in one.
Widen is great if you have a large cross-divisional organization with many assets. It is great to keep all assets in one place and organized. This is really beneficial for sales organizations, training and marketing teams. The version control also allows for users to upload a document and get a shareable link. These links can be shared with the end-user and never changes even when updates are made to the document. This is great to ensure that the end-users always have the latest version. Widen is also great for end-users to download, share and view uploaded assets easily.

Widen may not be needed for very small organizations will little assets or just document only sharing.
Widen is pretty intuitive as I learned to use it by trial and error and a little help from my marketing department. Widen does a good job of working with your organization to training and setup admins and super users. Setting up support within the company is key as they understand the business need and can help in a more meaningful way. In the event that our internal team could not help. The widen support team was ready to assist quickly and efficiently.
Widen is very intuitive, it does not take extensive training as some tools do to use the tool. Uploading assets, creating portals, collections and sharing are all very simple. Widen also does not force you to fill out all of the metadata. You can fill out as little or as much as you would like.
Score 10 out of 10
Vetted Review
Verified User
Review Source
Our client provides us access to their media resources via Widen Collective. Access is provided to all users on our learning and development team. As an instructional designer, I need access to client media, such as images, videos, and product spec sheets. I have worked with several clients, and LG is the first to use Widen Collective. This has made my job much easier, being able to go to one centralized location for content and media. No more emailing the different departments for specific videos or images based on the current project. Also, It's great because you have access to the latest content as soon as it's available. Widen helps me to be more efficient and save time by finding the majority of information available in one place on my own time. No more waiting for an email or worse, spending time figuring out who the contact for a specific image or video might be.
  • Everything in one place saves time going to different locations for different file types
  • Variety of download options and file types, including high res and original versions
  • Access to information as soon as it is made available to ensure the the most up-to-date content
  • Download compression takes a while
  • Request content to be added
For my role, Widen Collective is perfect. Access to the latest content and product images is priceless. A less appropriate scenario may be a client with a much smaller product range. For example, GoPro may offer a smaller product line vs LG appliances, audio, video, and more. LG's product array covers so many areas; Widen Collective makes it easy to access them all with a preview vs searching in different places and contacting several people.
The only reason I need to contact them was for my login. Not needing to reach out is a great thing.
Very user friendly. Multiple search options along with great supporting suggestions.
Score 5 out of 10
Vetted Review
Verified User
Review Source
We use Widen Collective across departments to share a bunch of different kinds of assets: vectors, stock photos, in-house photography, logos, and those kinds of things. One team has full access to upload and modify assets, while other teams can only see the files they need to do their specific work.
  • Uploading photos, including accessible metadata.
  • Versioning image files, including access to previous versions.
  • Ability to create collections of assets.
  • Search filters are redundant or hard to stack.
  • Image previews are clunky and unhelpful.
  • Can't search two things at once — if you search "cars" in one tab, then "birds" in a second tab, the first tab will start showing you birds when you continue to scroll.
For teams sharing assets for use between projects (e.g., for a cruise company that has images of ships and ports for print/email/website designers to share between their projects), it's a completely adequate platform. Same for sharing other kinds of assets, like vector art and logos.
Support for the platform is adequate and fast. Any time I've contacted Widen, they've been very forthcoming and obliging. The only thing is they can't exactly rectify the problems that are below surface level, inherent in the system (e.g., the wonky image search experience). But they help with what they can affect.
As someone who's an individual contributor-level user interacting with this platform, usability is my main vantage point and really the only thing I care about. And Widen Collective is decent software for about the year 2007, I think? It's just a clunky experience. Almost any image search engine I've ever used is more streamlined and easier to use than Widen Collective. Granted, Widen Collective has a few more/other features compared to Bing, but that doesn't excuse the really janky, outdated experience of this software to me.
Score 9 out of 10
Vetted Review
Verified User
Review Source
Resource management in the company enables access to information for different departments. It made it easy to search and assets easy for us too. This expansion allows the transmission of our digital material in multiple forms to different departments inside and outside our organization.
  • The search function is fantastic. It saves me time when looking for the information I need at the moment.
  • All of Widen Collective's features are intuitive and need little training for the user to utilize. It is possible to search our material, download it, and give it to someone outside of the company, who may then utilize it on other third-party marketing software.
  • The instrument panel is easy to operate and the support personnel can answer all our inquiries fast. The loaded films have been sent from the park's department of technical assistance and the chat feature answers them.
  • You need to order your exports for a few minutes. Theoretically, this isn't a big problem, but it may be a significant nuisance for those who want to go swiftly.
  • In order to display additional details such as metadata / adapter / description, I'd want to improve and refresh the gallery function.
Provides high-quality conversion and file formats. It has analytical tools and technology for coordination. This application offers several great ways of giving users of your company effective access. You can find any of the 1,000 photos on our website with the Wsen Resource Management Tool.
We have contacted the support team on two occasions and the two times we have had a very good care and quickly solve the problem.
We use it in several departments of the company, and as I said before it is an efficient tool and saves a lot of time.
Score 9 out of 10
Vetted Review
Verified User
Review Source
Widen Collective is mainly being used in the marketing department. However, we do have other departments set up with logins and they've accessed it in the past. I'd like to have other departments become more involved and self sufficient with Widen. Widen Collective enables us to store massive amounts of photos and documents and add metadata to the assets to be able to quickly and easily search and find.
  • Metadata and tagging - being able to customize the metadata fields is extremely helpful in building the perfect digital asset management software for your team.
  • User Interface - the user interface is extremely easy to navigate and Widen is continuously trying to improve the flow of the DAM.
  • Support Center - Between the online knowledge base / chat and email support, there's always a quick and easy way to find an answer to a question you might have.
  • Sharing - I wish there was a way to have a Dropbox-like feature where you could store a set of images momentarily and share the image set via url. Currently, you can only send image sets through email. If someone you're sharing the images with would like to also share the images, they have to figure that out on their own.
  • Reminders - there could be automatic reminders that you could set if images were uploaded with metadata - something on the home page where it says "reminder: add metadata to 35 images" or just quick alerts to keep everything up to date.
  • Uploading/converter - I wish there was a quick converter for uploading large images - for example, if a huge eps image is uploaded, it could suggest to convert it to a high resolution jpg, saving space in the DAM.
I think the Widen Collective is well suited for businesses of any size. It can be used for photos or documents, and since the metadata fields can easily be customized to fit your business, it's extremely flexible to fit your needs. I think Widen Collective is less appropriate where the business does not have a lot of images or documents quite yet - that scenario would be putting the cart before the horse - it would be hard to set up the correct metadata fields before you know how you'll be searching for them in the future.
January 17, 2020

Widen gets it done.

Score 9 out of 10
Vetted Review
Verified User
Review Source
Widen is used as an institutional-level asset database and delivery system for our entire college campus. It provides a one-stop-shop location for branding and visual assets for the entire campus community. It also allows the marketing and creative team to ensure the most up-to-date and relevant assets are available to users.
  • Fantastic customer support
  • Great on-boarding and migration
  • Some desired features are hidden behind steep paywalls.
  • It's expensive.
Widen Collective is well suited to teams who are constantly churning material. Also good for teams that have many storage needs as storage prices are nearly at cost with AWS. Widen Collective customer service is remarkable, and it's great for teams who don't have the bandwidth to also support users. The system is highly customizable to any team's needs. Lots of expansion capabilities.