Marketing Automation Software - Reviews

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Reviews (1-25 of 2,255)
July 19, 2018

SharpSpring Review: "Ideal for agencies and smaller companies"

Score 9 out of 10
Vetted Review
Verified User
Review Source

The onboarding was customized to how we were planning to use the platform. At no point were we made to feel that we didn't know marketing at all just because we hadn't yet used a marketing automation platform.

    July 05, 2018

    Review: "Wishpond is a solid contest running tool for any business"

    Score 7 out of 10
    Vetted Review
    Verified User
    Review Source

    I used Wishpond to conduct Facebook contests for a wide variety of trade shows and events put on by Clarion UX/Urban Expositions. This program was used by Marketing across the organization, namely for our Gift & Souvenir shows, Halloween & Party Expo, and Food Portfolio of events. It addressed the...

      June 28, 2018

      User Review: "Marketing is Easier With Marketo"

      Score 9 out of 10
      Vetted Review
      Verified User
      Review Source

      We use Marketo in our Marketing department to help with email marketing, marketing automation, lead tracking, web forms, integration with our CRM, integration with other third-party SaaS applications, and much more. Marketo is integral to our business processes and we have used it for four years.

        June 27, 2018

        Review: "Advanced reporting and forecasting with Oracle CRM on demand"

        Score 9 out of 10
        Vetted Review
        Verified User
        Review Source

        Oracle CRM On Demand is used by our organization to track sales and leads, marketing campaigns, synchronizing contacts, emails, Calender's and minimize the cost of operations. As a News reporter, I use Oracle CRM On Demand to monitor marketing campaigns.

          June 21, 2018

          Review: "Infusionsoft - The most customizable marketing software around!"

          Score 9 out of 10
          Vetted Review
          Verified User
          Review Source

          If you are in the business of marketing, Infusionsoft is the best software out there. If you are generating leads, sending mass emails and/or tracking a customer database, Infusionsoft will help you tremendously. If you only communicate and advertise a couple times a year, you will not see the...

            June 14, 2018

            User Review: "My experience with Marketo"

            Score 8 out of 10
            Vetted Review
            Verified User
            Review Source

            We use Marketo across our entire organization. We use it for B2B and B2C email campaigns. Marketo helps us track engagement and manage our reporting. Most of our campaigns are batch and blast, and we could do a lot more to make use of the metrics within Marketo. I'd also love to convince our...

              June 14, 2018

              Marketo Review: "The B2B Leader. A powerful tool."

              Score 9 out of 10
              Vetted Review
              Verified User
              Review Source

              Flexibility. If you can imagine it, you can automate it with Marketo. They make nearly every behavioral action and data point accessible for automation and workflows. Not all platforms, even the other market leaders do this.

                June 13, 2018

                Oracle Eloqua Review: "Eloqua is by far one of the best marketing automation platforms"

                Score 9 out of 10
                Vetted Review
                Reseller
                Review Source

                Eloqua is thee best MAP to scale with organizations. Other MAPs have limitations but are great fits for SMB and more basic Enterprise marketing teams. Eloqua has one of the most open, best APIs compared to its competitors and this helps organizations scale as they do more advanced integrations.

                  June 08, 2018

                  Oracle Eloqua Review: "A Powerful Program with a Learning Curve"

                  Score 8 out of 10
                  Vetted Review
                  Verified User
                  Review Source

                  We use Oracle's Eloqua to produce electronic newsletters and communications to consumers. As we are a B to B to C company, our efforts to communicate with consumers have been pretty limited. We are looking at using Eloqua as a first step for more comprehensive communications.

                    May 28, 2018

                    Drip from Leadpages Review: "Drip = Simple + Powerful for the Startup & Scaling Business"

                    Score 9 out of 10
                    Vetted Review
                    Verified User
                    Review Source

                    Drip is our core email and marketing automation platform. We use it to keep in touch with leads and customers and deliver targeted email campaigns based on interests. It's seen as the centerpiece of all our online systems and will only grow to be more important as we continue to implement best...

                      May 22, 2018

                      Review: "Marketo is the at the core of our Marketing efforts."

                      Score 9 out of 10
                      Vetted Review
                      Verified User
                      Review Source

                      Email nurture - the ability to build specific awareness/engagement streams and managing where people sit through transition rules means you can take your leads on a journey, providing the right content at the right time.

                        May 18, 2018

                        User Review: "Why you need Marketo!"

                        Score 10 out of 10
                        Vetted Review
                        Verified User
                        Review Source

                        It's being used across the whole organization in order to achieve seamless user experience from prospecting stages until retention, loyalty programs, etc.

                          May 13, 2018

                          Drip from Leadpages Review: "Drip is the best automation platform I've demoed and deployed."

                          Score 9 out of 10
                          Vetted Review
                          Verified User
                          Review Source

                          As discussed earlier on, Drip from Leadpages is much more customizable and affordable than the competition. My experience has been excellent with the product support team and the business in general. I'm also a Leadpages customer, for custom landing pages and site popups, forms, etc. A worthwhile...

                            May 07, 2018

                            User Review: "Marketo is an entire ecosystem"

                            Score 8 out of 10
                            Vetted Review
                            Verified User
                            Review Source

                            Reporting is easy and built-in. There's thousands of partners in a very wide network. Any use case or crazy thing you want to do, like automate ad buys so you don't need your own DSP, there's someone that has done that and can do that for you. It's not just Marketo itself you'd be buying into -...

                              May 04, 2018

                              Review: "Inbox25: A Sweet Marketing Automation Option for Sugar CRM"

                              Score 9 out of 10
                              Vetted Review
                              Verified User
                              Review Source

                              We have successfully moved cold suspects to leads and leads to opportunities and opportunities to customers with Inbox25. We are just now starting to realize more value given that we've only recently started using the more advanced drip marketing and lead scoring features.

                                May 04, 2018

                                Review: "Digital Marketer Ditches HubSpot for Marketo"

                                Score 9 out of 10
                                Vetted Review
                                Verified User
                                Review Source

                                But Marketo is best suited for all in one for large to enterprise level businesses who send a tremendous amount of members, data and messages. Businesses who want special custom tracking, KPI's and want to learn from user's responses, want special actions to take place based on a user's activities,...

                                  May 03, 2018

                                  ONTRAPORT Review: "Full featured, but intimidating and needs more polish"

                                  Score 6 out of 10
                                  Vetted Review
                                  Verified User
                                  Review Source

                                  ONTRAPORT is great if you have a scalable team, and want to keep people accountable for their tasks. … It's not so great for agile development. Things can feel like they happen a bit too slow, and it's scary to test out small ideas. I realize this is rather subjective.

                                    May 03, 2018

                                    Review: "Vbout is ALL you need to automate your marketing programs"

                                    Score 10 out of 10
                                    Vetted Review
                                    Verified User
                                    Review Source

                                    I have moved my entire company from Marketo to Vbout. Now we use Vbout platform as a CRM, email marketing & social media automation as well as funneling. … Vbout helps us create and execute Customer Journeys, track its performance and easily adjust on the go. It also helps us automate our...

                                      May 02, 2018

                                      Marketo Review: "Market leader, but needs to speed up improvements to stay that way"

                                      Score 7 out of 10
                                      Vetted Review
                                      Verified User
                                      Review Source

                                      It is the source of truth for customer marketing efforts, resolving issues of multiple applications being used to email and actively contact customers.

                                        May 01, 2018

                                        User Review: "Marketo Is Great But It Takes A Minute"

                                        Score 7 out of 10
                                        Vetted Review
                                        Verified User
                                        Review Source

                                        From what I've heard from several Marketers Marketo is much more powerful, much more customizable. But I will say the UI is not as easy. There are much fewer built-in tours/guides/prompts, it's harder to find things, etc. But I know they're rolling out several new updates, so it looks like the UI...

                                          May 01, 2018

                                          Marketo Review: "An Enterprise platform - with an Enterprise time commitment"

                                          Score 6 out of 10
                                          Vetted Review
                                          Verified User
                                          Review Source

                                          Marketo's a complicated product that can do anything, but is a platform that requires a full-time architect. Smaller organizations should recognize the investment that's necessary for success, and look at it as a long term investment.

                                            April 25, 2018

                                            Review: "There is no going back, once you HubSpot"

                                            Score 8 out of 10
                                            Vetted Review
                                            Verified User
                                            Review Source

                                            "We are currently using HubSpot for landing page/site creation, lead capture, and blogging. I have used so many CRM and marketing tools - HubSpot is my favorite to work with so far. … Support -- I've had to call HubSpot support a few times when I began using it. Every single tech support rep...

                                              March 30, 2018

                                              Oracle Eloqua Review: "Eloqua used to be a leader"

                                              Score 4 out of 10
                                              Vetted Review
                                              Verified User
                                              Review Source

                                              Eloqua is being used in our marketing department as well as by our account management team. We use it to nurture and cultivate our inbound leads and to identify opportunities for cross-selling and add-on sales with our existing clients.

                                                March 30, 2018

                                                Marketo Review: "Great lead-management, CRM, and email system."

                                                Score 8 out of 10
                                                Vetted Review
                                                Verified User
                                                Review Source

                                                It provides all requisite lead information, and also allows for lead scoring - an essential part of the client business model to determine selling/conversion strategies. It is used across the whole organization, with different departments requiring different elements of Marketo's functionality: as...

                                                  March 30, 2018

                                                  "SharpSpring review from Holland"

                                                  Score 8 out of 10
                                                  Vetted Review
                                                  Reseller
                                                  Review Source

                                                  We help set-up/implement SharpSpring, give advice or create the content that is needed, brainstorm overflows and offer support for the client when they have any questions or need help once we have started marketing automation. For our clients, it helps them automate sending e-mails and helps...