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Zapier

Zapier

Overview

What is Zapier?

The Zapier Automation Platform designed to integrate data between web apps. It is scaled for small to mid-sized businesses, with a functional but limited free version of the program.

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Recent Reviews

TrustRadius Insights

Users have found that Zapier is a versatile automation tool that simplifies complex problems and enhances efficiency in various …
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TrustRadius Insights
TrustRadius Insights
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 6 features
  • Support for real-time and batch integration (86)
    9.1
    91%
  • Connector modification (86)
    7.0
    70%
  • Pre-built connectors (98)
    6.7
    67%
  • Monitoring console (74)
    6.5
    65%

Reviewer Pros & Cons

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MK
Mark Kostner
Director
myscreen.com.au (Retail, 11-50 employees)
Verified User
Executive in Professional Services
Internet Company, 1-10 employees
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Pricing

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Starter

$29.99

Cloud
per month 750 tasks per month

Professional

$73.50

Cloud
per month 2k tasks per month

Team

$103.50

Cloud
per month 2k tasks per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://zapier.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $29.99 per month 750 tasks per month
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Product Demos

Integrate Calendly with Pipedrive using Zapier

YouTube

How To Set Up Zapier Webhook URL Using WP User Frontend Pro

YouTube

Setting Up Zapier With ServiceTitan

YouTube

Zapier Frontend Demo

YouTube

How to send custom emails with form submission using zapier with demo

YouTube

Zapier Tutorial for Beginners (2022) - Set up Zaps and Automate Your Work!

YouTube
View more demos
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Features

Cloud Data Integration

Cloud data integration software simplifies the task of integrating data from multiple different cloud applications

7.3
Avg 8.2
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Product Details

What is Zapier?

The Zapier Automation Platform is a platform designed to integrate data between web applications. Zapier automates the communication between apps by relying on “Triggers” within apps to catalyze pre-arranged actions, such as data formatting, and transfers of data between apps. The program featured pre-designed connections for more than 1,500 apps. It is scaled for small to mid-sized businesses and features a free version with limited connector complexity and quantities.

Zapier's goal is to enable automation for any process, allowing users to visualize and build advanced workflows with custom logic, conditions, and filters, with no code needed. Some features include:

  • Multi-step Zaps - Zaps that automate several tasks at once.
  • Paths - Zaps that perform different actions based on if/then logic.
  • Filters - These ensure Zaps run only when certain conditions are met.
  • Schedule - Zaps can be set to run whenever it's right for the process.
  • Formatter - Used to transform dates, currency, text, and more into any preferred format.
  • Webhooks - Can receive data from any service or send requests to URLs—without writing code or running servers.

Zapier's no-code automations include with 6,000+ app integrations from partners like Google, Salesforce, and Microsoft so users can collaborate across departments.

Zapier Video

Welcome to Zapier!

Zapier Integrations

Zapier Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

The Zapier Automation Platform designed to integrate data between web apps. It is scaled for small to mid-sized businesses, with a functional but limited free version of the program.

Zapier starts at $29.99.

Reviewers rate Support for real-time and batch integration highest, with a score of 9.1.

The most common users of Zapier are from Small Businesses (1-50 employees).
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Comparisons

View all alternatives
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Reviews and Ratings

(710)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Users have found that Zapier is a versatile automation tool that simplifies complex problems and enhances efficiency in various industries. With its easy-to-use interface, users can create automation workflows and connect different apps and platforms seamlessly. This has been particularly valuable for businesses in the healthcare industry, as it allows them to connect HIPAA-compliant form solutions like Formsite with other tools like SharpSpring for tracking campaign results. Users in the healthcare industry appreciate how Zapier eliminates manual work and reduces errors by simplifying the process of moving and synchronizing data between different systems.

Zapier is also widely used by online marketing agencies to streamline workflows and reduce the need for direct API integrations. It has become an essential tool for freelancers, enabling them to integrate and automate their daily workflows without technical knowledge. Furthermore, Zapier serves as a link between different marketing software applications, automating numerous processes and simplifying tasks for sales teams, development and systems departments, customer service, and graphic design and art services teams.

The availability of real-time support, even for free users, has received positive feedback from reviewers who rely on Zapier to integrate various systems, such as Chargify for managing subscriptions and CA Flowdock for team chat and notifications. Its ability to integrate with various third-party software and sync data with CRM platforms like HubSpot has been highly regarded as it saves time and ensures data accuracy.

Overall, Zapier is a valuable solution for businesses across industries as it enables easy integration between apps without native integration, minimizes manual work, improves autonomy and productivity, and enhances workflow efficiency.

Users commonly recommend the following:

  1. Try out Zapier: Users suggest giving Zapier a try as it works great and can save time and money. They believe it is a worthwhile product, especially for those with a small marketing stack using various disjointed apps. Users recommend testing zaps and becoming familiar with the process.

  2. Research app compatibility: Users advise researching what triggers and actions are supported by current software solutions before using Zapier. They recommend making sure the apps you want to connect are supported by Zapier and suggest contacting support for specific app integrations.

  3. Explore available zaps: Users recommend checking out the list of zaps available on Zapier and comparing them to the tools you use to see if Zapier can automate some mundane tasks. They suggest connecting all eligible apps to Zapier and experimenting to understand its power. Furthermore, users suggest regularly checking back as Zapier is likely to add more apps over time and integrate with new projects.

Attribute Ratings

Reviews

(51-75 of 106)
Companies can't remove reviews or game the system. Here's why
April 24, 2019

Zapier is the ONLY thing you need for web app automations

Verified User
Director in Professional Services
Professional Training & Coaching Company, 1-10 employees
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Zapier is pretty much excellent for any professional who uses web apps for work. You can set up multi-step actions, searches, filters and even webhooks. It saves so much time and you don't have to do things manually anymore... or even remember to do those things for that matter! Zapier is the very definition of "set it and forget it."
April 10, 2019

Clean, organized, and quick!

Mackenzie Rodgers | TrustRadius Reviewer
Mackenzie Rodgers
Campus Development Coordinator
Atlantis (Higher Education, 11-50 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
One scenario that I often use Zapier for is to collect lead information from various forms on our website or landing pages, and then be able to go back and access all of the entries at once and sort for the information I need. We also use Zapier to put information from an application directly into our CRM so that we can access our customer information without having to manually upload it. I cannot think of a specific scenario where it would be less appropriate.
March 27, 2019

Pretty versatile software and affordable for smaller companies.

Brad Meinen | TrustRadius Reviewer
Brad Meinen
Marketing Technologist
Qualbe Marketing Group (Marketing and Advertising, 51-200 employees)
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Some software is really good about building out their integration with Zapier. Be sure to check specifically the software you are looking to integrate through Zapier and make sure the triggers you want, and the actions you want to take, are supported through Zapier. Also make sure you will not hit your limits, and check the cost beforehand for how many calls you think your software will make.
March 14, 2019

A Good Business Tool for Growing Business

Shawngela Pierce | TrustRadius Reviewer
Shawngela Pierce
Law of Attraction, Meditation & Spiritual Life Coach | Public Speaker
Seek Within You (Professional Training & Coaching, 1-10 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Zapier is a must if you are using Mailchimp. Mailchimp has a very limited ability to move subscribers around efficiently. If I didn't have Zapier, I would be moving to another email service. Zapier does not offer 2-way syncing of contacts or moving information from one zap to another zap.
February 17, 2019

Zapier helps you create more efficient workflows and eliminate tedious tasks.

Juan Carlos Molina Castejón | TrustRadius Reviewer
Juan Carlos Molina Castejón
Coordinador de Espacios Tecnológicos para el Aprendizaje
Universidad del Valle de Guatemala (Education Management, 51-200 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
I would definitely recommend trying Zapier out because there aren't very similar options on the market and the free version lets you experiment with most features. Once you've tried it, I recommend upgrading to a paid version if you want to use it professionally because it's the only way you will have access to support,multi-step Zaps, and integrations that run in pseudo-real-time. Zapier is a service that's intended for users with any background and it works with a wide array of popular applications, so any organization using the web as part of their workflow will benefit from adopting it.
January 16, 2019

Their tagline really says it all - Zapier makes you happier

Jeff Bramhall | TrustRadius Reviewer
Jeff Bramhall
Chief Operating Officer
Reflexive Performance Reset (Sports, 1-10 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Ideal Scenarios for Zapier
1- You have two unconnected systems (say a website and an email marketing tool or CRM) and you need to connect them.
2- It's something that you know how to do manually (I go to this site, copy this information, paste it here, and do x,y,z with it).
3- It's something you never want to do again.
In my case, it was to take newsletter signups from Squarespace and add them to Constant Contact. Squarespace pushes them into a Google Sheet, which I'd copy into Constant Contact and tag appropriately. Zapier now takes care of that second step and I am hands-off.
January 10, 2019

Zapier makes you happier by automating your boring repetitive tasks!

Verified User
Consultant in Information Technology
E-Learning Company, 1-10 employees
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Zapier works wonderfully if you need to quickly setup integration between 2 or more apps. If you have a large amount of "traffic" and activity (eg. data) that you need to trigger and transfer...and you have access to a technical team then it would be more beneficial and cost-effective to leverage the app's API whenever possible.
January 07, 2019

Zapier makes you happier!

Malcolm Colman-Shearer | TrustRadius Reviewer
Malcolm Colman-Shearer
Co Founder
Optimi Ltd (Information Technology and Services, 1-10 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Zapier works brilliant in most small business situations. I suspect it'd have challenges in enterprises and larger companies where their security policies wouldn't allow it. It would also not work if a company was using heritage desktop based software rather than cloud based web apps.
January 02, 2019

Saving Money Starts With Automation, Zapier Is The Clear Choice

Matthew Gehrman | TrustRadius Reviewer
Matthew Gehrman
Agency Principal
CityScape Insurance (Insurance, 1-10 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Zapier is a must have for small businesses looking to grow without the substantial cost of hiring additional admin staff. Although the initial setup is tedious in the long run it will not only speed up the sales process and save a significant amount of time, you'll wonder how you operated without it in the back end.
January 02, 2019

Zapier gets the job done (so I don't have to)

Josephine Stafford | TrustRadius Reviewer
Josephine Stafford
Owner
Sixpence Events & Planning, LLC (Hospitality, 1-10 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Zapier works so well for anyone using Google services. You can integrate with practically anything on the internet. Zapier is great for people who are organized but don't have a large team to accomplish date recording tasks, Zapier can do it for you! I also appreciate the fact that if an app is on Zapier, it's probably worth using or trying out for your business, very reputable!
December 19, 2018

Zapier powers up small businesses with many awesome integrations

Verified User
Professional in Marketing
Information Technology and Services Company, 11-50 employees
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Zapier is well suited to situations where you want to send information from one tool to another, or where you want an action in one place (e.g. a button press) in one tool to make a change in another tool.

A good example in the latter case would be, if a customer doesn't pay within the invoice due date, a Zap would trigger to mark that customer as a 'late payer' in the CRM. This helps to increase collaboration between sales and finance teams.

On the downside, it can take a while for Zaps to be triggered at times. It's not a huge deal, but sometimes I sit in the CRM waiting for the magic to happen.



October 08, 2018

Automate your life!

Verified User
Director in Marketing
Computer Software Company, 11-50 employees
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Zapier is great for automating tasks you find yourself doing repeatedly. Whether piping leads from one system to another, triggering emails in response to certain events, or even something as simple as changing your Slack status to "in a meeting" when your calendar lists as busy, Zapier is the best tool out there.
August 29, 2018

Zapier is an integration machine!

Sean Pomory | TrustRadius Reviewer
Sean Pomory
Digital Media Specialist
Chesapeake Regional Healthcare (Hospital & Health Care, 1001-5000 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Zapier is the tool to use if you need to set up an integration between disparate software. There is no coding involved so entry level Marketing and Sales people can set up an integration in about 10 minutes. Because of this, it may be less appropriate for someone with coding capabilities, but I would still recommend looking into Zapier due to its many integrations.
August 17, 2018

A simple way to automate tasks and connect your software

Verified User
C-Level Executive in Marketing
Marketing and Advertising Company, 1-10 employees
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
If you have an extremely simple workflow, you may not need Zapier. If your manual processes are only a couple minutes, and you have low volume, it may not be worth your time and money. However, if you have multi-step processes that would take a lot of manual work, it most certainly is worth your time and money. For example, one workflow alone, I save myself about 10 minutes per record. Added up in a month and that's a lot of time saved.
August 10, 2018

Zapier is a Time Saver!

Bart Caylor | TrustRadius Reviewer
Bart Caylor
President & Founder
Caylor Solutions, Inc. (Marketing and Advertising, 1-10 employees)
Score 10 out of 10
Vetted Review
ResellerIncentivized
Likelihood to Recommend
Best places to user Zapier:
  • Simple automation...moving data from one area to another (Tweets moved to an Evernote Notebook).
  • Automating trigger emails: team, we just landed a new job and here are the details after a client signs off.
  • Moving data from a web form to a database or CRM for more use.
Challenges:
  • Complex processing of data.
  • Real-time needs...the data is usually about 15 minutes behind real-time needs.
July 29, 2018

Zapier is a must for growing businesses

Verified User
Employee in Marketing
Higher Education Company, 51-200 employees
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
If you're a small business, Zapier will revolutionize the way you work. You won't be restricted to the native integrations your systems offer or using one single piece of software to run everything to avoid integrations.

Zapier would be less suited for a team that has full stack developers at their disposal.
July 24, 2018

Zapier Makes you a Wizard!

Kyle Garrett | TrustRadius Reviewer
Kyle Garrett
Marketing and Sales Operations
Sococo, Inc. (Computer Software, 11-50 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Zapier really is great for a few people, or ever one person, to be able to quickly integrate and create automated processes that increase efficiency. This is great for startups, small business, or even small teams within bigger companies. I've used it at all levels, as a consultant, working with startups, and working at a large company. Zapier really is a secret weapon for me to making connections not before thought possible. It's one of my main tools I take with me on any job and recommend to any and all of my clients.
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