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Constant Contact Lead Gen & CRM is a versatile CRM tool that offers a wide range of features, making it a valuable asset for managing …
Starting at $449 per month
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What is Constant Contact Lead Gen & CRM?
Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. …
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Popular Features
- List management (498)9.292%
- Email deliverability reporting (496)8.989%
- Lead scoring and grading (490)8.686%
- Dashboards (486)8.383%
Reviewer Pros & Cons
- Automation Sequences - SharpSpring makes it really easy to set up automation sequences (Action Groups) that allow you to automate your communications ...
- I'd like to see some survey tools integrated into the platform so that our campaigns can track user feedback (and whether they started/completed a sur...
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Pricing
Lead Gen & CRM
Starting at $449
Cloud
per month
Entry-level set up fee?
- Setup fee required
For the latest information on pricing, visithttps://www.constantcontact.com/pricing…
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $449 per month
Features
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Product Details
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- Integrations
- Competitors
- Tech Details
- FAQs
What is Constant Contact Lead Gen & CRM?
Constant Contact delivers for small businesses with tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. The tools are designed to help businesses attract the right leads, nurture them with personalized content, and grow with better conversion.
Attract
- Acquires hot leads faster with email & social marketing, plus retargeting ads. Leads are automatically scored based on their activity and passed to sales.
Nurture
- Helps deliver the right message to the right people, at the right time. With a flexible centralized CRM and customizable automations, tasks like nurturing leads and sales follow-ups are easier.
Grow
- Insights and real-time analytics that connect marketing spend to sales results, pipeline, and revenue.
Attract
- Acquires hot leads faster with email & social marketing, plus retargeting ads. Leads are automatically scored based on their activity and passed to sales.
Nurture
- Helps deliver the right message to the right people, at the right time. With a flexible centralized CRM and customizable automations, tasks like nurturing leads and sales follow-ups are easier.
Grow
- Insights and real-time analytics that connect marketing spend to sales results, pipeline, and revenue.
Constant Contact Lead Gen & CRM Features
Email & Online Marketing Features
- Supported: WYSIWYG email editor
- Supported: Dynamic content
- Supported: Ability to test dynamic content
- Supported: Landing pages
- Supported: A/B testing
- Supported: Mobile optimization
- Supported: Email deliverability reporting
- Supported: List management
- Supported: Triggered drip sequences
Lead Management Features
- Supported: Lead nurturing automation
- Supported: Lead scoring and grading
- Supported: Data quality management
- Supported: Automated sales alerts and tasks
Campaign Management Features
- Supported: Calendaring
- Supported: Event/webinar marketing
Social Media Marketing Features
- Supported: Social sharing and campaigns
- Supported: Social profile integration
Reporting & Analytics Features
- Supported: Dashboards
- Supported: Standard reports
- Supported: Custom reports
Platform & Infrastructure Features
- Supported: API
- Supported: Role-based workflow & approvals
- Supported: Customizability
- Supported: Integration with Salesforce.com
- Supported: Integration with Microsoft Dynamics CRM
- Supported: Integration with SugarCRM
Constant Contact Lead Gen & CRM Integrations
Constant Contact Lead Gen & CRM Competitors
Constant Contact Lead Gen & CRM Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android, Windows Phone |
| Supported Countries | Available Internationally |
| Supported Languages | English, French, Spanish, Dutch, German, Italian, Turkish, Portuguese, Romanian |
Frequently Asked Questions
Constant Contact Lead Gen & CRM starts at $449.
HubSpot Marketing Hub, Adobe Marketo Engage, and Salesforce Marketing Cloud are common alternatives for Constant Contact Lead Gen & CRM.
Reviewers rate Lead nurturing automation highest, with a score of 9.5.
The most common users of Constant Contact Lead Gen & CRM are from Small Businesses (1-50 employees).
Constant Contact Lead Gen & CRM Customer Size Distribution
| Consumers | 0% |
|---|---|
| Small Businesses (1-50 employees) | 56% |
| Mid-Size Companies (51-500 employees) | 43% |
| Enterprises (more than 500 employees) | 1% |
Comparisons
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Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
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Constant Contact Lead Gen & CRM is a versatile CRM tool that offers a wide range of features, making it a valuable asset for managing customer relationships and capturing every interaction. Users appreciate the breadth of features available within Constant Contact Lead Gen & CRM, which allows them to efficiently guide clients in marketing automation and lead generation. With its user-friendly interface and excellent tutorials, Constant Contact Lead Gen & CRM proves to be a cost-effective solution that offers exceptional customer service. Marketing agencies and businesses alike rely on this software to effectively manage growth, engage with customers, and address their marketing and sales strategies in one centralized platform.
The primary use case for Constant Contact Lead Gen & CRM is email marketing, including the sharing of newsletters and nurture content with targeted lists. Sales teams also benefit from the software's ability to automate basic emails and marketing campaigns, freeing up time for higher-value tasks. Additionally, Constant Contact Lead Gen & CRM serves as a powerful tool for marketing automation, website submissions, sales management, and account management. It helps gather leads, send targeted emails to leads and opportunities, and address lead management needs.
Users find that Constant Contact Lead Gen & CRM provides the right information at the right time, enabling them to easily understand their sales process and identify areas for improvement. The software facilitates lead database management, tracking, follow-up, and account management. While reporting accuracy can sometimes be a challenge, Constant Contact Lead Gen & CRM offers white-labeling options and integration capabilities by combining CRM, email marketing, and landing page building into one comprehensive solution.
By utilizing Constant Contact Lead Gen & CRM, businesses have been able to solve various problems related to lead capture, user identification and tracking, CRM functionalities, as well as lead management. The software's lead scoring system allows users to prioritize leads effectively and take focused actions. Sales and marketing teams rely on Constant Contact Lead Gen & CRM to track new business prospects, manage contacts efficiently, and gain an overview of their marketing and sales activities and results.
Constant Contact Lead Gen & CRM has proven valuable for agencies managing websites for multiple clients through its partner portal. It effectively tracks ROI and progress with sales leads, aids in social media planning and automation, and provides lead scoring capabilities. Furthermore, Constant Contact Lead Gen & CRM assists in identifying opportunities, understanding prospects' stage in the pipeline, facilitating projections, budget planning, and determining priorities.
The software has also played a crucial role in tracking marketing efforts such as social media post engagement, email analytics, and landing page development. Users appreciate Constant Contact Lead Gen & CRM's ability to reach out to prospective clients, maintain communication with current clients, and prevent anything from falling through the cracks. Marketing automation, CRM functionalities, persona segmentation, recent interaction history analysis are among the various uses of Constant Contact Lead Gen & CRM. Users have found success in using Constant Contact Lead Gen & CRM for marketing automation, CRM, sales functions, and making calls to numerous countries. The software is used daily for handling incoming leads and contacts, managing and monitoring the sales pipeline, automating workflows, creating custom forms and landing pages, managing email subscriber lists, and deploying email marketing campaigns. It offers flexibility and allows users to maintain a consistent brand experience throughout the client/customer journey.
Constant Contact Lead Gen & CRM has proven effective in optimizing sales through onboarding sales teams and creating sales pipelines, resulting in fewer lost leads and better client and prospect engagement. Users have consolidated their CRM, email marketing, landing pages, and social media tools into Constant Contact Lead Gen & CRM, enabling them to utilize behavioral data for targeting their marketing efforts. As a centralized software solution for managing marketing, sales, and lead management within agencies and businesses, Constant Contact Lead Gen & CRM provides automation capabilities across various teams, including marketing, sales, and finance. It also facilitates contact management and internal communication.
For ad agencies and clients alike, Constant Contact Lead Gen & CRM has become the primary software for lead generation, nurturing, and selling. The live chat feature has been successful in engaging visitors on users' websites. Additionally, the affordability and ease of use make Constant Contact Lead Gen & CRM a good fit for marketing agencies and B2B companies. Organizations rely on it to conduct email marketing campaigns, drive users to landing pages, and manage account notes and vital information.
Constant Contact Lead Gen & CRM helps keep sales information together in one place while strengthening communication between sales and marketing teams. Customers appreciate its native connection with common tools as well as the variety of resources available for digital marketing. With a wide range of marketing and tracking capabilities integrated with third-party platforms, Constant Contact Lead Gen & CRM provides users with a complete view of the customer's experience.
Users have praised the responsive live support team for providing necessary steps and solutions to any issues faced. In summary, Constant Contact Lead Gen & CRM has proven to be an indispensable tool for businesses seeking effective lead management strategies, streamlined communication between teams, and a centralized platform for managing marketing and sales efforts. Its feature-rich capabilities and user-friendly interface make it a valuable asset for both marketing agencies and businesses looking to enhance their customer engagement and drive growth.
Intuitive User Interface: Users have consistently praised the intuitive user interface of Constant Contact Lead Gen & CRM, with many stating that it makes tasks easy to accomplish. Several reviewers have expressed their satisfaction with how easily they can navigate through the platform and perform various marketing activities.
Wide Range of Marketing Capabilities: Many users appreciate the extensive range of marketing capabilities offered by Constant Contact Lead Gen & CRM. They have highlighted features such as automation workflows and personalized messaging, which allow them to create targeted campaigns for their audience. The platform's versatility in managing multiple campaigns has also been commended by several reviewers.
Reliable and Insightful Reporting Tools: Reviewers value the reliability of Constant Contact Lead Gen & CRM's software and its ability to provide insightful reporting tools. The CRM system effectively tracks leads and interactions, allowing users to gain valuable insights into their marketing efforts. This feature has received positive feedback from a significant number of users who appreciate the comprehensive reporting feature provided by Constant Contact Lead Gen & CRM.
Confusing and unintuitive user interface: Users have found the email builder's user interface to be confusing and unintuitive, making it difficult for them to efficiently complete tasks. They have expressed frustration with navigating through the software and understanding how to use its features effectively.
Cumbersome design in menus: The design of the email builder has been criticized for being cumbersome, particularly in the menus for the database and HTML editors. Some users have mentioned difficulties in finding specific options or functions within these menus, which has hindered their workflow and efficiency.
Lack of flexibility and variety in templates: Several users have expressed disappointment with the lack of flexibility and variety in email templates provided by the builder. They feel that there are limited options available, which restricts their ability to create visually appealing and engaging emails.
Users recommend utilizing SharpSpring for its customized reports and other features that cater to individual marketing needs. It is advised to thoroughly learn the system before implementation, taking advantage of the automation features during the 30-day free trial. Users also suggest seeking guidance from the support team, account manager, and onboarding specialist for seamless onboarding. Another important point to consider is to align your CRM requirements with SharpSpring's specialization in marketing automation rather than a comprehensive sales CRM tool. Users propose consolidating campaigns into multiple lists for optimal organization. Overall, users appreciate SharpSpring's customer-centric approach and advanced technology, considering it a cost-effective solution with extensive functionality. It is worth noting that Sharpspring is particularly recommended for businesses heavily reliant on email marketing. Furthermore, users encourage feedback submission to customer service when specific desired features are absent. SharpSpring is deemed suitable for managing sales and marketing activities efficiently while providing robust reporting capabilities. To fully harness its potential, users highlight the importance of investing time in understanding and mastering all of its offerings.
Attribute Ratings
Reviews
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November 04, 2021
The last review you need to read before you choose your CRM.
Score 10 out of 10
Vetted Review
Verified User
Mid-tier price with top-tiers features.
November 04, 2021
Sharpsprings email capabilities
I have used Mailchimp and MyEmma. both have limited customization options and overall are very simple to use making email templates seem very stale and boring.
November 04, 2021
Marketing Automation that Works
Score 10 out of 10
Vetted Review
Verified User
- Microsoft Dynamics 365 (formerly Microsoft Dynamics CRM)
SharpSpring seems to be much more intuitive to solve marketing challenges.
November 04, 2021
Cost-Effective Solution Without Sacrificing Functionality
Score 10 out of 10
Vetted Review
Verified User
SharpSpring is a much more financially viable option than HubSpot, while not sacrificing much of the functionality.
November 01, 2021
We utilize SharpSpring for all our customers needs
When considering pricing, usability, and support. They can measure them against the top marketing automation providers. In some cases, they even offer way more for 1/3 of the price.
October 27, 2021
SharpSpring is all about improving ROI
The dynamic content of the email and landing pages gives SharpSpring an edge over most tools at this allows us to use the workflows to send personalized content to our clients. The sales CRM within SharpSpring scores the leads which not only pre-qualifies the leads but allow campaign managers to optimize campaigns so the quality of the leads is always improved.
- HubSpot CRM and Acoustic Campaign (formerly IBM Watson Campaign Automation)
The platform is much more flexible. SharpSpring's client/support team is one of the best I have encountered. As a platform user, you are kept in the loop as if you are a part of their internal team. This level of transparency is something you won't find elsewhere. It's the type of customer service that feels like your questions can turn into solutions by simply chatting with one of their team. When you read that it is an All-in-One Marketing Platform, it completely lives up to that claim.
October 19, 2021
Why you should love SharpSpring
October 12, 2021
Marketing automation that delivers great value with less costs.
Primary factors were value (system capabilities for the cost) and the agency-friendly philosophy of SharpSpring. Agencies own the client relationship, which was very important for us. From the beginning, we also found the people at SharpSpring were wonderful to work with and that has continued over the past 5 years.
September 20, 2021
Best CRM/Automation Platform for Small to Medium Sized Businesses!
Score 9 out of 10
Vetted Review
Verified User
- HubSpot Marketing Hub, Act-On Software, Nutshell CRM, Mailchimp, Klaviyo and BenchmarkONE (formerly Hatchbuck)
We reviewed several platforms, some that I've used, others that were new to me (SharpSpring being one of the new platforms), and it became clear very quickly that SharpSpring included more features and was more customizable to our needs than the other platforms we evaluated. I was a bit hesitant that they were overselling their capabilities but have been pleasantly surprised because they've done everything they've promised and more... That's something I can't say about most platforms I've worked with.
September 08, 2021
Marketing Automation: Easy and affordable to use
Cost, ease of use of platform and the support.
August 17, 2021
We love SharpSpring so far!
We spent several months looking at a variety of marketing automation tools and SharpSpring was by far the best we saw. They are agency-focused and are not trying to compete against what we are doing. Just the opposite, they go out of their way to help make sure everything is working and they provide excellent support with marketing materials and training. I'm very impressed.
August 13, 2021
The best alternative for small and mid-size companies
Score 5 out of 10
Vetted Review
Verified User
August 05, 2021
Real competitive advantage
- HubSpot Marketing Hub, HubSpot Sales Hub, HubSpot CRM, Klaviyo, Pipedrive, Salesforce Experience Cloud (formerly Salesforce Community Cloud), Zoho CRM, Zoho CRM Plus, Zoho Marketing Automation and Zoho Social
From my research, SharpSpring has every functionality that is needed to effectively deliver omnichannel sales and marketing solutions for most businesses. It is ahead of the market in terms of dynamic personalisation, automation, and retargeting. In terms of value for money, it is far more reasonable than some of the other competitors. It allows smaller businesses the same access to powerful marketing tools and competitive advantage as bigger players.
July 30, 2021
Great Marketing Solution for Small Agency
SharpSpring was the most cost effective of the solutions we evaluated. They were also the only one who offered a white label solution that we could offer to our clients
- HubSpot Marketing Hub and Marketo
Overall value for money was better in SharpSpring and also the investment in the beginning is much smaller. The pricing model was monthly based and fit to us instead of huge annual invoices. Also the fact that the license covered a huge amount of analyzed page views and sent emails and leads was a reason to choose SharpSpring. And there is no price tag for the number of users you have. In that perspective, it was an easy decision to take SharpSpring in use and test it out.
July 27, 2021
Great Products and Customer Support
We chose SharpSpring over HubSpot and Mailchimp mainly due to the wide range of features SharpSpring offered at a very competitive price. HubSpot was similar but almost twice as expensive and Mailchimp's features were not as comprehensive. We also felt that SharpSpring was more focused on us growing our agency by using the software as a tool for our clients.
July 26, 2021
SharpSpring is fantastic!
Score 9 out of 10
Vetted Review
Verified User
SharpSpring gives you 98% of the functionality of HubSpot at a much more competitive price. It loses out a little on ease of use and reporting, but once you have got up to speed with SharpSpring there is little that you miss from HubSpot, and the fact that the CRM is included in the price is particularly compelling to people not using Salesforce or another CRM.
July 20, 2021
Great Value
SharpSpring is much cheaper and less complicated.
July 20, 2021
A Sharp Spring of Positive Feedback
Out of all the the CRM's I've used, I confidently say SharpSpring is in the top 2 with overall use, features, data reports and functionality.
HubSpot is too expensive for most companies when they start really using the features involved. SharpSpring does nearly everything they do, and what they do share is just as good, for a fraction of the price.
July 14, 2021
Multiply your marketing efforts and get your sales and marketing teams working together for better ROI
I believe SharpSpring stacks up against Salesforce and HubSpot quite well and beats the price of them significantly. I am would definitely recommend anyone familiar with these sales and marketing automation platforms to give SharpSpring a try. I believe you will be quite pleased with the features, especially at a fraction of the cost of HubSpot and Salesforce.
July 12, 2021
SharpSpring: A tool for the masses
The best example I like to use against SharpSpring is HubSpot. For the cost, SharpSpring wins every time. The features are a close tie.
July 12, 2021
SharpSpring is great for its cost
We've used other marketing automation platforms currently and in the past and SharpSpring can go toe-to-toe with the best of them. The cost of SharpSpring is extremely competitive and they give you 100,000 contacts right off the bat without charging for more, which is really nice. It's not the most polished platform, but it offers a lot of tools.