Sprinklr Modern Engagement (formerly Social + Messaging Suite) Reviews

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141 Ratings
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Score 7.6 out of 100

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Reviews (1-25 of 68)

Matt Stevens | TrustRadius Reviewer
April 04, 2020

Sprinklr is a unified and robust tool that triples the size of your team.

Score 9 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Recommend

Sprinklr is well suited for companies that are either broad and/or ones that get a high volume of social interaction. Your Marketing team must have the drive to dig into the tool. It took us several years to start mastering all that it can do. If your company doesn’t have those components, especially the last one, Sprinklr will not be used to its full potential.
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Anonymous | TrustRadius Reviewer
May 14, 2020

Useful Platform for Managing Multiple Accounts

Score 6 out of 10
Vetted Review
Verified User
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Likelihood to Recommend

Sprinklr Modern Engagement is a convenient platform for monitoring custom responses across multiple channels; you can set keywords to filter anything that likely needs immediate attention and respond quickly. It's also useful for posting updated across multiple profiles which is a huge time-saver.
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Anonymous | TrustRadius Reviewer
May 14, 2020

Amazing tool for social teams

Score 10 out of 10
Vetted Review
Verified User
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Likelihood to Recommend

If you have multiple team members, a large social community, multiple channels to monitor, Sprinklr Modern Engagement is by far the best tool. It's so easy to monitor your channels, pull data, all with a few clicks.
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Anonymous | TrustRadius Reviewer
April 14, 2020

Sprinklr Modern Engagement for Healthcare Orgs

Score 8 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Recommend

Sprinklr Modern Engagement is well suited for a larger number of users or a big team that needs to collaborate on messages and schedules across an organization. It's also great for workflow and approvals, especially between teams or in-house/agency relationships. It is not well suited for smaller businesses or companies that have one account per platform. It seems like the functions would be too robust for a small business to handle.
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Anonymous | TrustRadius Reviewer
March 31, 2020

Sprinklr sparkles with a couple of smudges

Score 7 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Recommend

It is very good for large companies to quickly monitor customer engagement and reply to customer service questions.

It works well when it comes to response times and large teams where the messages go to different colleagues each time to limit the wait time for replies.
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Aditya Gollakota | TrustRadius Reviewer
July 17, 2019

Sprinklr is the best enterprise level social management platform

Score 8 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Recommend

Sprinklr Modern Engagement is well suited for large enterprises that require management of multiple social accounts (can even number into the 100s) that allows unified management at scale. Rolling out social/content marketing campaigns becomes very easy when using Sprinklr. It is also well suited for timely product launches that require publishing at a single time across multiple accounts.
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Anonymous | TrustRadius Reviewer
November 12, 2019

All-in-one, but pricey

Score 9 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Recommend

We have used Sprinklr as a publishing tool for years, and it has really grown into an all-in-one resource. Listening is a fantastic resource to use within Sprinklr, and their reporting can be customized and automated to fit your every need. Not every module is needed for every company, as it can become quite pricey when you're adding up every single module into a total package.
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Anonymous | TrustRadius Reviewer
November 12, 2019

Super customizable, but difficult to learn

Score 2 out of 10
Vetted Review
Verified User
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Likelihood to Recommend

It's perfect for a large company that receives dozens of engagements and messages a day. Especially if they need to monitor dozens of social pages in addition. It can be customized to any business units' tracking and reporting needed. It is rather too bulky and difficult to use for a smaller group.
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Anonymous | TrustRadius Reviewer
September 23, 2019

Good but still chasing my social media unicorn platform

Score 8 out of 10
Vetted Review
Verified User
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Likelihood to Recommend

We manage freelancers. For training purposes, we like to use the moderating feature which allows my team to make sure the copy is well written and the right tags are used. This has been useful. For tagging on LinkedIn, we still find it to be lacking native ability. The ability to tag people if you are using a company's page. I don't know why but the names don't always show up. For heavy engagement on Twitter, we find Twitter to be more efficient.
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Anonymous | TrustRadius Reviewer
September 24, 2019

An overview of Sprinklr Modern Engagement

Score 9 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Recommend

It is very helpful for tracking the Live event conversations. OR trend monitoring.
But on the flip slide it is difficult to publish Live content on various platforms like Instagram particularly.

There is no Alert creation in this module. If any conversation hike you cannot get instant notification for the same.

Broadly, as a solution its good for large enterprises where a brand need to manage multiple locations.
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Drake Hougo | TrustRadius Reviewer
May 27, 2019

Digital Media Intern

Score 9 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Recommend

I think Sprinklr should be used for all large corporations who need an easy platform to conduct in-depth data analysis. The learning curve was quick and it was easy to create dashboards for other people in my department. I only used the social media tools though, so it would be hard to provide advice for other components of the Sprinklr keyboard.
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Romain Vezirian | TrustRadius Reviewer
January 25, 2019

A time-saver when your social media presence becomes overwhelming

Score 7 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Recommend

Sprinklr is a great platform to manage your social media presence, especially when you get to a point when you have a multitude of different channels and teams working together. It will allow you to oversee all scheduled posts, engagements, incoming messages, etc. It also provides more in-depth features like the ability to dissect your community. Reporting for social is good too, even though it could benefit from further customization.
I would not use Sprinklr is you only have a handful of channels (free tools would do the trick for this) or for social listening alone.
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Christina Chen | TrustRadius Reviewer
January 14, 2019

Sprinklr review

Score 4 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Recommend

I think Sprinklr would be well suited if it's used across the whole organization and everyone was on board. Unfortunately, because our social media activity was run by the company and through an agency and because the whole company and agencies did not adopt or use Sprinklr, it wasn't as effective.
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Anonymous | TrustRadius Reviewer
July 09, 2019

Sprinklr for Twitter Brand Channels

Score 8 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Recommend

Sprinklr is suited to maintaining branding across many channels and people within an organization, as well as the channel partners that are responsible. It provides a great dashboard for engaging with followers and influencers. When brand compliance is convoluted, it is a "safety net" to ensure that every action taken on the social channel is compliant.
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Anonymous | TrustRadius Reviewer
April 02, 2019

Sprinklr: An all-in-one enterprise-level social platform that gets the job done!

Score 8 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Recommend

Sprinklr is an excellent all-in-one enterprise-level social media program and if you're serious about social, it's definitely worth checking out. It is absolutely one of the most comprehensive and useful social media platforms out there and it makes reporting, doing social customer care and publishing content easy once you're ramped up on it.
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Anonymous | TrustRadius Reviewer
January 29, 2019

Using Sprinklr for businesses with heavy customer support

Score 7 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Recommend

Sprinklr is one of the most powerful and robust social media management platforms out there. While they might be slightly expensive, the functionalities the platform provides justify the price tag.
We were able to make full use of the platform for a Telecomm client as they were customer-service heavy. We also recommend it for any similar businesses who are heavy on customer service and community management.
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Melinda Saternis | TrustRadius Reviewer
December 21, 2018

Perks of Sprinklr

Score 9 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Recommend

It’s perfect for monitoring multiple social media accounts. It’s very easy to track trends and popular posts. It’s more of a marketing platform so if the intent is for mostly customer service, I would suggest another platform.
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Kelcey Zacarese | TrustRadius Reviewer
November 14, 2018

Sprinklr Management Review

Score 7 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Recommend

Sprinklr works best for medium to large companies who have a few hundred to a few thousand employees. This works for a team who is in social care or community management when they need to respond to customers or potential customers. This is also good for a social marketing team who has tried to publish and schedule content in advance.
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Daniela Belevan | TrustRadius Reviewer
August 09, 2018

Our Marketing team LOVES Sprinklr!

Score 9 out of 10
Vetted Review
Verified User
Review Source

Likelihood to Recommend

Very useful if your marketing team is managing a lot of accounts. The reporting and listening tools are extremely helpful especially if you're about to have that weekly meeting with your client! Reporting to clients for us is essential -- and having a tool that helps us with it relieves my work load a whole lot.
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Feature Scorecard Summary

Boolean keyword searches (37)
7.5
Filtering out noise/spam (38)
7.3
Sentiment analysis (39)
6.7
Broad channel coverage (38)
8.1
Content planning and scheduling (39)
8.3
Audience targeting (34)
6.9
Content optimization (33)
6.9
Workflow management (35)
7.0
Automated routing and prioritization (36)
7.9
Customer interaction histories (38)
7.4
Bulk actions (37)
7.3
Lead generation (21)
6.7
Content marketing (27)
8.2
Paid media management (21)
6.7
Campaigns and promotions (26)
7.7
Twitter (42)
8.6
Facebook (41)
8.5
LinkedIn (30)
7.8
Google+ (21)
7.9
Instagram (39)
6.6
Pinterest (22)
7.4
YouTube (28)
7.1
Campaign success analytics (39)
8.7
Real-time tracking (41)
8.3
Competitor analysis (28)
8.2
Role-based user permissions & privileges (41)
7.5
Mobile access (34)
6.7

About Sprinklr Modern Engagement (formerly Social + Messaging Suite)

Sprinklr Modern Engagement is the social media management and social media monitoring component of Sprinklr's software platform. Sprinklr is a platform that is designed to manage and enrich customer experiences across multiple social channels and websites. This solution addresses the need to manage the growing number of social channels and their expansive user bases that impact an organization.

According to the vendor, organizations will benefit by using their solution because it enables them to collaborate effectively on social and digital initiatives and speak to each consumer in one authentic, on-brand, and engaging voice across channels.

The vendor says their platform is built on one code base that organically shares data and enables greater agility, rich insights, automated efficiency, and protected security.

Sprinklr Modern Engagement (formerly Social + Messaging Suite) Features

Listening/monitoring Features
Has featureBoolean keyword searches
Has featureFiltering out noise/spam
Has featureSentiment analysis
Has featureBroad channel coverage
Publishing Features
Has featureContent planning and scheduling
Has featureAudience targeting
Has featureContent optimization
Has featureWorkflow management
Engagement Features
Has featureAutomated routing and prioritization
Has featureCustomer interaction histories
Has featureBulk actions
Marketing Features
Has featureLead generation
Has featureContent marketing
Has featurePaid media management
Has featureCampaigns and promotions
Channel coverage/integration Features
Has featureTwitter
Has featureFacebook
Has featureLinkedIn
Has featureGoogle+
Has featureInstagram
Has featurePinterest
Has featureYouTube
Reporting/analytics Features
Has featureCampaign success analytics
Has featureReal-time tracking
Has featureCompetitor analysis
Account management Features
Has featureRole-based user permissions & privileges
Has featureMobile access
Additional Features
Has featureActivate social chatter into real-time insight and engagement
Has featureOrganize relevant content for the most impactful audience, time, and channel
Has featureEasily moderate high volumes of daily conversations and personalize engaging messages
Has featureAutomatically optimize paid budgets and consolidate reporting across channels
Has featureUnderstand social audiences more deeply, segment them, and motivate advocates
Has featureGain insight on all social activities at aggregated and granular levels

Sprinklr Modern Engagement (formerly Social + Messaging Suite) Screenshots

Sprinklr Modern Engagement (formerly Social + Messaging Suite) Videos (6)

Sprinklr Modern Engagement (formerly Social + Messaging Suite) Integrations

Google Analytics, Bitly, Marketo, Salesforce, Omniture

Sprinklr Modern Engagement (formerly Social + Messaging Suite) Competitors

engagementlabs esuite, Hootsuite, Oracle Social Cloud, Radian6, Sendible, Viralheat (Discontinued), MavSocial, Adobe Social, Khoros Marketing (Formerly Spredfast + Lithium), Interactions Digital Roots (formerly ENGAGE), Salesforce, Oracle Social

Pricing

  • Does not have featureFree Trial Available?No
  • Does not have featureFree or Freemium Version Available?No
  • Has featurePremium Consulting/Integration Services Available?Yes
  • Entry-level set up fee?No

Pricing is configurable based on enterprise needs.

Sprinklr Modern Engagement (formerly Social + Messaging Suite) Customer Size Distribution

Consumers
0%
Small Businesses (1-50 employees)
0%
Mid-Size Companies (51-500 employees)
0%
Enterprises (> 500 employees)
100%

Sprinklr Modern Engagement (formerly Social + Messaging Suite) Support Options

 Paid Version
Phone
Email
FAQ/Knowledgebase
Social Media
Video Tutorials / Webinar

Sprinklr Modern Engagement (formerly Social + Messaging Suite) Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:Apple iOS, Android, Windows Phone, Blackberry
Supported Languages: 65 supported languages, including English, French, Italian, German, Russan, Spanish, Simple Chinese, Japanese, and Portugese