Wonderful tool to help understand your users.
We use FullStory in our organization to understand both the internal and external customers of our products. This allows us to handle an …
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What is Fullstory?
FullStory headquartered in Atlanta offers a heat map and session recording / replay application, presented as a digital experience analytics solution that provides on-the-fly conversion funnels, advanced search capabilities, video-like replay of real user sessions, and robust debugging and developer…
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Popular Features
- Session Recording and Replay (47)9.797%
- User Segmentation (42)8.282%
- Heatmap tool (36)7.474%
- Click analytics (43)7.272%
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- Setup fee optional
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- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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- Competitors
- Tech Details
- FAQs
What is Fullstory?
FullStory is a Digital Experience Intelligence (DXI) platform that combines rich product analytics, robust session detail, and collaboration tools to deliver real-time insights that uncover opportunities on web and mobile experiences.
WHAT CAN BE DONE WITH FULLSTORY:
- Proactively understand what is happening on a website, digital products, and mobile app with a complete digital experience data.
- Discover why things are happening with qualitative information from robust session details.
- Collaborate with tools designed to streamline workflow, share information, and drive meaningful action across UX, engineering, and product teams.
- Better understand customer engagement, analyze behavioral data, identify opportunities for conversion, and creating impactful digital experiences.
FullStory aims to help brands to increase revenue through better conversion rates, improved organizational efficiency, and boosted customer growth and retention.
Fullstory Features
Customer experience management Features
- Supported: Product usage analytics
- Supported: Customer experience profiles
- Supported: Customer experience dashboard
- Supported: Customer journey mapping
- Supported: AI-powered recommendations
- Supported: Multi-channel customer feedback collection
Results and Analysis Features
- Supported: Heatmap tool
- Supported: Click analytics
- Supported: Scroll maps
- Supported: Form fill analysis
- Supported: Conversion tracking
- Supported: Goal tracking
- Supported: Funnel Analysis
- Supported: Session Recording and Replay
- Supported: User Segmentation
Mobile Capabilities Features
- Supported: Responsive Design for Web Access
- Supported: Mobile Application
- Supported: Dashboard / Report / Visualization Interactivity on Mobile
- Supported: Mobile App Analytics
Security and Administration Features
- Supported: Platform single sign-on (SSO)
- Supported: GDPR compliance
- Supported: Secure web hosting
- Supported: Audit logs
Additional Features
- Supported: User Trends
- Supported: Event Funnels
- Supported: Dev Tools
- Supported: Sentiment Signals
- Supported: Dashboards
- Supported: Session Notes
- Supported: Webhooks
- Supported: Data Export
- Supported: Network Requests
- Supported: Page Speed Metrics
- Supported: Alerts
- Supported: Exclude Sensitive Data
- Supported: Custom Events
- Supported: Shareable Session Links
- Supported: Watched Elements
- Supported: Custom Conversion Analysis
- Supported: Priority Support Queue
- Supported: Restrict by IPS, User Agent, or Location
- Supported: SAML Single Sign-on
- Supported: Consent API
- Supported: FS.Identify API
- Supported: Multi-org Management
- Supported: Entry & Exit Page Data
Fullstory Screenshots
Fullstory Videos
FullStory Differentiated Data
Why Digital Experience Intelligence works for retail teams
Why SaaS product leaders choose FullStory
Fullstory Integrations
- Qualtrics XM for Strategy and Research
- AB Tasty
- Appcues
- Chameleon
- Convert Experiences
- Drift
- Amazon Redshift
- BigCommerce
- Google BigQuery
- BugSnag
- Desk.com (discontinued)
- Firebase Crashlytics
- Google Analytics
- Google Tag Manager
- Help Scout
- Jira Software
- Adobe Commerce (Magento Commerce)
- Shopify
- Slack
- Squarespace
- Trello
- unbounce
- WordPress
- Zendesk Suite
- New Relic
- Olark
- Gainsight PX
- Heap
- Intercom
- Invoca
- Kustomer
- Medallia Digital
- Mixpanel
- mParticle
- Optimizely Web Experimentation
- Pendo.io
- productboard
- Qualaroo Insights
- Twilio Segment
- Sentry
- SiteSpect
- Split
- Survicate
- Adobe Marketo Engage
- Tray.io
- Usabilla
- UserVoice
- Delacon
- Lou
- Salesforce Sales Cloud
- Tealium Customer Data Hub
- Iterate
- ProductRocket
Fullstory Competitors
Fullstory Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android, Windows Phone, Mobile Web |
| Supported Languages | English |
Frequently Asked Questions
FullStory headquartered in Atlanta offers a heat map and session recording / replay application, presented as a digital experience analytics solution that provides on-the-fly conversion funnels, advanced search capabilities, video-like replay of real user sessions, and robust debugging and developer tools. The FullStory analytics engine automatically indexes digital interactions with sites or apps to empower teams to measure, validate, and act on each experience at scale. FullStory also boasts robust privacy tooling so users can manage privacy, consent, and selective exclusion of on-screen text.
Fullstory starts at $0.
Reviewers rate Session Recording and Replay highest, with a score of 9.7.
The most common users of Fullstory are from Mid-sized Companies (51-1,000 employees).
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Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Recommendations
FullStory is a versatile tool that is relied upon by various teams, including customer support, product management, engineering, and sales, to track user interactions, identify pain points, troubleshoot issues, and improve the overall user experience. Customer support teams find FullStory helpful in investigating and understanding customer experiences on their websites or apps. The software's segmentation feature allows users to assess user interactions with web pages and identify areas for improvement. Product managers depend on FullStory to understand how users interact with features and identify pain points. Engineering teams benefit from FullStory's console events tracking feature when resolving bugs. Additionally, FullStory complements Google Analytics by providing detailed insights into user activity on each page, enhancing the customer experience. UX researchers utilize FullStory's heatmapping feature to gain a comprehensive understanding of how consumers interact with experiences. Overall, FullStory is a valuable tool that empowers businesses to improve customer experience and optimize their product offerings.
Based on user reviews, the most common recommendations for FullStory are to utilize its metrics tools and session playback, compare it to other tools to ensure it meets all needs, and approach it with a specific goal or hunch in mind.
Users suggest taking advantage of FullStory's metrics tools and session playback feature to gain insights into user behavior and prioritize necessary changes. They also advise comparing FullStory to alternative tools to evaluate which features and pricing structures align best with their requirements. Additionally, users recommend approaching FullStory with a specific goal or hypothesis in mind to make the most of its capabilities. These recommendations can help users understand how FullStory can support their team and enhance their understanding of user interactions.
Attribute Ratings
Reviews
(1-3 of 3)Companies can't remove reviews or game the system. Here's why
We use Fullstory to monitor anonymized user sessions to identify any usability challenges that our customers might be facing. These challenges could be related to bugs or confusing design. Through these sessions, we are able to find out where customers are getting stuck and test and build improvements to streamline problematic parts of our site.
- Session monitoring
- Anonymized session recording
- Identifying specific pain points for customers
- We use Canvas JS in our app and it simply breaks FullStory. There are large portions of our app that are invisible in recording
- I would like for there to be better disclosure and opt-out options for customers
- Session recording
- Automated session tagging and identifying customer pain points
- Triage for front end bugs - FullStory can sometimes help you spot a bug in action much more quickly than trying to recreate it on your own
- Observing customers use new features and understanding why a new feature may be performing better or worse than expected
- Heap and Tableau Online
I chose Heap and Tableau as two potential competitors because these provide a similar type of insight (how are customers experiencing your app) but from a different angle. In general I find the large scale, less personal data from these type of analytics vendors to be more actionable than what I get from FullStory, but there are times when the session-level insight of FullStory is valuable.
June 23, 2021
Complete tool for improving customer experience
FullStory is one of the best and fully advanced
platforms that empower businesses to improve their customer experience on different
sites and apps. A complete platform that connects digital interactions to the
metrics that usually help most businesses. I have been using this
platform in the organization for quite some time and it has been a good
solution for my problems regarding customer engagement and experience on
our different websites and apps.
- It gives us all the insights into how the customer reacts and what is the behavior of customers cannot be discovered without them.
- This helps us to detect the problem, track specific behavior of the customer on the site, behavior before and after the problem which determines the dead-end to improve and increase customer interaction more.
- The main drawback that I am facing for the time being related to sessions.
- It is hard to search for the right session, events inside a session and it would be tough if the session is more than hours.
- It is based on CX now which less of an approach on quantitative product analysis and data export which limited the use of products. Need to make changes in these functionalities.
- Event tracking.
- Heat maps.
- Efficient way of bug tracking.
- It gives all the solutions of monitoring what is the original problem that the customer is facing as we cannot give a 24/7 live approach to queries and technical issues.
- FullStory is the best solution to deal with this kind of problem easily by doing right on the spot.
- The great feature that FullStory has that it provides a heat map of different customers visiting the website.
FullStory is an amazing platform in the software market. It has efficient features and functionalities. The heat map gives all the analytics where most
of the customers are clicking and which tab needs to be on the front page
according to the clicks. This gives a real-time approach to solve the problem
on the spot and increase customer experience. I have been amazed by their
features and fast process because a lot of people usually visit our website at
a time and it gives the right results.
May 28, 2021
Understand your customers with empathy
There are three departments that use FullStory: engineering, marketing, and customer support. All three have unique use cases. For the engineering team, the most important business problem is finding the areas of our UX that cause our customers the most friction. This might be bugs or just places where it's not as intuitive as it could be. Watching customers go through the experience of using our site is extremely valuable. For the marketing team, they focus mostly on our conversion funnel, trying to understand how they can tweak and optimize conversion. For the customer support team, they use FullStory to be able to see what the customer saw and experienced to be able to better help them and give more specific and accurate support.
- Identify users frustrated with their experience
- Replay bugs and other issues for quick diagnosis
- Gain empathy with the customer after having watched their experience
- The pricing is very high; we often struggle to manage the usage vs. the cost
- Rage click
- Integration with existing events
- Full session replay
- Improved bug resolution time
- Improved quality of customer support
FullStory appears to me to be the most full-featured offering