HubSpot Marketing Hub

HubSpot Marketing Hub

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Top Rated
Top Rated
HubSpot Marketing Hub

Overview

Reviews

Prove attribution or die trying

8
We use HubSpot for marketing automation campaigns, targeting segmented audiences with content and offers. We integrate it into our …
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It's worth taking the leap!

8
We use HubSpot [Marketing Hub] across the whole org. Primarily in marketing, of course, but we use it to enable Sales as well. Using the …
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Popular Features

View all 26 features

Email deliverability reporting (694)

9.2
92%

List management (359)

9.1
91%

Dashboards (361)

8.7
87%

Landing pages (357)

8.6
86%

Reviewer Pros & Cons

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Pricing

View all pricing

Free

$0

Cloud
per month

Starter

$50

Cloud
per month (includes 1,000 contacts)

Pro

$890

Cloud
per month (includes 2,000 contacts)

Entry-level set up fee?

  • Setup fee required
For the latest information on pricing, visithttp://www.hubspot.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Starting price (does not include set up fee)

  • $50 per month

Features Scorecard

Email & Online Marketing

8.8
88%

Lead Management

8.7
87%

Campaign Management

8.7
87%

Social Media Marketing

8.8
88%

Reporting & Analytics

8.5
85%

Platform & Infrastructure

8.5
85%

Product Details

What is HubSpot Marketing Hub?

HubSpot Marketing Hub is a growth platform, on a mission to make the world more inbound. The vendor boasts over 64,500 total customers in more than 100 countries presently using HubSpot’s software, services, and support to transform the way they attract, engage, and delight customers. With Marketing Hub, HubSpot aims to give companies tools designed to help them Grow Better. HubSpot Marketing Hub is tailored by the vendor to have everything needed to run successful inbound marketing campaigns to keep people interested in a business, and happy to be its customers.

HubSpot Marketing Hub Features

Email & Online Marketing Features

  • Supported: WYSIWYG email editor
  • Supported: Dynamic content
  • Supported: Ability to test dynamic content
  • Supported: Landing pages
  • Supported: A/B testing
  • Supported: Mobile optimization
  • Supported: Email deliverability reporting
  • Supported: List management
  • Supported: Triggered drip sequences

Lead Management Features

  • Supported: Lead nurturing
  • Supported: Lead scoring and grading
  • Supported: Data quality management
  • Supported: Automated sales alerts and tasks

Campaign Management Features

  • Supported: Calendaring
  • Supported: Event/webinar marketing

Social Media Marketing Features

  • Supported: Social sharing and campaigns
  • Supported: Social profile integration

Reporting & Analytics Features

  • Supported: Dashboards
  • Supported: Standard reports
  • Supported: Custom reports

Platform & Infrastructure Features

  • Supported: API
  • Supported: Role-based workflow & approvals
  • Supported: Customizability
  • Supported: Integration with Salesforce.com
  • Supported: Integration with Microsoft Dynamics CRM
  • Supported: Integration with SugarCRM

HubSpot Marketing Hub Screenshots

Marketing Automation with HubSpot - Define workflows for highly targeted and personalized nurturing campaigns that send your leads and prospects the right targeted content at the right point in their decision-making process.HubSpot Analytics - Track engagement with your entire funnel with real-time reporting on website performance, traffic and marketing effectiveness.HubSpot Social Media - Don’t batch and blast. HubSpot’s social media publishing helps you become smarter about the way you schedule and publish content on social media.HubSpot Blogging and SEO - HubSpot provides an integrated set of tools for Search Engine Optimization (SEO) which makes getting found online a natural part of your inbound marketing mix. More than a simple CMS, HubSpot provides an integrated authoring view with SEO-oriented suggestions as you write blog posts.Marketing Automation with HubSpot - Define workflows for highly targeted and personalized nurturing campaigns that send your leads and prospects the right targeted content at the right point in their decision-making process.HubSpot Contacts - Integrating with most common CRMs, HubSpot provides a seamless view of your contacts, allowing you to customize and personalize email communications.

HubSpot Marketing Hub Video

Visit http://www.youtube.com/user/HubSpot to watch HubSpot Marketing Hub video.

HubSpot Marketing Hub Integrations

HubSpot Marketing Hub Competitors

HubSpot Marketing Hub Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android
Supported CountriesUnited States, Argentina, Austria, Australia/Cocos/Christmas Island, Belgium, Brazil, Bulgaria, Canada, Colombia, Costa Rica, Czech Republic, Cyprus, Denmark, Estonia, Finland/Aland Islands, France, Germany, Greece, Ireland, India, Israel, Italy, Latvia, Lithuania, Luxembourg, Malta, Mexico, Netherlands, New Zealand, Norway, Panama, Peru, Poland, Portugal, Romania, Singapore, Slovakia, South Africa, South Korea, Spain, Sweden, Switzerland, Turkey, United Kingdom
Supported LanguagesEnglish, French, German, Japanese, Portuguese, and Spanish

Alternatives

View all alternatives

Frequently Asked Questions

What is HubSpot Marketing Hub?

HubSpot's Marketing Hub is an all-in-one inbound marketing engine that includes tools for email marketing, landing page creation, social media marketing, content management, reporting & analytics, search engine optimization (SEO), and more.

How much does HubSpot Marketing Hub cost?

HubSpot Marketing Hub starts at $50.

What is HubSpot Marketing Hub's best feature?

Reviewers rate Email deliverability reporting highest, with a score of 9.2.

Who uses HubSpot Marketing Hub?

The most common users of HubSpot Marketing Hub are from Small Businesses and the Marketing & Advertising industry.

Reviews

(1-25 of 26)
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Jenny Schell | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
When I first started working with HubSpot I had no experience at all. So I opted to pay for 1 on 1 training. It was AMAZING. I met with my coach weekly and she would show me how to do things. She would always follow up with an email and different articles for me to read or have me do practice things so I could get a better feel on how to create things and she would look everything over. I wouldn't be where I am as a user without this training.
Jessica McCann | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
I can't say enough about how great HubSpot's online academy is. They offer several certifications with live online or recorded coursework, plus practicums. They also offer non-certification courses. They're all free! Did I mention that?
François Benner | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Reseller
Review Source
The online courses are compact but helpful to learn how to use HubSpot within a short time. It does not consist in on-demand videos only but includes a practicum too. There are also a lot of complementary documentation available for download.
Tom Smith | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Reseller
Review Source
I went through Inbound Marketing University in 2006. Great training and helped my transition from traditional (outbound) marketing to inbound marketing that I've been able to apply to a number of businesses from wastewater and water reuse, to professional services and SaaS. Share information of value to build awareness and trust. Answer customers' questions in a transparent way to generate more qualified leads. Understand the difference between a marketing qualified lead and a sales qualified lead and put together a lead nurturing program. Your sales and marketing efforts will see significant ROI.
February 03, 2016

I swear by HubSpot.

Cherene Etemadi | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Reseller
Review Source
I used the online training in 2013 and it was very thorough but makes the tool seem easier than it is. I learned most of what I know about the platform through the training resources and HubSpot support. Some of the more difficult nuances of the software are omitted from the videos, which I assume is to keep them short and convenient. Using the software much more involved than the videos make it seem, which is great, because the functionality is robust. If companies find it difficult to handle all their inbound campaigns in the tool alone, they should really rely on an agency to help. It is more complex than it appears.
February 03, 2016

I love HubSpot

Carah Counts | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
I started the HubSpot Academy and I did the online classes to get inbound certified long before purchasing the platform. The format is pretty simple: watch videos, do some workshopping, and then take a test to become certified. The classes are very informative and generally do not take too long to complete. Also, part of your implementation fee includes an Inbound Marketing Consultant who helps set up your first campaigns.
Meghan See | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
HubSpot goes above and beyond in online training. If you're looking for information on a specific topic, say SEO for example, you can find it in multiple formats. Call to talk to a specialist. Watch a webinar. Read one of many e-books. Complete a project designed to help your business grow and for you to learn a new tool. Review their help topics. Email a team member. Tweet them! It's hard to not to get excited about learning with HubSpot.
John Heinrichs | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
Tremendous online training! The sessions are complete and cover many areas. The sessions have the ability to interact with instructors and other students. The sessions have links to many various additional resources. The training also has certification tests to ensure that you have mastered the material. The certifications are kept current.
Helen Bowers | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
Comprehensible by a non-techie, comprehensive and personalized as necessary.

The webinars are enjoyable, fast moving and chock full of information. The presenters and their helpers take and respond to questions. Webinars are then available for downloading online for anyone who missed attending.

HubSpot also provides a calendar of when specific webinars will be given so you can polish up your rough spots.