Pros and Cons
- RFM dashboard
- Prediction module
- Real time analytics to speed up business decisions.
- Behavior driven personalization.
- Exponea is not good for surveys. You don't get automatic dashboards as in the case of Typeform or Survey Monkey.
- Working with aggregates and running aggregates can be complex and confusing.
- Web layers are complex. Designing is an easy part but deployment on the website requires knowledge of JS.